Wood Street

What Wood Street does

Celerate (formerly Wood Street) is a privately held U.S. software and services company founded around 1999 and headquartered in Frederick, Maryland. The company builds GoSuite, an integrated technology ecosystem for nonprofits, professional associations, and member-based organizations that unifies CRM, fundraising, marketing automation, member engagement, and learning management into a single platform. Adjacent products include GoSuite Membership & Engagement Software and GoSuite Learning Management System (LMS), the latter positioned for both small nonprofits and large corporations. The company also delivers professional services including website design and development, custom software and application development, analytics and research, and creative/marketing services. In 2024 the company added an AI-Enhanced Knowledge Module to GoSuite, providing text-based retrieval over organizational documents, and rebranded from Wood Street to Celerate.

Celerate operates a consultative, enterprise field sales motion targeting purpose-driven organizations, with subscription-based pricing for GoSuite plus project-based professional services revenue. Pricing is not publicly disclosed; engagement is initiated through "Request a Demo" and "Schedule a Demo" CTAs, plus direct phone (301-694-0273) and email ([email protected]) contact. The geographic footprint is domestic (U.S.), with a single Frederick, MD headquarters and no disclosed international operations. Marketing is multi-channel, combining content (insights blog, newsletter), organic social (Facebook, LinkedIn, Instagram), and industry award positioning (W3, Communicator, AAF, Aurora, Horizon, Parents Choice). The company holds Women-Owned Small Business (WOSB) certification, is privately held with no disclosed external funding or parent company, and has been self-operated for over 25 years.

Named customers include the Society for Neuroscience, American Academy of Ophthalmology, Congress of Neurological Surgeons, OPTUMHealth, Arts and Humanities Council of Montgomery County, Save Mount Diablo, MyMCM, and The Community Foundation of Frederick County — reflecting a mix of medical associations, healthcare providers, environmental nonprofits, arts councils, community foundations, and media nonprofits. The value proposition centers on replacing fragmented point solutions with a single integrated ecosystem purpose-built for the operational realities of mission-driven organizations.

Name

Wood Street

Legal name

Celerate

Website

https://woodst.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

1–10 employees

Short description

Celerate (formerly Wood Street) is a privately held U.S. software and services company that builds GoSuite, an integrated CRM, fundraising, marketing, member engagement, and LMS platform, alongside website and custom-software services, for nonprofits and member-based associations.

Ownership category

akta.pro rank

Product category

Nonprofit and Association Software

NAICS

Software Publishers (5132), Custom Computer Programming Services (541511)

SIC

Services-Prepackaged Software (7372), Services-Educational Services (8200)

akta.pro primary industry

Knowledge Management & Script/Playbook Development (EDABACAM)

akta.pro secondary industry

Certification & Credentialed Creator Programs (MPACALAI)

Keywords

• Nonprofit software
• Association management software
• Member engagement platform
• Learning management system
• Custom web development

Headquarters

HQ city

Frederick

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Others

Revenue model

1. Software Subscriptions: Subscription-based pricing for GoSuite platform including membership software, LMS, and CRM capabilities. Offered as an all-in-one ecosystem.
2. Professional Services: Website design and development, custom software development, analytics, research and strategy, and creative/marketing services.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels4 records

Core offering

Celerate (formerly Wood Street) sells the GoSuite software ecosystem—an integrated platform combining CRM, fundraising, marketing automation, member management, engagement tools, and a learning management system—alongside an AI-Enhanced Knowledge Module for organizational knowledge retrieval. The company also provides professional services including website design and development, custom software application development, research and strategy, and marketing and creative services, primarily to nonprofits, associations, and member-based organizations.

Product overview

GoSuite is an all-in-one technology ecosystem designed specifically for purpose-driven organizations, combining CRM, fundraising, marketing, and member management capabilities into a single integrated platform. The GoSuite product family includes two core software solutions: GoSuite Membership & Engagement Software for member management and engagement tracking, and GoSuite Learning Management System (LMS) for scalable training program delivery. Both products operate within the unified GoSuite ecosystem, with an AI-Enhanced Knowledge Module recently added to provide intelligent knowledge retrieval across the platform.

Differentiator

Problem solved

Functional benefit

Brands

• GoSuite: All-in-one technology ecosystem designed for purpose-driven organizations, including CRM, fundraising, marketing, and learning management capabilities
• GoSuite Membership & Engagement Software
• GoSuite Learning Management System (LMS)

Products and services

• GoSuite All-in-one technology ecosystem for purpose-driven organizations that unifies CRM, fundraising, marketing, member management, and engagement tools into a single integrated platform.
• GoSuite Membership & Engagement Software Unified platform for member-based organizations that simplifies member management, engagement tracking, and communication.
• GoSuite Learning Management System (LMS) Highly scalable learning management system adaptable for both small nonprofits and large corporations that transforms training programs with customizable features.
• AI-Enhanced Knowledge Module AI-powered knowledge retrieval system within GoSuite that provides instant, accurate responses to complex queries by accessing all documents, articles, and resources in one place.
• Website Design & Development Services Service offering that brings a brand to life with visually captivating web design that strategically drives user engagement and conversions.
• Custom Software & Application Development Custom tailored software solutions that transform business operations and drive efficiency and innovation.
• Analytics, Research & Strategy Services Data-first research and strategy services that connect with the audience driving the organization toward its goals and provide a truly effective online presence.
• Marketing & Creative Services Marketing and creative services delivering impactful campaigns and engaging designs to enhance a brand.

Named customers8 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature3 records

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Direct peers

• Wild Apricot (Personify): Membership management and engagement SaaS for small-to-mid nonprofits and associations — direct competitor to GoSuite Membership, serving the same vertical with similar all-in-one positioning.
• Nimble AMS (Community Brands): Association management software purpose-built on Salesforce for mid-market associations — direct competition in the medical/professional association vertical.
• iMIS (Advanced Solutions International): Enterprise association management system (AMS) covering membership, events, learning, and engagement — competes head-to-head for larger professional and medical associations.
• MemberClicks / MemberPlanet: All-in-one membership, events, and engagement platform purpose-built for small/mid associations — directly overlaps with Celerate's membership and engagement offerings for member-based organizations.
• Fonteva (Salesforce AppExchange): Membership and association management built natively on Salesforce, competing for the same member-based organization RFPs Celerate targets with associations like AAO and CNS.

Broad incumbents

• HubSpot for Nonprofits: General-purpose CRM/marketing hub with nonprofit program — overlaps with GoSuite's CRM, marketing automation, and analytics modules for purpose-driven customers.
• Salesforce.org / Nonprofit Cloud: Incumbent CRM platform with deep nonprofit SKU (NPSP) and discounted pricing; broadly competes for the same CRM/fundraising/engagement workflows that GoSuite unifies.
• Microsoft Cloud for Nonprofit: Microsoft's nonprofit bundle (Dynamics, Teams, Power Platform) competes for the same IT budgets and offers deep integration advantages for larger associations.

Emerging players

• DoJango (digital agency / association web): Digital agency focused on membership-based organizations with web design and member engagement services — competes on the services side of Celerate's offering.
• YNot Incentives / MemberLeap (Aptify alternative): Member engagement platform for associations competing for the same mid-market association segment on engagement, communication, and event workflows.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/woodstreetweb
• LinkedInlinkedin.com/company/about
• Instagraminstagram.com/celerateweb
• Xx.com/woodstreetweb

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wood Street