Pediatric Dental Associates & Orthodontics

What Pediatric Dental Associates & Orthodontics does

Blue Coral Pediatric Dentistry & Orthodontics, formerly operating as Pediatric Dental Associates, is a multi-location private pediatric dental and orthodontic group practice serving the Chicago metropolitan and north suburban Illinois market. The practice operates five office locations in Crystal Lake, Buffalo Grove, Glenview, Park Ridge, and Chicago, employing a clinical team of 17 or more pediatric dentists, orthodontists, and a medical doctor. The primary customer base is families with children from infancy through adolescence, with a secondary adult orthodontic segment (over 20% of orthodontic patients) and a specialized-needs pediatric segment requiring sedation and hospital-based care.

The practice delivers a full continuum of pediatric oral health services, including preventive care (exams, cleanings, fluoride varnish, sealants), restorative treatments (tooth-colored fillings, pulpotomies, stainless steel crowns, extractions), specialized procedures (laser lip and tongue tie release, digital X-rays, computer-assisted orthodontic planning), and sedation dentistry ranging from nitrous oxide to IV sedation and general anesthesia delivered under operating-room privileges at Ann & Robert H. Lurie Children's Hospital of Chicago. The clinical environment is differentiated by an ocean-themed "Blue Coral" brand identity explicitly designed to reduce pediatric dental anxiety. Underlying technology is standard for modern pediatric dental practices—digital radiography, laser surgical tools, and computer-assisted orthodontic visualization—with no proprietary software, AI/ML, or platform products disclosed.

The business model is a fee-for-service and insurance-billed professional services practice, with revenue generated from patient visits across the five locations. Go-to-market is direct-to-consumer, supported by SEO-optimized location-specific landing pages, an educational content blog, Google My Business listings, and referral channels from pediatricians, general dentists, and existing patient families. Financing is facilitated through CareCredit, and the practice accepts multiple dental insurance plans. No pricing, revenue, headcount beyond clinicians, or financial details are publicly disclosed.

Name

Pediatric Dental Associates & Orthodontics

Legal name

Blue Coral Pediatric Dentistry & Orthodontics

Website

https://kidsmyl.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Blue Coral Pediatric Dentistry & Orthodontics is a multi-location private pediatric dental and orthodontic practice operating five offices across Chicago and north suburban Illinois, serving infants through adolescents (and adult ortho patients) with preventive, restorative, sedation, and orthodontic services.

Ownership category

akta.pro rank

Product category

Pediatric Dentistry & Orthodontic Services

NAICS

Offices of Dentists (621210)

akta.pro primary industry

Preventive & Wellness Pediatric Dentistry (Cleanings/Fluoride/Sealants) (HLABAGAA)

akta.pro secondary industries

Pediatric Restorative Dentistry (Fillings/Crowns/Pulp Therapy) (HLABAGAB), Pediatric Sedation & Anesthesia Dentistry (HLABAGAC), Pediatric Oral Surgery Services (Minor Surgical Procedures) (HLABAGAI), Interceptive/Phase I Pediatric Orthodontics (HLABAGAG), Hospital-Based & Medically Complex Pediatric Dentistry (HLABAGAE), Pediatric Orthodontics (HLABABAB), Adult Orthodontics (HLABABAC), Orthodontic Group Practices (HLABAKAC)

Keywords

• Pediatric dental services
• Children's orthodontic treatment
• Preventive dental care
• Pediatric sedation dentistry
• Special needs dentistry

Headquarters

HQ city

Crystal Lake

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Pediatric Dental Services: Comprehensive pediatric dental services including exams, cleanings, fluoride treatments, sealants, fillings, extractions, and emergency care. Revenue generated through patient visits and insurance billing.
2. Orthodontic Treatment: Orthodontic services including braces, clear aligners, space maintainers, and early intervention orthodontics for children and adults.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Pediatric Dental Associates & Orthodontics, operating as Blue Coral Pediatric Dentistry & Orthodontics, is a multi-location dental practice providing comprehensive pediatric dentistry and orthodontic services for infants through adolescents (and adults for orthodontics). Services span preventive care (exams, cleanings, fluoride varnish, sealants), restorative treatments (fillings, crowns, pulpotomies, extractions), specialized procedures (laser lip and tongue tie release), pediatric sedation dentistry including hospital-based general anesthesia at Lurie Children's Hospital, and orthodontic treatment including braces, clear aligners, and space maintainers.

Product overview

Blue Coral Pediatric Dentistry & Orthodontics is a pediatric dental practice offering comprehensive oral healthcare services for infants, children, and adolescents through five locations in the Chicago area (Crystal Lake, Buffalo Grove, Glenview, Park Ridge, and Chicago). The practice provides a unified service portfolio combining preventive care (dental exams, cleanings, fluoride treatments, sealants), restorative treatments (fillings, crowns, pulpotomies, extractions), and orthodontic services (braces, clear aligners, space maintainers). The practice also offers specialized sedation dentistry options including nitrous oxide, IV sedation, and hospital-based general anesthesia at Lurie Children's Hospital. All services are delivered in a child-friendly, ocean-themed environment designed to reduce dental anxiety.

Differentiator

Problem solved

Functional benefit

Products and services

• Pediatric Dental Exams Comprehensive oral health examinations for children to establish dental baselines and monitor development from infancy through adolescence.
• Preventive Dental Care Oral hygiene home care guidance and professional preventive treatments including fluoride varnish applications and dental sealants to maintain healthy smiles and reduce cavity risk.
• Restorative Dentistry (Tooth-Colored Fillings, Pulpotomy, Stainless Steel Crowns) Restorative dental treatments including composite resin tooth-colored fillings, pulpotomy (root canal for baby teeth), and stainless steel crowns for severely decayed or damaged primary teeth.
• Pediatric Sedation Dentistry Various levels of dental sedation including nitrous oxide, IV sedation, and hospital-based general anesthesia at Ann & Robert H. Lurie Children's Hospital for anxious, special needs, or medically complex pediatric patients.
• Laser Lip & Tongue Tie Release Minimally invasive laser dentistry procedure to release tethered oral tissues (lip and tongue ties) in infants and children.
• Orthodontic Treatment Early, child/teen, and adult orthodontic treatment including braces, clear aligners, and space maintainers to correct bite alignment and tooth positioning, using computer-assisted orthodontic planning.
• Dental Emergencies Urgent pediatric dental care for knocked-out teeth, fractures, severe pain, traumatic injuries, and other acute dental issues across all five office locations.

Quantifiable outcome

• Sealants can reduce the risk of cavities in molars by up to 80%
• +4 more outcomes

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature5 records

Partnerships

One partnership is on record.

• Ann & Robert H. Lurie Children's Hospital of ChicagocoreStrategic or Co-development PartnerDr. Erin Petrik has operating room privileges at Lurie Children's Hospital, providing hospital-based pediatric dental care for children with complex medical histories requiring dental treatment under general anesthesia.

Scale indicators2 records

Recent moves9 records

Expansion highlights6 records

Direct peers

• Smile Doctors: Largest orthodontic-focused DSO in the U.S., operating multi-location orthodontic practices; directly comparable on the ortho side of Blue Coral's offering and as a multi-site group practice model.
• Smile America Partners: Pediatric-focused dental group with multi-state locations; directly comparable as a scaled pediatric dental group practice with similar insurance-driven and preventive-care orientation.
• Benevis (formerly Kool Smiles): Multi-state DSO focused primarily on pediatric dentistry and serving Medicaid populations; directly comparable as a large-scale pediatric dental group practice model with similar insurance-driven economics.
• Kids Dental Brandon / pediatric dental groups (e.g., Dentistry for Children): Regional pediatric dental group practices operating multiple offices with preventive, restorative, and orthodontic services for children; directly comparable as pediatric specialty group practices.

Regional players

• Dentologie: Chicago-based modern dental group practice with multiple city locations; comparable as a regional, multi-location group dental practice in the same metro market.

Broad incumbents

• Western Dental & Orthodontics: Large multi-location dental and orthodontic group serving both general and pediatric patients, with significant Medicaid population exposure; comparable in business model and patient mix.
• Heartland Dental: Largest U.S. dental support organization supporting general and specialty dental offices nationwide; comparable as the archetypal multi-location DSO platform, though broader in scope than a pediatric-only practice.
• MB2 Dental: Dental partnership organization supporting affiliated multi-location dental practices; comparable as a group practice/DPO model with insurance-based and fee-for-service revenue mix.
• Aspen Dental Management: Large multi-location DSO with general and specialty dentistry; comparable as a scaled, multi-site DSO platform, though focused on general dentistry rather than pediatric specialty.
• Great Expressions Dental Centers: Multi-specialty dental group practice and DSO with pediatric dentistry, orthodontics, and general dentistry across multiple U.S. markets; comparable as a multi-location group practice with insurance-based revenue.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/pediatric-dental-associates-p.c.

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles19 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pediatric Dental Associates & Orthodontics