Graf & Partner Versicherungsbroker

What Graf & Partner Versicherungsbroker does

Graf & Partner Versicherungsbroker, now operating as Global Swiss Assekuranz AG following a December 2024 rebrand and integration into the GLOBAL GRUPPE network, is an independent insurance and bank-independent brokerage firm headquartered in Chur, Switzerland. Founded in 1997, the firm provides tailored insurance brokerage services to two principal customer segments: Firmenkunden (commercial and industrial clients, the primary segment) and Privatkunden (private individuals). Service offerings span new policy placement, optimization of existing insurance contracts, and claims handling support, with specialized product lines including construction insurance (Bauversicherung) and cyber insurance.

The firm manages over CHF 100 million in premiums under administration and operates across Switzerland and Liechtenstein. Its service model is relationship-driven: multi-location direct advisory and personal consultation form the core distribution channel, supplemented by a self-service customer portal via bayo.ch. No proprietary technology platform, AI/ML capabilities, or productized digital channels are disclosed in publicly available materials. Distribution is sales-led and concentrated in the Swiss German-speaking regional market, with GLOBAL GRUPPE providing the platform for any future geographic scaling.

Revenue is generated through brokerage commissions earned on placed and managed insurance policies, a recurring model tied directly to the size and stickiness of the premium book. The firm is privately held with no disclosed funding rounds; its sole institutional affiliation is the GLOBAL GRUPPE conglomerate. Leadership disclosed in the source material is limited to Mark Grüring, Chairman of the Board of Directors and Broker Consultant.

Name

Graf & Partner Versicherungsbroker

Legal name

Global Swiss Assekuranz AG

Website

https://graf-versicherungsbroker.ch

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

11–50 employees

Short description

Graf & Partner Versicherungsbroker (now Global Swiss Assekuranz AG) is an independent Swiss insurance brokerage founded in 1997, serving commercial/industrial clients and private individuals in Switzerland and Liechtenstein with placement, optimization, and claims support across CHF 100M+ of premiums under management.

Ownership category

akta.pro rank

Product category

Insurance Brokerage Services

NAICS

Agencies, Brokerages, and Other Insurance Related Activities (5242), Insurance Agencies and Brokerages (52421), Insurance Agencies and Brokerages (524210)

SIC

Insurance Agents, Brokers & Service (6411), Fire, Marine & Casualty Insurance (6331), Accident & Health Insurance (6321)

akta.pro primary industry

Construction Specialty (Wrap-Ups/Builders Risk/Contractors) (FSAJAGAH)

akta.pro secondary industry

Contractors BOP / Artisan Package (FSAJAFAD)

Keywords

• Independent insurance brokerage
• Commercial insurance advisory
• Private client insurance
• Construction insurance
• Cyber insurance coverage

Headquarters

HQ city

Chur

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Insurance Brokerage Commissions: As an independent insurance broker, the company earns commissions from insurance providers for placing and managing insurance policies. They manage over 100 million CHF in premiums under administration, which forms the basis of their revenue generation.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Graf & Partner Versicherungsbroker (now Global Swiss Assekuranz AG) is an independent insurance and bank-independent insurance broker that places, manages, and optimizes insurance coverage for commercial/industrial clients and private individuals. The firm arranges accident/illness, occupational pension, property, liability, construction (Bauversicherung), and cyber insurance policies, currently administering over 100 million CHF in premiums. Services span new policy placement, optimization of existing contracts, and claims handling support, delivered through personalized consultation at multiple Swiss office locations.

Product overview

Graf & Partner Versicherungsbroker (now Global Swiss Assekuranz) operates as an independent insurance broker offering tailored insurance solutions for both commercial/industrial businesses and private individuals. The company provides brokerage services for new insurance policies and optimization of existing contracts, managing over 100 million CHF in premiums. Their product portfolio includes specialized insurance offerings such as construction insurance (Bauversicherung) and cyber insurance, with service offerings differentiated for Firmenkunden (commercial clients) and Privatkunden (private clients).

Differentiator

Problem solved

Functional benefit

Products and services

• Insurance Brokerage Services for Commercial and Industrial Clients
• Insurance Brokerage Services for Private Clients
• Construction Insurance (Bauversicherung)
• Cyber Insurance Insurance protection for businesses and individuals against cyber attacks, data encryption, system blockages, and misuse of banking/credit card information. Brokered for SMEs and private clients.

Quantifiable outcome

• Over 100 million CHF in premiums under administration demonstrates significant market trust and scale of operations.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• GLOBAL GRUPPEcoreStrategic or Co-development Partner · 1 December 2024In December 2024, Graf & Partner announced their strategic next step in partnership with GLOBAL GRUPPE. The company rebranded from Graf & Partner Versicherungsbroker AG to Global Swiss Assekuranz as part of this expanded partnership. This represents a significant strategic alignment under the Global Gruppe network, integrating the Swiss insurance brokerage into a larger international group structure.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Market position

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/grafpartner
• LinkedInlinkedin.com/company/graf-partner-versicherungsbroker-ag
• Facebookfacebook.com/Graf.Versicherungsbroker

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Graf & Partner Versicherungsbroker