BIG-gruppen
BIG-gruppen is a Nordic cooperative of ~112 independently owned professional builders' merchants in Sweden and Norway, supplying tools, machinery, PPE, and consumables to industrial, construction, trades, and public-sector customers via retail stores, e-commerce, and enterprise contracts.
- Company typePrivate
- Founded1991
- HeadquartersStockholm, Sweden
- Headcount501–1,000
- GTM typeB2B
- OfferingServices
What BIG-gruppen does
BIG-gruppen is a Nordic cooperative of independently owned professional builders' merchants operating approximately 112 retail stores across Sweden and Norway, headquartered in Stockholm. Founded in 1991 as Bygg- och IndustriGross Sverige AB, the group centralizes purchasing, IT, marketing, and enterprise sales while preserving local entrepreneurial ownership at the member-company level. Its offer spans tools, machinery, personal protective equipment (PPE), workwear, fasteners, and industrial consumables sold to manufacturing, construction, trades, service, and public-sector customers.
The group's core technology is a centralized product database managing 2.5 million articles, supporting catalog production, e-commerce, Punch Out/EDI integration, and member-company webshops. Revenue is generated primarily through transactional retail sales augmented by a higher-value service portfolio: AutomatService (24/7 on-site dispensing via SavePro vending, SaveBox cabinet, SaveRent loan module, SaveBox Smart), LagerService (on-site warehouse management), Total Service Provider (Lean-based procurement optimization), and BIG Academy Customer (safety training). Corporate/group customers ("koncernkunder") with multi-site Nordic operations are served by ~30 dedicated key account staff under multi-year contracts with national or Nordic price lists, with named anchors including SAS, Vattenfall, Fortum, Ericsson, and the municipal procurement organization Sinfra.
Growth is driven through acquisition-led network expansion, supported by BIG Invest—a member-owned vehicle for consolidation and generational transitions—alongside greenfield store openings and private-label brand development (BondTools, Exelar, Dimas Tools, Benox, Metreo, Presact, Flack, Carat, Tajima). The group holds ISO 9001:2015, ISO 14001:2015, and ISO 45001:2018 certifications, and is undergoing a leadership transition with a new CEO (Björn Holm) appointed in October 2025 from BE Group/Ahlsell.
BIG-gruppen firmographics
Firmographics- Name
- BIG-gruppen
- Legal name
- Bygg- och Industrigross Norden AB
- Website
- https://big-gruppen.com
- Company type
- Private
- Founded year
- 1991
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- BIG-gruppen is a Nordic cooperative of ~112 independently owned professional builders' merchants in Sweden and Norway, supplying tools, machinery, PPE, and consumables to industrial, construction, trades, and public-sector customers via retail stores, e-commerce, and enterprise contracts.
- Ownership category
- akta.pro rank
BIG-gruppen industry classification
Industry- Product category
- Industrial Supply Distribution
- NAICS
- Industrial Machinery and Equipment Merchant Wholesalers (423830), Lumber and Other Construction Materials Merchant Wholesalers (4233)
- SIC
- Wholesale-Industrial Machinery & Equipment (5084), Wholesale-Lumber & Other Construction Materials (5030), Services-Membership Organizations (8600)
- akta.pro primary industry
- Construction, Hardware & MRO Supply Clubs (Trades/Contractors) (CRAEAEAG)
Keywords
Where BIG-gruppen is headquartered
LocationHeadquarters
- HQ city
- Stockholm
- HQ country
- Sweden
- HQ region
- Europe
Offices50 records
Markets served
BIG-gruppen business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Retail Sales of Tools and Equipment: BIG-gruppen member companies sell tools, machines, personal protective equipment, and consumables through professional retail stores to construction, industrial, and trade customers.
- Corporate/Group Customer Contracts: Large corporate customers with multiple sites receive centralized contracts with national or Nordic pricing, guaranteed supply, and comprehensive service packages.
- Direct Import and Purchasing: Products are purchased directly from leading manufacturers worldwide without intermediaries (without fördyrande mellanled), enabling competitive pricing.
- Warehouse and Logistics Services: LagerService (warehouse management), AutomatService (automated storage), and delivery services including turbilar (rapid delivery vehicles).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Multi-year contract | Corporate/Group Customer Pricing |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
BIG-gruppen product offering
Product offeringCore offering
BIG-gruppen operates a Nordic cooperative network of approximately 112 independently owned professional builders' merchants and industrial supply stores across Sweden and Norway, selling tools, machines, personal protective equipment, workwear, and consumables to manufacturing, construction, trade, service, and public-sector customers. The central organization provides collective direct-from-manufacturer purchasing, shared IT and e-commerce infrastructure, marketing, training, and large Nordic corporate contracts, while member companies run local retail stores, warehouses, field sales, and value-added services including LagerService, AutomatService, Total Service Provider, and BIG Academy training.
Product overview
BIG-gruppen is a Nordic chain of approximately 100 independent professional hardware stores selling tools, machines, personal protective equipment (PPE), and consumables to industrial and construction professional customers across Sweden and Norway. The offering consists of a distributed network of locally-owned member companies unified under the BIG-gruppen umbrella, supported by a centralized product database of 2.5 million articles, a shared e-commerce/webshop platform, and a range of value-adding services. Its proprietary brands — BondTools (hand tools), Benox (flashlights and bags), Dimas Tools (diamond tools), Exelar (PPE including clothing/footwear since 2022), Metreo (measurement/marking tools), Presact (drilling accessories), Flack (fabric tape), Carat (diamond tools), and Tajima (Japanese hand tools) — are sold exclusively through the member network. The service portfolio includes AutomatService (secure on-site dispensing with SavePro vending, SaveBox cabinet, SaveRent loan module, and SaveBox Smart variants), LagerService (on-site warehouse management), Total Service Provider (Lean-based procurement optimization), BIG Academy Customer (safety training), and respiratory fit testing services. A mobile app and BIG Academy Mobile support field operations and sales staff.
Differentiator
Problem solved
Functional benefit
Brands
- BondTools: A broad and affordable range of tools and tool sets with high industrial quality, developed in close collaboration with professional users and leading manufacturers.
- Benox
- Dimas Tools
- Exelar
- Metreo
- Presact
- Flack
- Carat
- Tajima
Products and services
- AutomatService A secure storage and dispensing service placed at the customer's site (industry, workshop, or construction site) providing 24/7 self-service access to consumables, tools, equipment, machines, keys, computers, projectors, and similar items, with automatic reordering and full tracking. Sold to enterprise customers operating their own sites/workshops.
- LagerService An on-site warehouse management service where BIG-gruppen assumes responsibility for stocking, logistics, and inventory of consumables, tools, protective equipment, and machines at the customer's facility, optimizing inventory levels and reducing working capital. Sold to industrial, workshop, and construction site customers.
- Total Service Provider A Lean-based consulting and operational service that reviews and optimizes material management and procurement processes at the customer's facility, reducing open and hidden costs through supplier consolidation, inventory optimization, and continuous improvement. Sold to enterprise customers seeking to optimize indirect material spend.
- BIG Academy Customer Industry-specific professional training programs for customers and their employees covering workplace safety such as fall protection, hot work, work platforms, safe lifting, bolt guns, scaffolding, and BAS P/BAS U, following Swedish Work Environment Authority guidelines. Sold to construction, industrial, and maintenance customers needing certified safety training.
- Tillpassningstest av andningsskydd (Respiratory Fit Testing) Individual fit testing services for tight-fitting respiratory protection equipment, including selection assistance for correct model and size, conducted by trained personnel in BIG-gruppen member stores. Required under Swedish law from January 2025 for users of tight-fitting respiratory protection.
- BIG E-handel / Webshop E-commerce/webshop platforms operated by BIG-gruppen member companies, offering access to approximately 1.5-2.5 million articles with electronic ordering capabilities including Punch Out, EDI, web-stock, handheld terminals, and purchasing portals. Used by corporate customers and individual tradespeople for direct ordering.
- BIG App Mobile application launched in 2019 for efficient and precise order management of customer warehouses, enabling real-time inventory tracking and ordering by field and warehouse staff.
- BIG Academy Mobile Mobile training platform launched in 2018 for BIG-gruppen sales staff, providing on-the-go access to product knowledge, training materials, and skills development content.
- BondTools (Hand Tools brand) Private-label brand of hand tools and tool sets offering a broad, affordable range with high industrial quality, developed in close collaboration with professional users and leading manufacturers. Sold to professional tradespeople and industrial customers through BIG-gruppen member stores.
- Benox (Lighting and Bags brand) Private-label brand of flashlights, hand lamps, and bags developed in collaboration with professional users and manufacturers with a focus on function and quality. Sold through BIG-gruppen member stores to professional customers.
- Dimas Tools (Diamond Tools brand) Private-label brand of diamond tools for cutting professionals, including diamond drill bits, saw blades, and precision cutting equipment for construction and industrial applications. Sold through BIG-gruppen member stores.
- Exelar (PPE brand) Private-label brand of personal protective equipment including gloves, knee pads, safety glasses, helmets, and clothing/footwear (added in 2022). Sold through BIG-gruppen member stores to construction, industrial, and trade customers.
- Metreo (Measuring and Marking brand) Private-label brand of measuring and marking tools including calipers, tape measures, and marking pens. Sold through BIG-gruppen member stores.
- Presact (Drilling Accessories brand) Private-label brand offering an affordable and broad range of drills, drill sets, hole saws, countersinks, step drills, and multi-saw blades with high industrial quality. Sold through BIG-gruppen member stores.
- Flack (Fabric Tape brand) Private-label brand of strong and durable fabric (duct) tape for industrial and professional use. Sold through BIG-gruppen member stores.
- Carat (Diamond Tools brand) Brand established in 1985 in the Netherlands and one of the world's leading manufacturers of diamond tools for stone, tile, and drilling work. Range includes cutting blades, grinding discs, drill bits, hole saws, machines, and accessories. Sold through BIG-gruppen member stores.
- Tajima (Japanese Hand Tools brand) Brand from one of Japan's largest hand tool manufacturers, offering professional hand tools of high quality with exceptional functionality, specialized in knives, knife blades, caulking guns, and measuring tools. Sold through BIG-gruppen member stores.
Companies that use BIG-gruppen
Customer profileNamed customers8 records
Segments6 records
Ideal customer profiles5 records
BIG-gruppen technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
BIG-gruppen partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- SinfracoreBIG-gruppen signed a framework agreement with Sinfra (municipal infrastructure organization) for tools with accessories, workwear and protective equipment, hydraulics, lifting and cargo. Agreement period from 2020-01-01 to 2021-12-31 with possible extension.
Scale indicators10 records
Recent moves20 records
Expansion highlights5 records
BIG-gruppen competitors and assessment
Company assessmentDirect peers
- Håndverksgruppen: Norwegian purchasing group of independent hand tools, machines, and consumables retailers for professional tradespeople. Operates a similar cooperative model to BIG-gruppen with locally owned member companies sharing central services and purchasing power.
- Optimera: Norwegian building materials and construction supply distributor serving contractors, trades, and industry - overlaps significantly with BIG-gruppen's Norwegian member companies (e.g., Hammerfest Maskinforretning, Vest Supply, Industripartner).
- Swedol / Tools: Nordic chain of professional tools, machinery, and PPE stores serving construction, industry, and trades. Highly comparable in product mix and customer segments; BIG's new Purchasing Manager Rickard Ljunglöf came from Swedol/Tools where he was Nordic Category Manager.
- BE Group: Nordic steel and industrial service center, distributing steel, stainless, aluminum, construction products, and industrial supplies to manufacturing and construction customers. Comparable Nordic customer base; BIG's incoming CEO Björn Holm joined from BE Group Sverige where he was Sales Manager.
- Ahlsell: Largest Nordic technical wholesale and industrial supply distributor operating across Sweden, Norway, Finland, Denmark, and the Baltics. Directly comparable product range (tools, PPE, industrial supplies), customer base (construction, trades, industrial), and go-to-market model. Several recent BIG-gruppen senior hires joined from Ahlsell.
Broad incumbents
- Grainger: North American industrial supply MRO distributor serving businesses with maintenance, repair, and operating products. Comparable in industrial MRO supply and the digital/automation solutions (vending, procurement integration), though operating primarily in the US market.
- Saint-Gobain Distribution: European building materials and industrial supply distribution arm of Saint-Gobain, encompassing Optimera and other Nordic operators. Offers overlapping construction materials, tools, and supply services across multiple European markets - comparable breadth but a much larger corporate parent.
- Kesko (Onninen / K-Rauta / K-Bygg): Finnish retail conglomerate with Onninen (technical wholesale) and K-Rauta/K-Bygg (building and home improvement) serving Nordic construction, industrial, and trades. Several recent BIG-gruppen senior hires came from Kesko's Nordic operations.
- Würth: Global market leader in fasteners, tools, and industrial supplies serving trades and industry with direct sales and retail outlets. Overlapping product categories (hand tools, PPE, consumables) and customer base, but operates at vastly larger global scale than BIG-gruppen.
Regional players
- Travis Perkins: UK builders' merchant and construction supply group with Toolstation and other formats serving tradespeople and contractors. Comparable customer focus (trades, construction) and product categories, but operating in a different geographic market (UK vs. Nordic).
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
BIG-gruppen social profiles
Digital presenceBIG-gruppen compliance and trust
Trust signalCompliance3 records
BIG-gruppen financial estimates
Financial estimateRevenue estimate
Valuation estimate
BIG-gruppen leadership team
Management profileNumber of profiles
Profiles14 records
BIG-gruppen subsidiaries and ownership
Company hierarchySubsidiaries10 records
BIG-gruppen funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BIG-gruppen M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BIG-gruppen
What does BIG-gruppen do?
BIG-gruppen operates a Nordic cooperative network of approximately 112 independently owned professional builders' merchants and industrial supply stores across Sweden and Norway, selling tools, machines, personal protective equipment, workwear, and consumables to manufacturing, construction, trade, service, and public-sector customers. The central organization provides collective direct-from-manufacturer purchasing, shared IT and e-commerce infrastructure, marketing, training, and large Nordic corporate contracts, while member companies run local retail stores, warehouses, field sales, and value-added services including LagerService, AutomatService, Total Service Provider, and BIG Academy training.
Is BIG-gruppen a public or private company?
BIG-gruppen is a private company. It is classified as unknown and is currently operating.
When was BIG-gruppen founded?
BIG-gruppen was founded in 1991. It employs 501 to 1,000 people.
Where is BIG-gruppen based?
BIG-gruppen is headquartered in Stockholm, Sweden, in the Europe region.
How does BIG-gruppen make money?
Four revenue lines are on record. Retail Sales of Tools and Equipment is the primary driver. The others are corporate/Group Customer Contracts, direct Import and Purchasing and warehouse and Logistics Services.
Who are BIG-gruppen's main competitors?
Direct peers on record are Håndverksgruppen, Optimera, Swedol / Tools, BE Group and Ahlsell. Broad incumbents are Grainger, Saint-Gobain Distribution, Kesko (Onninen / K-Rauta / K-Bygg) and Würth. Travis Perkins is listed as a regional player.
Does BIG-gruppen have an API?
No public API is recorded for BIG-gruppen.
What industry is BIG-gruppen in?
BIG-gruppen's product category is Industrial Supply Distribution. Its primary akta.pro industry code is CRAEAEAG, Construction, Hardware & MRO Supply Clubs (Trades/Contractors). Its NAICS code is 423830 and its SIC code is 5084.