Mindset Creative Agency

What Mindset Creative Agency does

Mindset Creative Agency is a privately held, sole-proprietorship technical consulting firm founded in 2009 by Bobby Brooks and headquartered in Austin, Texas. The firm positions itself as an on-demand technical expertise team, delivering integration, automation, website enhancement, marketing data, sales operations, and custom digital solutions to small and mid-market U.S. businesses that need technical capacity without committing to full-time hires. Its operating footprint is domestic and concentrated in Texas, with no disclosed subsidiaries, institutional backing, or international presence.

The firm's core "technology" is its Agile & Adaptive Methodology, a Sprint-based management framework that breaks projects into weekly, iterative cycles intended to produce tangible deliverables, reduce project risk, and allow clients to pause and resume engagement as priorities shift. Delivery relies on third-party platforms, most notably the HighLevel CRM/marketing-automation suite, which Mindset implements and optimizes on behalf of clients; there is no proprietary software product, API, or SDK, and no AI/ML capability disclosed. The firm markets primarily through its website (mindsetatx.com) and converts prospects via a contact form, with one public customer testimonial (Ambur W., Marketing Director) referencing a HighLevel implementation outcome.

Commercially, Mindset operates a pure professional-services, pay-as-you-go model with project budgets publicly tiered at $15k–$30k, $30k–$50k, $50k–$100k, and $100k+, and no subscription or recurring-revenue product disclosed. The customer base is horizontal across small-to-mid-market businesses, the team size is reported at 1–10, and there is no disclosed funding, M&A activity, partnerships, patents, or third-party certifications in the source data. Given the absence of revenue disclosures, the firm is best characterized as a small, founder-led services boutique whose scale and growth trajectory cannot be precisely determined from public information.

Name

Mindset Creative Agency

Legal name

Mindset

Website

https://mindsetatx.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

Mindset Creative Agency is an Austin-based, founder-led technical consulting firm that delivers integration, automation, website, marketing-data, and custom digital solutions to small and mid-market U.S. businesses through on-demand, Sprint-based engagements.

Ownership category

akta.pro rank

Product category

Digital Marketing & Technical Consulting Services

NAICS

Computer Systems Design Services (541512), Management Consulting Services (54161), Marketing Consulting Services (541613)

SIC

Services-Computer Integrated Systems Design (7373), Services-Management Consulting Services (8742)

akta.pro primary industry

Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD)

Keywords

• Creative agency services
• Digital integration consulting
• Website enhancement services
• Business process automation
• Marketing data analytics

Headquarters

HQ city

Austin

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Sprint-based Professional Services: On-demand technical expertise delivered through short, focused Sprints. Customers pay for work as needed, engaging for a single Sprint or series of Sprints throughout the year. Services include integration, automation, website enhancement, marketing data, and custom solutions.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Mindset Creative Agency is an on-demand technical expertise team that delivers digital integration, automation, website enhancement, marketing data centralization, sales operations optimization, and custom solutions for businesses. Engagements are structured as short, focused Sprints using an Agile & Adaptive Methodology, allowing clients to engage for a single Sprint or a series of Sprints without long-term commitment. Project budgets typically range from $15,000 to over $100,000, billed pay-as-you-go.

Product overview

Mindset Creative Agency is a technical consulting and development services firm offering an on-demand team of technical experts. Their service portfolio consists of six core service offerings: Integration (connecting tools/platforms), Automation (automating repeatable tasks), Website Enhancement (updating/improving websites), Marketing Data (centralizing and visualizing marketing/lead data), Sales Op (optimizing sales technology), and Custom Solutions (building tailored systems). These services are delivered through an Agile Sprint methodology, allowing clients to engage for single sprints or ongoing engagements without long-term commitment. The company positions itself as a trusted integration and development partner rather than a traditional consulting firm.

Differentiator

Problem solved

Functional benefit

Products and services

• Integration

Quantifiable outcome

• Tangible results delivered weekly through iterative approach
• +1 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Thrive Internet Marketing Agency: Thrive is a full-service digital marketing agency offering web design, SEO, social media, and integration services to SMBs and mid-market clients. Comparable to Mindset's positioning as a digital systems partner for growing businesses, but at a much larger and more established scale.
• WebFX: WebFX is a large, established full-service digital marketing agency offering web development, SEO, and marketing automation at scale. Operates broadly in the same digital agency category as Mindset, but with a much larger team and broader portfolio spanning hundreds of service offerings.
• Blue Fountain Media: Blue Fountain Media is a digital agency providing website design, branding, and digital marketing services. Comparable to Mindset through website enhancement and integration offerings, but operates at a much larger scale as a more established incumbent in the digital agency space.

Direct peers

• Lounge Lizard: Lounge Lizard is a digital and creative agency building websites, branded experiences, and marketing systems for B2B and B2C clients. Directly comparable through shared focus on website enhancement, brand-led creative work, and integration of marketing technology platforms for similar client segments.
• SmartBug Media: SmartBug Media is a full-service digital agency offering inbound marketing, sales enablement, and web/CRM implementation services for mid-market B2B companies. Directly comparable to Mindset's sprint-based integration, automation, and marketing data services for small and mid-market businesses.
• Klientboost: Klientboost is a digital marketing and creative agency specializing in landing pages, conversion optimization, and paid media for SaaS and e-commerce clients. Directly comparable as a project-based, mid-market creative and digital agency competing for similar integration and marketing data engagements.
• Tilt Metrics: Tilt Metrics is a HubSpot solutions partner agency providing CRM implementation, marketing automation, and integration services to mid-market clients. Comparable to Mindset through the common positioning as a technical, platform-specialized agency delivering on-demand integrations and marketing operations work.
• New Breed Marketing: New Breed is a HubSpot solutions partner offering revenue operations, marketing automation, and CRM implementation services. Highly comparable to Mindset's integration, sales operations, and marketing data service lines, especially for small and mid-market clients seeking platform-led digital transformation.

Regional players

• Austin Lane Technologies: Regional Austin-area technology and digital services firm offering IT support, web, and automation services to SMB clients. Regional peer sharing Mindset's Austin/Texas market and SMB customer base, with overlapping integration and automation capabilities.

Emerging players

• HighLevel Implementation Partners: HighLevel's agency partner ecosystem consists of small, emerging firms that implement and customize the HighLevel platform for end clients. Mindset is positioned within this emerging segment as an on-demand implementation partner, sharing a niche with other small HighLevel-specialized agencies.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mindset Creative Agency