What Jostock-Bülhoff winery does

Weingut Jostock-Bülhoff (legal entity: Weingut Jostock-Bülhoff GbR) is a family-owned German winery located at Flurgartenstr. 9 in Leiwen, on the Mosel River between Trier and Bernkastel-Kues. The winery is operated as a civil law partnership (GbR) under the Jostock family, with Johan Jostock serving as the executing winemaker (ausführender Winzer) since the 2022 vintage, when he took over vineyard and cellar responsibilities from his parents. Markus Jostock is listed as the responsible party for data processing. The business is private, with no external investment, parent company, or public listing.

Production is exclusively Riesling, sourced from three named steep-slope vineyard sites — Leiwener Laurentiuslay, Köwericher Laurentiuslay, and Trittenheimer Apotheke — characterized by blue Devonian slate soils. The portfolio is organized into a four-tier quality pyramid: Gutsweine (estate wines), Ortsweine (village wines from Leiwen and Trittenheim), trockene Lagenweine (dry single-vineyard wines), and Prädikatsweine (Kabinett, Spätlese, Auslese). Viticulture and winemaking follow traditional, natural methods: hand-harvesting, gentle grape processing, artisanal aging, no additives, and vegan production. The 2022 vintage — Johan's first personal production — received medals from the Landwirtschaftskammer (Chamber of Agriculture) for all wines entered.

The business model is direct-to-consumer, with revenue generated through a proprietary online shop, on-site winery sales, wine tastings, and wine stands at festivals. The customer base consists entirely of individual wine enthusiasts and Mosel wine region tourists, served exclusively in the domestic German market. There are no disclosed retail, restaurant, or export distribution channels, and no pricing is published on the main website. No AI/ML, software, or technology platform is part of the offering.

Name

Jostock-Bülhoff winery

Legal name

Weingut Jostock-Bülhoff GbR

Website

https://jostock.net

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

1–10 employees

Short description

Weingut Jostock-Bülhoff is a family-owned Mosel Riesling winery in Leiwen, Germany, producing traditional single-vineyard wines from the Leiwener Laurentiuslay, Köwericher Laurentiuslay, and Trittenheimer Apotheke sites, and selling directly to consumers via an online shop and on-site tastings.

Ownership category

akta.pro rank

Product category

Wine Production

NAICS

Wineries (312130), Grape Vineyards (111332)

akta.pro primary industry

Wine Production & Winemaking (AFAFAAAB)

akta.pro secondary industries

Wine Grape Vineyard Operations (Varietal/AVA Practices, Yield & Quality Targets) (AFAGAJAJ), Wineries & Vineyards (Tasting Rooms) (THAFALAE), Wine Tastings & Vineyard/Winery Tours (THAJAGAD)

Keywords

• Riesling wine production
• Mosel white wines
• Steep-slope viticulture
• Wine tasting experiences
• Direct-to-consumer winery

Headquarters

HQ city

Leiwen

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Direct wine sales: The winery generates revenue through direct sales of Riesling wines via their online shop and on-site at the winery. Customers can purchase wines of various quality levels (Gutsweine, Ortsweine, Lagenweine, Prädikatsweine). Sales are primarily B2C with no intermediaries.
2. Wine tasting experiences: Revenue from wine tasting sessions at the winery. The winery offers personalized tastings where visitors can experience the wines crafted through traditional methods and passionate craftsmanship.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Weingut Jostock-Bülhoff produces a tiered Riesling portfolio—Gutsweine, Ortsweine, trockene Lagenweine, and Prädikatsweine (Kabinett, Spätlese, Auslese)—from steep Mosel vineyards (Leiwener Laurentiuslay, Köwericher Laurentiuslay, Trittenheimer Apotheke) using traditional natural viticulture, hand-harvesting, gentle processing, artisanal aging, vegan production, and no additives. The winery sells directly to consumers through its own online shop and on-site at the winery in Leiwen, and also offers wine tasting experiences.

Product overview

Weingut Jostock-Bülhoff is a Riesling-focused winery producing wines across a quality pyramid with four tiers: Gutsweine (estate wines) as the entry level, Ortsweine (village wines) from Leiwen and Trittenheim expressing typified Mosel terroir, trockene Lagenweine (dry single-vineyard wines) as the premium heart of the range from classified vineyards around Leiwen, and Prädikatsweine (Kabinett, Spätlese, Auslese) offering off-dry to sweet styles with ascending residual sweetness. The portfolio centers on Riesling wines from three notable steep vineyards: Leiwener Laurentiuslay, Köwericher Laurentiuslay, and Trittenheimer Apotheke. The winery emphasizes traditional viticulture, hand-harvesting, gentle grape processing, artisanal aging, vegan production, and no additives.

Differentiator

Problem solved

Functional benefit

Products and services

• Gutsweine (Estate Wines) Entry-level Riesling wines from the winery's own vineyards, representing the varietal character and winemaking style, available in dry to off-dry styles with depth, structure, and regional origin. Targeted at individual wine buyers and enthusiasts seeking quality Mosel Riesling for everyday enjoyment.
• Ortsweine (Village Wines) Single-village Riesling wines from Leiwen and Trittenheim, expressing the typicity of Mosel terroir from steep slate slopes with mineral elegance and precision. Targeted at individual wine buyers seeking wines that reflect specific Mosel village character.
• Trockene Lagenweine (Dry Single-Vineyard Wines) Premium dry Riesling wines from the best classified individual vineyards around Leiwen, sourced from old vines with selective harvesting and uncompromising cellar quality, representing the heart of the product range. Targeted at wine connoisseurs and enthusiasts seeking premium Mosel Riesling.
• Prädikatsweine (Predikat Wines) Quality Riesling wines at Kabinett, Spätlese, or Auslese predicate levels, offering off-dry styles with origin, character, and special ripeness, with ascending residual sweetness from delicately off-dry Kabinett through luscious Spätlese to fruit-sweet Auslese. Targeted at wine enthusiasts seeking classic German Prädikat Riesling styles.
• Leiwener Laurentiuslay Riesling Single-vineyard Riesling from the steep Laurentiuslay with southern exposure on blue Devonian slate, known for powerful yet precise wines with vibrating acidity structure and great aging potential, featuring clear fruit and mineral depth. Targeted at wine connoisseurs seeking age-worthy premium single-vineyard Mosel Riesling.
• Köwericher Laurentiuslay Riesling Classic Mosel Riesling from a historic steep vineyard with deep slate weathering soil and optimal sun exposure, displaying fine spice, forceful minerality, and ripe yellow-fruit aromatics with clear structure and long, sustainable finish. Targeted at wine enthusiasts seeking classic Mosel Riesling character.
• Trittenheimer Apotheke Riesling
• Wine Tasting Experiences Personalized wine tasting sessions at the winery in Leiwen, where visitors can experience the wines crafted through traditional methods and passionate craftsmanship, with the winery open Monday to Friday 10:00-18:00. Targeted at wine tourists and enthusiasts visiting the Mosel region.

Quantifiable outcome

• All wines entered in the 2022 Landwirtschaftskammer competition received medals

Named customers4 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature5 records

Scale indicators2 records

Recent moves5 records

Expansion highlights3 records

Direct peers

• Weingut Dr. Loosen: One of the most prominent Mosel Riesling producers, specializing in steep-slope vineyards including Erdener Treppchen and Ürziger Würzgarten. Directly comparable in varietal focus, region, and single-vineyard premium strategy.
• Weingut Clemens Busch: VDP member in Pünderich on the Mosel producing biodynamic Riesling from steep slate vineyards. Directly comparable in natural/biodynamic viticulture and single-vineyard focus.
• Weingut Fritz Haag: Family-run Brauneberg estate producing Riesling from Juffer and Juffer-Sonnenuhr steep vineyards. Comparable in family-ownership, Mosel steep-slope focus, and traditional artisanal winemaking.
• Weingut Egon Müller: Iconic Scharzhof/Saar estate producing world-renowned Riesling from steep slate vineyards. Comparable in Mosel-region terroir focus and premium single-vineyard positioning, though at a much higher scale.
• Weingut Joh. Jos. Prüm: Wehlener Sonnenuhr and Graacher Himmelreich producer, central to the premium Mosel Riesling category. Comparable in vineyard-site prestige, Riesling-only focus, and traditional winemaking approach.
• Weingut Markus Molitor: Mosel-based Riesling estate with a portfolio spanning dry to sweet Prädikatsweine from steep slate vineyards. Closely comparable in product pyramid structure and terroir-driven positioning.
• Weingut Selbach-Oster: Zeltingen-based Mosel Riesling producer with single-vineyard wines from Zeltinger Sonnenuhr and other steep sites. Directly comparable in family ownership, Mosel terroir focus, and traditional production methods.

Broad incumbents

• Weingut Dönnhoff: Premier Nahe Riesling producer with broad international distribution and a portfolio spanning entry-level to顶级 single-vineyard wines. Comparable in Riesling specialization and slate terroir focus, but operating at materially larger scale.

Emerging players

• Weingut Emrich-Schönleber: VDP member in the Nahe producing terroir-driven Riesling from steep volcanic/slate soils. Comparable in artisan family-run structure, mineral Riesling style, and single-vineyard premium focus, though in a neighboring region.

Regional players

• Weingut Reinhold Franzen: Small Mosel family estate in Bremm producing steep-slope Riesling with traditional methods. Closely comparable in family-run scale, Mosel terroir focus, and artisanal positioning, though slightly further downstream on the Mosel.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jostock-Bülhoff winery