What Voorbach Makelaardij does

Voorbach Makelaardij is a privately held Dutch residential real estate sales brokerage founded in April 2018 by Perrie Voorbach and headquartered in Bunschoten-Spakenburg, Netherlands. The firm operates exclusively as a sales broker (verkoopmakelaar) rather than a buyer-side agent, and serves individual homeowners across the country seeking to sell apartments, single-family homes, exclusive properties, and new-build units. It self-imposes a cap of 25 active listings at any time, positioning high per-client attention as a defining service feature. The firm reports a 9.6/10 customer satisfaction rating across hundreds of clients and cites transactions completed nationally from Amsterdam to Enschede and Amersfoort to Den Haag.

The company's core technology stack is digital marketing rather than enterprise software: listings on Funda (the Netherlands' primary property portal with 6.9 million monthly visitors), targeted paid campaigns on Facebook, Instagram, and Twitter, proprietary per-property .nl websites, professional photography including 360-degree images and video, and a proprietary database of more than 2,500 registered property seekers for email distribution. Its flagship product is DuoKoop, a sale structure in which a partner pension fund acquires the underlying land separately from the house, allowing buyers to commit their full mortgage budget to the property and reportedly expanding the qualified buyer pool by at least 75%. Additional service lines include a self-service online property valuation tool, transformation/project services for converting commercial buildings (offices, shops, hospitality) into residential units, and a Direct Property Purchase option that pays sellers within 30 days.

Voorbach Makelaardij generates revenue through transaction-based broker commissions on successful residential sales; no public fee schedule is disclosed. The firm operates with a small specialist team of between 1 and 10 employees, including founder and sales broker Perrie Voorbach, Monika Bartkowiak (Polish clientele) and Chester van der Gijp (online marketing). Reported operational outcomes include a 27-day average selling time, a 2.2% average sale price premium above market, and 80% of homes sold within the first week of listing. The company has not raised external funding, has no subsidiaries, and has not disclosed any acquisitions.

Name

Voorbach Makelaardij

Legal name

Voorbach Makelaardij

Website

https://voorbachmakelaardij.nl

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Voorbach Makelaardij is a privately held Dutch residential real estate sales brokerage founded in 2018, applying online marketing and the DuoKoop land-separation concept to sell homes faster and at higher prices. It operates nationally with a self-capped small team serving individual homeowners.

Ownership category

akta.pro rank

Product category

Residential Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (5312), Offices of Real Estate Agents and Brokers (53121)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Residential Real Estate Brokerage (Buy/Sell) (FSAEAJAA)

Keywords

• Residential real estate brokerage
• Property sales services
• Online property marketing
• Home selling service
• Real estate agent

Headquarters

HQ city

Spakenburg

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Property sales commission: Traditional real estate broker commission on successful property sales. The company sells homes faster (27-day average, 3x faster) and at higher prices (2.2% above average), generating commission income from both seller and buyer transactions.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels6 records

Core offering

Voorbach Makelaardij is a Dutch residential real estate sales brokerage (verkoopmakelaar) that sells homes on behalf of individual homeowners. The firm combines traditional sales brokerage with digital-first marketing across Funda, social media, and dedicated property websites, and offers the DuoKoop concept (separating land and house purchase via a pension fund), direct property purchase, and transformation/project services for commercial-to-residential conversions.

Product overview

Voorbach Makelaardij operates as a modern real estate brokerage firm offering residential property sales services. The core product is their specialized property sales service utilizing advanced online marketing strategies. The company offers several distinct products: the main brokerage service that sells homes 3x faster and 2.2% higher than market average; DuoKoop (an innovative concept where the buyer purchases the house separately from the land via a pension fund); a property valuation tool for instant home value estimates; transformation and project services for converting commercial properties; and a direct purchase option where the company buys properties outright for quick, hassle-free sales.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential Property Sales Brokerage Full-service residential property sales brokerage for individual Dutch homeowners, offering valuation, professional photography, online marketing via Funda and social media, viewings, negotiations, and closing. Reported to sell homes 3x faster (27-day average) and at 2.2% above market average.
• DuoKoop Innovative sales concept where the buyer purchases only the house while a pension fund purchases the land simultaneously. This allows buyers to allocate their full mortgage budget to the property and expands the buyer pool by a minimum of 75%, resulting in more bidders and higher sale prices for sellers.
• Transformation & Project Services Project management and sales services for transforming commercial buildings (offices, shops, hospitality) into residential units, including acquisition guidance, project management, permitting support, and sale of development sites. Targeted at property owners and developers.
• Direct Property Purchase Direct purchase service where Voorbach Makelaardij buys properties from homeowners directly, with guaranteed payment within 30 days and no viewings or negotiations required. Designed for sellers prioritizing speed, certainty, and convenience, including properties needing renovation.

Quantifiable outcome

• Properties sell 3x faster than the market average (27-day average selling time)
• +5 more outcomes

Named customers1 record

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators10 records

Recent moves7 records

Expansion highlights5 records

Market position

Competitive moat5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/voorbachmakelaardij
• Xx.com/voorbachm

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Voorbach Makelaardij