Tacos Tequilas

What Tacos Tequilas does

Tacos Tequilas is a single-location, full-service Mexican restaurant operating at 2919 N Milwaukee Avenue in the Logan Square/Avondale neighborhood of Chicago. Founded in November 2013 by Jorge A. Pizana and Jorge Manzano — both with over 20 years of combined Chicago restaurant experience as bartenders and managers — the restaurant serves traditional Oaxacan cuisine with a signature mole coloradito as its point of differentiation. The menu spans botanas (appetizers), tacos (sold at $5.50 per order of two), platillos (mains $11.95-$29.95), tortas, and desserts, priced primarily in the $5-$15 band.

The business operates on a direct-to-consumer model with dine-in service, takeout, and phone reservations for groups of six or more. A full bar program launched in April 2014 after the restaurant obtained its liquor license, featuring margaritas made with 100% Blue agave tequila, Mexican beers, cocktails, sangria, and a tequila list organized by aging (Blancos, Reposados, Añejos) at price points ranging from $5 to $45. The restaurant is open daily from 10:00 AM to 11:00 PM.

The company is privately held, founder-owned, and bootstrapped with no disclosed institutional investment, parent company, or franchise model. Marketing is limited to a static website, a Facebook page, and organic earned media from local outlets (La Raza Newspaper, DNAinfo Chicago). There is no proprietary technology platform, no mobile app, and no third-party delivery integration documented.

Name

Tacos Tequilas

Legal name

Tacos Tequilas

Website

https://tacostequila.com

Company type

Private

Founded year

2013

Operating status

Operating

Short description

Tacos Tequilas is a single-location, full-service Mexican restaurant and bar in Chicago's Logan Square/Avondale neighborhood, founded in 2013 by two experienced operators. It serves traditional Oaxacan cuisine and a full bar program to walk-in local patrons.

Ownership category

akta.pro rank

Product category

Mexican Restaurant / Casual Dining

NAICS

Full-Service Restaurants (722511), Drinking Places (Alcoholic Beverages) (7224)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

All-Day Dining Restaurants (THAFACAJ)

Keywords

• Mexican restaurant
• Authentic Oaxacan cuisine
• Tequila bar
• Casual dining
• Chicago restaurant

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Food and Beverage Sales: Restaurant generates revenue through dine-in service, takeout orders, and bar sales. Menu includes Mexican cuisine items such as tacos, botanas, platillos, tortas, and desserts, as well as alcoholic beverages including margaritas, cocktails, beers, and tequilas.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Tacos Tequilas operates a single full-service Mexican restaurant in the Logan Square/Avondale neighborhood of Chicago, serving dine-in customers and takeout orders. Its menu spans botanas (appetizers), tacos, platillos (main dishes), tortas, and postres (desserts), complemented by a full bar offering margaritas, cocktails, Mexican beers, sangria, and a curated 100% Blue agave tequila list. The establishment is distinguished by its signature Oaxacan mole coloradito and accepts reservations for parties of six or more.

Product overview

Tacos Tequilas is a Mexican restaurant offering a diverse menu centered on traditional Oaxacan cuisine, featuring signature dishes like mole coloradito. The restaurant operates as a unified dining establishment with a full bar service. Menu offerings span multiple categories: Botanas (appetizers) including guacamole, empanadas, and ceviche; Tacos in various styles such as pastor, cochinita pibil, and arrachera; Platillos (main dishes) featuring chicken in mole sauce, carne asada, and molcajete surtido; Tortas (Mexican sandwiches); Postres (desserts) like tres leches cake and churros; and Extras (sides). The bar program, launched in April 2014, provides an extensive selection of margaritas, Mexican beers, cocktails, sangria, and premium tequilas organized by aging (Blancos, Reposados, Añejos). The restaurant also offers catering services for events of 6 or more guests.

Differentiator

Problem solved

Functional benefit

Products and services

• Botanas (Appetizers)

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves1 record

Expansion highlights3 records

Broad incumbents

• Cafe Ba-Ba-Reeba!: Chicago Spanish/Mexican tapas restaurant and bar from Lettuce Entertain You. Comparable on full-service format, strong bar program, and group dining/catering capabilities in the Chicago market.
• Cantina Laredo: U.S. chain of upscale-casual Mexican restaurants with locations in Illinois. Comparable as a broader Mexican full-service operator with a margarita/tequila-driven bar program, though operating at chain scale.
• Chipotle Mexican Grill: National fast-casual Mexican chain. Comparable only at the broadest industry level — same Mexican category — but operates at radically different scale, price point, and service model than Tacos Tequilas.
• Topolobampo: Sibling restaurant to Frontera Grill under Rick Bayless, offering upscale regional Mexican tasting menus. Comparable as part of the same Chicago Mexican category, though positioned at the fine-dining end versus Tacos Tequilas' casual full-service format.
• Frontera Grill: Iconic Chicago Mexican restaurant from chef Rick Bayless, specializing in regional Mexican cuisine. Comparable as a Chicago Mexican institution with a strong culinary-identity moat, though operating at a higher price point and broader scale than Tacos Tequilas.

Direct peers

• Mexique: Chef-driven contemporary Mexican restaurant in Chicago focused on traditional and modern Mexican preparations. Comparable as an independent, full-service Mexican operator in the Chicago market with a specialty-cuisine positioning.
• Broken English Taco Pub: Casual Chicago Mexican chain with multiple locations, offering tacos, margaritas, and tequila flights. Comparable casual full-service Mexican concept with a similar bar-driven value proposition in the same metro area.
• Antique Taco: Wicker Park Mexican taqueria offering tacos, brunch, and a curated cocktail/mezcal program. Comparable casual Mexican format with strong bar component in the same Chicago market.
• Big Star: Wicker Park taqueria and bar from the One Off Hospitality group, serving tacos, tortas, and an extensive tequila/whiskey program. Closely matches Tacos Tequilas on casual full-service Mexican format, tequila-heavy bar, and Chicago neighborhood catchment.
• Lonesome Rose: Casual, full-service Mexican restaurant and bar located in Logan Square — the same neighborhood as Tacos Tequilas. Comparable target customer (Logan Square residents), similar price points, and similar taco/cocktail-driven menu mix make it the closest like-for-like peer.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/TacosTequilas

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tacos Tequilas