Saliena Group
- Company typePrivate
- Founded1999
- HeadquartersPinki, Latvia
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Saliena Group does
Saliena Group is a Latvia-based real estate development firm operating a master-planned residential community in Pinki, Mārupe municipality, approximately 15 minutes from Riga city centre, 10 minutes from Riga airport, and 5 minutes from Jurmala beach. The group is organised under two Latvian private limited companies — Saliena SIA (website owner/operator) and Horizons M SIA (data controller, referenced as part of "Horizons M Group enterprises") — with no disclosed parent company, public listing, or institutional investors.
The development offers a diversified residential product portfolio: ParkLife low-rise apartments (1–3 bedrooms, 49–105 m²), Ideal Home detached houses (178–304 m², €409,900–€550,000+), the Saullektu Home villa (224 m², €509,000–€599,000), serviced land plots with fully installed utilities (from 738 m², €82,000+), and a managed rental programme (from €600/month). The differentiator versus comparable Riga-region developments is the on-site lifestyle ecosystem: three international schools (ISL, King's College Latvia, Exupery), a Nicklaus Design golf course with hotel, the Outlet Village designer outlet mall, an ice arena serving as Dinamo Rīga's training base, a horse riding arena, and the Baltic Sports Village under construction (5,000-seat arena, artificial-turf football centre).
Commercially, the firm runs a direct sales motion with an on-site sales team, public website, phone lines, and contact forms, targeting owner-occupier families and a secondary buy-to-let investor segment that the company supports with guaranteed-rent property management. Revenue is generated primarily through one-off residential sales supplemented by a recurring rental stream, with publicly listed Euro pricing across the full product range. There is no disclosed revenue, headcount detail beyond an 11–50 band, or funding history, and the firm shows no AI/ML capability, patents, certifications, or external partnerships beyond its amenity operators.
Saliena Group firmographics
Firmographics- Name
- Saliena Group
- Legal name
- Saliena SIA
- Website
- https://www.saliena.eu/explore-saliena
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Saliena Group industry classification
Industry- Product category
- Residential Real Estate Development
- NAICS
- Rental and Leasing Services (532), Lessors of Real Estate (5311), Real Estate Property Managers (53131)
- SIC
- Land Subdividers & Developers (No Cemeteries) (6552), Real Estate Dealers (For Their Own Account) (6532), Lessors Of Real Property, Nec (6519)
- akta.pro industry
- Transitional/Development Land Brokerage (Entitled, In-Path-of-Growth)Business & Public Services/Real Estate Services (Brokerage, Property Management)/Land & Rural Real Estate BrokerageSingle-Family Homes (Standalone Houses)
Keywords
Where Saliena Group is headquartered
LocationHeadquarters
- HQ city
- Pinki
- HQ country
- Latvia
- HQ region
- Europe
Offices1 record
Markets served
Saliena Group business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales
Revenue model
- Property Sales: Saliena Group generates primary revenue from selling residential real estate including apartments, houses (villas), and land plots. These are one-time transactions for completed or under-construction properties.
- Property Rentals: Secondary revenue stream from renting apartments and houses within the Saliena development. Rental prices start from €600 per month for apartments from 42 m2.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Ideal Home Houses - 178-304 m2 |
| One time/ perpetual license | Multi-year contract | Saullektu Home - 224 m2 |
| One time/ perpetual license | Multi-year contract | Land plots - from 738 m2 |
| Subscription | Monthly | Rental apartments and houses |
| One time/ perpetual license | Multi-year contract | 1 Bedroom Classic Apartments |
| One time/ perpetual license | Multi-year contract | 2 Bedroom Family Apartments |
| One time/ perpetual license | Multi-year contract | 3 Bedroom Family XL Apartments |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Saliena Group product offering
Product offeringCore offering
Saliena Group develops and sells residential real estate within a single master-planned community near Riga, Latvia. The offering spans low-rise ParkLife Apartments (1-3 bedroom, 49-105 m2), detached Ideal Home houses (178-304 m2), Saullektu Home villas (224 m2), and serviced land plots (from 738 m2) — supported by integrated amenities including three international schools, a Nicklaus Design golf course, ice arena, horse riding facilities, retail (Outlet Village), and professional property management with rental services starting from €600/month.
Product overview
Saliena Group is a real estate development company operating under the parent entity Horizons M SIA (Reg. Nr. 40203419171), offering a comprehensive residential ecosystem in the Saliena development near Riga, Latvia. The portfolio consists of multiple distinct property lines: ParkLife Apartments (1-3 bedroom low-rise units from 49-105 m2), Ideal Home houses (four models ranging 178-304 m2 priced €409,900-€550,000), Saullektu Home villa (224 m2, €509,000-€599,000), land plots (from 738 m2, €82,000+), and rental properties (from 42 m2, €600/month). These residential offerings are complemented by extensive community infrastructure including parks, three international schools, a golf course, sports facilities, and retail amenities, creating an integrated master-planned community.
Differentiator
Problem solved
Functional benefit
Products and services
- ParkLife Apartments Low-rise residential apartments for sale in a park setting, available in 1-bedroom Classic (49 m2 with balcony / 58 m2 with terrace), 2-bedroom Family M (63 m2 / 72 m2) and Family L (68 m2 / 77 m2), and 3-bedroom Family XL (90 m2 / 105 m2) configurations. Apartments feature open-plan kitchen and living areas, separate bedrooms, two bathrooms, storage rooms, built-in wardrobes, and master bedrooms with en-suite bathrooms. Designed for green, low-density living.
- Ideal Home Houses Detached houses for sale with floor areas from 178 m2 to 304 m2, featuring panoramic windows, private gardens, garages for two cars, and maximized privacy. Four models: House 178 (€409,900, one storey), House 204 (€409,900-€550,000, one and a half storey), House 212 (€409,900-€550,000, two storey), House 304 (from €550,000, two storey).
- Saullektu Home Modern architecture villa with 224 m2 floor area, three bedrooms, two bathrooms, master bedroom with dressing room, office room, garden terrace, and garage for two cars with storage room. Priced from €509,000 to €599,000.
- Land Plots Residential land plots for sale with sizes from 738 m2, priced from €82,000. Full infrastructure including access roads, gas, electricity, city water supply, and sewage already installed. Buyers can build their own house on the plot within the Saliena development.
- Rentals Rental apartments and houses available within the Saliena development from 42 m2, starting at €600 per month. Includes professional property management with guaranteed rent payments for landlord-investors.
Companies that use Saliena Group
Customer profileSegments2 records
Ideal customer profiles2 records
Saliena Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Saliena Group partnerships and signals
Strategic signalScale indicators7 records
Recent moves6 records
Expansion highlights4 records
Saliena Group competitors and assessment
Company assessmentDirect peers
- Hepsor: Estonian residential real estate developer listed on the Baltic exchanges, focused on mid- to upper-market apartment and housing developments in Tallinn and Riga. Most directly comparable peer given similar product (apartments/houses) and overlapping Latvian market.
- Merko Ehitus: Estonian construction and real estate developer with significant Baltic residential development operations including Latvia. Comparable as a vertically-integrated developer selling housing units across the Baltic states.
Broad incumbents
- YIT: Finnish/Nordic residential and commercial real estate developer with operations across the Nordics and Baltics. Comparable as a large incumbent active in regional residential development with similar master-planned community concepts.
- Bonava: Swedish residential developer active in Germany, Sweden, Finland, Estonia, and Latvia, building apartments and townhouses. Comparable as a larger Nordic incumbent with active Baltic operations and similar mid-market residential focus.
- JM: Sweden's largest residential developer with Nordic operations, focused on producing homes in attractive growth markets. Comparable in product type (single-family homes and apartments) but operating at much greater scale.
Emerging players
- NHC Group: Norwegian residential developer with growing presence in the Baltic and Nordic regions. Comparable as a regional residential developer expanding into similar markets with similar product mix.
Regional players
- Eften Capital: Baltic real estate private equity and investment manager focused on commercial and mixed-use developments across Estonia, Latvia, and Lithuania. Comparable as a Baltic real estate operator, though more commercial-focused.
- Capitalica Asset Management: Lithuania-based real estate investment and development firm operating across the Baltic states. Comparable as a regional player active in Baltic real estate, though primarily commercial.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Saliena Group social profiles
Digital presenceSaliena Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Saliena Group leadership team
Management profileNumber of profiles
Saliena Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Saliena Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Saliena Group
What does Saliena Group do?
Saliena Group develops and sells residential real estate within a single master-planned community near Riga, Latvia. The offering spans low-rise ParkLife Apartments (1-3 bedroom, 49-105 m2), detached Ideal Home houses (178-304 m2), Saullektu Home villas (224 m2), and serviced land plots (from 738 m2) — supported by integrated amenities including three international schools, a Nicklaus Design golf course, ice arena, horse riding facilities, retail (Outlet Village), and professional property management with rental services starting from €600/month.
Is Saliena Group a public or private company?
Saliena Group is a private company. It is classified as unknown and is currently operating.
When was Saliena Group founded?
Saliena Group was founded in 1999. It employs 11 to 50 people.
Where is Saliena Group based?
Saliena Group is headquartered in Pinki, Latvia, in the Europe region.
How does Saliena Group make money?
Two revenue lines are on record. Property Sales are the primary driver. The others are property Rentals.
Who are Saliena Group's main competitors?
Direct peers on record are Hepsor and Merko Ehitus. Broad incumbents are YIT, Bonava and JM. NHC Group is listed as an emerging player. Regional players are Eften Capital and Capitalica Asset Management.
Does Saliena Group have an API?
No public API is recorded for Saliena Group.
What industry is Saliena Group in?
Saliena Group's product category is Residential Real Estate Development. Its primary akta.pro industry code is BPAJADAJ, Transitional/Development Land Brokerage (Entitled, In-Path-of-Growth), with a secondary code of THAMAAAA, Single-Family Homes (Standalone Houses). Its NAICS code is 532 and its SIC code is 6552.