Old World Lumber

What Old World Lumber does

Old World Lumber Company is a Texas-based specialty retailer of reclaimed wood, founded in 2015 by co-founders Anthony and Jason and headquartered in Houston. The company sources, inspects, and processes reclaimed lumber from structures over 100 years old in the Upper Midwest, Europe, and Central America, then distributes it through a hybrid e-commerce and three-showroom model (Houston, Dallas/Irving, and an Austin service area). Its product portfolio spans mantels (hand-hewn and rough-sawn, including the Jim Beam Distillery specialty line), reclaimed beams, barn siding, wall planks, tables and epoxy river tables, accent tables, decorative accents, and decorative artifacts such as European wine presses and timber-frame barn kits, with prices ranging from $3.50 merchandise items to $50,000 barn kits. Value-added services include custom cutting, fumigation, pressure washing, brushing, delivery, in-person design consultation, sample fulfillment, and a merchandise line of branded apparel.

The business operates as direct-to-consumer e-commerce (Shopify) augmented by retail showrooms and a consultative sales motion for designers, architects, contractors, and commercial buyers. Revenue is generated primarily through one-time product sales with per-order services priced separately; no subscription, licensing, or recurring revenue model is present. The company is bootstrapped, founder-controlled, privately held, and has no disclosed institutional funding, parent company, or M&A activity. Its stated competitive position is the largest reclaimed lumber supplier in the Southern U.S., supported by a deep specialty inventory and proprietary finishing techniques (notably for Empire Oak, Wine Wood, and Whiskey Wood product lines), though it operates in a fragmented regional industry with no meaningful regulatory barriers to entry.

Name

Old World Lumber

Legal name

Old World Lumber Company

Website

https://oldworldlumber.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Old World Lumber is a Texas-based reclaimed lumber specialty retailer, sourcing and processing 100+ year-old wood from the Upper Midwest, Europe, and Central America for sale through a Shopify storefront and three Texas showrooms in Houston, Dallas, and Austin, serving homeowners, designers, architects, and builders.

Ownership category

akta.pro rank

Product category

Reclaimed Lumber and Wood Products

NAICS

Custom Architectural Woodwork and Millwork Manufacturing (337212), Sawmills and Wood Preservation (32111), Lumber, Plywood, Millwork, and Wood Panel Merchant Wholesalers (42331)

SIC

Retail-Lumber & Other Building Materials Dealers (5211), Millwood, Veneer, Plywood, & Structural Wood Members (2430), Lumber & Wood Products (No Furniture) (2400)

akta.pro primary industry

Stair Parts, Railings & Architectural Woodwork (HSAPAIAJ)

akta.pro secondary industries

Structural & Framing Components Retail (Trusses, Joists, Beams, Engineered Wood) (CRAIAEAJ), Wood Decking, Fencing & Outdoor Lumber Products (IMADADAF), Treated Wood & Preserved Timber Products (IMADADAE)

Keywords

• Reclaimed lumber products
• Reclaimed wood beams
• Barn siding supply
• Fireplace mantel sales
• Wood processing services

Headquarters

HQ city

Houston

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Others

Revenue model

1. Product Sales (E-commerce): Direct sales of reclaimed lumber and wood products through Shopify e-commerce storefront. Products include mantels, beams, barn siding, wall planks, tables, shelving, artifacts, and merchandise. Mix of one-time product purchases with varying price points from $3.50 (koozies) to $50,000 (barn kits).
2. Services (Cutting, Fumigation, Delivery): Additional services including wood cutting, fumigation, pressure washing, brushing, and delivery quoted per order. These services complement product sales and are priced separately based on project requirements.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Old World Lumber sources, processes, and sells reclaimed lumber and wood products hand-selected from century-old structures across the Upper Midwest, Europe, and Central America. Its core offering spans hand-hewn fireplace mantels, reclaimed beams, barn siding, wall planks, custom wood table tops (including epoxy river tables), accent tables, decorative artifacts, and complete timber frame barn kits, complemented by in-house processing services such as custom cutting, fumigation, pressure washing, brushing, and delivery. The company serves homeowners, designers, architects, and builders through a Shopify e-commerce storefront and three Texas showrooms.

Product overview

Old World Lumber is a reclaimed wood specialty company offering a comprehensive portfolio of products centered on authentic reclaimed lumber and wood artifacts. The core product line includes fireplace mantels (hand-hewn, rough-sawn, and specialty whiskey distillery mantels), reclaimed beams in multiple wood species, barn siding in various colors, wall planks for DIY installation, wood table tops including epoxy river tables, accent tables from exotic woods, decorative accents from century-old beams, and decorative artifacts sourced from Europe. The merchandise line features branded apparel (t-shirts, hats, koozies), while the service portfolio includes wood processing (cutting, fumigation, pressure washing, brushing, delivery), design consultation, and wood sample programs. The company operates three Texas showrooms (Houston, Dallas, Austin) and positions itself as the largest reclaimed lumber supplier in the Southern U.S. with products sourced from the Upper Midwest, Europe, and Central America.

Differentiator

Problem solved

Functional benefit

Brands

• Whiskey Wood Mantels: Specialty reclaimed wood product line featuring authentic whiskey distillery fireplace mantels sourced from Jim Beam distillery.
• Wine Wood

Products and services

• Fireplace Mantels
• Authentic Jim Beam Distillery Fireplace Mantels
• Wood Table Tops
• Accent Tables
• Decorative Wood Artifacts
• Reclaimed Barn Siding Authentic reclaimed barnwood available in multiple varieties including Fancy Gray, Faded Gray, Smooth Back, Rough Back, Faded Red, and Red barn siding, sold per square foot.
• Do-It-Yourself Wall Planks
• Reclaimed Beams Hand-hewn and rough-sawn wood beams in multiple wood species (Oak, Hemlock, Maple, Fir, Pine) sourced from American structures over 100 years old, available in custom dimensions.
• Reclaimed Wood Shelving
• Decorative Accents
• Complete Timber Frame Barn Kit
• Ancient Wine Press Artifact
• Cocobolo Root Coffee Table
• Branded T-Shirts and Sweatshirts
• Branded Hats
• Branded Koozies
• Wood Processing Services
• Design Consultation Services
• Reclaimed Wood Samples

Quantifiable outcome

• Largest reclaimed lumber supplier in the South

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Pioneer Millworks: Pioneer Millworks is one of the largest U.S. reclaimed wood manufacturers, offering reclaimed flooring, paneling, beams, and custom millwork to residential, commercial, and hospitality projects. It is a more mature, broader-scale direct peer with a comparable product portfolio (reclaimed lumber, custom processing, nationwide distribution) and overlapping customer base of designers and architects.
• Trestlewood: Trestlewood is a direct competitor in the reclaimed lumber category, offering reclaimed beams, barn wood, flooring, and specialty wood products with a similar multi-product catalog and direct-to-customer sales model. Like Old World Lumber, it sources antique wood from deconstructed buildings and sells to homeowners, builders, and designers across the U.S.
• Mountain Lumber Company: Mountain Lumber Company specializes in reclaimed hardwood flooring and paneling sourced from old structures, primarily serving architects, designers, and builders. It is comparable to Old World Lumber in its reclaimed wood sourcing, custom processing, and emphasis on the character and history of each piece.
• Longleaf Lumber: Longleaf Lumber is a New England-based reclaimed wood supplier offering beams, flooring, paneling, and millwork from antique timber. It is closely comparable to Old World Lumber in product mix, end customers (designers, builders, homeowners), and the processing services (kiln drying, custom milling) layered onto the reclaimed wood offering.
• Vintage Timberworks: Vintage Timberworks harvests and fabricates reclaimed timber framing, beams, and barn wood for residential and commercial projects. It is a direct peer in the reclaimed beam and timber frame category, with comparable sourcing from old American structures and sales to builders, designers, and homeowners.
• Reclaimed DesignWorks: Reclaimed DesignWorks sells reclaimed wood furniture, paneling, beams, and architectural pieces with a focus on design-forward customers. Its product mix (accent furniture, wall cladding, beams) and direct-to-designer sales motion closely mirror Old World Lumber's positioning around reclaimed character pieces for high-end residential and commercial spaces.
• Olde Wood Limited: Olde Wood is a reclaimed wood flooring, paneling, and beam supplier serving residential and commercial customers nationwide. It overlaps with Old World Lumber on reclaimed flooring, wall planks, beams, and architectural woodwork, and similarly targets designers and builders seeking authentic aged wood.
• Elmwood Reclaimed Timber: Elmwood Reclaimed Timber specializes in reclaimed beams, flooring, and custom millwork, often supplying timber frame barns and architectural projects. Its focus on reclaimed structural and architectural wood pieces puts it in direct competition with Old World Lumber's beam, mantel, and barn kit offerings.

Broad incumbents

• Build.com / Ferguson Bath, Kitchen & Lighting Gallery: Build.com (owned by Ferguson) is a broad home improvement and design retailer that competes for design-driven renovation budgets including fireplace surrounds and accent materials. It represents the larger, well-capitalized incumbent channel that could expand private-label reclaimed-look product lines and pressure specialty players like Old World Lumber on price and convenience.

Emerging players

• Heritage Wide Plank Flooring: Heritage Wide Plank Flooring offers new and reclaimed wide-plank wood flooring, paneling, and beams with a premium, design-focused positioning. It overlaps with Old World Lumber in the premium wood flooring and architectural woodwork segments, though it relies more on newly milled and engineered products.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/Oldworldlumber
• Facebookfacebook.com/OldWorldLumberCo
• Instagraminstagram.com/oldworldlumber
• LinkedInlinkedin.com/company/old-world-lumber-company

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Old World Lumber