What German Auto Supply does

German Auto Supply is a privately held online retailer specializing in OE (Original Equipment) and OEM replacement parts for European automobiles. Founded in 2008 and operating out of Davidson, North Carolina with 1–10 employees, the company serves individual vehicle owners and independent repair shops seeking parts for eleven European marques: Audi, BMW, Jaguar, Land Rover, Mercedes-Benz, Mini, Porsche, Saab, Sprinter, Volkswagen, and Volvo. Its catalog is drawn from recognized component manufacturers including BOSCH, BERU, VICTOR REINZ, and ELRING KLINGER, with individual parts priced roughly from $18 to over $200.

The business runs on a direct-to-consumer e-commerce platform built and hosted by Web Link Solutions Corp, featuring vehicle-specific part lookup and checkout secured by 256-bit SSL via GeoTrust. Payment acceptance spans PayPal, Visa, Mastercard, and American Express, with a free-shipping threshold set at $49 to support order value. There is no mobile app, no public API, no disclosed social media presence, and no stated management team — indicating a lean, owner-operated retail operation rather than a venture-backed or enterprise-scale business.

German Auto Supply monetizes purely through retail parts sales with no disclosed subscription, B2B contract, or wholesale channel. There is no external funding, parent company, or acquisition history visible in the source data, and no signals of geographic, product-line, or channel expansion beyond the original 2008 launch footprint.

Name

German Auto Supply

Legal name

German Auto Supply

Website

https://germanautosupply.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Short description

German Auto Supply is an online retailer of OE and OEM replacement parts serving owners of European vehicles across 11 marques. Operating from Davidson, NC with under 10 employees, it runs a direct-to-consumer e-commerce storefront with vehicle-specific parts lookup and standard payment options.

Ownership category

akta.pro rank

Product category

Automotive Replacement Parts Retail

NAICS

Automotive Parts and Accessories Retailers (44133)

SIC

Retail-Auto & Home Supply Stores (5531), Wholesale-Motor Vehicle Supplies & New Parts (5013)

akta.pro primary industry

Automotive Parts & Accessories Online Retailers (CRAFADAK)

akta.pro secondary industry

Automotive Parts, Tires & Workshop Supplies Marketplaces (CRAFAHAD)

Keywords

• Automotive replacement parts
• European auto parts
• OEM car parts
• Online auto parts retailer
• German vehicle parts

Headquarters

HQ city

Cornelius

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Marketing or Sales, Technology or R&D, Personnel

Revenue model

1. Auto Parts E-commerce Sales: German Auto Supply generates revenue through direct online sales of automotive replacement parts. Customers purchase parts through the website and receive products via shipping. The company offers free standard shipping on orders over $49.00 and accepts various payment methods including PayPal, Visa, MasterCard, and American Express.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

German Auto Supply is an online retailer that sells quality branded OE and OEM replacement parts for German and other European automobiles. The catalog covers ignition components (glow plugs, spark plugs), engine management sensors (crankshaft position, MAP/thrust), gaskets, and transmission parts for 11 makes including Audi, BMW, Mercedes-Benz, Porsche, Volkswagen, Volvo, Jaguar, Land Rover, Mini, Saab, and Dodge/Sprinter. Customers order through the website with vehicle-specific lookup by make, model, and year, supported by phone and email sales.

Product overview

German Auto Supply is an online retailer of quality branded replacement parts for German automobiles. The company offers a comprehensive catalog of auto parts across multiple brands including BOSCH, BERU, VICTOR REINZ, ELRING KLINGER, and OEM components. Products include ignition systems (glow plugs, spark plugs), engine management sensors (crankshaft position sensors, MAP sensors, thrust sensors), and transmission components (conductor plates, gaskets). Parts are available for Audi, BMW, Jaguar, Land Rover, Mercedes-Benz, Mini, Porsche, Saab, Volkswagen, Volvo, and Dodge (Sprinter) vehicles spanning model years from 1949 to 2025.

Differentiator

Problem solved

Functional benefit

Products and services

• Mercedes-Benz 5 Piece Glow Plug Set (BOSCH) Glow plug set (part number 0250001016, 80003) manufactured by BOSCH, designed for Mercedes-Benz vehicles. Sold as a 5-piece replacement set priced at $55.00.
• Audi-Volkswagen 5 Piece Spark Plug Set Spark plug set (part number 0242236566, FR7HPP33+, +52) compatible with Audi and Volkswagen vehicles. Sold as a 5-piece set priced at $43.75.
• BOSCH 4 Piece Spark Plug Set Four-piece spark plug set (part number 0242235668, FR7LDC+, 7402) manufactured by BOSCH. Priced at $18.00.
• Audi-Volkswagen 4 Piece Glow Plug Set (BERU) Glow plug set (part number GN855, 0100226227) manufactured by BERU, designed for Audi and Volkswagen vehicles. Sold as a 4-piece set priced at $42.00.
• BMW, Porsche, Jaguar Crankshaft Position Sensor (BOSCH) Crankshaft position sensor (part number 0261210002) manufactured by BOSCH, compatible with BMW, Porsche, and Jaguar vehicles. Priced at $73.00.
• Audi-Volkswagen MAP, Thrust Sensor (BOSCH) Manifold Absolute Pressure (MAP) and thrust sensor (part number 0261230266) manufactured by BOSCH, for Audi and Volkswagen vehicles. Priced at $28.50.
• Mercedes-Benz Intake Manifold Gasket Set (GENUINE OE) Genuine OE intake manifold gasket set (part numbers 2721412280 and 2721412380) for Mercedes-Benz vehicles. Priced at $25.00.
• Mercedes-Benz, Sprinter Transmission Valve Body Conductor Plate Kit (OEM) OEM transmission valve body conductor plate kit (part number 1402701161) for Mercedes-Benz and Sprinter vehicles. Priced at $200.00.

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature1 record

Scale indicators2 records

Recent moves5 records

Market position

Weaknesses4 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/germanautosuply
• Facebookfacebook.com/germanautosupply

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about German Auto Supply