What Flora Hall Brewing does

Flora Hall Brewing is a privately held craft brewery and scratch kitchen founded in 2017 by Dave Longbottom, operating from a renovated 1927 Welch & Johnston heritage building at 37 Flora Street in Ottawa, Ontario. The company runs an 18 hectolitre two-vessel brewhouse with one bright tank and five single fermentation tanks, producing a portfolio that includes English Ordinary Bitter, Hazy Oat Pale Ale, Bohemian-Style Pilsner, West Coast IPA, North East IPA, Oatmeal Stout, Dry Hopped Sour Ale, and rotating cask releases; recent launches include Flora Light (4.0% ABV, 2025), Dolcita Nano IPA (3.5% ABV, 2026), and Sparkling Hop Water (0.0% ABV). The 120-seat taproom serves in-house beer alongside a scratch kitchen producing globally inspired comfort food at $10-$32 per dish, sourced from local and seasonal ingredients including a rooftop herb garden.

The business operates an exclusively direct-to-consumer model with no third-party retail distribution. Revenue streams comprise on-site taproom sales, scratch kitchen food service, a direct e-commerce storefront with Wednesday delivery to K1/K2 postal codes, private event bookings for groups of 20+, $25 brewery tours, and branded merchandise (glassware, apparel, leather goods). Marketing is community-led through Instagram, Facebook, an email newsletter, local media coverage (CBC Ottawa, Ottawa Business Journal, The Glebe Report), and festival participation (Craft Beer Passport Ottawa, Best Fest Ottawa, Society of Beer Drinking Ladies). The company has earned industry recognition including a 2018 Canadian Brewing Awards Gold for English Ordinary Bitter and Best Brewery in The Ottawan's 2020 Best of Ottawa Awards, and was featured on the Craft Beer Channel (UK) as one of only three breweries globally for its cask ale program. Ownership remains founder-led with no disclosed institutional capital, and the company is positioned as a single-site neighbourhood anchor with deliberate moderation of scale.

Name

Flora Hall Brewing

Legal name

Flora Hall Brewing, Inc.

Website

https://florahallbrewing.ca

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

Flora Hall Brewing is a single-location Ottawa craft brewery and scratch kitchen founded in 2017, serving Ottawa craft beer enthusiasts and casual diners through its 120-seat heritage taproom, direct e-commerce shop, and private events.

Ownership category

akta.pro rank

Product category

Craft Brewery & Taproom

NAICS

Breweries (312120), Drinking Places (Alcoholic Beverages) (7224)

SIC

Malt Beverages (2082), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Brewpubs & Taprooms (On-site Beer Service) (THAFALAA)

akta.pro secondary industries

Microbreweries & Craft Breweries (THAFALAC), Craft Beer Bars & Taprooms (THAFAEAG), Taprooms & Brewpubs (CRANACAF)

Keywords

• Craft beer production
• Brewery taproom
• Scratch kitchen dining
• Craft beer retail
• Private event venue

Headquarters

HQ city

Ottawa

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. On-site Taproom Sales: Sale of draft and packaged beer, food, and non-alcoholic beverages directly to consumers at the taproom at 37 Flora Street, Ottawa.
2. Online Beer Shop: Direct e-commerce sales of canned and bottled beer, merchandise, and gift cards with local delivery (free on orders $60+ for K1/K2 postal codes, $10 otherwise). Beer also available for takeout during operating hours.
3. Food Service: Scratch kitchen producing comfort food from globally inspired recipes, with ingredients sourced locally and seasonally. Menu items priced $10-$32. Food available for dine-in, takeout, and delivery.
4. Private Event Bookings: Group bookings of 20+ guests for semi-private mezzanine events, including evening and lunch gatherings. Requires $500 non-refundable deposit. Event packages include beer, bar rail, wine, and food.
5. Merchandise: Sale of branded merchandise including glassware (imperial pint, tulip, stemware), mugs, apparel (toque, 5-panel hat), accessories, and gift cards.
6. Private Brewery Tours: Private tours of the brewery with tastings at $25 per person (minimum 8, maximum 16 guests). Must be booked in advance and not available during peak periods.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels8 records

Core offering

Flora Hall Brewing is a craft brewery and scratch kitchen that brews its own beer on-site at an 18 hectolitre brewhouse and serves it alongside made-from-scratch comfort food in a 120-seat neighbourhood taproom in Ottawa. Beyond on-premise consumption, it sells packaged beer and branded merchandise through its own e-commerce shop with local delivery, runs a weekly cask ale program, hosts private events for groups of 20+, and offers booked brewery tours with tastings.

Product overview

Flora Hall Brewing is a neighbourhood craft brewery and scratch kitchen located in Ottawa, Ontario. The company operates a single unified offering centered on in-house brewed craft beer and scratch-made food. Their beer portfolio includes sessionable ales, IPAs (West Coast and North East styles), pilsners, stouts, and sour ales available on tap and in cans. Food service features creative, globally-inspired comfort food using locally and seasonally sourced ingredients. The company also operates a retail shop selling beer and branded merchandise, offers private event bookings for groups, provides brewery tours, and runs a special cask beer program with new releases every Friday. Their 18 hectolitre two-vessel brewhouse produces a variety of beer styles, and the venue accommodates 120 customers with both main level and mezzanine seating.

Differentiator

Problem solved

Functional benefit

Products and services

• English Ordinary Bitter Traditional English ordinary bitter, light amber in colour with balanced flavours of caramel and biscuit malt. Sessionable ale with good body. Gold medal winner at the Canadian Brewing Awards 2018 (Best Bitter in Canada).
• Hazy Oat Pale Ale Mainstay hazy pale ale dry-hopped with Mosaic, Citra, Cashmere, and Galaxy hops, featuring a creamy body from oats and wheat. Silver medal winner at the Canadian Brewing Awards 2018 (North American Style Pale Ale).
• Bohemian-Style Pilsner Classic Czech-style pilsner with high-hop bitterness, full body, crisp finish and lingering hop and malt flavours, made with quality grain and Czech Saaz hops. Available on tap and in cans.
• West Coast IPA Classic West Coast IPA with a quartet of Citra, Mosaic, Amarillo and Simcoe hops for big-hop aroma and flavour, with moderate bitterness on a pilsner malt backbone.
• Oatmeal Stout Smooth and full-bodied stout with dark malts creating rich flavours of chocolate, espresso and hazelnut, balanced by moderate bitterness and served with nitro for a creamy texture.
• North East IPA Modern North East IPA with notes of mango, peach and grapefruit. Hazy, soft, and aggressively dry-hopped for maximum hop aroma and flavour.
• Dry Hopped Sour Ale Fruity light blonde ale soured for 36 hours in the kettle, then dry-hopped with Cashmere and Amarillo. Features passion fruit and apricot on the nose with bright citrus flavours.
• Flora Light Pale and refreshing light lager designed for effortless enjoyment with a crisp and clean character, subtle malt sweetness and mild hop bitterness.
• Dolcita Nano IPA Smooth and fruit-forward hazy IPA light on alcohol (3.5% ABV) but uncompromised on flavour, featuring Dolcita hops delivering peach rings, tropical daiquiri and bright citrus notes.
• Sparkling Hop Water Non-alcoholic carbonated water with a rotating selection of dry hops providing a refreshing, hoppy flavour. 0.0% ABV, 473 ml.
• Cask Ale Program Special cask beer program featuring unique, experimental brews with new releases every Friday. Featured internationally on the Craft Beer Channel (UK) among only three breweries worldwide invited to contribute a cask video.
• Scratch Kitchen Food Service On-site scratch kitchen producing globally inspired comfort food from locally and seasonally sourced ingredients, designed to share alongside beer. Menu items range from fries ($10) to short rib ($32). Available for dine-in, takeout, and delivery.
• Online Beer and Merchandise Shop Direct online sales of canned and bottled beer, branded merchandise (glassware, mugs, apparel, accessories, gift cards). Free local delivery on orders $60+ to K1/K2 postal codes ($10 shipping otherwise). Orders before 9am Wednesday delivered same day.
• Private Event Bookings Semi-private mezzanine space for group bookings of 20+ guests with customizable event packages including award-winning beers, bar rail, wine list, and scratch-made dishes. Non-refundable $500 deposit required, plus a $250 out-of-hours fee where applicable.
• Brewery Tours Private tours of the brewery with tastings of current beer menu at $25 per person. Minimum 8, maximum 16 guests. Must be booked in advance and not available during peak periods. Also available through Brew Donkey organized tours.

Quantifiable outcome

• Gold medal for English Ordinary Bitter at Canadian Brewing Awards 2018 (Best Bitter in Canada)
• +2 more outcomes

Named customers2 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Nine partnerships are on record, tiered minor.

• Centretown Emergency Food CentreminorOthers · 30 April 2020Flora Hall Brewing donated $2,500 to the Centretown Emergency Food Centre during the COVID-19 shutdown and committed to donating 5% of all food sales during the shutdown period. Dave intends to maintain the relationship post-pandemic.
• Brew DonkeyminorChannel Partner/ Reseller/ DistributorBrew Donkey operates organized brewery tours in Ottawa, with Flora Hall as a regular stop. Tours bring beer enthusiasts to the taproom, functioning as an informal channel/reseller arrangement.
• Craft Beer PassportminorGTM or Marketing PartnerCraft Beer Passport is a Toronto-based program that expanded to Ottawa, including Flora Hall Brewing. It functions as a beer tourism program encouraging craft beer lovers to visit multiple participating breweries.
• Best Fest OttawaminorGTM or Marketing PartnerA new local food and beverage festival at Lansdowne Park, Aberdeen Pavilion (May 8-9, 2026) organized by Henry Monkhouse with local restaurateurs. Flora Hall Brewing is a participating brewery, showcasing local beer at the festival.
• Society of Beer Drinking Ladies (SOBDL)minorGTM or Marketing PartnerSOBDL held its first Ottawa 'bevy' (mini beer festival) at All Saints Event Centre on April 14, 2018. Flora Hall Brewing supplied three beers for the event. SOBDL is a Toronto-based organization creating women-focused beer events across Canada.
• Five Points Brewing (London, UK)minorStrategic or Co-development PartnerFive Points Brewing in London, UK hosted a Craft Beer Channel live program for which Flora Hall was one of only three breweries worldwide invited to contribute a cask beer video. Both breweries share a commitment to traditional cask ale.
• Craft Beer Channel (UK)minorGTM or Marketing PartnerThe Craft Beer Channel featured Flora Hall Brewing in a special live program alongside only two other breweries globally, discussing the brewery's cask ale program. This provided international visibility.
• JMB Leather (Chelsea, Quebec)minorOthersJMB Leather in Chelsea, Quebec produces handmade leather goods for Flora Hall, including menu holders and branded patches for hats and apparel sold in the merch shop.
• Bar Á Savon (Wakefield, Quebec)minorOthersBar Á Savon in Wakefield produces handmade soaps for Flora Hall's washrooms, reflecting the brewery's commitment to local, sustainable ingredients even in non-beer operations.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Big Rig Brewery: Ottawa-based craft brewery with taproom and food offering producing seasonal and core lineup beers. Directly comparable neighborhood taproom-plus-brewery DTC model.
• Kichesippi Beer Co. Independent Ottawa craft brewery with taproom and packaged beer distribution. Similar DTC-plus-local-retail go-to-market and competes in the same Ottawa craft segment.
• Dominion City Brewing Co. Ottawa craft brewery with taproom and food service, producing year-round and seasonal beers. Closely comparable size, structure, and Ottawa-market positioning to Flora Hall.
• Lowertown Brewery: Ottawa craft brewery with on-site taproom serving the same neighborhood food-and-beer occasion. Comparable scale, Ottawa market positioning, and DTC orientation.
• Bicycle Craft Brewery: Ottawa craft brewery producing small-batch hop-forward and Belgian-inspired beers with a taproom presence. Comparable indie scale, DTC model, and Ottawa market overlap with Flora Hall.
• Tooth and Nail Brewing Company: Ottawa craft brewery with on-site taproom producing IPAs, stouts, and pales. Operates the same neighborhood taproom-plus-brewery DTC model and competes for the same Ottawa craft beer enthusiast segment.
• Beyond the Pale Brewing Co. Ottawa-based craft brewery operating its own taproom and producing a rotating lineup of IPAs, pales, and lagers. Closest geographic and category competitor to Flora Hall, serving the same Ottawa craft beer customer with a comparable DTC model.

Regional players

• Wellington Brewery: Established Ontario craft brewery headquartered in Guelph with taproom and broader retail/wholesale distribution. Comparable craft brewing model and Ontario footprint, though larger scale and broader geographic reach.

Broad incumbents

• Mill Street Brewery: Larger Ontario craft brewer operating brewpub locations and broader retail distribution. Same brewpub-with-kitchen value proposition as Flora Hall but at materially larger scale and broader geographic reach.

Emerging players

• Collective Arts Brewing: Hamilton-based craft brewery known for rotating limited-edition releases and strong can-art branding, with LCBO and broad retail distribution. Comparable craft-quality beer focus and emphasis on creative/released-IPA identity, but at scale with broader distribution.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/florahallbeer
• Facebookfacebook.com/florahallbrewing
• Instagraminstagram.com/florahallbeer
• LinkedInlinkedin.com/company/flora-hall-brewing

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Flora Hall Brewing