Casa Petra
Casa Petra is a privately held premium event venue in Moema, São Paulo, operating 6,000 m² of combinable indoor and outdoor space for weddings, social celebrations, and corporate events. It serves both high-net-worth individuals and enterprise clients, generating revenue through quote-based space rental supplemented by an approved supplier network.
- Company typePrivate
- Founded2006
- HeadquartersMoema, Brazil
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Casa Petra does
Casa Petra is a privately held, single-asset premium event venue operating from a 6,000 m² site at Av. Aratãs 1010 in the Moema neighborhood of São Paulo, Brazil. Founded in 2006 by Luciano Martins and Fábio Mattar (with Daniela Martins joining in 2011), the venue offers five distinct, combinable spaces — Páteo (420 m²), Térreo (864 m²), Mezanino (164 m²), Átrio (590 m²), and Terraço (230 m² interior plus 90 m² deck) — with capacity ranging from 50 to 1,200 guests across intimate and large-format events. Architectural features include Roman Travertine Marble flooring, 6-meter ceiling heights in the Térreo, Imperial Palm and Jabuticaba tree landscaping, on-site parking for 100+ vehicles, and a 360° virtual tour for remote venue exploration.
The business serves two parallel customer segments: (i) social events — weddings, anniversaries, debutante balls, birthdays, and Bar/Bat Mitzvah celebrations, including a Kosher-catered offering developed with approved suppliers — and (ii) corporate events, with a documented enterprise client roster including AstraZeneca, Heineken, Netflix, Nissan, Nivea, Pão de Açúcar, Votorantim, Wella, Tozzini, Invisalign, and MBG. Casa Petra also supports hybrid and streaming events through dedicated infrastructure.
Revenue is generated through quote-based, one-time space rental contracts, with spaces rented independently or in combination, supplemented by a curated network of approved catering and service suppliers. The company markets directly via its website, WhatsApp Business, and active Instagram, Facebook, LinkedIn, and YouTube channels, with no third-party intermediation in the sales process. Pricing is not publicly disclosed; events are fully customized with no fixed templates.
Casa Petra firmographics
Firmographics- Name
- Casa Petra
- Legal name
- Casa Petra
- Website
- https://casapetra.com.br
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Casa Petra is a privately held premium event venue in Moema, São Paulo, operating 6,000 m² of combinable indoor and outdoor space for weddings, social celebrations, and corporate events. It serves both high-net-worth individuals and enterprise clients, generating revenue through quote-based space rental supplemented by an approved supplier network.
- Ownership category
- akta.pro rank
Casa Petra industry classification
Industry- Product category
- Event Venue Services
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events with Facilities (711310)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Corporate Event Rentals (Furniture, Staging, Tents) (HSACADAI)
- akta.pro secondary industry
- Dance Floor, Staging & Platform Rentals (HSACAFAD)
Keywords
Where Casa Petra is headquartered
LocationHeadquarters
- HQ city
- Moema
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Casa Petra business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Infrastructure, Marketing or Sales, Supply Chain
Revenue model
- Event Space Rental: Casa Petra generates revenue by renting its event spaces for social and corporate events. Clients book specific spaces (Páteo, Térreo, Mezanino, Átrio, Terraço) for their events, with pricing based on the spaces selected, event type, duration, and customization requirements. Spaces can be rented separately or in combination, and events are fully personalized with the company providing a list of approved suppliers for catering and other services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Space rental with customizable event packages |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Casa Petra product offering
Product offeringCore offering
Casa Petra rents out five distinct physical event spaces (Páteo, Térreo, Mezanino, Átrio, Terraço) across a 6,000 m² site in Moema, São Paulo, accommodating social events (weddings, anniversaries, debutante balls, Bar/Bat Mitzvah) and corporate events (product launches, conferences, fashion shows, hybrid/streaming events) for 50 to 1,200 guests. Each event is fully customized with the company providing a list of approved suppliers for catering and ancillary services. Pricing is quote-based and not publicly disclosed.
Product overview
Casa Petra is a single event venue offering space rental services for social and corporate events. The venue consists of five distinct spaces (Páteo, Térreo, Mezanino, Átrio, and Terraço) that can be used independently or combined, accommodating events ranging from 50 to 1,200 guests. Social events include weddings, anniversaries, debutante parties, and Bar/Bat Mitzvah celebrations. Corporate events include product launches, fashion shows, congresses, lectures, training sessions, award ceremonies, and company parties. Founded in 2006 and relocated to its current Moema address in 2011, the venue is owned by founders Luciano Martins, Fábio Mattar, and Daniela Martins.
Differentiator
Problem solved
Functional benefit
Products and services
- Casa Petra Event Venue Rental Premium 6,000 m² event venue in Moema, São Paulo, comprising five distinct rentable spaces (Páteo 420 m², Térreo 864 m², Mezanino 164 m², Átrio 590 m², Terraço 230 m² interior + 90 m² deck) accommodating 50 to 1,200 guests. Spaces can be rented separately or combined for social events (weddings, anniversaries, debutante balls, Bar/Bat Mitzvah) and corporate events (product launches, conferences, fashion shows, hybrid/streaming events). Includes 100+ parking spaces, approved supplier network, and 360° virtual tour access.
Quantifiable outcome
- Capacity range from 50 to 1,200 guests depending on event format and space configuration
- +1 more outcomes
Companies that use Casa Petra
Customer profileNamed customers12 records
Segments3 records
Ideal customer profiles3 records
Casa Petra technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Casa Petra partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Approved Catering Suppliers NetworkcoreCasa Petra maintains a network of pre-approved (homologados) suppliers for catering and event services. This network is recommended to clients to ensure quality delivery and security. The network includes specialized providers such as Kosher catering for Jewish religious events (Bar/Bat Mitzvah).
Scale indicators5 records
Recent moves6 records
Expansion highlights4 records
Casa Petra competitors and assessment
Company assessmentDirect peers
- Buffet Royal: São Paulo-based events and catering company operating private event spaces. Comparable to Casa Petra on social-celebration segment with stronger in-house catering capabilities.
- Espaço das Américas: Large São Paulo event venue/concert hall hosting corporate events, conventions, and large-format celebrations. Comparable to Casa Petra's 1,200-guest capacity and corporate event focus.
- Espaço Buffet Colonial: São Paulo event venue with integrated buffet/catering offering for weddings and corporate events. Directly comparable to Casa Petra on venue rental model with combined food-service revenue.
- Espaço APAS: São Paulo event space hosting corporate and social celebrations. Comparable mid-to-large format venue serving the same premium São Paulo customer base as Casa Petra.
- Espaço Villa Juliê: São Paulo-based private event venue hosting weddings, social celebrations, and corporate events for mid-to-premium segments. Closely comparable to Casa Petra in terms of business model (venue rental, single asset, São Paulo market) and target customer base.
Broad incumbents
- Hotel Unique: Luxury São Paulo hotel with high-end event and banquet spaces. Competes with Casa Petra for premium corporate and social events while offering lodging as part of the package.
- Centro de Convenções Frei Caneca: Established São Paulo convention center hosting large-scale corporate events, congresses, and trade shows. Overlaps with Casa Petra's corporate segment but operates at significantly greater scale and as part of a multi-use complex.
- Tivoli Mofarrej São Paulo: Five-star São Paulo hotel with full-service event and conference facilities. Competes for the same premium corporate event budget as Casa Petra while offering integrated lodging and F&B.
Emerging players
- SESC: Brazilian commercial-services network operating multiple event and cultural venues across São Paulo. Overlaps with Casa Petra on social and community events at typically lower price points, representing a competitive constraint from the value side.
- Casa Bandeirantes: Historic São Paulo mansion used as a distinctive event venue. Comparable to Casa Petra in terms of architectural differentiation and premium social/corporate events, though at smaller scale and lower event volume.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Casa Petra social profiles
Digital presenceCasa Petra financial estimates
Financial estimateRevenue estimate
Valuation estimate
Casa Petra leadership team
Management profileNumber of profiles
Profiles3 records
Casa Petra funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Casa Petra M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Casa Petra
What does Casa Petra do?
Casa Petra rents out five distinct physical event spaces (Páteo, Térreo, Mezanino, Átrio, Terraço) across a 6,000 m² site in Moema, São Paulo, accommodating social events (weddings, anniversaries, debutante balls, Bar/Bat Mitzvah) and corporate events (product launches, conferences, fashion shows, hybrid/streaming events) for 50 to 1,200 guests. Each event is fully customized with the company providing a list of approved suppliers for catering and ancillary services. Pricing is quote-based and not publicly disclosed.
Is Casa Petra a public or private company?
Casa Petra is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Casa Petra founded?
Casa Petra was founded in 2006. It employs 11 to 50 people.
Where is Casa Petra based?
Casa Petra is headquartered in Moema, Brazil, in the Latin America region.
How does Casa Petra make money?
One revenue line is on record: event Space Rental.
Who are Casa Petra's main competitors?
Direct peers on record are Buffet Royal, Espaço das Américas, Espaço Buffet Colonial, Espaço APAS and Espaço Villa Juliê. Broad incumbents are Hotel Unique, Centro de Convenções Frei Caneca and Tivoli Mofarrej São Paulo. Emerging players are SESC and Casa Bandeirantes.
Does Casa Petra have an API?
No public API is recorded for Casa Petra.
What industry is Casa Petra in?
Casa Petra's product category is Event Venue Services. Its primary akta.pro industry code is HSACADAI, Corporate Event Rentals (Furniture, Staging, Tents), with a secondary code of HSACAFAD, Dance Floor, Staging & Platform Rentals. Its NAICS code is 711310 and its SIC code is 7990.