Beijing International Book Fair

Name

Beijing International Book Fair

Website

https://bibf.net

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Beijing International Book Fair (BIBF) is Asia's largest annual publishing trade show, founded in 1986 in Beijing. It serves publishers, digital content platforms, and IP holders through exhibition services, an IP Licensing Zone, and an AIGC showcase.

Ownership category

akta.pro rank

Product category

Publishing Trade Show Services

NAICS

Newspaper, Periodical, Book, and Directory Publishers (5131)

SIC

Books: Publishing Or Publishing & Printing (2731)

akta.pro primary industry

General Consumer Expos & Trade Shows (MPAGAFAA)

Keywords

• Publishing trade fair
• Book exhibition services
• IP licensing events
• Rights trading platforms
• Publishing industry events

Headquarters

HQ city

Beijing

HQ country

China

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Infrastructure, Others

Revenue model

1. Exhibition and Trade Show Services: BIBF generates revenue through exhibition booth rentals, trade show services, and facilitating business connections between publishers, content creators, and licensing partners at its annual event in Beijing.
2. Digital Platform Integration: Revenue generated through partnerships with digital platforms like Douyin, where book-related content drives order increases (99% year-on-year), creating opportunities for affiliate and promotional partnerships.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Beijing International Book Fair (BIBF) organizes an annual publishing trade fair held in Beijing, China. The event brings together publishers, IP holders, digital content platforms, and licensing partners to facilitate book trade, international rights trading, IP licensing, and cross-industry collaboration. The fair also features dedicated zones such as the IP Licensing Zone and an AIGC showcase highlighting AI applications in publishing.

Differentiator

Problem solved

Functional benefit

Products and services

• Beijing International Book Fair (BIBF) Annual Exhibition
• IP Licensing Zone
• AIGC Showcase

Quantifiable outcome

• Douyin reported that book-related content uploads doubled year-on-year, driving a 99% increase in book orders

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability1 record

Feature2 records

Partnerships

Six partnerships are on record, tiered core and minor.

• China Toy & Juvenile Products AssociationcoreStrategic or Co-development Partner · 1 January 2026BIBF launched its first IP Licensing Zone in partnership with the China Toy & Juvenile Products Association, facilitating cross-industry IP licensing between publishing and toy/juvenile product sectors.
• NetEaseminorStrategic or Co-development Partner · 1 January 2026Participating in the AIGC showcase at BIBF, demonstrating AI-generated content applications for the publishing industry.
• TencentminorStrategic or Co-development Partner · 1 January 2026Participating in the AIGC showcase at BIBF, showcasing technology applications for the publishing sector.
• Fanqie Novel (ByteDance)minorStrategic or Co-development Partner · 1 January 2026Participating in the AIGC showcase at BIBF, presenting AI applications for novel and literary content.
• 37 Interactive EntertainmentminorStrategic or Co-development Partner · 1 January 2026Participating in the AIGC showcase at BIBF, demonstrating interactive entertainment applications for publishing content.
• YuewenminorStrategic or Co-development Partner · 1 January 2026Participating in the AIGC showcase at BIBF, showcasing literary platform technology and content applications.

Scale indicators3 records

Direct peers

• Seoul International Book Fair (SIBF): South Korea's largest annual book fair, organized by the Korean Publishers Association. Directly comparable to BIBF as a national-scale publishing trade show in Asia with rights trading and international publisher participation.
• Hong Kong Book Fair: An annual book fair organized by the Hong Kong Trade Development Council, one of Asia's largest consumer-facing book fairs. Comparable to BIBF in scale and regional Asian positioning, though more retail/consumer-oriented versus BIBF's trade focus.
• Bologna Children's Book Fair: The leading global fair for children's publishing, held annually in Bologna, Italy. Directly comparable to BIBF in serving publishers with a specialized trade show format, though focused specifically on children's and young adult content.
• London Book Fair: An annual international book fair organized by Reed Exhibitions, focused on rights trading and global publishing partnerships. Directly comparable to BIBF as a major English-language/European book trade event serving publishers, agents, and rights professionals.
• Gothenburg Book Fair (Bokmässan): Scandinavia's largest cultural event and book fair held annually in Gothenburg, Sweden. Comparable to BIBF as a major regional book fair combining publishing industry business with public-facing cultural programming.
• Livre Paris (Paris Book Fair): France's premier annual book fair organized by the Syndicat national de l'édition. Directly comparable to BIBF as a flagship European national book fair with publishers, authors, and rights professionals.
• BookExpo / LibLearnX (American Association of Publishers): The US publishing industry's flagship trade event, recently rebranded as LibLearnX. Comparable to BIBF as a major North American book industry gathering for publishers, librarians, and rights professionals.

Others

• China Toy Expo (organized by China Toy & Juvenile Products Association): The flagship toy industry trade fair in China, organized by the same association that partnered with BIBF on the IP Licensing Zone. Comparable as a strategic partner for cross-industry IP licensing that complements BIBF's publishing focus.

Broad incumbents

• Frankfurt Book Fair (Frankfurter Buchmesse): The world's largest book fair and the global benchmark for publishing rights trading, held annually in Frankfurt. Directly comparable to BIBF as a flagship publishing industry trade show, but operates at a larger global scale with broader international participation.

Regional players

• Shanghai Book Fair: Shanghai's major annual book fair, the second-largest in China after BIBF. Directly comparable in format and audience but operates in a different Chinese city and serves as BIBF's closest domestic competitor within the same market.

Market position

Customer concentration

• Facebookfacebook.com/beijingbookfair

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Beijing International Book Fair