What Histrionics does

Histrionics is a privately held, UK-based mobile historical entertainment company founded in 2012 and operating from Manchester, employing 11-50 people under the trading domain allthehistory.com. The company delivers live theatrical performances — including stage combat, interactive theatre and historic interpretation — alongside educational workshops and multimedia production services to heritage sites, schools, local authorities, broadcasters and corporate clients across the United Kingdom. Its core content spans Ancient Greeks through the World Wars and is assembled from original research, with a signature 'Travel in Time' / 'Time Travel' programme built around active-travel and clean-air initiatives.

The company's product surface comprises three main lines: Live Events (stage combat, interactive theatre, historic interpretation performed at castles, museums and private functions), Education Workshops (curriculum-linked sessions with object handling and pupil participation), and Promotions & Media (multimedia production including green-screen video, audio tours, voice-overs, museum interactives and podcasts, plus historical characters for TV, film and corporate events). A 2018 award-winning production for Hampshire County Council and a 2020 award-winning production for Cambridgeshire County Council are highlighted as flagship educational outputs, alongside high-visibility work for ITV, BBC2, History Hit, M.I.T., The Royal Society and the Houses of Parliament.

Histrionics monetises primarily through one-time event bookings and commissioned professional services engagements, with publicly stated 'affordable options' but no transparent pricing. It operates as an approved supplier to the National Trust and the Royal Armouries, and reports contracts with more than 20 UK local authorities. Distribution is entirely service-based and field-driven, with the company performing at client venues rather than operating fixed retail or digital storefronts; its digital presence (website, Facebook, X, YouTube) functions as awareness and inquiry generation rather than transactional commerce.

Name

Histrionics

Legal name

Histrionics

Website

https://allthehistory.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Histrionics is a UK-based mobile historical entertainment company that delivers live theatre, stage combat, educational workshops and multimedia productions to heritage sites, schools, local authorities and broadcasters across the United Kingdom.

Ownership category

akta.pro rank

Product category

Historical Entertainment Services

NAICS

Performing Arts Companies (7111)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Children’s & Youth Theatre (MPAGABAE)

akta.pro secondary industry

Media Arts & Performance (Film, Stagecraft, Lighting, Sound) (EDAMAAAJ)

Keywords

• Live historical entertainment
• Educational history workshops
• Stage combat performances
• Heritage site events
• Interactive theatre

Headquarters

HQ city

Manchester

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Live Event Performances: Revenue from providing live theatre performances, stage combat shows, historic interpretation, and interactive theatre at heritage sites, museums, conferences, banquets and private functions. These are typically one-time event bookings.
2. Educational Workshops: Revenue from delivering educational workshops to schools and museum education departments covering various historical periods with interactive drama, pupil participation games and object handling. Also includes commissioned custom-made educational programs.
3. Active Travel Shows: Revenue from delivering active travel and clean air initiative programs to local authorities and schools, featuring interactive storytelling and walkabout characters.
4. Media and Promotions Services: Revenue from providing historical characters and presenters for TV, film, award ceremonies, fundraisers, promotions, live streaming, and multimedia projects.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Histrionics is a mobile historical entertainment company that delivers live theatre, stage combat, interactive performances, and educational workshops at client venues across the UK. Services span heritage sites, schools, museums, local authority active travel initiatives, broadcasters, and corporate events, with multimedia production (recording, green screen, video editing) provided for audio tours, podcasts, and museum interactives.

Product overview

Histrionics is a historical entertainment company offering live performances, educational workshops, and multimedia production services. Their core products include Live Events (stage combat, interactive theatre, historic interpretation), Education Workshops (covering periods from Ancient Greeks to WWII), and Promotions & Media services (multimedia, event hosting, Travel in Time programs). Their signature 'Time Travel' events support active travel and clean air initiatives across the UK. Services are delivered at heritage sites, schools, museums, and community events nationwide.

Differentiator

Problem solved

Functional benefit

Products and services

• Live Events Live historical entertainment including stage combat, interactive theatre, and historic interpretation performed at heritage sites, museums, conferences, banquets, and private functions across the UK.
• Education Workshops School and museum education workshops covering history topics from Ancient Greeks to World War II, featuring interactive drama, pupil participation games, and object handling. Also includes commissioned custom-made educational programmes for specific councils and schools.
• Travel in Time (Active Travel Events) Signature time travel events supporting active travel and clean air initiatives with interactive storytelling, walkabout characters, and performance history presentations delivered to local authorities and schools.
• Multimedia Production Audio tours, voice overs, museum interactives, podcasts, and video projects produced using recording, green screen, and video editing capabilities for heritage, media, and corporate clients.
• Event Hosting & Promotions Historical characters and plain-clothes presenters supplied for award ceremonies, TV, film, fundraisers, promotions, and live streaming events.

Quantifiable outcome

• Delivered workshops and active travel shows to over 20 local authorities nationwide
• +1 more outcomes

Named customers18 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• National TrustcoreStrategic or Co-development PartnerApproved supplier for National Trust properties. Histrionics performs interactive storytelling and historical entertainment at National Trust sites including Dunham Massey and Bodiam Castle. The company has been working with the National Trust for multiple years with recurring bookings.
• The Royal ArmouriescoreStrategic or Co-development PartnerApproved supplier for The Royal Armouries museum in Leeds. Histrionics performs stage combat shows, live performances, and interactive entertainment at the museum, including Easter events and half-term programs.
• Various UK Heritage SitesminorChannel Partner/ Reseller/ DistributorApproved suppliers for many heritage sites across the UK beyond the National Trust and Royal Armouries. This network of relationships enables the company to perform at castles, historic houses, and cultural venues nationwide.
• 3 SwordsminorStrategic or Co-development PartnerLeeds-based company that Histrionics partners with at the International Medieval Congress at University of Leeds. The companies collaborate on medieval-themed events and performances.
• National Museum of the Royal NavyminorStrategic or Co-development PartnerHistrionics created 'History Mystery Tours' in conjunction with the National Museum of the Royal Navy at Portsmouth Historic Dockyard, developing brand new interactive heritage content.
• Modeshift STARSminorStrategic or Co-development PartnerPartnership with Modeshift STARS Awards for active travel ambassador events. Histrionics has been involved in the largest Active Travel Ambassador Event in the UK at County Hall for multiple years.
• Westminster CouncilminorGTM or Marketing PartnerWestminster Council became one of 8 councils nationwide to take on the Histrionics 'Hiking with a Viking' active travel event, bringing the program to schools in the capital.
• Sheffield City CouncilminorStrategic or Co-development PartnerSheffield City Council and PWLC Projects commissioned Histrionics to create 'Smokey Joe', an interactive event about South Yorkshire's most famous Smoke Abatement Officer.
• WagamamasminorGTM or Marketing PartnerWagamamas hosts their annual AGM at The Royal Armouries with Histrionics performing knight combat shows to entertain guests, deciding between ramen or stir fry.
• My Journey Hampshire / Clean Air NetworkminorGTM or Marketing PartnerPartnership for clean air and active travel initiatives, with Histrionics inspiring children to live in a cleaner world through creative shows.
• University of LeedsminorGTM or Marketing PartnerHistrionics performs at the International Medieval Congress at University of Leeds in partnership with 3 Swords, showcasing medieval-themed entertainment.
• The Royal SocietyminorGTM or Marketing PartnerHistrionics has performed at The Royal Society, hosting and performing tours of Whitehall and Trafalgar Square for the Modeshift STARS Awards.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• The Sealed Knot: The UK's largest English Civil War re-enactment society, providing battle re-enactments, living history demonstrations, and costumed performers at heritage sites and public events. Directly comparable as a mobile historical entertainment and interpretation provider.
• Past Pleasures Company: UK historical interpretation company that supplies costumed performers and living-history experiences to heritage venues, schools, and events. Directly comparable mobile historical entertainment provider serving similar client segments.

Broad incumbents

• Royal Armouries: National museum of arms and armour that runs its own combat demonstrations, jousting shows, and educational workshops. Comparable in stage combat and historical interpretation, though also a Histrionics customer via approved-supplier status.
• Historic Royal Palaces: Independent charity that operates unoccupied royal palaces and delivers historical interpretation, family events, and educational programming. Comparable in offering live, dramatised history experiences to visitors but operates as a venue owner rather than a mobile service.
• English Heritage: Charity that operates hundreds of historic sites across England and runs its own family programming, historical interpretation events, and educational workshops. Overlaps with Histrionics on heritage entertainment and education but at a much larger scale and as an in-house provider.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/allthehistory
• YouTubeyoutube.com/channel/UCbBPk49TZNybenGRi8hh_Ig
• Facebookfacebook.com/allthehistory
• LinkedInlinkedin.com/company/histrionics

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Histrionics