What Chatard does

Chatard (legally SAS CHATARD) is a French manufacturer of technical and protective clothing founded in 1986 in Pouilly-sous-Charlieu, in the Roanne textile basin. Originally launched as Roan'Ponchos around its signature rain poncho product, the company has operated for approximately 40 years and now spans roughly 11-50 employees across production sites in Pouilly-sous-Charlieu (France) and Mahdia (Tunisia). Its product portfolio is organized into distinct lines: Haute Visibilité (high-visibility), Multinormes ATEX, Green Tech Solution (recycled textiles), Vêtements de travail (workwear), Fonderie (foundry), and Chatard Pompiers (firefighter garments).

The company's technical capabilities center on in-house pattern making, cutting, assembly, heat sealing of waterproof tapes (thermocollage), and high-frequency welding (soudure haute fréquence), supported by expertise in retroreflective materials and European/international safety norms (EN 1149-5, EN 343, EN ISO 20471, EN ISO 11612, EN ISO 11611, EN 61482-2, ATEX). Sixty percent of garments are co-constructed with clients or produced to client specifications, indicating a meaningful custom-manufacturing capability alongside a stocked catalog offering.

Chatard operates as a B2B manufacturer selling to professional clients — industrial workers, firefighters (sapeurs-pompiers), and foundry operators — through a combination of direct e-commerce sales and quote-based enterprise contracts. Pricing is not publicly disclosed; orders above €915 (France), €1,300 (Corsica), and €1,500 (EU) qualify for free shipping, with 30% deposits on custom orders. The company is privately held with €108,800 in share capital, no disclosed external investors, and no M&A or partnership activity on record.

Name

Chatard

Legal name

SAS CHATARD

Website

https://chatard-france.com

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

11–50 employees

Short description

Chatard is a French B2B manufacturer of technical and protective clothing — high-visibility, multinorm/ATEX, firefighter, foundry, and recycled-textile workwear — serving industrial workers, firefighters, and foundry operators across France and select EU markets with a mix of catalog and custom co-designed garments.

Ownership category

akta.pro rank

Product category

Protective Workwear Manufacturing

NAICS

Cut and Sew Apparel Manufacturing (3152), Cut and Sew Apparel Manufacturing (except Contractors) (31525), Apparel Manufacturing (315)

SIC

Men's & Boys' Furnishgs, Work Clothg, & Allied Garments (2320), Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300)

akta.pro primary industry

Workwear, Uniforms & Safety Apparel Cut & Sew (IMAOAEAC)

akta.pro secondary industries

Chemical-Resistant & Hazardous Materials Protective Clothing (CRAAALAI), Cold-Weather & Thermal Protective Workwear (CRAAALAJ), Workwear, Uniform & Protective Apparel Manufacturers (CRAAAAAH), Industrial Workwear (General) (CRAAALAA)

Keywords

• Protective workwear manufacturing
• High-visibility clothing
• Firefighter protective gear
• ATEX multinorm apparel
• Custom industrial uniforms

Headquarters

HQ city

Pouilly-sous-charlieu

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Technical and Protective Clothing Sales: Sale of manufactured technical and protective clothing through catalog products and custom specifications. Products include high visibility clothing, multinorm/ATEX clothing, work clothing, foundry clothing, firefighter clothing, and recycled textile Green Tech range.
2. Custom Manufacturing Services: Co-design and custom manufacturing services where clients work with Chatard on specifications optimization. 60% of products are co-constructed with clients or produced to client specifications.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

Chatard designs, manufactures, and sells technical and protective clothing for industrial, hazardous-occupation, and leisure users. Its offering includes high-visibility workwear, multi-standard ATEX (explosive-atmosphere) apparel, foundry protective clothing, firefighter garments (Chatard Pompiers), recycled-textile Green Tech solutions, and custom co-designed uniforms produced with industrial clients.

Product overview

Chatard is a French manufacturer of technical and protective clothing, operating for 40 years from Pouilly-sous-Charlieu, France. The company offers a comprehensive portfolio of protective garments organized into distinct product lines: Haute Visibilité (high-visibility clothing), Multinormes Atex (multi-standard ATEX-certified clothing), Green Tech Solution (recycled textile clothing), Vêtements de travail (work clothing), Fonderie (foundry protective clothing), and Chatard Pompiers (firefighter clothing). Additionally, Chatard provides custom co-design and fabrication services where 60% of their garments are co-constructed with clients according to their specifications. The product range spans individual named products including workwear (HUGO, KUHMO, NATÉO, NOAH, RÉMI) and firefighter garments (JAGUAR BODY, JAGUAR PANT), all manufactured in-house with capabilities including modeling, cutting, sewing, thermobonding, and high-frequency welding.

Differentiator

Problem solved

Functional benefit

Brands

• Chatard Pompiers: Firefighter-specific textile clothing and VPCI (Vêtements de Protection contre les Incendies) product line

Products and services

• Haute Visibilité (High-Visibility Workwear) High-visibility protective clothing line for industrial workers, including jackets, trousers, and accessories designed to meet EU high-visibility norms. Targeted at industrial employers equipping workers in low-visibility or traffic-exposed environments.
• Multinormes ATEX (Multi-Standard ATEX Apparel) Multi-standard protective clothing certified for use in explosive atmospheres (ATEX), combining protection against multiple workplace hazards. Targeted at workers in petrochemical, oil and gas, and similar explosive-risk industries.
• Green Tech Solution (Recycled Textile Workwear) Protective clothing line manufactured using recycled textile materials, designed to reduce environmental impact while maintaining workplace protection. Targeted at industrial buyers seeking sustainable PPE solutions.
• Vêtements de travail (General Work Clothing) General workwear garments (jackets, trousers, etc.) for industrial employees across sectors. Targeted at industrial buyers needing durable everyday work clothing.
• Fonderie (Foundry Protective Clothing) Specialized protective apparel engineered for foundry workers exposed to extreme heat, molten metal splashes, and thermal hazards. Targeted at metal-casting and foundry operations.
• Chatard Pompiers (Firefighter Clothing) Certified firefighter protective clothing line, including thermal intervention garments. Targeted at fire departments and emergency-services agencies.
• Fabrications spéciales | Co-conception (Custom Co-Design Service) Custom co-design and manufacturing service for protective clothing, where Chatard collaborates directly with the client to design and produce garments to specification (approximately 60% of output is co-constructed). Targeted at industrial buyers needing specialized or non-standard protective apparel.
• Catalogue Chatard (Stock Catalog Products) Catalog of in-stock protective clothing products available for direct purchase through the Chatard website. Targeted at buyers needing immediate delivery of standard garments.
• NOAH - Multinorm Arc Flash Jacket Specific multi-standard arc-flash protective jacket for industrial workers exposed to electrical arc hazards. Targeted at electrical workers and maintenance personnel in high-risk environments.
• RÉMI - Multinorm Arc Flash Jacket Specific multi-standard arc-flash protective jacket for industrial workers exposed to electrical arc hazards. Targeted at electrical workers and maintenance personnel in high-risk environments.
• JAGUAR BODY - Firefighter Thermal Underwear Thermal underwear body garment designed for firefighters as part of the Chatard Pompiers line. Targeted at fire departments and emergency-services personnel.
• JAGUAR PANT - Firefighter Intervention Trousers Thermal intervention trousers designed for firefighters as part of the Chatard Pompiers line. Targeted at fire departments and emergency-services personnel.
• HUGO - Work Clothing Garment Specific work clothing garment from the Vêtements de travail range. Targeted at industrial buyers needing general workwear.
• KUHMO - Work Clothing Garment Specific work clothing garment from the Vêtements de travail range. Targeted at industrial buyers needing general workwear.
• NATÉO - Work Clothing Garment Specific work clothing garment from the Vêtements de travail range. Targeted at industrial buyers needing general workwear.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• DuPont Personal Protection: Manufacturer of Tyvek and Tychem protective garments for chemical, thermal, and industrial hazards. Competes in the chemical-resistant apparel segment where Chatard's ATEX/Multinorm line operates.
• Uvex Group: German manufacturer of protective equipment including workwear, high-visibility, and arc flash protection. Larger incumbent with broader product portfolio including head, eye, and hand protection alongside apparel.
• Manutan: French/European B2B distributor and manufacturer of workplace equipment including PPE and workwear. Overlaps with Chatard in serving industrial and institutional buyers across France and Europe.
• Ansell: Global PPE manufacturer with protective clothing solutions for industrial, chemical, and thermal hazards. Competes in the same end markets with broader geographic footprint and scale advantages.
• Helly Hansen Workwear: Norwegian workwear manufacturer with ranges covering high-visibility, insulated, and protective clothing. Overlaps in industrial and foul-weather apparel segments across European markets.
• 3M Personal Safety Division: Global PPE conglomerate with protective clothing lines for arc flash, chemical, and thermal hazards. Competes broadly in the same end-use cases served by Chatard's Multinormes ATEX and arc flash products.

Direct peers

• Sioen Industries: Belgian manufacturer of technical textiles and protective clothing for industrial, firefighting, and multi-norm applications. Directly comparable in product range and European heritage manufacturing model.
• Delta Plus Group: French listed workwear and PPE manufacturer with similar product portfolio covering high-visibility, multi-norm, and protective clothing. Direct competitor in the French industrial PPE market with overlapping customer segments.
• Ballyclare: UK-based protective workwear manufacturer with strong heritage in flame-resistant and high-visibility clothing for emergency services and industrial workers. Comparable heritage specialist with European focus.
• Engelbert Strauss: German family-owned workwear specialist focused on industrial clothing, high-visibility, and protective apparel. Closely comparable as a privately-held European specialist with strong brand recognition in workwear.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks3 records

Key highlights6 records

Customer concentration

• Xx.com/chatardsas
• Facebookfacebook.com/ChatardSAS
• LinkedInlinkedin.com/company/chatard

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Chatard