Gertal
Gertal is a Portuguese B2B contract catering company, founded in 1973 and owned by Trivalor SGPS, that manages corporate cafeterias and school meal programs for 200 enterprise clients and Portuguese educational institutions, delivering 85,000 meals daily in education.
- Company typePrivate
- Founded1973
- HeadquartersCarnaxide, Portugal
- Headcount5,001–10,000
- GTM typeB2B
- OfferingServices
What Gertal does
Gertal - Companhia Geral de Restaurantes e Alimentação S.A. is a Portuguese B2B contract catering company founded in 1973 and headquartered in Amadora, with a secondary office in São Pedro Fins serving the northern region. The company operates as a wholly-owned subsidiary of Trivalor SGPS, S.A., a national-capital holding company in the Business & Facility Services segment that controls more than ten companies across four business areas. Gertal specializes in end-to-end management of corporate and institutional food services, including on-site refeitórios (company cafeterias), cafetarias, and catering operations, delivered through embedded staffing, raw material procurement, stock management, nutritionist-led menu planning, HACCP-based meal preparation, and plating.
The company serves two primary verticals: corporate/enterprise (200 national and multinational clients) and education (kindergartens, schools, colleges, universities, and polytechnics), with 85,000 meals per day delivered in the education segment and historical operational data (2017) referencing 57.8 million annual meals and 40,000 tonnes of food raw material procurement. Gertal holds an extensive compliance and quality portfolio, including ISO 9001, ISO 14001, ISO 22000, ISO 45001, NP 4469 (social responsibility), NP 4457 (innovation), DGERT (professional training), and COVID SAFE certification, and pursues research collaborations with Instituto Egas Moniz and Instituto Nacional de Saúde Doutor Ricardo Jorge, including a proprietary tripartite plate design studied for its impact on children's eating behavior. The company also publishes branded content assets, including recipe e-books and the "Alimenta-te sem porquês!" children's educational booklet series (seven editions, 2020-2025), supporting both CSR positioning and category thought leadership.
Revenue is generated through recurring negotiated catering contracts with corporate and institutional clients; pricing is not publicly disclosed. The go-to-market is direct enterprise field sales with on-site service delivery, and the company is privately held with no external funding rounds. Distribution is single-country/domestic (Portugal) with no disclosed international footprint, and there is no public revenue, ARR, or valuation data available.
Gertal firmographics
Firmographics- Name
- Gertal
- Legal name
- Gertal - Companhia Geral de Restaurantes e Alimentação S.A
- Website
- https://www3.gertal.pt
- Company type
- Private
- Founded year
- 1973
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- Gertal is a Portuguese B2B contract catering company, founded in 1973 and owned by Trivalor SGPS, that manages corporate cafeterias and school meal programs for 200 enterprise clients and Portuguese educational institutions, delivering 85,000 meals daily in education.
- Ownership category
- akta.pro rank
Gertal industry classification
Industry- Product category
- Contract Catering Services
- NAICS
- Food Service Contractors (72231)
- akta.pro primary industry
- Contract Foodservice Management (Outsourced Catering) (THAFAIAH)
Keywords
Where Gertal is headquartered
LocationHeadquarters
- HQ city
- Carnaxide
- HQ country
- Portugal
- HQ region
- Europe
Offices2 records
Markets served
Gertal business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure
Revenue model
- Contract Catering Services: B2B contract catering services providing complete management of refeitórios (company cafeterias), cafetarias, and catering operations for corporate and educational clients. Revenue generated through meal contracts with clients.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Gertal product offering
Product offeringCore offering
Gertal provides comprehensive contract catering and collective restaurant management services in Portugal, including end-to-end management of corporate refeitórios (canteens), cafeterias, and catering operations. Services cover raw material procurement, stock management, human resources management, menu planning by nutritionists, meal preparation, and plating, serving both corporate clients and educational institutions nationwide.
Product overview
Gertal is a catering and collective restaurant management company that operates as a single integrated service offering. The company provides end-to-end food service management including menu planning by nutritionists, meal preparation, staffing, raw material procurement, and inventory management. The portfolio consists of core catering services (refeitórios/cafeterias/catering) for corporate and educational sectors, supplemented by published recipe e-books and educational materials including 'Do Campo ao Prato', 'Doce o Presente da Mesa', 'A Paixão pela Nossa Cozinha', 'Uma Pitada de Aromas' (low-salt recipes), '100% Alimento' (food waste reduction), and the 'Alimenta-te sem porquês!' children's educational series.
Differentiator
Problem solved
Functional benefit
Products and services
- Gertal Catering Services
- Corporate Refeitório and Cafeteria Management
- Educational Institution Meal Services
Companies that use Gertal
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles2 records
Gertal technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature1 record
Gertal partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- ISQ GroupcoreStrategic partnership between Gertal and ISQ Group for the GERValor project focused on valorization of food waste and organic residues, promoting circular economy in the food value chain. The partnership aims to implement economically viable solutions for waste valorization.
- Instituto Egas Moniz - Cooperativa de Ensino SuperiorcoreCollaboration in the development of the innovative tripartite plate design, working together to evaluate its impact on children's eating behavior and food waste in schools and at home.
- Instituto Nacional de Saúde Doutor Ricardo JorgecoreResearch partnership conducting studies on the impact of the tripartite plate design on eating behavior of primary school children, including food waste assessment both at school and at home.
- Banco AlimentarminorSustainability partnership contributing to food donation and waste reduction efforts in Portugal.
- RefoodminorSustainability partnership for food waste reduction and food donation programs.
- Dar e AcordarminorSustainability partnership for local community food support initiatives.
- Trivalor SGPScoreParent company - 100% national capital holding company specialized in Business & Facility Services segment, operating with more than 10 companies across 4 business areas.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Gertal competitors and assessment
Company assessmentDirect peers
- Aramark: US-listed global contract foodservice and uniform provider. Directly comparable to Gertal in outsourced meal services for corporate, education, healthcare and public-sector clients with on-site delivery model.
- Sodexo: Global French-headquartered contract foodservice and facilities management major. Directly comparable to Gertal in B2B outsourced catering for corporate and education sites, with overlapping service model (on-site cafeterias, catering, nutrition planning) across multiple geographies.
- CH&CO: UK premium contract caterer providing on-site hospitality and food services to corporate, education and cultural venues. Comparable to Gertal in outsourced meal services for businesses and institutions, with similar customizability per client.
- Baxter Storey: UK-based specialist contract caterer serving corporate, education and hospitality clients. Comparable business model to Gertal's B2B contract catering, with similar emphasis on chef-led menus and nutrition-focused meal design.
- Elior Group: French-listed contract caterer operating across Europe under brands including Serunion and Elior. Directly comparable in contract catering for corporate, education and healthcare clients, with comparable client mix and operating model.
- Serunion (Elior Iberia): Iberian arm of Elior Group providing contract catering and collective meal services for schools, hospitals and corporate sites in Spain and Portugal. Most regionally comparable direct competitor to Gertal in education catering on the Iberian peninsula.
Broad incumbents
- Compass Group: UK-listed world's largest contract foodservice company (operating brands including Eurest). Closely mirrors Gertal's B2B on-site catering and education-segment model, but at vastly larger scale and global geographic breadth.
- ISS A/S: Danish global facility services group with significant contract catering and workplace food services exposure. Comparable to Gertal through its facility-services-plus-foodservice bundled offering, although foodservice is a portion of a broader portfolio.
Regional players
- Ibersol SGPS: Portuguese-listed restaurant and foodservice group. Operates restaurant brands in Iberia, comparable to Gertal through overlapping Portuguese foodservice market exposure, though focused on retail restaurant operations rather than contract catering.
- Sonae MC: Portuguese food retail giant (Continente chain) with adjacent foodservice and catering exposure. Operates in the same Portuguese market as Gertal, with comparable consumer-facing food operations and national scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Gertal social profiles
Digital presenceGertal compliance and trust
Trust signalCompliance7 records
Gertal financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gertal leadership team
Management profileNumber of profiles
Profiles1 record
Gertal funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gertal M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gertal
What does Gertal do?
Gertal provides comprehensive contract catering and collective restaurant management services in Portugal, including end-to-end management of corporate refeitórios (canteens), cafeterias, and catering operations. Services cover raw material procurement, stock management, human resources management, menu planning by nutritionists, meal preparation, and plating, serving both corporate clients and educational institutions nationwide.
Is Gertal a public or private company?
Gertal is a private company. It is classified as corporate owned and is currently operating.
When was Gertal founded?
Gertal was founded in 1973. It employs 5,001 to 10,000 people.
Where is Gertal based?
Gertal is headquartered in Carnaxide, Portugal, in the Europe region.
How does Gertal make money?
One revenue line is on record: contract Catering Services.
Who are Gertal's main competitors?
Direct peers on record are Aramark, Sodexo, CH&CO, Baxter Storey, Elior Group and Serunion (Elior Iberia). Broad incumbents are Compass Group and ISS A/S. Regional players are Ibersol SGPS and Sonae MC.
Does Gertal have an API?
No public API is recorded for Gertal.
What industry is Gertal in?
Gertal's product category is Contract Catering Services. Its primary akta.pro industry code is THAFAIAH, Contract Foodservice Management (Outsourced Catering). Its NAICS code is 72231.