Integrative Financial Management
Integrative Financial Management is a Boise, Idaho-based registered investment advisor providing fee-based financial planning, investment management, estate planning, and insurance advisory services, with a specialty focus on federal employees served via on-site workshops at agencies across eight western and mountain states.
- Company typePrivate
- Founded-
- HeadquartersBoise, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Integrative Financial Management does
Integrative Financial Management, LLC (INFINMAN) is a privately held registered investment advisory firm headquartered in Boise, Idaho that delivers fee-based financial planning, investment management, estate planning, and insurance-related advisory services to individuals and families. Its core offering is a six-step financial planning process paired with discretionary-style investment management using professional third-party money managers, supplemented by ancillary services including life and long-term care insurance analysis, estate planning coordination, and Medicare and Social Security timing advisory. The firm operates on a recurring, AUM-based fee model in which advisor compensation rises or falls with client asset growth, aligning incentives with the client.
The firm's distinctive go-to-market is its focus on federal employees, delivered through a long-standing partnership with Pinnacle Benefit Consultants, LLC (operating since 2009), which conducts full-day benefit workshops at 17 federal agencies across Idaho, Utah, Nevada, New Mexico, Montana, Washington, Arizona, and Colorado. Workshops cover CSRS/FERS eligibility and annuity computation, TSP allocation, FEGLI, Survivor Benefit Plans, Military Time Buy Back, Social Security and Medicare strategies, and convert attendees via personalized benefit analysis reports into the firm's planning and investment management services. The practice is led by founder Gus Gonzalez (UCLA graduate, Certified Wealth Strategist, in financial services since 2000) with one operations hire (Staci Hendry, Office Manager) added in early 2025; the firm develops no proprietary technology and competes on human-advisor relationships, federal-benefits specialization, and entrenched workshop distribution rather than product or technology differentiation.
Integrative Financial Management firmographics
Firmographics- Name
- Integrative Financial Management
- Legal name
- Integrated Financial Management, LLC
- Website
- https://infinman.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Integrative Financial Management is a Boise, Idaho-based registered investment advisor providing fee-based financial planning, investment management, estate planning, and insurance advisory services, with a specialty focus on federal employees served via on-site workshops at agencies across eight western and mountain states.
- Ownership category
- akta.pro rank
Integrative Financial Management industry classification
Industry- Product category
- Financial Advisory Services
- NAICS
- Portfolio Management and Investment Advice (523940), Other Insurance Funds (525190)
- SIC
- Investment Advice (6282), Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- Comprehensive Financial Planning (FSAEAAAA)
- akta.pro secondary industries
- Corporate Retirement Plan Advisory RIAs (ERISA 401(k)/403(b)) (FSAAACAF), Employer Retirement Plan Advisory (401(k)/Pension) (FSAEABAE), Insurance-Integrated Wealth Managers (RIA + Insurance Solutions) (FSAAACAI)
Keywords
Where Integrative Financial Management is headquartered
LocationHeadquarters
- HQ city
- Boise
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Integrative Financial Management business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Fee-Based Investment Management: The firm uses a fee-based investment management model where advisor compensation is aligned with client asset growth — if client assets grow, advisor compensation increases; if assets decline, the advisor's revenue declines. This model aligns the advisor's interests with those of the client.
- Insurance Products and Services: Integrated Financial Management offers and sells insurance products and services (life insurance, long-term care insurance, Medicare) through individually licensed and appointed insurance agents.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Fee-based investment management — compensation tied to assets under management (AUM) |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Integrative Financial Management product offering
Product offeringCore offering
Integrated Financial Management is a Boise, Idaho-based registered investment advisory firm that provides holistic financial planning, fee-based investment management, estate planning, life insurance, long-term care insurance, Medicare, and Social Security advisory services to individuals in Idaho and across the country. The firm specializes in federal employee benefits through on-site workshops conducted at 17 federal agencies via its partner Pinnacle Benefit Consultants, covering CSRS/FERS, TSP allocation, FEGLI, Survivor Benefit Plans, and other federal retirement topics.
Differentiator
Problem solved
Functional benefit
Companies that use Integrative Financial Management
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles2 records
Integrative Financial Management technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integrative Financial Management partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Pinnacle Benefit Consultants, LLCcorePinnacle Benefit Consultants, LLC is a private company based in Boise, Idaho that specializes in conducting federal benefit workshops to federal agencies across the country. Integrated Financial Management uses Pinnacle Benefit Consultants as the vehicle for delivering its federal employee workshop services. The partnership has been operating since 2009 and serves as the firm's primary channel for reaching the federal employee segment. Pinnacle Benefit Consultants conducts workshops at 17 federal agencies across multiple states, with INFINMAN providing the financial planning and investment management services that workshop attendees ultimately convert to.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
Integrative Financial Management competitors and assessment
Company assessmentDirect peers
- Robert W. Baird: Private, employee-owned wealth management firm providing financial planning, investment management, and insurance to individuals and families. Closely comparable advisor-driven, fee-based model.
- Ameriprise Financial: Financial planning and investment advisory firm combining wealth management, insurance, and retirement income solutions for individuals. Comparable holistic planning + insurance integration model.
- Hilltop Securities (HilltopHoldings): Broker-dealer and investment bank with dedicated public-sector and institutional wealth services, including financial advisory for government employees and municipalities. Overlapping federal/public employee client base.
- Edward Jones: Large national broker-dealer/RIA serving individual investors with a fee-based, advisor-led wealth management model. Highly comparable AUM-aligned compensation and holistic financial planning approach for mass-affluent and federal/retiree clients.
- WAEPA (Worldwide Assurance for Employees of Public Agencies): Non-profit association providing insurance and financial wellness benefits exclusively to federal employees and their families. Directly comparable in federal-employee-specific advisory and insurance offerings.
Broad incumbents
- Cambridge Investment Research: Independent broker-dealer supporting thousands of financial advisors with wealth management, retirement, and insurance solutions. Overlapping practice model for independent RIAs serving individuals.
- Stifel Financial: Full-service broker-dealer and wealth manager with significant individual financial planning, retirement, and insurance capabilities. Comparable comprehensive service stack across wealth and insurance.
- LPL Financial: Largest independent broker-dealer/RIA in the U.S., providing wealth management, retirement planning, and insurance infrastructure to independent advisors. Comparable advisor-led, fee-based model but at far greater scale.
- Cetera Financial Group: Large IBD/RIA support firm offering investment advisory, financial planning, and insurance solutions through thousands of independent financial professionals. Comparable product breadth, but as an enabling platform rather than direct advisor.
- Raymond James Financial Services: Diversified financial services holding company with a large advisor-led wealth management segment offering financial planning, investments, and insurance. Comparable holistic offering for individual clients.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Integrative Financial Management financial estimates
Financial estimateRevenue estimate
Valuation estimate
Integrative Financial Management leadership team
Management profileNumber of profiles
Profiles2 records
Integrative Financial Management funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Integrative Financial Management M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Integrative Financial Management
What does Integrative Financial Management do?
Integrated Financial Management is a Boise, Idaho-based registered investment advisory firm that provides holistic financial planning, fee-based investment management, estate planning, life insurance, long-term care insurance, Medicare, and Social Security advisory services to individuals in Idaho and across the country. The firm specializes in federal employee benefits through on-site workshops conducted at 17 federal agencies via its partner Pinnacle Benefit Consultants, covering CSRS/FERS, TSP allocation, FEGLI, Survivor Benefit Plans, and other federal retirement topics.
Is Integrative Financial Management a public or private company?
Integrative Financial Management is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Integrative Financial Management founded?
Integrative Financial Management was founded in -1. It employs 11 to 50 people.
Where is Integrative Financial Management based?
Integrative Financial Management is headquartered in Boise, United States, in the North America region.
How does Integrative Financial Management make money?
Two revenue lines are on record. Fee-Based Investment Management is the primary driver. The others are insurance Products and Services.
Who are Integrative Financial Management's main competitors?
Direct peers on record are Robert W. Baird, Ameriprise Financial, Hilltop Securities (HilltopHoldings), Edward Jones and WAEPA (Worldwide Assurance for Employees of Public Agencies). Broad incumbents are Cambridge Investment Research, Stifel Financial, LPL Financial, Cetera Financial Group and Raymond James Financial Services.
Does Integrative Financial Management have an API?
No public API is recorded for Integrative Financial Management.
What industry is Integrative Financial Management in?
Integrative Financial Management's product category is Financial Advisory Services. Its primary akta.pro industry code is FSAEAAAA, Comprehensive Financial Planning, with a secondary code of FSAAACAF, Corporate Retirement Plan Advisory RIAs (ERISA 401(k)/403(b)). Its NAICS code is 523940 and its SIC code is 6282.