SIRA

What SIRA does

SIRA (Società Italiana per il Risanamento Acustico) is an Italian specialty manufacturer founded in 1984 as a spin-off from Ci.Elle Snc in Turin, where it remains headquartered in Alpignano. The company designs, engineers, manufactures, and installs custom noise-control systems for both industrial and civil customers, with a product portfolio spanning profiled acoustic panels (the exclusive ECOPHONE SIANG™ line licensed from Süssmann AG, plus ECOPHONE A1÷C4 PLUS, ECOPHONE RE, Shell, and Simplex series), absorbing and reactive silencers (including the proprietary Tornado double-stage series), soundproofing cabins and canopies (including monoblock containers), anechoic/semi-anechoic test chambers, and noise-impeding barriers, walls, and doors. Underlying technology centers on engineered acoustic performance — achieving up to 40 dB(A) on barriers/walls, 60 dB(A) Leq on Tornado silencers, and certified Rw ratings of 28-40 dB on ECOPHONE RE panels — supported by a stack of structural, welding, pressure-equipment, and corrosion certifications (ISO 9001, ISO 14001, ISO EN 1090-1, ASME IX, PED, NACE, ATEX).

SIRA operates as a private, family-controlled s.a.s. (limited partnership) under the legal name Sira s.a.s., with no external investors, parent company, or public listing disclosed. Its go-to-market is enterprise field sales: each project begins with an on-site acoustic survey, proceeds through custom design and in-house manufacturing, and concludes with installation, final testing, and conformity certification. Revenue is generated through one-off project contracts with industrial operators (steel, cement, paper, power generation, oil & gas, megayacht builders, freezer plants) and civil clients (luxury hospitality, historical venues, offices), supplemented by professional-services revenue from regulatory consultancy. Distribution is handled through direct sales from headquarters and a network of certified territorial affiliates across Italy, Switzerland, and Germany (Progetto Decibel, Bosso, Tecnicart, Süssmann AG). SIRA's geographic footprint extends across Europe, USA, the Middle East (notably the Persian Gulf power sector), and Asia, with a multilingual website and a portfolio of regulatory credentials that pre-qualify it for safety-critical industrial bidding.

Name

SIRA

Legal name

Sira s.a.s.

Website

https://sira.to.it

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

11–50 employees

Short description

SIRA is an Italian specialty manufacturer founded in 1984 that designs, engineers, and installs custom noise-control systems — panels, silencers, cabins, and test chambers — for industrial operators and civil clients across Europe, the USA, the Middle East, and Asia.

Ownership category

akta.pro rank

Product category

Industrial Noise Control and Acoustic Engineering Equipment

NAICS

Automatic Environmental Control Manufacturing for Residential, Commercial, and Appliance Use (334512)

SIC

Misc Industrial & Commercial Machinery & Equipment (3590)

akta.pro primary industry

Acoustic & Soundproofing Works (IMAFANAL)

akta.pro secondary industries

Noise & Vibration Control for HVAC (Silencers/Isolation) (IMADANAL), Acoustic Gypsum Boards & Sound Control Systems (IMADAEAK)

Keywords

• Industrial noise control
• Acoustic engineering systems
• Soundproofing panels
• Industrial silencers
• Acoustic insulation products

Headquarters

HQ city

Turin

HQ country

Italy

HQ region

Europe

Offices5 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Custom Acoustic Engineering Systems: Sira designs and manufactures highly customized noise control systems on a project-by-project basis. Each project involves survey, design, production, installation, and testing. Systems include barriers, silencers, cabins, panels, and test chambers for industrial and civil applications. Revenue is generated through project contracts with industrial plants, manufacturing facilities, and commercial/residential clients.
2. Professional Services: Consultancy services on applicable acoustic regulations (D.L. 277/91, DPCM 1 March 1991), including survey, processing and certification. Installation, final testing, and conformity declarations are provided with all systems.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

SIRA designs, manufactures, and installs custom acoustic engineering systems for industrial and civil noise control applications. The portfolio includes noise-impeding barriers and walls, sound-absorbing panels (ECOPHONE SIANG, ECOPHONE RE, ECOPHONE A1·C4 PLUS, Simplex, Shell series), reactive and absorbing silencers (Tornado series), acoustic cabins and canopies, monoblock containers, anechoic/semi-anechoic test chambers, and noise-impeding doors and windows. Projects follow a complete survey-design-production-installation-testing methodology.

Product overview

SIRA is a leading Italian industrial and civil acoustic solutions provider offering a comprehensive portfolio of soundproofing products and systems. The product portfolio centers on noise control solutions organized into distinct lines: (1) ECOPHONE SIANG™ and related panel systems (Simplex, ECOPHONE A1÷C4 PLUS, ECOPHONE RE, Shell series) for noise absorption in civil and industrial environments; (2) Industrial silencers including absorbing and reactive/expansion Tornado series for chimney, ventilation, and machinery applications; (3) Noise damping cabins and canopies including monoblock configurations for personnel protection and equipment enclosures; (4) Test chambers (anechoic, semi-anechoic, reverberating) for acoustic measurement; and (5) Noise impeding barriers, walls, and doors for industrial partitioning. SIRA operates exclusively in physical acoustic products—no software, API, or AI-enabled offerings are present in the product portfolio.

Differentiator

Problem solved

Functional benefit

Brands

• ECOPHONE SIANG™: Soundproofing panelling series designed for civil, residential, architectural environments. Panels composed of mineral wool layers and glass fiber tissue covering, available in various colours, thickness and density rates.
• Simplex
• ECOPHONE A1 ÷ C4 PLUS
• ECOPHONE RE
• Shell
• Sira Tornado Series

Products and services

• ECOPHONE SIANG™ Panels Profiled panel system composed of mineral wool layers covered with glass fibre tissue, designed for noise absorption in civil, residential, and architectural environments. Panels are washable, available in various colours, thicknesses and densities, made from ecological, fireproof, water-repellent materials. Licensed exclusively from Süssmann AG for Italian commercialization.
• ECOPHONE A1·C4 PLUS Panels

Quantifiable outcome

• Noise damping up to 40 dB(A) for walls, barriers, doors, and windows
• +4 more outcomes

Named customers4 records

Segments6 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Süssmann AGcoreOEM/ Whitelabel/ Licensing PartnerSira holds an exclusive licence from Süssmann AG for the commercialization of ECOPHONE SIANG™ products in Italy. ECOPHONE SIANG™ is a panel system composed of mineral wool layers covered with glass fibre tissue, designed for noise absorption in civil, residential, and architectural environments. The material is ecological, fireproof, and water-repellent. This is a core product line for Sira's civil sector business.
• Progetto Decibel s.r.l.minorChannel Partner/ Reseller/ DistributorCertified affiliate for Northeastern Italy area, headed by Ing. Emiliano Boniotto. Provides localized customer contact and support services.
• Bosso s.a.s.minorChannel Partner/ Reseller/ DistributorCertified affiliate for South Italy area, headed by Ing. Giacomo Sorrentino. Provides localized customer contact and support services.
• Tecnicart s.a.s.minorChannel Partner/ Reseller/ DistributorCertified affiliate serving Italian and French paper industry companies. Located in Turin, provides specialized support for paper sector acoustic projects.
• Suessmann AGminorChannel Partner/ Reseller/ DistributorAffiliate for Swiss and German markets, located in Regensdorf, Zurich, Switzerland. Serves as both a licensed product partner (ECOPHONE SIANG™) and a regional sales affiliate.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Rockwool International: Rockwool is a global leader in stone wool insulation products with significant acoustic applications across building, industrial, and marine sectors. Its scale and product breadth position it as a broad incumbent Sira competes against for both panel-based and industrial noise control opportunities.

Direct peers

• IAC Acoustics: IAC Acoustics is a leading global manufacturer of industrial and architectural noise control products, including acoustic panels, barriers, silencers, enclosures, and anechoic chambers—directly overlapping Sira's full product portfolio across industrial and civil applications.
• Kinetics Noise Control: Kinetics Noise Control designs and manufactures a broad range of acoustic products including HVAC silencers, acoustic panels, vibration isolation, and noise enclosures for industrial, commercial, and architectural markets, closely paralleling Sira's offering.
• ETS-Lindgren: ETS-Lindgren designs and manufactures anechoic and semi-anechoic chambers, RF shielding, and acoustic test environments used for compliance testing and product development—a directly comparable offering to Sira's test chamber product line.
• Ecophon (Saint-Gobain): Ecophon, part of Saint-Gobain, is a leading European manufacturer of acoustic panels and ceiling systems for offices, education, healthcare, and industrial settings—the closest direct competitor to Sira's ECOPHONE SIANG™ line and broader civil/residential acoustic panel business.
• Götessons Industri AB: Götessons is a Scandinavian manufacturer of acoustic panels, sound-absorbing screens, and industrial noise control products for offices, schools, and industrial settings—directly comparable to Sira's civil-panel and industrial acoustic product lines.

Emerging players

• Brüel & Kjær (HBK): Brüel & Kjær, now part of HBK, is a global leader in acoustic measurement instruments, sound level meters, and test systems. While primarily an instrumentation company, it overlaps with Sira's test chamber business through complementary acoustic measurement offerings.
• DAMPA Acoustic Solutions: DAMPA is a Danish manufacturer of acoustic ceiling and wall panel systems for commercial and industrial buildings—an emerging European player directly comparable to Sira's ECOPHONE SIANG™ and ECOPHONE RE panel lines for civil and architectural use.

Others

• Süßmann AG: Süßmann AG is Sira's exclusive licensing partner for the ECOPHONE SIANG™ panel line and serves as the Swiss/German affiliate. It manufactures acoustic panels and operates in adjacent markets, making it both a partner and a partial competitor depending on geography.

Regional players

• Acustica Integral (Acústica Integral Group): Acústica Integral is a Spanish manufacturer of acoustic panels, silencers, and industrial noise control solutions serving primarily Iberian and Latin American markets—a comparable regional player with a similar product mix to Sira's civil and industrial lines.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/SIRAinsonorizzazioni?gl=IT&hl=it
• LinkedInlinkedin.com/company/sira---soundproofing-systems

Compliance8 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SIRA