What Publisher SKV does

Verlag SKV is a Swiss educational publisher operating as an imprint under Orell Füssli Verlage AG (CHE-242.864.326), headquartered at Dietzingerstrasse 3, Zürich. Founded in 1925 and employing 11–50 people, the company specializes in non-fiction, exam preparation, and textbook publishing focused on the Swiss vocational education market. Its primary audience comprises Swiss Berufsschulen (vocational schools), universities and Fachhochschulen students, business professionals seeking continuing education, and individual learners. Physical product distribution is limited to Switzerland and Liechtenstein, while e-books are delivered internationally via the Bookshelf platform.

The company's product portfolio centers on LERN:GALAXIE, a digital learning platform launched in 2022 that combines interactive multimedia content with print textbooks for vocational education. The platform incorporates several integrated modules: MODU:LAB for structured curriculum delivery aligned with the Kaufleute 2023 vocational reform and the new Digital Collaboration Specialist specialization, plus a general-education (ABU) module; CASE:LAB for practical case-study transfer; Tastaturschreiben, an online 10-finger keyboard training program with an exclusive Swiss-keyboard exam tool; Bookshelf, the license-key-based digital content delivery system supporting Microsoft SSO; and NAVE, an AI-powered conversational learning coach (KI-Lerncoach) launched in February 2026 on a credit-based usage model. Supporting the digital stack is an extensive catalog of textbooks spanning finance and accounting (Bilanz- und Erfolgsanalyse, Unternehmensbewertung und Aktienanalyse, Best Practice der Finanzbuchhaltung), blockchain and crypto (Blockchain in der Finanzwelt, Bitcoin verständlich erklärt), academic skills (Spass am wissenschaftlichen Arbeiten, Wissenschaftsmethodik), and leadership (Beyond Leadership in German, French, and English editions).

Verlag SKV operates a hybrid B2B/B2C business model blending one-time purchases with recurring institutional licensing. Print books sell in a CHF 19–98 range, e-books (PDF/EPUB) are sold individually or bundled, and school licenses for Tastaturschreiben start at CHF 12 per seat with a four-seat minimum structured as multi-year contracts. LERN:GALAXIE licenses are paid by credit card or TWINT, and a discounted CHF 15 test access for LERN:GALAXIE ABU is valid through 30.06.2027 with credit applied toward full license purchase. Distribution is direct-to-consumer via the verlagskv.ch webstore and inside-sales through phone (+41 44 466 77 20) and email for enterprise school orders. Marketing is driven by content (website blog), social media (LinkedIn, YouTube, Instagram, TikTok), segmented newsletters, and the share-fair copyright awareness campaign aimed at Swiss teachers.

Name

Publisher SKV

Legal name

Orell Füssli Verlage AG

Website

https://www.verlagskv.ch

Company type

Private

Founded year

1925

Operating status

Operating

Headcount range

11–50 employees

Short description

Verlag SKV is a Swiss educational publisher under Orell Füssli Verlage AG producing vocational textbooks, the LERN:GALAXIE digital learning platform, and the NAVE AI learning coach for Swiss Berufsschulen, universities, and business professionals.

Ownership category

akta.pro rank

Product category

Educational Publishing

NAICS

Book Publishers (513130)

SIC

Books: Publishing Or Publishing & Printing (2731), Services-Educational Services (8200)

akta.pro primary industry

Business, Economics, Accounting & Management (EDAGABAC)

akta.pro secondary industries

Higher Education Textbook Publishing (MPAJABAB), Interdisciplinary/General Education & Study Skills (EDAGABAN), Communications, Media Studies & Journalism (EDAGABAK)

Keywords

• Educational publishing
• Vocational education materials
• Digital learning platform
• Textbook publishing
• E-learning solutions

Headquarters

HQ city

Zürich

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain, Others

Revenue model

1. Print Books: Physical textbooks and educational materials sold directly through the webstore. Includes print-on-demand for some titles. Prices range from CHF 19 to CHF 98 depending on the title.
2. E-Books: Digital versions of textbooks available as PDF or EPUB downloads. Sold individually or as bundles with print versions. Accessed through Bookshelf platform with license key.
3. Individual Licenses: Single-user licenses for online programs (Tastaturschreiben) valid for 18 months or course duration. License key included with purchase.
4. School Licenses: Multi-seat licenses for educational institutions. School licenses for Tastaturschreiben start at CHF 12 per access with minimum order of 4 seats. Licenses managed through publisher's license administration system.
5. Bundle Products: Combined print and digital packages offering print book plus digital access to supplementary materials, solution PDFs, Excel files, videos, and PowerPoint presentations through Bookshelf.
6. Test Access (LERN:GALAXIE ABU): Discounted test access for LERN:GALAXIE ABU at CHF 15 per person, valid until 30.06.2027, with credit applied to future regular license purchase.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Publisher SKV (Verlag SKV) is a Swiss educational publishing house that produces and sells print textbooks, e-books, and the LERN:GALAXIE digital learning platform for vocational schools, universities, and business professionals in Switzerland and Liechtenstein. The portfolio spans textbooks in finance, accounting, communication, IT/digital, blockchain, and management, together with modular digital learning products (MODU:LAB, CASE:LAB, NAVE AI coach, Tastaturschreiben keyboard training) and the Bookshelf digital content delivery platform.

Product overview

Publisher SKV (Verlag SKV) is a Swiss educational publisher under Orell Füssli Verlage AG, specializing in vocational education materials (Lehrmittel) for Swiss schools and businesses. The core product is LERN:GALAXIE, a digital learning platform that combines interactive multimedia content with print textbooks. This platform integrates multiple modules: MODU:LAB provides subject-specific learning units for commercial apprentices (Kaufleute 2023), Digital Collaboration Specialists, and general education (ABU); NAVE serves as an AI-powered learning coach; CASE:LAB offers case study exercises; and Tastaturschreiben provides keyboard training. The Bookshelf platform delivers digital enhanced books and supplementary materials via license keys. Beyond digital platforms, the company publishes an extensive catalog of textbooks covering finance and accounting (Bilanz- und Erfolgsanalyse, Unternehmensbewertung), blockchain and crypto (Blockchain in der Finanzwelt, Bitcoin verständlich erklärt), leadership (Beyond Leadership, Positiv führen), and business skills (Strategie-Hackathon, Wissenschaftsmethodik). The product portfolio targets both vocational students and professionals in continuing education.

Differentiator

Problem solved

Functional benefit

Brands

• LERN:GALAXIE: Digital learning platform with interactive and multimedia elements for vocational education
• MODU:LAB
• NAVE
• CASE:LAB
• Bookshelf
• Tastaturschreiben

Products and services

• LERN:GALAXIE Digital learning platform combining interactive and multimedia learning content with print educational materials (Lehrmittel). Targets Swiss vocational education with subjects including business administration, finance, and general education.
• NAVE (KI-Lerncoach) AI-powered learning coach integrated into LERN:GALAXIE, functioning as an intelligent learning companion that converses with students to provide personalized learning support and assistance.
• MODU:LAB Modular learning modules for vocational education covering various subject areas. Includes modules for Kaufleute 2023 (commercial apprentices), Digital Collaboration Specialist, and General Education (ABU). Features a didactical concept with logbooks for tracking student progress.
• MODU:LAB ABU General education (Allgemeinbildender Unterricht) module within MODU:LAB, designed for vocational schools. Covers language modes and key competencies aligned with curriculum requirements.
• MODU:LAB EFZ HKB A-E (Kaufleute 2023) Comprehensive learning module for commercial apprentices (Kaufleute) covering all competency domains (Handlungskompetenzen) A through E, aligned with the 2023 vocational education reform.
• MODU:LAB Digital Collaboration Specialist Learning module covering digital collaboration competencies for the new vocational specialization in digital collaboration.
• CASE:LAB Case study platform for practical transfer of learning (Praxistransfer), allowing students to work through real-world business cases.
• Tastaturschreiben (Keyboard Training) Online typing learning program teaching the 10-finger system on Swiss keyboards. Available as individual license (18-month access) or school license with examination tools. Includes accompanying textbooks and keyboard templates.
• Bookshelf Digital platform for accessing enhanced books, supplementary materials, and online tools. Users register once and activate products using license keys to download digital content.
• Blockchain in der Finanzwelt Comprehensive textbook covering blockchain technology, crypto assets, DeFi, tokenization, NFTs, and the metaverse in the financial world. Includes 120+ graphical representations.
• Bitcoin verständlich erklärt Textbook explaining Bitcoin, blockchain, and cryptoassets for professional and personal use, including digital knowledge checks and online questions per chapter.
• Unternehmensbewertung und Aktienanalyse Comprehensive textbook covering business valuation and stock analysis methods, including fundamental, technical, and behavioral analysis. Bundle includes theory book, solutions, Excel files, PowerPoint slides, and videos.
• Bilanz- und Erfolgsanalyse Textbook on balance sheet and income statement analysis, covering static and dynamic analysis methods with key performance indicators.
• Beyond Leadership Practical handbook on collaborative leadership based on psychological safety concepts. Available in German, French, and English editions. Includes an 8-step activation circle workflow.
• Strategie-Hackathon Methodology book for agile strategy development using a 24-hour hackathon format to overcome organizational blocks and foster innovative thinking.
• Spass am wissenschaftlichen Arbeiten Guide for writing academic papers (semester, bachelor, master theses) with practical guidance and tips on using AI tools. Includes templates and checklists.
• Plattform-Ökosysteme Textbook explaining platform ecosystems, multi-sided platforms, network effects, and strategic implications for businesses.
• So geht Korrespondenz Guide on professional business correspondence in emails and letters, balancing humanity and professionalism with practical examples.

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

AI capability3 records

Feature5 records

Partnerships

Four partnerships are on record, tiered core, minor and flagship.

• Orell Füssli Verlage AGcoreOthersVerlag SKV is a subsidiary of Orell Füssli Verlage AG. The parent company is listed in the commercial register (CHE-242.864.326) and VAT registered. The imprint and AGB reference Orell Füssli Verlage AG as the company entity.
• Balmer Bücherdienst AGminorOthersLogistics partner for book returns. Rücksendungen (returns) are to be sent to: Balmer Bücherdienst AG, Kobiboden, 8840 Einsiedeln
• HWZ Hochschule für Wirtschaft ZürichflagshipStrategic or Co-development PartnerCo-publishing partnership with HWZ for educational content. Multiple books co-authored by HWZ faculty including 'Bitcoin verständlich erklärt' (E-Book series), 'Plattform-Ökosysteme', and 'Wissenschaftsmethodik'. Faculty members serve as authors and editors for SKV publications.
• OST - Ostschweizer FachhochschuleflagshipStrategic or Co-development PartnerAcademic publishing partner with faculty co-authoring multiple titles. Books include 'Blockchain in der Finanzwelt', 'Unternehmensbewertung und Aktienanalyse' (Prof. Marcus A. Hauser, Prof. Ernesto Turnes), and 'Digital Collaboration Specialist' curriculum.

Scale indicators2 records

Recent moves5 records

Expansion highlights6 records

Regional players

• Careum Verlag: Swiss publisher focused on healthcare, nursing, and education textbooks — comparable to SKV as a niche Swiss publisher producing vocational and professional education materials in German.
• Stämpfli Verlag: Swiss publisher with a strong catalog in law, economics, and education — directly comparable to SKV's business, accounting, and finance textbook lines, primarily serving the Swiss German-speaking academic market.
• Schulthess Verlag: Swiss academic publisher with a strong list in law, economics, and social sciences — comparable to SKV's higher education and business textbook catalog serving Swiss universities and Fachhochschulen.
• Helbling Verlag: Austria/Switzerland/Germany-based educational publisher producing textbooks and digital learning materials across multiple languages — comparable to SKV in offering curriculum-aligned print + digital for schools in the DACH region.

Broad incumbents

• Cornelsen Verlag: Major German educational publisher with extensive textbook lines, digital learning environments (e.g., Cornelsen Online), and vocational education offerings — overlapping with SKV's combination of print textbooks and digital platforms for school markets.
• Westermann Gruppe: German educational publisher (Schroedel, Diesterweg, Westermann) producing textbooks, digital learning tools, and vocational materials — a direct DACH-market peer to SKV's curriculum-aligned Lehrmittel + digital platform approach.
• Orell Füssli Verlage AG (parent group imprint portfolio): The parent entity of Verlag SKV and a broader Swiss publisher of trade and educational titles — operates the same group as SKV, comparable in catalog breadth and Swiss market focus.
• Duden: German reference and educational publisher (language, learning, school books) — overlapping with SKV on language/communication education materials and digital learning products for the DACH school market.
• Klett Group: One of Europe's largest educational publishers, with a broad portfolio of textbooks, digital learning platforms, and vocational education materials in the DACH region — directly comparable to Verlag SKV's curriculum-aligned textbook + digital mix, but at far greater scale and across multiple countries.

Direct peers

• hep Verlag (Bildungsverlag EINS): Swiss educational publisher specializing in vocational education and higher education textbooks (Berufsbildung, Pädagogik, Soziales) — a close direct competitor to Verlag SKV in the Swiss vocational and continuing education textbook market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCILON9OGqBF2Qi3rfTcdqeg
• LinkedInlinkedin.com/company/verlagskv
• Instagraminstagram.com/verlagskv
• TikToktiktok.com/@verlagskv
• Xx.com/verlagskv

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Publisher SKV