CLEAR MOTIVE
CLEAR MOTIVE is a German engineering consultancy specializing in functional safety (ISO 26262/IEC 61508) and FMEA services for automotive OEMs, Tier-1 suppliers, and adjacent safety-critical industries, delivering consulting, risk analyses, and standardized training programs through a 17-person team based in Rheinau and Augsburg.
- Company typePrivate
- Founded2006
- HeadquartersRheinau, Germany
- Headcount1–10
- GTM typeB2B
- OfferingServices
What CLEAR MOTIVE does
CLEAR MOTIVE GmbH is a German privately-held engineering consultancy founded in 2006, headquartered in Rheinau with an operational office in Augsburg. The firm specializes in functional safety (FuSi, covering ISO 26262 for automotive and IEC 61508 for industrial/medical applications) and Failure Mode and Effects Analysis (FMEA), delivering services including FuSi management and development, FMEA moderation (system, product, and process), safety analyses (FMEDA, FTA), safety concept validation, and structured training programs following the AIAG & VDA 7-step methodology. With 17 employees, the firm has executed 784+ projects across 36 industries, anchored by long-standing development-partner relationships with German premium automotive OEMs and Tier-1 suppliers (Porsche since 2012, Bosch, Audi, Daimler, Volkswagen, Continental, Schaeffler, Valeo, MAN), with adjacent reach into aerospace, medical technology, mechanical and electrical engineering, building technology, and rail. The company operates an internal sociocratic self-management structure adopted in 2016 and is jointly led by Managing Directors Denis Jaschik and Dominik Anderle since January 2021.
The business runs two revenue streams: bespoke development and consulting services (project-based, delivered on-site or remotely, quote-based pricing) and structured training programs (modular seminars including FMEA Basic, APIS IQ-Software Practical, FMEA Moderator, Online FMEA Basic, and Technical Cleanliness Risk Assessment co-developed with ZESTRON). Public training pricing is anchored at 250 EUR per person for the Online FMEA Basic Course; in-house and consulting engagements are priced on request. The go-to-market is sales-led and direct: 24-hour inquiry response SLAs, personalized scoping, and a mutual-partnership network (TOP FMEA, Dietz Consultants, Evolytec, In Time Solving, IBQRM) that extends delivery capacity and funnels leads. Marketing relies on the corporate website (clear-motive.de), LinkedIn, XING, and Facebook, with training programs doubling as top-of-funnel lead generation. The firm holds no disclosed certifications, patents, or third-party AI tooling and reports no public revenue or funding events.
CLEAR MOTIVE firmographics
Firmographics- Name
- CLEAR MOTIVE
- Legal name
- CLEAR MOTIVE GmbH
- Website
- https://clear-motive.de
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- CLEAR MOTIVE is a German engineering consultancy specializing in functional safety (ISO 26262/IEC 61508) and FMEA services for automotive OEMs, Tier-1 suppliers, and adjacent safety-critical industries, delivering consulting, risk analyses, and standardized training programs through a 17-person team based in Rheinau and Augsburg.
- Ownership category
- akta.pro rank
Where CLEAR MOTIVE is headquartered
LocationHeadquarters
- HQ city
- Rheinau
- HQ country
- Germany
- HQ region
- Europe
Offices2 records
Markets served
CLEAR MOTIVE business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Consulting and Development Services: CLEAR MOTIVE acts as a development services partner (Entwicklungsdienstleister) providing functional safety (FuSi) and FMEA consulting services. They work with clients on individual components or complete projects from concept development through execution. Services include FuSi management, FuSi development, FMEA moderation, safety analyses (FMEDA, FTA), and safety concept validation. They serve both SMEs and large international corporations across multiple industries.
- Training and Education Services: The company provides training in FuSi and FMEA following company specifications, standards such as ISO 26262 and AIAG & VDA Handbook, or customized to client needs. Training is delivered online or on-site, from crash courses to comprehensive programs. Training modules include FMEA Basic Seminar, APIS IQ-Software Practical Seminar, FMEA Moderator Seminar, Online FMEA Basic Course, and Technical Cleanliness Risk Assessment.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Online FMEA Basic Course - Web Seminar |
| Other | Multi-year contract | In-House Training - Customized Seminars |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
CLEAR MOTIVE product offering
Product offeringCore offering
CLEAR MOTIVE is a development services partner providing consulting and training in Functional Safety (FuSi, ISO 26262/IEC 61508) and Failure Mode and Effects Analysis (FMEA). Service lines include FuSi-Management, FuSi-Entwicklung, FMEA-Moderation, safety analyses (FMEDA, FTA, GuR), safety concept validation through vehicle testing, and modular FMEA/FuSi training programs. Deliverables are scoped per project, ranging from individual work packages to full project execution across concept development through validation.
Product overview
CLEAR MOTIVE is a development services provider specializing in Functional Safety (FuSi) and Failure Mode and Effects Analysis (FMEA). The company offers a portfolio of consulting and training services, including FuSi-Management (coordination of functional safety), FuSi-Entwicklung (development of safety-critical solutions), FMEA-Moderation (risk analysis facilitation), Sicherheitsanalysen (FMEDA, FTA, GuR analyses), and Validierung von Sicherheitskonzepten (safety concept validation). Training offerings include FMEA Grundseminar, APIS IQ-Software Praxisseminar, FMEA Moderatorenseminar, and specialized courses on technical cleanliness and online FMEA fundamentals. The company serves industries including Automotive, aerospace, building technology, consumer products, metal industry, mechanical engineering, electrical engineering, and medical technology.
Differentiator
Problem solved
Functional benefit
Products and services
- FuSi-Management (Functional Safety Management) Coordination of functional safety in automotive, mechanical engineering, medical technology and other industries, overseeing compliance requirements (e.g., ISO 26262), conducting reviews, and ensuring process adherence for safety-critical programs.
- FuSi-Entwicklung (Functional Safety Development) Development of functions and solutions for securing safety-critical systems, including risk assessment, analysis, and documentation of appropriate safety mechanisms for client projects.
- FMEA-Moderation On-site or remote moderation of FMEA analyses (System, Product, and Process FMEAs) for structured risk analysis using tool-supported methods across all industries.
- Sicherheitsanalysen (Safety Analyses: FMEDA, FTA, GuR) Creation and moderation of safety analyses including FMEDA (Failure Modes Effects and Diagnostic Analysis), FTA (Fault Tree Analysis), and GuR to assess and integrate the risk potential of systems, functions, and components.
- Validierung von Sicherheitskonzepten (Safety Concept Validation) Validation of safety concepts through practical testing including vehicle testing and trials to set parameters for safety mechanisms and validate functionality.
- FMEA Grundseminar (Module 1) Fundamental FMEA seminar teaching employees effective handling of FMEA and the current 7 steps according to AIAG & VDA Handbook. Delivered as part of the modular training program.
- APIS IQ-Software Praxisseminar (Module 2) Seminar for learning the basic functions of APIS IQ-Software for creating FMEA according to current technical standards, part of the modular training program.
- FMEA Moderatorenseminar (Module 3) Seminar introducing employees to FMEA moderation practice, covering systematic procedures, team moderation skills, and communication techniques, part of the modular training program.
- Reinheit & Sauberkeit Schulung (Technical Cleanliness Risk Assessment Training) Training on the Handbook for risk assessment of technical cleanliness (Handlungsleitfaden zur Risikobewertung für Technische Sauberkeit), covering cleanliness requirements for automotive electronics, risk identification and evaluation methods, and practical implementation. Delivered in cooperation with ZESTRON.
- Online FMEA Grundkurs (Web-Seminar) Online FMEA basic course teaching employees effective use of FMEA through web seminar format with practical exercises. Priced at 250.00 EUR per person, available in German/English with flexible duration and remote location.
Quantifiable outcome
- 784 successfully completed projects
- +3 more outcomes
Companies that use CLEAR MOTIVE
Customer profileNamed customers21 records
Segments10 records
Ideal customer profiles3 records
CLEAR MOTIVE technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
CLEAR MOTIVE partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered minor.
- TOP FMEAminorTOP FMEA is listed as a partner providing services including Technical Risk Analysis (FMEA, FMEDA, FTA), Quality Management, Project Management, and Product Management. They collaborate on providing a broad range of services and training to clients.
- Dietz ConsultantsminorDietz Consultants is a partner offering FMEA and hazard analyses for products and processes, management systems (Quality, Hygiene, Energy Efficiency), coaching for specialists and executives, and organizing the Osnabrücker FMEA-Forum.
- EvolytecminorEvolytec is listed as a partner providing Technical Risk Analyses (FMEA), Functional Safety (ISO 26262), Process Optimization with Six Sigma, Design for Six Sigma (DFSS), Process Audits, and Quality Management services.
- In Time SolvingminorIn Time Solving is a partner offering Technical Risk Analysis (FMEA, FMEDA, FTA), Functional Safety according to ISO 26262 and IEC 61508, Vehicle Measurement Technology, Quality Management, Project Management, and Product Management.
- IBQRM (Institute for Qualified Quality and Risk Management)minorIBQRM is an independent institution for qualified quality and risk management, offering CQRMP certificates (Certified Quality and Risk Management Professional) for FMEA experts.
- ZESTRONminorZESTRON is a cooperation partner for the Technical Cleanliness Risk Assessment training program (Handlungsleitfaden zur Risikobewertung für Technische Sauberkeit). The training covers cleanliness requirements for automotive electronics, FMEA methodology for cleanliness risk assessment, and practical implementation of cleanliness-related processes.
Scale indicators6 records
Recent moves11 records
Expansion highlights5 records
CLEAR MOTIVE competitors and assessment
Company assessmentBroad incumbents
- AKKA Technologies (Capgemini Engineering): European engineering and digital services group with deep automotive exposure following its Capgemini integration. Comparable as a broader incumbent that competes for safety-critical development mandates across German OEMs, though it operates at global scale with a much wider service portfolio.
- SGS: Geneva-headquartered testing, inspection, and certification group with global automotive and industrial safety services. Comparable as a broad incumbent providing functional safety-related testing, training, and certification that partially overlaps with CLEAR MOTIVE's training and assessment offerings.
- TÜV SÜD: Munich-headquartered testing, certification, and functional safety services provider. Comparable because it offers ISO 26262 and IEC 61508 assessment, training, and certification services that overlap with CLEAR MOTIVE's FuSi and FMEA training portfolio.
- DEKRA: Stuttgart-headquartered testing, inspection, and certification organization with significant automotive safety services. Comparable as a provider of safety-related training and assessment services that overlaps with CLEAR MOTIVE's training business, though at vastly greater scale.
- AVL List: Graz-headquartered powertrain and vehicle development services firm with global operations. Comparable as a provider of safety-related development and validation services to automotive OEMs, though AVL is far broader in scope (powertrain, ADAS, electrification) and substantially larger than CLEAR MOTIVE.
Direct peers
- P3 Group: Stuttgart-based technology consultancy with strong automotive and industrial safety practice. Comparable as a competitor for FuSi and FMEA consulting mandates at German OEMs, with overlapping service lines in functional safety development and quality/risk management.
- FEV Group: Aachen-based automotive engineering services provider offering powertrain, vehicle, and functional safety development across OEMs and Tier-1s. Comparable as a German-headquartered, automotive-vertical engineering services firm that competes for similar ISO 26262 mandates, but at materially larger scale than CLEAR MOTIVE.
- EDAG: Arbon/Fulda-headquartered independent engineering services provider serving automotive, aerospace, and industrial customers. Comparable as a competitor for development-partner mandates, though EDAG operates with significantly larger headcount and broader scope than CLEAR MOTIVE.
- Bertrandt: Ehningen-based engineering services partner to the German automotive industry, providing development support across electronics, software, and safety-critical systems. Comparable because it competes head-to-head for development-partner mandates at Porsche, Audi, VW, and Daimler — many of the same clients CLEAR MOTIVE serves.
- IAV GmbH: Berlin-based automotive engineering services provider with deep expertise in functional safety, electronics, and powertrain development. Comparable because it directly competes for ISO 26262 consulting mandates at German OEMs and Tier-1s, offering overlapping FuSi management and FMEA services.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
CLEAR MOTIVE social profiles
Digital presenceCLEAR MOTIVE financial estimates
Financial estimateRevenue estimate
Valuation estimate
CLEAR MOTIVE leadership team
Management profileNumber of profiles
Profiles2 records
CLEAR MOTIVE funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CLEAR MOTIVE M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CLEAR MOTIVE
What does CLEAR MOTIVE do?
CLEAR MOTIVE is a development services partner providing consulting and training in Functional Safety (FuSi, ISO 26262/IEC 61508) and Failure Mode and Effects Analysis (FMEA). Service lines include FuSi-Management, FuSi-Entwicklung, FMEA-Moderation, safety analyses (FMEDA, FTA, GuR), safety concept validation through vehicle testing, and modular FMEA/FuSi training programs. Deliverables are scoped per project, ranging from individual work packages to full project execution across concept development through validation.
Is CLEAR MOTIVE a public or private company?
CLEAR MOTIVE is a private company. It is classified as management employee owned and is currently operating.
When was CLEAR MOTIVE founded?
CLEAR MOTIVE was founded in 2006. It employs 1 to 10 people.
Where is CLEAR MOTIVE based?
CLEAR MOTIVE is headquartered in Rheinau, Germany, in the Europe region.
How does CLEAR MOTIVE make money?
Two revenue lines are on record. Consulting and Development Services are the primary driver. The others are training and Education Services.
Who are CLEAR MOTIVE's main competitors?
Broad incumbents on record are AKKA Technologies (Capgemini Engineering), SGS, TÜV SÜD, DEKRA and AVL List. Direct peers are P3 Group, FEV Group, EDAG, Bertrandt and IAV GmbH.
Does CLEAR MOTIVE have an API?
No public API is recorded for CLEAR MOTIVE.