Avon Metals
Avon Metals is a privately-owned UK specialty metals manufacturer in Gloucester, producing specification aluminium, copper, nickel, cobalt, and exotic minor metal alloys for aerospace, automotive, steel, and industrial gas turbine customers worldwide, with 15,000 metric tonnes of annual production capacity and exclusive European Rhenium distribution rights.
- Company typePrivate
- Founded1970
- HeadquartersGloucester, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Avon Metals does
Avon Metals Ltd is a privately-owned UK specialty metals manufacturer headquartered in Gloucester, established for over 50 years. The company manufactures specification aluminium and copper alloy ingots at a rate of 15,000 metric tonnes per year from its single UK facility, using induction and reverb melting technology to produce both primary and secondary (scrap-based) alloys. Its product range spans aluminium casting alloys (EN specification, LM series, AA series, aerospace specials, Rolls-Royce MSRR alloys), aluminium master alloys (in 7kg waffle or 5kg ingot form covering AlBe, AlCr, AlCo, AlCu, AlFe, AlMn, AlMg, AlMo, AlNi, AlSi, AlSr, AlTi, AlV, AlZr, AlSc variants), high-purity aluminium shot/pebbles (99.7%–99.99% purity), primary aluminium (P1020, P0610, P0302), aluminium deoxidants, and ferro alloys. Beyond aluminium, Avon trades and physically processes nickel and cobalt revert alloys (including Inconel, Rene, Monel, MAR-M, Nimonic, Hastelloy, Udimet families) at a purpose-built cobalt revert processing facility, plus an extensive range of exotic minor metals (Chromium, Hafnium, Magnesium, Manganese, Molybdenum, Niobium, Rhenium, Silicon, Tantalum, Titanium, Tungsten, Vanadium, Zirconium). Its subsidiary Avon Specialty Metals Ltd holds an exclusive European agency for Thompson Creek Metals for Rhenium and Ammonium Perrhenate distribution.
Avon Metals operates a B2B enterprise sales motion, serving aerospace, automotive, steel and stainless steel, industrial gas turbine, petrochemical, nuclear, and motorsport end-markets globally. Revenue is generated through one-time sales of specification alloys, transaction-fee-based scrap trading, and toll conversion services where customers supply scrap material that Avon remelts for a conversion fee. Pricing is quote-based and tied to commodity metal indices, alloy specifications, and volume requirements; no public pricing is disclosed. The company holds ISO9001/AS9100 (aerospace), ISO 14001, ISO 50001, EcoVadis Gold (top 5% globally), and three Queens Awards including for International Trade and Sustainable Development, plus customer-specific approvals from BAe Systems. Trading is conducted in accordance with LME, BMRA, MMTA, BIR, and ISRI standards.
The company's strategic positioning emphasizes sustainable, secondary-raw-material manufacturing with up to 95% carbon footprint reduction for aluminium recycling versus primary production and the 2024-launched A356 low carbon alloy producing up to 80% less carbon emissions than traditional alternatives. In 2025, Avon invested £1.5 million in a joint venture foundry for nickel, cobalt, and copper alloys and acquired Longwear Alloys, extending vertical reach into aerospace superalloy production. With 11–50 employees and a stated 3–5 year international expansion plan, the company is pursuing measured geographic and product-line growth from a privately-funded base.
Avon Metals firmographics
Firmographics- Name
- Avon Metals
- Legal name
- Avon Metals Ltd
- Website
- https://avonmetals.com
- Company type
- Private
- Founded year
- 1970
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Avon Metals is a privately-owned UK specialty metals manufacturer in Gloucester, producing specification aluminium, copper, nickel, cobalt, and exotic minor metal alloys for aerospace, automotive, steel, and industrial gas turbine customers worldwide, with 15,000 metric tonnes of annual production capacity and exclusive European Rhenium distribution rights.
- Ownership category
- akta.pro rank
Where Avon Metals is headquartered
LocationHeadquarters
- HQ city
- Gloucester
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Avon Metals business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Infrastructure, Personnel, Technology or R&D, Marketing or Sales
Revenue model
- Aluminium Alloy Ingot Manufacturing and Sales: Avon Metals manufactures and sells specification aluminium and copper alloy ingots. Each year the company manufactures 15,000 metric tonnes of primary and secondary (scrap) based aluminium alloys from its UK site. The product range includes EN specification casting alloys, LM series alloys, master alloys, ferro alloys, and aluminium pebbles/shot.
- Scrap Metal Processing and Trading: The company buys and sells scrap aluminium, copper, nickel and cobalt revert alloys, and exotic minor metals (Chromium, Tantalum, Niobium, Molybdenum, Tungsten, Rhenium, Hafnium, Zirconium, Vanadium, Manganese, Silicon, Magnesium). The company also offers toll conversion where customers send scrap material and Avon remelts it for a conversion cost.
- Minor Metals Trading and Physical Processing: Avon Metals trades in both on and off-exchange metals, acting as an important global trader in specialty metals. The company physically processes minor metals at its subsidiary Avon Specialty Metals. It also offers strategic stocks, just-in-time delivery, metal processing, certified confidential destruction, and relevant price index related purchase/sales.
- Rhenium Distribution (Exclusive European Agent): Avon Specialty Metals Ltd, a subsidiary of Avon Metals, is the exclusive European agent for Thompson Creek Metals, a major primary producer of Rhenium and Ammonium Perrhenate (APR). Avon markets Rhenium metal pellets, Rhenium metal powder, catalyst grade APR, and Perrhenic acid.
Go-to-market motion2 records
Distribution channels4 records
Marketing channels4 records
Avon Metals product offering
Product offeringCore offering
Avon Metals manufactures specification aluminium and copper alloy ingots (15,000 metric tonnes annual capacity) and processes/trades nickel and cobalt superalloy revert scrap alongside an extensive range of exotic minor metals including Rhenium, Tantalum, Niobium, Hafnium, Molybdenum, Tungsten, Vanadium, Zirconium, Chromium, Manganese, Magnesium and Silicon. The company operates through its subsidiary Avon Specialty Metals Ltd, which physically processes minor metals and serves as the exclusive European agent for Thompson Creek Metals Rhenium and Ammonium Perrhenate, while also offering toll conversion, scrap purchasing, just-in-time delivery, and strategic stockholding services to enterprise foundries, steel producers and aerospace customers worldwide.
Product overview
Avon Metals is a multi award-winning, privately-owned UK-based manufacturer of specification Aluminium and Copper alloy ingots and physical processor/trader of scrap aluminium, copper, nickel, and cobalt revert alloys, along with an extensive range of exotic minor metals. The company operates a unified manufacturing platform producing aluminium alloys (including casting alloys, master alloys, pebbles/shot, primary aluminium, deoxidants, and ferro aluminium), ferro alloys, nickel/cobalt alloys, and minor metals (chromium, hafnium, magnesium, manganese, molybdenum, niobium, rhenium, silicon, tantalum, titanium, tungsten, vanadium, zirconium). The product portfolio also includes scrap metal purchasing services and sustainability offerings such as low carbon alloys and zero waste to landfill programs. Annual production capacity is 15,000 metric tonnes of primary and secondary aluminium alloys from their UK site.
Differentiator
Problem solved
Functional benefit
Products and services
- Aluminium Alloys Primary and secondary aluminium alloy ingots manufactured at 15,000 metric tonnes annually, covering EN specification casting alloys, LM series alloys, master alloys, primary aluminium grades (P1020, P0610, P0302), aluminium deoxidants (97% min with magnesium, 30-80g pebbles and 5kg ingots), and ferro aluminium (60-65% Al, 35-40% Fe) for steel deoxidation, serving aerospace, automotive, steel and superalloy producers.
- Aluminium Master Alloys Aluminium-based master alloys supplied in 7kg waffle plate or 5kg ingot form, with variants including AlBe, AlCr, AlCo, AlCu, AlFe, AlMn, AlMg, AlMo, AlNi, AlSi, AlAg, AlSr, AlTi, AlV, AlZr, and AlSc, used for grain refining, silicon modification and alloy enhancement in rolling mills, casthouses and remelt plants.
- Aluminium Casting Alloys High-grade aluminium casting alloys for aerospace, automotive, Formula 1 and Indycar applications, including LM Series, AA Series, Aerospace Specials and Rolls-Royce MSRR alloys, for cylinder heads/blocks, wheels, brake calipers, lost wax investment castings, pressure die castings, plate, slab, bar, billet, beverage can stock and forgings.
- A356 Low Carbon Aluminium Alloy A356 aluminium casting alloy produced from secondary raw materials with up to 80% less carbon emissions than traditional alternatives, for environmentally responsible automotive and aerospace manufacturing.
- Aluminium Pebbles/Shot High purity aluminium pebbles and shot granules from 99.7% to 99.99% purity for alloying and deoxidation purposes, available in 9-11mm standard and 4-8mm small sizes, produced to all major international standards and in-house customer specifications.
- Ferro Alloys Ferro alloys for steel production, including Ferro Titanium 70% Eutectic Grade, Ferro Zirconium 80%, Ferro Vanadium 80%, Ferro Niobium, and Ferro Aluminium (60-65% Al, 35-40% Fe, supplied as broken waffle in 50mm x 50mm dimensions), used as deoxidising agents in special steels.
- Nickel/Cobalt Alloys Revert Nickel and cobalt alloy revert scrap trading and processing, including Inconel, Rene, Monel, MAR-M, Nimonic, Hastelloy and Udimet families, with recycling of complex nickel-base superalloys (RENE N5, CMSX-4, CMSX-10, PWA 1426, PWA 1484, CM 186) and cobalt alloys (Stellites, MP35N, MP159, ELGILOY, UMCO) for aerospace, IGT, petrochemical, chemical, medical and nuclear power industries.
- Minor Metals Processing and Trading Physical processing and trading of minor metals including Chromium (aluminothermic lumps, electrolytic flakes, DDB briquettes, sputtering targets, powders, AlCr master alloys), Hafnium (crystal bar, electron beam melted ingot, sponge, scrap, oxide), Magnesium (99.8% min ingots, pebbles, AM50/AM60/AZ91 scrap, AlMg master alloys), Manganese (electrolytic flakes, powder, AlMn master alloys at 10/20/25%), Molybdenum (vacuum and airmelt grade, TZM scrap, sputtering target scrap), Niobium (electron beam melted 99.8% min, sintered bar 99.6% min, NbTi/NbZr/NbAl alloy scraps), Rhenium (metal pellets approved at all major vac melters, metal powder, catalyst grade APR, Perrhenic acid), Silicon (grades 441, 553, 2202, 3303, powder, AlSi master alloys 10-50%, solar grade scrap), Tantalum (electron beam melted ingots, conflict-free scrap, TaW 90/10 and 97/3 alloys, oxide), Titanium (TG90/TG100/TGTV sponge, Ferro Titanium 70%, CP grade scrap, AlTi master alloys), Tungsten (vacuum/airmelt grade, WC scrap straight/insert/TiC TaC grade, Densalloy, Mallory scrap, all conflict-free), Vanadium (99.5% and 99.9% ingots/chips, AlV master alloys 5/10%, V65/75/85% alloys, NiV master alloy), and Zirconium (alloys 700/702/704/705, Zircalloy 2/4, sponge, AlZr/CuZr/FeZr master alloys).
- Scrap Metal Purchasing Services Industry-leading scrap and waste aluminium and copper purchasing service that buys scrap (aluminium bales, commercial pure, briquettes, copper tube, dry bright wire, exotic alloy scraps) from factories, machine shops and manufacturers, processes the material, and resells surplus to requirement scrap, supporting closed-loop supply chains and zero waste to landfill initiatives.
- Toll Conversion Services Toll conversion service where customers send scrap revert material and Avon Metals remelts it into specification alloy form for a conversion fee, supporting closed-loop systems and circular supply chains.
Quantifiable outcome
- Up to 95% carbon footprint reduction for aluminium recycling compared to primary production
- +4 more outcomes
Companies that use Avon Metals
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles6 records
Avon Metals technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Avon Metals partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Longwear AlloyscoreAvon Metals Group acquired Longwear Alloys in 2025 as part of the group's expansion strategy in specialist alloy manufacturing.
- Thompson Creek MetalscoreAvon Specialty Metals Ltd, a subsidiary of Avon Metals, is the exclusive European agent for Thompson Creek Metals, a major primary producer of Rhenium and Ammonium Perrhenate (APR). Avon markets Rhenium metal pellets (superalloy grade approved at all major vac melters), Rhenium metal powder, catalyst grade APR (69.4% Rhenium), and Perrhenic acid across Europe.
- Suppliers and Customers (Closed-loop Systems)coreAvon Metals partners with suppliers and customers to promote closed-loop systems and circular supply chains, supporting their zero waste to landfill and sustainability commitments. The company also offers toll conversion services where customers provide scrap material for remelting at a conversion cost.
- Suppliers (Scope 3 Emissions Collaboration)minorAvon Metals is collaborating with suppliers to improve efficiency, reduce emissions in the supply chain (Scope 3), and promote sustainable transportation options as part of their greenhouse gas emissions reduction targets across Scopes 1, 2, and 3.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Avon Metals competitors and assessment
Company assessmentDirect peers
- Aleastur: Aleastur develops and manufactures aluminium master alloys, ferroalloys, and related products for global industrial customers. The company is directly comparable to Avon in alloy formulation, metal transformation, and technically demanding B2B applications.
- KBM Affilips: KBM Affilips produces aluminium master alloys, grain refiners, and related recycled-metal products for industrial customers. Its alloy-development, melting, and B2B manufacturing activities closely overlap Avon's core aluminium-alloy platform.
- Matalex: Matalex manufactures specialised aluminium master alloys and grain-refining products for metal producers and foundries. Its UK footprint, custom alloy focus, and industrial customer base make it a close operating analogue to Avon Metals.
Broad incumbents
- Norsk Hydro: Norsk Hydro is an integrated aluminium producer with primary metal, remelting, recycling, and low-carbon offerings. It overlaps with Avon's secondary-alloy and recycled-material proposition but serves a far broader set of aluminium markets.
- Constellium: Constellium manufactures advanced aluminium products for aerospace, automotive, and packaging customers and also operates recycling capabilities. It is a broad incumbent comparable to Avon in specification aluminium, customer qualifications, and sustainable production.
- Elkem: Elkem is a global supplier of silicon, ferrosilicon, foundry products, and speciality materials. It compares with Avon's ferroalloy, minor-metal, and technically specified industrial materials businesses, while operating on a much larger scale.
- AMG: AMG produces speciality metals, ferroalloys, and advanced materials with exposure to aerospace, energy, and industrial markets. Its minor-metals, recycling, and high-performance materials portfolio is relevant to Avon's nickel, cobalt, and exotic-metal activities.
- ALVANCE: ALVANCE is a global aluminium and recycling group with significant low-carbon and secondary-metal capabilities. It overlaps with Avon in scrap-based aluminium production but operates at a substantially broader integrated scale.
Emerging players
- Less Common Metals: Less Common Metals produces high-purity rare-earth and other specialised alloy materials. It is comparable to Avon's minor-metals and high-specification alloy activities, although its portfolio is more concentrated in rare-earth materials.
- Treibacher Industrie: Treibacher Industrie develops ferroalloys, speciality alloys, and recycling solutions for industrial customers. Its alloying, processing, and materials-recovery capabilities materially overlap with Avon's specialist alloy and scrap-conversion activities.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights6 records
Customer concentration
Avon Metals social profiles
Digital presenceAvon Metals compliance and trust
Trust signalCompliance7 records
Avon Metals financial estimates
Financial estimateRevenue estimate
Valuation estimate
Avon Metals leadership team
Management profileNumber of profiles
Avon Metals subsidiaries and ownership
Company hierarchySubsidiaries1 record
Avon Metals funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Avon Metals M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Avon Metals
What does Avon Metals do?
Avon Metals manufactures specification aluminium and copper alloy ingots (15,000 metric tonnes annual capacity) and processes/trades nickel and cobalt superalloy revert scrap alongside an extensive range of exotic minor metals including Rhenium, Tantalum, Niobium, Hafnium, Molybdenum, Tungsten, Vanadium, Zirconium, Chromium, Manganese, Magnesium and Silicon. The company operates through its subsidiary Avon Specialty Metals Ltd, which physically processes minor metals and serves as the exclusive European agent for Thompson Creek Metals Rhenium and Ammonium Perrhenate, while also offering toll conversion, scrap purchasing, just-in-time delivery, and strategic stockholding services to enterprise foundries, steel producers and aerospace customers worldwide.
Is Avon Metals a public or private company?
Avon Metals is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Avon Metals founded?
Avon Metals was founded in 1970. It employs 11 to 50 people.
Where is Avon Metals based?
Avon Metals is headquartered in Gloucester, United Kingdom, in the Europe region.
How does Avon Metals make money?
Four revenue lines are on record. Aluminium Alloy Ingot Manufacturing and Sales are the primary driver. The others are scrap Metal Processing and Trading, minor Metals Trading and Physical Processing and rhenium Distribution (Exclusive European Agent).
Who are Avon Metals's main competitors?
Direct peers on record are Aleastur, KBM Affilips and Matalex. Broad incumbents are Norsk Hydro, Constellium, Elkem, AMG and ALVANCE. Emerging players are Less Common Metals and Treibacher Industrie.
Does Avon Metals have an API?
No public API is recorded for Avon Metals.