Halagel

What Halagel does

Halagel (M) Sdn Bhd (443673-X) is a privately held Malaysian halal contract manufacturer and consumer brand headquartered in Sungai Petani, founded in August 1997. Originally established as the sole importer and distributor of Halal Empty Hard Gelatin Capsules and halal food/pharmaceutical-grade bovine gelatin, the company has since expanded into a multi-category halal producer offering softgel capsules (250mg–1200mg fill weights, bovine or fish gelatin, blister and bottle packaging), hard two-piece capsules (bovine and vegetable-based), toothpaste (gel, powder, paste formats; multiple flavor and formulation variants), and cosmetics manufactured under a Cosmetics GMP-compliant facility accredited by the National Pharmaceutical Control Bureau, Ministry of Health, Malaysia.

The company pursues a hybrid B2B/B2C business model. The B2B leg operates a sales-led contract manufacturing motion, providing end-to-end services—from R&D, formulation, ingredient sourcing, manufacturing, packaging design, and regulatory submission through to logistics and distribution—targeting nutraceutical, cosmetics, personal care, oral care, and food & beverage brand owners seeking halal-certified production. The B2C leg sells branded Halagel® products (oral care "Ubat Gigi," softgel supplements, rock salt, and extra virgin olive oil) via a direct-to-consumer e-commerce store (halagelproducts.com.my) and social channels (Facebook, Instagram, TikTok), routed through a Linktree hub.

Halagel holds multi-country halal certifications from JAKIM (Malaysia), MUI (Indonesia), and Thailand Halal authorities, plus ISO 9001:2015, ISO 45001:2018, and ISO 14001:2015 from KGS Certification. Operating geographies center on Malaysia, with potential service reach into Indonesia and Thailand via halal certification. Pricing for B2B contract manufacturing is not publicly disclosed and is handled via website quotation request and WhatsApp inquiry; the company generates revenue from one-time sales of branded consumer products and professional-service fees on contract manufacturing engagements. The firm is independent, with no disclosed institutional investors, parent company, subsidiaries, or M&A activity; it has grown organically over more than 25 years to a 51–100 employee base.

Name

Halagel

Legal name

Halagel (M) Sdn Bhd (443673-X)

Website

https://halagel.com.my

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

51–100 employees

Short description

Halagel is a privately held Malaysian halal manufacturer founded in 1997, producing halal gelatin, softgel and hard capsules, toothpaste, and cosmetics under Halagel®-branded consumer products and contract manufacturing services for nutraceutical, cosmetics, and personal care brand owners across Southeast Asia.

Ownership category

akta.pro rank

Product category

Halal Nutraceutical and Personal Care Manufacturing

NAICS

Seasoning and Dressing Manufacturing (31194)

SIC

Miscellaneous Food Preparations & Kindred Products (2090)

akta.pro primary industry

Export & Private-Label Certified Production (Halal/Kosher) (AFANAIAO)

Keywords

• Halal gelatin manufacturing
• Contract manufacturing services
• Nutraceutical capsules
• Halal certified products
• Oral care manufacturing

Headquarters

HQ city

Sungai Petani

HQ country

Malaysia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Halal Product Sales: Sale of branded halal products including gelatin capsules, health supplements, oral care (toothpaste), food & beverage (rock salt, olive oil), and cosmetics under the Halagel brand through direct-to-consumer channels.
2. Contract Manufacturing Services: End-to-end contract manufacturing for softgel capsules, hard capsules, toothpaste, and cosmetics for private labels. Services include product development, quality control, certification, packaging design, and distribution. Revenue generated from manufacturing fees for B2B clients.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Halagel manufactures and supplies halal-certified empty gelatin capsules (hard and softgel) and food/pharmaceutical-grade bovine gelatin, alongside branded halal consumer products including toothpaste (Halagel Ubat Gigi), softgel health supplements, rock salt, and extra virgin olive oil. The company also provides GMP-compliant end-to-end contract manufacturing services for softgel capsules, hard capsules, toothpaste, and cosmetics under private-label arrangements for nutraceutical, personal care, oral care, and F&B brands. All manufacturing is conducted at a GMP facility certified halal by JAKIM (Malaysia), MUI (Indonesia), and Thailand halal authorities.

Product overview

Halagel is a Malaysian halal consumer goods company that manufactures and distributes halal-certified products under the Halagel brand. The product portfolio comprises three main consumer product lines: Oral Care (Halagel Ubat Gigi toothpaste), Health Supplements (Halagel Supplement softgels), and Food & Beverage (Halagel Rock Salt). Beyond branded products, Halagel operates extensive contract manufacturing services for softgel capsules, hard capsules, toothpaste, cosmetics, and food & beverages. The company offers end-to-end solutions including product development, quality control, manufacturing, certification & licensing, product design & packaging, and logistics & distribution—all under GMP facilities and halal compliance.

Differentiator

Problem solved

Functional benefit

Products and services

• Halagel Oral Care (Ubat Gigi) Toothpaste Halal-certified toothpaste sold under the Halagel brand, free from hazardous chemicals and suitable for all ages; available in formulations including mint, anti-cavity, herbal, sensitive, whitening, and children's variants. Sold directly to Malaysian consumers through the Halagel e-commerce store and Linktree.
• Halagel Supplement Softgels Branded halal health supplements in softgel form, with the outer shell made from Halagel Gelatin certified halal by JAKIM. The supplements are positioned to support health and blood circulation and are sold to Malaysian consumers through the company's e-commerce and social channels.
• Halagel Food & Beverage (Rock Salt and Olive Oil) Halal-certified food and beverage products including hygienically refined Rock Salt (marketed for maintaining purity and medicinal value and acting as a natural ioniser) and Extra Virgin Olive Oil. Sold to Malaysian consumers via the Halagel e-commerce store and Linktree.
• Halagel Softgel Capsule Contract Manufacturing B2B contract manufacturing service for softgel capsules with fill weights from 250mg to 1200mg, available in bovine or fish gelatin. Packaging options include blister pack (10pcs and 15pcs) and bottling in HDPE, amber PET plastic, and amber glass. Targeted at nutraceutical and supplement brand owners seeking halal-certified production.
• Halagel Hard Capsule Contract Manufacturing B2B contract manufacturing service for two-piece hard-shell capsules used to encapsulate powder supplements. Available in bovine gelatin and vegetable-based options, the capsules are positioned to mask unpleasant tastes and allow quicker dissolution and absorption than tablets. Targeted at supplement brand owners needing halal-certified capsule production.
• Halagel Toothpaste Contract Manufacturing B2B contract manufacturing service for halal toothpaste products in gel, powder, and paste formats, with flavor options including peppermint, spearmint, and wintergreen, and formulations including herbal and natural ingredients. Customized formulations, sizes, and packaging are available for adult and children's variants. Targeted at oral care brand owners seeking halal-certified production.
• Halagel Cosmetics Contract Manufacturing B2B contract manufacturing service for halal skincare, cosmetic, and personal care products, including ingredient sourcing, R&D, product design, packaging, and regulatory submission. Services are delivered from a Cosmetics GMP-compliant facility accredited by Malaysia's National Pharmaceutical Control Bureau. Targeted at cosmetics and personal care brand owners.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Gelita: Global manufacturer of gelatin and collagen peptides for food, pharma, and nutraceutical applications. Directly comparable as a gelatin producer serving similar halal-sensitive capsule and supplement markets.
• Capsugel (Lonza): Global leader in capsule manufacturing (hard and softgel) and integrated encapsulation solutions. Directly competes in the halal contract manufacturing capsule segment Halagel serves.
• PB Leiner: Global gelatin manufacturer serving food, nutraceutical, and pharmaceutical markets. Overlaps with Halagel on halal-certified bovine gelatin production and downstream capsule applications.
• Herbolab (Malaysia): Malaysian halal-certified herbal supplements manufacturer and contract manufacturer. Comparable as a regional peer offering halal contract manufacturing for nutraceuticals and personal care.
• Nitta Gelatin: Japanese-headquartered gelatin and collagen manufacturer with global operations. Comparable as a specialty gelatin producer supplying pharmaceutical and nutraceutical-grade inputs.
• Rousselot (Darling Ingredients): World-leading gelatin and collagen solutions provider serving food, nutrition, and pharma. Comparable core product (pharmaceutical/food-grade gelatin) and overlapping downstream capsule customer base.

Emerging players

• Sami-Sabinsa Group: Manufacturer of standardized herbal extracts and nutraceutical ingredients serving global supplement brands. Adjacent peer in halal-certified ingredient manufacturing with similar B2B contract positioning.

Broad incumbents

• Kerry Group: Global taste and nutrition company offering halal-certified ingredients and functional solutions. Broader incumbent serving overlapping halal food, beverage, and supplement manufacturers.

Others

• Sternchemie: Specialty lecithin and food ingredient supplier to F&B and nutraceutical manufacturers. Adjacent supplier category with potential overlap in halal ingredient supply chains relevant to Halagel's B2B clients.

Regional players

• Biotropics Malaysia Berhad: Malaysian government-linked halal herbal and nutraceutical manufacturer. Regional peer operating in the same halal-certified manufacturing niche with comparable customer overlap in Southeast Asia.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/halagelmy
• Instagraminstagram.com/halagelmy
• TikToktiktok.com/@halagelofficial?lang=en
• Xx.com/halagelonline

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Halagel