The Superyacht Group

What The Superyacht Group does

The Superyacht Group is a privately held B2B media, intelligence, and events business serving the global superyacht industry, operating under the legal entity TRP Magazines Limited (incorporated in England & Wales, registered number 2728298). The company runs three core product lines: SuperyachtNews, an independent digital news portal delivering thoroughly researched industry journalism; The Superyacht Report, a flagship print magazine published quarterly providing market intelligence and analysis; and The Superyacht Agency, a consulting division delivering market analysis, creative services, event planning, and strategic marketing across four pillars — Intelligence, Strategy, Creative, and Events. It serves key decision-makers and influencers across the superyacht value chain, including yacht builders, marina operators, yacht transport providers, and related service businesses.

The Group monetises through five revenue streams: B2B advertising sold across print and digital channels; recurring subscriptions to its fleet database, publications, and market reports; transactional event partnerships and delegate fees from its conference programme; professional services delivered via The Superyacht Agency; and a Survey Club mechanism that monetises primary market research participation. Go-to-market is omnichannel: an industry-leading news portal (SuperyachtNews.com), a weekly email newsletter, a quarterly print magazine, an active social media presence on Instagram, Facebook and LinkedIn, an e-commerce storefront (shop.thesuperyachtgroup.com), and direct enterprise sales for advertising and agency engagements. Distribution operates globally across all channels despite the company's single London headquarters at Lansdowne House, 3-7 Northcote Road.

The Superyacht Group claims the position of the industry's only source of independent, thoroughly researched journalism and the most powerful B2B network in the superyacht market. Named enterprise anchors Porto Mirabello (marina/port) and DYT Yacht Transport (yacht transport) cite long-tenured relationships and a multi-product "total package" as the basis for retention. No proprietary technology, AI/ML capabilities, app, API, or institutional funding are disclosed; the company is privately held with no parent, no subsidiaries, and no public listing.

Name

The Superyacht Group

Legal name

TRP Magazines Limited

Website

https://thesuperyachtgroup.com

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

11–50 employees

Short description

The Superyacht Group is a privately held B2B media, intelligence, and events company serving the global superyacht industry through an independent news portal, a quarterly print magazine, and a consulting agency. It targets yacht builders, marinas, transport operators, and service providers.

Ownership category

akta.pro rank

Product category

Superyacht Industry Media and Events

NAICS

Web Search Portals and All Other Information Services (519290), Web Search Portals and All Other Information Services (51929), Directory and Mailing List Publishers (513140), Web Search Portals, Libraries, Archives, and Other Information Services (519)

akta.pro primary industry

Superyacht & Megayacht Manufacturing (IMAJAEAD)

akta.pro secondary industry

Full-Custom Superyacht & Megayacht Manufacturing (IMAJAMAB)

Keywords

• Superyacht media
• Industry intelligence
• B2b publishing
• Marine events
• Fleet database

Headquarters

HQ city

Clapham

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Advertising: B2B advertising opportunities targeting the superyacht industry's most powerful network. The company sells advertising space in print publications and digital platforms, with rates quoted exclusive of VAT and subject to Advertising Standards Board of Finance surcharge.
2. Subscriptions and Publications: Subscription-based access to market-leading fleet database, print publications, and market reports. The Superyacht Report is published 4 times a year as a flagship magazine providing market insight and intelligence.
3. Events and Conferences: Conference tickets and event partnerships generating revenue through delegate fees, sponsorship partnerships, and social delegate registrations. Partnership fees must be paid in full prior to events.
4. Intelligence and Consulting Services: The Superyacht Agency provides market analysis, creative services, event planning, and marketing consulting drawing on the group's intelligence capabilities across four cornerstones: Intelligence, Strategy, Creative and Events.
5. Market Research: Survey club memberships and market research participation that contributes to market analyses. Members qualify for discounts and special offers.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

The Superyacht Group is a B2B media, intelligence, and events company serving the global superyacht industry. Its core offerings are SuperyachtNews (an independent online news portal), The Superyacht Report (a quarterly print and digital flagship magazine), The Superyacht Agency (consulting and creative services across Intelligence, Strategy, Creative, and Events pillars), an industry-leading conference programme, and a subscription-based fleet database providing market intelligence to superyacht businesses.

Product overview

The Superyacht Group operates a multi-product media and intelligence platform for the superyacht industry. The core offering consists of three interconnected products: SuperyachtNews (an independent news portal delivering industry journalism and market analysis), The Superyacht Report (a quarterly flagship magazine providing in-depth market intelligence), and The Superyacht Agency (a consulting division offering strategic, creative, and events services). Together, these products serve as the industry's primary B2B network for business-critical information, advertising, and market intelligence.

Differentiator

Problem solved

Functional benefit

Brands

• SuperyachtNews: Industry-leading news portal providing independent, thoroughly researched journalism spanning every sector of the superyacht sphere.
• The Superyacht Report
• The Superyacht Agency

Products and services

• SuperyachtNews Independent online news portal spanning every sector of the superyacht sphere, providing thoroughly researched journalism, business-critical news, and market analysis for industry decision-makers.
• The Superyacht Report Quarterly flagship magazine (published 4 times per year) providing unrivalled market insight and intelligence through respected journalism and market analysis aimed at superyacht industry stakeholders.
• The Superyacht Agency Full-service agency combining Intelligence, Strategy, Creative, and Events divisions to deliver market analysis, marketing campaigns, strategic consulting, event planning, and digital expertise for superyacht industry clients.
• Superyacht Fleet Database Subscription-based market-leading fleet database providing comprehensive superyacht fleet intelligence and data to industry subscribers.
• Superyacht Industry Conferences Industry-leading conference programme generating revenue through delegate fees, sponsorship partnerships, and event partnership registrations, providing B2B networking and knowledge sharing for superyacht industry stakeholders.

Named customers2 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Motor Boat & Yachting: Motor Boat & Yachting is a UK-based consumer yachting magazine and website covering motor yachts and boating. Comparable as an adjacent yachting media brand with similar print and digital product structure targeting the same buyer demographic.
• Trade Only Today / Soundings Trade Only: Trade Only Today is a B2B digital news outlet serving the recreational boating industry with daily news, market data and industry directories. Comparable as a competing B2B trade publication targeting adjacent marine industry buyers and advertisers.
• Yachting World: Yachting World is a long-established consumer yachting magazine and digital title owned by Future plc, covering sailing and motor yachts. Comparable as a competing yachting media brand with print, digital and event products reaching the same end-market audience.
• Boat International Media: Boat International Media publishes Boat International, Showboats International and BOAT Pro, the most established B2B and consumer media brands in the superyacht space — directly comparable as the largest superyacht publishing and events competitor to The Superyacht Group.
• International Boat Industry (IBI): IBI is a long-running B2B news and intelligence title covering the global leisure marine industry, with print, digital and event products. Comparable as a competing trade media and information platform targeting marine industry professionals.
• Superyacht Investor: Superyacht Investor produces a focused business intelligence and news service for the financial side of the superyacht industry, including The Superyacht Investor Report and events. Comparable as a niche B2B media and intelligence player targeting the same industry decision-makers.
• BOAT Pro (Boat International): BOAT Pro is Boat International's dedicated B2B intelligence and data product for the superyacht industry, including fleet data, market reports and business intelligence — directly comparable to The Superyacht Report and the Group's fleet database subscription.

Broad incumbents

• Robb Report: Robb Report is a large, established luxury lifestyle media brand covering yachts, aviation, real estate and luxury goods. Comparable as a broader luxury media incumbent with overlapping yachting coverage and advertising base but a much wider portfolio than The Superyacht Group's niche focus.

Emerging players

• Luxury Briefing: Luxury Briefing produces intelligence, research and events for the broader luxury industry including yachting. Comparable as an adjacent luxury B2B intelligence and events business serving overlapping brand-side clients and advertisers.
• Marine Industry News: Marine Industry News is a UK-based B2B digital trade title covering the leisure marine and superyacht sector. Comparable as a smaller digital-first trade publication targeting the same industry audience and competing for the same advertising pool.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/SuperyachtNews.TSG
• LinkedInlinkedin.com/company/the-superyacht-group
• Instagraminstagram.com/thesuperyachtgroup
• Xx.com/tsgcommercial

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Superyacht Group