DEMOS
DEMOS Wohnbau GmbH is a privately held Munich-based residential real estate developer (Bauträger), founded in 1967, that plans, builds, and sells new-build condominiums, houses, and select commercial units across Munich and surrounding Bavaria for owner-occupiers and capital investors, in long-standing partnership with INDUWO Wohnbau GmbH.
- Company typePrivate
- Founded1967
- HeadquartersMünchen, Germany
- Headcount101–250
- GTM typeB2C
- OfferingServices
What DEMOS does
DEMOS Wohnbau GmbH is a privately held Munich-based residential real estate developer (Bauträger) founded in 1967. The company plans, constructs, and sells new-build condominiums, terraced and semi-detached houses, and select commercial units across Munich and surrounding Bavarian municipalities including Perlach, Feldmoching, Kirchheim, Gronsdorf/Haar, Pasing, and Taufkirchen. Its portfolio at the time of writing comprises roughly nine active residential developments with unit sizes ranging from approximately 26 m² to 187 m², addressing both owner-occupiers and capital investors, and complemented by a property search tool (Wohnungsfinder) and a land-acquisition service (Grundstücksankauf) that feeds the development pipeline. Revenue is realized on a one-time basis at unit handover and pricing is not publicly disclosed.
The company operates in a close, long-standing strategic alliance with INDUWO Wohnbau GmbH, jointly branded as 'DEMOS und INDUWO – Ihre Bauträger für München seit 1967'; certain projects on the shared platform (for example Patio Pasing) are attributed to INDUWO. Distribution runs through an employed in-house team of real estate agents (Immobilienmakler) augmented by listings on all major German property portals (ImmobilienScout24, Immowelt, Immostar, Neubaukompass, Kleinanzeigen), social channels, regional print media, and a recently upgraded referral program. DEMOS's underlying technology stack is conventional website/portal/CRM rather than proprietary; it has no AI, API, or SDK offerings. Independent third-party validation includes a 2023 ranking among Germany's Top 50 builders (Creditreform Rating AG / SZ Institut), in which DEMOS was the only Munich-based builder recognized.
DEMOS firmographics
Firmographics- Name
- DEMOS
- Legal name
- DEMOS Wohnbau GmbH
- Website
- https://demos.de
- Company type
- Private
- Founded year
- 1967
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- DEMOS Wohnbau GmbH is a privately held Munich-based residential real estate developer (Bauträger), founded in 1967, that plans, builds, and sells new-build condominiums, houses, and select commercial units across Munich and surrounding Bavaria for owner-occupiers and capital investors, in long-standing partnership with INDUWO Wohnbau GmbH.
- Ownership category
- akta.pro rank
Where DEMOS is headquartered
LocationHeadquarters
- HQ city
- München
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
DEMOS business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Supply Chain, Personnel, Marketing or Sales, Others
Revenue model
- Property Sales: DEMOS generates revenue through the development and sale of new-build condominiums (Eigentumswohnungen), terraced/duplex houses (Häuser), and commercial units (Gewerbe) in Munich and its surrounding area. Revenue is realized upon completion and handover of properties to buyers. The company also engages in land acquisition (Grundstücksankauf) to support its development pipeline.
Go-to-market motion2 records
Distribution channels2 records
Marketing channels7 records
DEMOS product offering
Product offeringCore offering
DEMOS Wohnbau GmbH is a Munich-based residential real estate developer (Bauträger) that plans, constructs, and sells new-build condominiums (Eigentumswohnungen), terraced and semi-detached houses (Häuser), and select commercial units across Munich and surrounding areas. The company also offers complementary services including a property finder search tool (Wohnungsfinder) on its website and a land acquisition service (Grundstücksankauf) to support its development pipeline.
Product overview
DEMOS Wohnbau GmbH is a residential real estate developer (Bauträger) operating in Munich and surrounding areas since 1967. In partnership with INDUWO (operating since 1992), the company develops new construction residential properties including condominiums and houses across multiple districts in and around Munich. The product portfolio consists of nine active residential development projects offering condominiums and terraced/semi-detached houses in various Munich locations (Perlach, Feldmoching, Kirchheim, Gronsdorf/Haar, Pasing, Taufkirchen). Each project features different unit sizes ranging from approximately 26 m² to 187 m², targeting both owner-occupiers and investors. The company also provides complementary services including a property finder search tool and land acquisition service for future development sites.
Differentiator
Problem solved
Functional benefit
Products and services
- Grüne Mitte Kirchheim – See & Park
Quantifiable outcome
- Referral bonus increased from €2,500 to €10,000 for the 'Käufer werben Käufer' (buyer referral) program (June 2026)
Companies that use DEMOS
Customer profileSegments2 records
Ideal customer profiles2 records
DEMOS technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
DEMOS partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor and core.
- Creditreform Rating AGminorCreditreform Rating AG conducted a study on behalf of the SZ Institut in 2023 in which DEMOS Wohnbau GmbH was recognized among the 'Top 50 companies' in the builder category. This is an independent third-party rating/recognition rather than a commercial partnership.
- INDUWO Wohnbau GmbHcoreDEMOS and INDUWO operate as closely linked partner companies under shared branding ('DEMOS und INDUWO – Ihre Bauträger für München seit 1967'). Both companies specialize in new-build residential properties in Munich and surrounding areas. INDUWO has been operating for over 30 years. The two companies jointly market their property portfolios and appear to share resources, expertise, and sales operations. Several projects (e.g., Patio Pasing, Prisma Pasing) are attributed to INDUWO Wohnbau GmbH rather than DEMOS directly, indicating a collaborative development approach.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
DEMOS competitors and assessment
Company assessmentBroad incumbents
- Instone Real Estate Group: German-listed residential developer developing for-sale apartments and townhomes in major German metropolitan areas. Comparable to DEMOS in core product (new-build for-sale housing) but operates nationally and at larger scale.
- Bonava: Swedish-listed residential developer with substantial German operations developing for-sale apartments and townhouses, including in Bavaria. Compares to DEMOS as a for-sale residential builder, though Bonava operates across multiple German metros rather than Munich-only.
- Vonovia: Europe's largest residential real estate company with significant German development activities through its Vonovia Development division. While primarily a landlord, its development arm competes for land and for-sale projects in Munich, representing a much larger but partially overlapping incumbent competitor.
- Bayerische Hausbau (Schörghuber Group): Long-established Munich-based property developer and part of the Schörghuber Group, operating across residential development, commercial real estate, and real estate services in Bavaria. Larger and more diversified than DEMOS but overlaps significantly in Munich new-build residential.
Direct peers
- Becken: Munich-headquartered residential and commercial developer (Bauträger) of similar mid-scale profile to DEMOS, focused on new-build properties in the Munich metropolitan area and southern Germany. Directly comparable in geography, product type, and target buyer segments.
- Euroboden: Bavaria-based developer of architecturally distinctive for-sale residential projects, often in premium urban locations. Highly comparable to DEMOS on geography (Bavaria), product type (for-sale new-build), and quality positioning in the Munich market.
- Pandion: Cologne-headquartered German residential developer focused on high-quality for-sale apartments and townhouses in select German metropolitan areas. Comparable in product type and target buyer to DEMOS, though concentrated in western Germany rather than Munich/Bavaria.
- Kondor Wessels: German subsidiary of Dutch developer Kondor Wessels Nederland, building for-sale residential properties (apartments and houses) in major German cities. Comparable to DEMOS in product type and for-sale model, though geographic focus differs.
- HBB (Hanseatische Betreuungs- und Beteiligungsgesellschaft): German mid-market residential developer (Bauträger) building for-sale apartments and houses in multiple German regions. Closely comparable to DEMOS in scale, product mix, and target buyer segments.
- Bauwerk Capital: Munich-based residential developer creating premium for-sale apartments and townhouses in southern Germany. Closely comparable to DEMOS on geography (Munich), product type, and target owner-occupier/investor segments.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
DEMOS social profiles
Digital presenceDEMOS financial estimates
Financial estimateRevenue estimate
Valuation estimate
DEMOS leadership team
Management profileNumber of profiles
DEMOS funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
DEMOS M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about DEMOS
What does DEMOS do?
DEMOS Wohnbau GmbH is a Munich-based residential real estate developer (Bauträger) that plans, constructs, and sells new-build condominiums (Eigentumswohnungen), terraced and semi-detached houses (Häuser), and select commercial units across Munich and surrounding areas. The company also offers complementary services including a property finder search tool (Wohnungsfinder) on its website and a land acquisition service (Grundstücksankauf) to support its development pipeline.
Is DEMOS a public or private company?
DEMOS is a private company. It is classified as unknown and is currently operating.
When was DEMOS founded?
DEMOS was founded in 1967. It employs 101 to 250 people.
Where is DEMOS based?
DEMOS is headquartered in München, Germany, in the Europe region.
How does DEMOS make money?
One revenue line is on record: property Sales.
Who are DEMOS's main competitors?
Broad incumbents on record are Instone Real Estate Group, Bonava, Vonovia and Bayerische Hausbau (Schörghuber Group). Direct peers are Becken, Euroboden, Pandion, Kondor Wessels, HBB (Hanseatische Betreuungs- und Beteiligungsgesellschaft) and Bauwerk Capital.
Does DEMOS have an API?
No public API is recorded for DEMOS.