What Haring Group does

Haring Group Bauträger GmbH is a privately held Austrian real estate developer headquartered in Vienna (Doningasse 12, 1220 Wien), operating as a holistic property developer (ganzheitlicher Immobilien-Entwickler). The company buys, plans, builds, sells, and manages residential real estate, primarily in Vienna with secondary markets in Graz, Klosterneuburg, Oberwaltersdorf, Wiener Neustadt, and Gerasdorf bei Wien. Its core product portfolio includes commission-free ownership apartments (Eigentumswohnungen), rental apartments (Mietwohnungen), Vorsorgewohnungen (buy-to-let investment apartments), and terraced houses (Reihenhäuser), with unit prices ranging from approximately €220,000 for entry-level apartments to over €900,000 for larger houses. The company operates through five divisions: Haring Immobilien (brokerage), Haring Development (land acquisition and development), Haring Investment (investment properties), Haring Consulting (financing advisory leveraging major Austrian bank relationships), and Wesiak Haring (property management covering tenancy law, residence rights, and tax matters).

Haring Group's business model is built around direct-to-consumer sales through its wholly-owned subsidiary Haring Immobilien Treuhand GmbH, which eliminates third-party broker commissions (provisionsfrei), yielding approximately 3.6% in cost savings for buyers. Revenue is generated across four streams: one-time property sales (transactional), recurring rental income from owned units, professional property management fees, and financing/consulting commissions. Customers are reached via a multi-channel digital marketing stack including the company website (haring-group.at), Facebook, Instagram, LinkedIn, Google Ads, real estate portals, and MailChimp newsletters. The current development pipeline exceeds 1,000 units across multiple Vienna locations, with flagship projects including Traisengasse (269 units), Süßenbrunner Straße 67, Donaufelder Straße 104, and Franzosenweg 3-5. The technology stack is conventional (Google Analytics, Facebook Pixel, Google Remarketing) with no disclosed AI/ML capabilities, reflecting a traditional regional developer model. The company is privately held, founder-owned, and does not publicly disclose revenue or ownership details.

Name

Haring Group

Legal name

HARING GROUP Bauträger GmbH

Website

https://haring-group.at

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

101–250 employees

Short description

Haring Group Bauträger GmbH is a privately held Austrian real estate developer (Bauträger) headquartered in Vienna that buys, plans, builds, sells, and manages residential properties, serving individual home buyers, real estate investors, renters, and commercial tenants across Austria through five integrated divisions.

Ownership category

akta.pro rank

Product category

Residential Real Estate Development

NAICS

Real Estate Property Managers (53131), Offices of Real Estate Agents and Brokers (5312), Real Estate and Rental and Leasing (53)

SIC

General Bldg Contractors - Residential Bldgs (1520), Real Estate Agents & Managers (For Others) (6531), Real Estate Dealers (For Their Own Account) (6532)

akta.pro primary industry

Property Management Advisory & Leasing Administration (FSAEAJAN)

akta.pro secondary industries

Mixed-Use Property Management (BPAJAGAE), Real Estate Transaction Advisory & Due Diligence (FSAEAJAJ), Land & Development Site Brokerage (BPAJABAG)

Keywords

• Real estate development
• Residential property sales
• Property management services
• Real estate financing advisory
• Buy-to-let investment apartments

Headquarters

HQ city

Vienna

HQ country

Austria

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Property Sales: Sale of residential properties (apartments, houses, Vorsorgewohnungen/investment apartments) directly to end buyers. Revenue is generated through one-time property transactions at market prices.
2. Property Rentals: Rental of residential units including apartments and houses across Vienna, Graz, and surrounding areas. Rental income is generated through monthly tenant payments.
3. Property Management Services: Full-service property management through Wesiak Haring division, covering tenancy law, residence rights, and tax matters for owners, investors, and tenants.
4. Real Estate Consulting: Financing advisory services through Haring Consulting, leveraging relationships with major Austrian banks to offer affordable financing models to customers.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Haring Group is an Austrian real estate developer (Bauträger) that buys, plans, builds, sells, and manages residential properties across Austria. It sells ownership apartments (Eigentumswohnungen), terraced and detached houses, and Vorsorgewohnungen (buy-to-let investment apartments) directly to buyers on a commission-free (provisionsfrei) basis, and provides rental housing, financing advisory, and full-service property management through its Wesiak Haring division.

Product overview

Haring Group is a holistic real estate developer (Bauträger) operating in Austria, offering services across the entire property lifecycle: buying, planning, building, selling, and managing real estate. The company operates through five main divisions: Haring Immobilien (brokerage), Haring Development (property development), Haring Investment (investment properties), Haring Consulting (financing), and Wesiak Haring Property Management. The core product portfolio includes commission-free ownership apartments (Eigentumswohnungen), rental apartments (Mietwohnungen), buy-to-let investment apartments (Vorsorgewohnungen), houses including terraced houses (Reihenhäuser), and related services such as property acquisition and financing assistance. The company focuses on high-quality construction, sustainable building practices, and locations in Vienna, Graz, and surrounding areas.

Differentiator

Problem solved

Functional benefit

Brands

• Haring Immobilien: Real estate brokerage division offering property sales and customer support
• Haring Development
• Haring Investment
• Haring Consulting
• Wesiak Haring

Products and services

• Eigentumswohnungen (Ownership Apartments) Commission-free (provisionsfrei) condominium apartments sold directly by Haring Group to buyers for personal ownership. Sizes range from approximately 40-50 m² (two-room apartments starting around €220,000) to 50-70 m² (three-room apartments €270,000-€375,000), delivered in new-build quality with sustainable construction practices.
• Mietwohnungen (Rental Apartments) Rental of residential apartments (and houses) in prime Austrian locations at fair conditions, including residential and some commercial properties. Two-room apartments of around 46 m² start from approximately €980/month including operating costs.
• Vorsorgewohnungen (Buy-to-Let Investment Apartments) Buy-to-let investment apartments available for purchase from Haring Group, marketed as 'concrete gold' secure long-term investments with attractive rental yields. Offered with full-service support packages via Haring Investment for investors from acquisition through to ongoing rental returns.
• Häuser (Houses — Detached, Semi-Detached, and Terraced) Detached, semi-detached, and terraced houses (Reihenhäuser) in Vienna offered for purchase with garden and terrace features. Terraced houses range from approximately €620,000 to €945,000 for sizes around 80-120 m².
• Wesiak Haring Property Management Services Full-service property management covering tenancy law, residence rights, and tax advisory for owners, investors, and tenants. Provides dedicated personal contact persons and professional handling of all property-related legal and administrative matters.
• Haring Consulting (Real Estate Financing Advisory) Real estate financing consultation leveraging established relationships with major Austrian banks to deliver affordable and flexible financing models for Haring property buyers, supporting them through the financing process.
• Immobilienankauf (Fair Property Acquisition Service) Fair property acquisition service for customers looking to purchase real estate, accompanying buyers through the buying process from initial inquiry through key handover.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

Partnerships

Two partnerships are on record, tiered core.

• Haring Immobilien Treuhand GmbHcoreChannel Partner/ Reseller/ DistributorThe sales entity responsible for selling Haring Group properties. This related company handles all property sales, operating as a commission-free (provisionsfrei) direct seller. Registered at different address than parent company.
• Wesiak Haring Property ManagementcoreStrategic or Co-development PartnerProperty management division providing comprehensive services including tenancy law, residence rights, and tax advisory for owners, investors, and tenants. Offers personalized management with dedicated contact persons.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• S IMMO AG: Austrian-listed real estate investment and development company with a portfolio spanning residential, office, and retail assets in Austria and CEE. Larger and publicly traded, but competes with Haring Group for Vienna development sites and rental tenants.
• CA Immobilien Anlagen AG: Listed Austrian real estate specialist focused on office, retail, and residential properties in Austria and CEE. Competes with Haring Group for land and development opportunities in Vienna and offers an investment-property alternative for buy-to-let buyers.
• IMMOFINANZ AG: Major Austrian-listed commercial and residential real estate company with a substantial Vienna portfolio (including the S IMMO combination). Overlaps with Haring Group on residential/mixed-use development and on the buy-to-let investor customer base.

Direct peers

• EHL Immobilien GmbH: One of Austria's largest real estate service firms, offering brokerage, property management, and investment advisory across residential and commercial assets. Comparable to Haring Group's brokerage and property management divisions in scope and Austrian client base.
• BUWOG Group GmbH: Austrian-focused residential property developer (now part of Vonovia) selling and managing Eigentumswohnungen and Mietwohnungen in Vienna and other Austrian cities. Highly comparable to Haring Group's integrated build-sell-manage residential model, but with substantially greater scale and a listed parent providing capital-markets access.
• Soravia Group GmbH: Privately held Austrian real estate developer active across residential, commercial, and mixed-use projects. Directly comparable to Haring Group as a multi-division, Austria-focused developer with both development and operating (rental/management) activities.
• Glorit Bau GmbH: Austrian residential property developer focused on Eigentumswohnungen and Reihenhäuser, primarily in Vienna and surrounding regions. Closely comparable to Haring Group on product, geography, and direct-to-buyer sales approach.
• Value One Holding AG: Austrian real estate developer and operator active in residential and mixed-use projects in Vienna and other Austrian cities. Comparable mid-market, Austria-centric developer/operator with build-to-hold and build-to-sell components similar to Haring Group.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/haringimmobilien
• LinkedInat.linkedin.com/company/haring-group-bautr%C3%A4ger-gmbh
• Instagraminstagram.com/haring_group

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Haring Group