What Bellingham Wallace does

Bellingham Wallace operates as Andersen New Zealand Ltd (Andersen NZ), a professional advisory firm headquartered at 470 Parnell Road, Parnell, Auckland, with a second office on Auckland's North Shore in Takapuna. The firm serves SMEs, business owners, individuals, and families, delivering business advisory, tax advisory, corporate finance, governance and strategy, ESG and sustainability, and bookkeeping services. Its core offering is multi-disciplinary professional advice rather than a productized or technology platform; technology integration is limited to cloud accounting tooling (Xero) and standard advisory workflow tools.

The firm is the New Zealand member of Andersen Global, an international tax and legal services network, and maintains affiliations with The ICEHOUSE (NZ business growth organization) and Chartered Accountants Australia and New Zealand (CAANZ). These memberships provide cross-border referral capability, SME pipeline access, and professional standing. The business model is traditional fee-for-service professional engagement billing — hourly or fixed-fee advisory, tax, and compliance work — with no disclosed product, subscription, or SaaS revenue line. Founded in 2012, the firm operates with 11-50 employees based on available firmographic data, positioning it as a mid-sized Auckland advisory practice rather than a Big Four or large national firm.

Name

Bellingham Wallace

Website

https://bellinghamwallace.co.nz

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Bellingham Wallace, operating as Andersen NZ, is an Auckland-based professional advisory firm serving SMEs, business owners, individuals, and families with business advisory, tax, corporate finance, governance, ESG, and bookkeeping services as the New Zealand member of Andersen Global.

Ownership category

akta.pro rank

Product category

Business Advisory Services

NAICS

Professional, Scientific, and Technical Services (54), Management Consulting Services (54161), Administrative Management and General Management Consulting Services (541611)

SIC

Services-Engineering, Accounting, Research, Management (8700), Services-Management Consulting Services (8742)

akta.pro primary industry

Financial Reporting & Technical Accounting Advisory (GAAP/IFRS) (BPAHABAF)

akta.pro secondary industries

M&A Advisory (Buy-side/Sell-side) (BPAHADAC), Business Owner & Executive Financial Planning (FSAEAAAO)

Keywords

• Business advisory services
• Tax advisory
• Bookkeeping services
• Corporate finance
• Governance consulting

Headquarters

HQ city

Parnell

HQ country

New Zealand

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Professional Advisory Services: Revenue generated from providing financial advisory, business advisory, tax consulting, and governance services to SMEs, business owners, and families. Services range from day-to-day bookkeeping to high-level financial leadership.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Bellingham Wallace provides professional business, tax, and financial advisory services to New Zealand SMEs, business owners, individuals, and families. Core offerings include Business Advisory (including IFRS), Tax Advisory, Growth Partner Solutions (bookkeeping plus outsourced financial leadership/CFO services), Corporate Finance for buy/sell transactions, Governance and Strategy advisory, and ESG and Sustainability consulting. Services are tailored rather than commoditized and span day-to-day bookkeeping through to high-level strategic advisory.

Product overview

Andersen NZ is a single unified service offering rather than a platform-plus-modules architecture. It delivers financial advisory, business advisory, and tax consulting services to SMEs, business owners, individuals, and families across New Zealand. The core offerings include Business Advisory Services, Tax Advisory, Growth Partner Solutions (encompassing bookkeeping and CFO services), Corporate Finance, and Governance and Strategy (including ESG and Sustainability). The portfolio is designed to provide comprehensive support from start-ups to corporate level, with services ranging from day-to-day bookkeeping to high-level strategic advisory.

Differentiator

Problem solved

Functional benefit

Products and services

• Business Advisory and IFRS Hands-on, practical strategies that keep NZ SMEs in control—whether scaling, stabilising, or planning for the future, including IFRS advisory. Targeted at small and medium enterprises and business owners.
• Tax Advisory Straight-talking tax solutions designed to save time, reduce stress, and keep IRD onside, covering compliance, planning, FIF regime work, FBT updates, and proactive tax risk management for NZ individuals, families, and SMEs.
• Growth Partner Solutions Provides numbers and insights without the cost of a full-time CFO, ranging from day-to-day bookkeeping through to high-level financial leadership for NZ SMEs and growth-stage businesses.
• Corporate Finance Guidance from valuation through to deal execution for NZ businesses thinking of buying or selling, supporting succession, M&A, and exit transactions.
• Governance and Strategy Governance frameworks, strategy support, and ESG advisory to help NZ SMEs and owners shape smarter decisions today and achieve sustainable outcomes tomorrow.
• ESG and Sustainability Strategic focus on ESG and Sustainability designed to enhance resilience, investor confidence, and long-term growth for NZ businesses in today's evolving market.
• Bookkeeping Day-to-day bookkeeping services for NZ SMEs, with an online pricing calculator delivering fast, upfront estimates based on business needs; billed on a subscription basis.

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and minor.

• Andersen GlobalcoreStrategic or Co-development PartnerAndersen New Zealand Ltd is the New Zealand member firm of Andersen Global, a Swiss verein comprised of legally separate, independent member firms located throughout the world providing services under their own name or the brand 'Andersen', 'Andersen Tax', or 'Andersen Legal'. Andersen Global provides worldwide presence and global resources to support New Zealand operations.
• The ICEHOUSEminorStrategic or Co-development PartnerDisplayed in footer as a partner/organization association, suggesting collaboration or referral relationship with The ICEHOUSE business development organization.
• Chartered Accountants Australia and New Zealand (CAANZ)minorStrategic or Co-development PartnerDisplayed in footer logos, indicating professional affiliation and standards compliance.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• PwC New Zealand: Big Four firm operating across tax, advisory, and deals in NZ. Competes for the same SME, family, and mid-market tax and corporate finance work that Bellingham Wallace / Andersen NZ targets, with much broader global resources.
• Deloitte New Zealand: Big Four firm in NZ offering tax, audit, consulting, M&A advisory, and ESG services. Overlaps with Bellingham Wallace / Andersen NZ on tax advisory, IFRS, corporate finance, and ESG for NZ SMEs and corporates, but at significantly larger scale.
• KPMG New Zealand: Big Four firm with full-service tax, advisory, and corporate finance coverage in NZ. Comparable on enterprise/mid-market tax, M&A, and ESG advisory, and a major competitor for talent and clients.
• EY New Zealand: Big Four firm with a NZ practice spanning tax, transaction advisory, and consulting. Directly competes for the same IFRS, tax, and corporate finance engagements and represents a scale and brand competitor.

Regional players

• Findex: Australia/NZ accounting and advisory group focused on SMEs and business owners. Comparable in target customer (SME owners, families) and core tax/advisory offering, though primarily Australia-headquartered with a growing NZ footprint.

Direct peers

• Baker Tilly Staples Rodway (Baker Tilly NZ): NZ-focused mid-tier accounting and advisory firm providing tax, business advisory, and corporate finance to SMEs and owner-managed businesses. Comparable in client segment, service mix, and regional concentration.
• Crowe New Zealand: Member of the Crowe Global network providing audit, tax, advisory, and consulting to NZ SMEs and mid-market companies. Closely comparable international mid-tier peer with similar target market and service breadth.
• BDO New Zealand: Mid-tier accounting and advisory network operating in NZ across audit, tax, and business advisory for SMEs and mid-market clients. Directly comparable in target customer, service mix, and Andersen NZ's mid-market positioning.
• Grant Thornton New Zealand: Mid-tier international accounting and advisory network with a NZ member firm serving SMEs, business owners, and mid-market companies with tax, advisory, and corporate finance services — a near-direct comparable to Bellingham Wallace / Andersen NZ.
• PKF New Zealand: PKF's NZ member firm offers accounting, tax, and business advisory to SMEs and mid-market clients. Comparable as a mid-tier advisory network competing for the same NZ SME and owner-managed business segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/BellinghamWal

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bellingham Wallace