Hammerle
Hammerle Maschinenfabrik AG is a Swiss family-owned special-purpose machine builder in Einsiedeln that designs and manufactures turnkey custom assembly automation systems, primarily for the automotive and general machine-building industries.
- Company typePrivate
- Founded1975
- HeadquartersEinsiedeln, Switzerland
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Hammerle does
Hammerle Maschinenfabrik AG is a Swiss Sondermaschinenbauer (special-purpose machine builder) founded in 1975 as MONSON in Einsiedeln, Canton of Schwyz, and operating today as a family-owned Aktiengesellschaft with 20+ employees. The company designs and manufactures turnkey, semi-automatic, and fully automatic assembly automation systems sold as one-off custom projects, primarily into Automotive and General Machine Building, with additional exposure to Medical Technology, Pharmaceutical, Plastics, Sanitary, Construction, Electrical, Furniture, and Logistics verticals. The full lifecycle is delivered in-house, from workshops and feasibility studies through engineering, mechanical production (CNC), electrical assembly, software development, commissioning, and after-sales service, supported by a 2,700 sqm factory in Einsiedeln and a 700+ system installed base accumulated over five decades.
The technology stack centers on Siemens S7-1200/S7-1500 PLCs programmed in TIA Portal, 3D CAD in SolidWorks/Autodesk Inventor, and proprietary software including DAPIA (a modular production-data platform built on PostgreSQL, Grafana, Docker, and Flask that supports 60 parts/minute with millisecond accuracy and integrates with ERP, MES, and BI systems), an Intelligent Retrofit fault-handling module, vision-guided sorting and feeding, and a 2023-vintage picosecond laser marking and inspection cleanroom system. The company partners with Siemens, St\u00e4ubli, Festo, Keyence, SICK, Baumer, and Compar as core technology suppliers.
Revenue is generated primarily from project-based, individually engineered machine sales priced through direct quotation, augmented by modular recurring after-sales service contracts, precision-matched spare parts, and repair and retrofit services delivered remotely or on-site. The go-to-market is a long, consultative direct enterprise sales process led by the CEO, account managers, and named technical staff, supported by a redesigned website, Google Ads, LinkedIn presence, and a published technical knowledge center. No external investors, M&A activity, or reseller channel are evident; the company has been self-funded through operations over its 50-year history under continued Hammerle and K\u00e4lin family ownership.
Hammerle firmographics
Firmographics- Name
- Hammerle
- Legal name
- Hammerle Maschinenfabrik AG
- Website
- https://hammerle.ch
- Company type
- Private
- Founded year
- 1975
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Hammerle Maschinenfabrik AG is a Swiss family-owned special-purpose machine builder in Einsiedeln that designs and manufactures turnkey custom assembly automation systems, primarily for the automotive and general machine-building industries.
- Ownership category
- akta.pro rank
Hammerle industry classification
Industry- Product category
- Industrial Assembly Automation Equipment
- NAICS
- Industrial Machinery Manufacturing (3332)
- SIC
- Special Industry Machinery (No Metalworking Machinery) (3550), Industrial Instruments For Measurement, Display, And Control (3823)
- akta.pro primary industry
- End-of-Line Integration & Packaging Line Systems (IMAHAOAN)
- akta.pro secondary industries
- Conveying, Feeding & Accumulation Systems (Packaging Lines) (IMAHAOAK), Process & Batch Control Software (Recipe Management, ISA-88) (IMAGABAH)
Keywords
Where Hammerle is headquartered
LocationHeadquarters
- HQ city
- Einsiedeln
- HQ country
- Switzerland
- HQ region
- Europe
Offices1 record
Markets served
Hammerle business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Custom Special-Purpose Machine Sales: Design, manufacture, and delivery of bespoke assembly automation machines and special-purpose machines (Sondermaschinen). Revenue is project-based, one-time per machine, with pricing determined by scope, complexity, and specification. Delivery includes FAT (Factory Acceptance Test) and SAT (Site Acceptance Test).
- After-Sales Service Contracts: Modular service contracts covering regular maintenance, inspection, and upkeep of delivered automation systems. Contracts include proactive maintenance scheduling, spare parts at preferential rates, and reduced labor rates. Provides recurring revenue from the existing installed base.
- Spare Parts Supply: Sale of spare parts and wear parts for delivered Hammerle machines and third-party equipment. Parts are precision-matched to specific machine configurations. Supports customer-owned spare parts inventory programs.
- Repair and Retrofit Services: Remote diagnostics and on-site repair services, including in-house repair in the assembly department for complex mechanical failures. Retrofit projects for control system upgrades and modernization of existing machines.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom machine pricing – project-specific quote |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels8 records
Hammerle product offering
Product offeringCore offering
Hammerle Maschinenfabrik AG designs, engineers, manufactures, and commissions custom special-purpose assembly automation machines (Sondermaschinen) for industrial customers. The company delivers turnkey, semi- and fully-automatic assembly systems covering the full lifecycle from workshop and feasibility study through engineering, in-house mechanical and electrical production, assembly, commissioning, and after-sales service. Its proprietary DAPIA software enables Industry 4.0 production data capture, analysis, and integration with ERP, MES, and BI systems.
Product overview
Hammerle Maschinenfabrik AG is a Swiss special-purpose machine builder offering comprehensive assembly automation solutions. The core product portfolio centers on DAPIA (Daten Platform für Industrial Automation), their proprietary modular software for capturing, analyzing, and utilizing production data to meet Industry 4.0 requirements. This integrates with ERP, MES, and BI systems. Supporting services include automation engineering from feasibility study through commissioning, diverse automation technologies (sorting, feeding, drive, robotics, assembly, vision, control), measuring and testing systems, labeling and marking solutions, production and assembly, and retrofit services for modernizing existing equipment. The company serves multiple industries including automotive, medical technology, pharmaceuticals, plastics, and general machinery, providing complete solutions from consulting through after-sales support.
Differentiator
Problem solved
Functional benefit
Products and services
- DAPIA Software Solution (Daten Platform für Industrial Automation) Hammerle's proprietary modular software for systematic capture, analysis, and archival of production data in special-purpose machine construction. Supports millisecond-precise process data acquisition, production rates up to 60 parts/minute, RAID 1 storage with backup, SQL/USB/Web export, OEE and custom KPI visualization, offline operation, integrated firewall, and integration with ERP, MES, and BI systems. Built on PostgreSQL, Grafana, Docker, and Flask.
- Workshop & Machbarkeitsstudie (Workshop & Feasibility Study)
Quantifiable outcome
- 700+ delivered automation systems in Switzerland and international markets
- +3 more outcomes
Companies that use Hammerle
Customer profileSegments10 records
Ideal customer profiles3 records
Hammerle technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability4 records
Feature5 records
Hammerle partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core.
- Baumer Electric AGcoreTechnology partner for automation components. Baumer Electric AG (Hummelstrasse 17, 8501 Frauenfeld) supplies sensors and automation components used in Hammerle's custom machines.
- Compar AGcoreTechnology partner. Compar AG (Schwerzistrasse 6, 8807 Freienbach) provides automation and control technology components for Hammerle's special machines.
- Festo AGcoreAutomation technology partner supplying pneumatic and electromechanical components. Festo AG (Gass 10, 5242 Lupfig) is a key supplier for drive and control technology in Hammerle machines.
- Keyence SwitzerlandcoreSensor and measurement technology partner. Keyence Switzerland (Grossmattstrasse 9, 8902 Urdorf) supplies sensors, measurement systems, and vision systems used in Hammerle automation solutions.
- SICK AGcoreSensor technology partner. SICK AG (Breitenweg 6, 6370 Stans) provides industrial sensors and sensor solutions for detection, measurement, and safety in Hammerle's automation machines.
- Siemens Schweiz AGcoreCore automation technology partner. Siemens Schweiz AG (Freilagerstrasse 40, 8047 Zürich) supplies PLCs (S7-1200/S7-1500), TIA Portal, HMI panels, and industrial automation infrastructure that form the control backbone of Hammerle machines.
- Stäubli AGcoreRobotics partner. Stäubli AG (Seestrasse 280, 8810 Horgen) supplies industrial robots for handling, assembly, and palletizing applications integrated into Hammerle's automation systems.
Scale indicators6 records
Recent moves12 records
Expansion highlights5 records
Hammerle competitors and assessment
Company assessmentRegional players
- Trumpf Group: German family-owned machine builder with comparable premium engineering positioning, in-house production depth, and a similar mix of bespoke equipment plus service revenue, focused on different end markets (laser/machine tools).
Broad incumbents
- KUKA AG: German robotics and automation integrator with deep assembly-line expertise across automotive and general industry. Comparable in robotics-integrated assembly solutions, but with substantially larger scale.
- ABB Ltd: Global automation and robotics powerhouse headquartered in Switzerland/Zurich. Overlaps in industrial automation, robotics integration, and control systems for similar end markets, though at far larger scale.
- Siemens AG: Hammerle's core control technology partner and a broad automation incumbent whose Digital Industries portfolio competes for the same assembly-automation RFPs. Comparable in industrial automation and Industry 4.0 software.
- Dürr AG: Large German industrial automation group offering paint, application, and assembly automation across multiple industries. Comparable technology and customer verticals, but at much greater scale and geographic reach.
Direct peers
- HAHN Automation GmbH: German provider of custom automation and assembly systems for automotive, medical, and consumer industries. Closely comparable in bespoke project delivery, multi-vertical exposure, and Industry 4.0 integration.
- Mikron Holding AG: Swiss-based manufacturer of custom high-precision automation and machining solutions, including assembly systems for regulated industries. Comparable as a similarly sized Swiss Sondermaschinen builder serving overlapping automotive and medtech customers.
- Bystronic AG: Swiss manufacturer of high-end custom machinery (sheet-metal cutting/bending) with similar Swiss engineering DNA, in-house production depth, and a comparable mix of bespoke systems plus recurring service revenue.
- TEAMTECHNIK GmbH: German specialist in custom-built assembly and end-of-line testing automation for automotive, medtech, and consumer goods. Directly comparable in business model (project-based Sondermaschinen), customer verticals, and technology stack.
Others
- Stäubli International AG: Swiss-based robotics and automation components supplier that is both a technology partner and an adjacent competitor. Comparable in robotics-driven assembly automation and Swiss engineering brand, but operates primarily as a component/OEM supplier rather than system integrator.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Hammerle social profiles
Digital presenceHammerle financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hammerle leadership team
Management profileNumber of profiles
Profiles5 records
Hammerle funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hammerle M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hammerle
What does Hammerle do?
Hammerle Maschinenfabrik AG designs, engineers, manufactures, and commissions custom special-purpose assembly automation machines (Sondermaschinen) for industrial customers. The company delivers turnkey, semi- and fully-automatic assembly systems covering the full lifecycle from workshop and feasibility study through engineering, in-house mechanical and electrical production, assembly, commissioning, and after-sales service. Its proprietary DAPIA software enables Industry 4.0 production data capture, analysis, and integration with ERP, MES, and BI systems.
Is Hammerle a public or private company?
Hammerle is a private company. It is classified as family owned and is currently operating.
When was Hammerle founded?
Hammerle was founded in 1975. It employs 11 to 50 people.
Where is Hammerle based?
Hammerle is headquartered in Einsiedeln, Switzerland, in the Europe region.
How does Hammerle make money?
Four revenue lines are on record. Custom Special-Purpose Machine Sales are the primary driver. The others are after-Sales Service Contracts, spare Parts Supply and repair and Retrofit Services.
Who are Hammerle's main competitors?
Trumpf Group is listed as a regional player. Broad incumbents are KUKA AG, ABB Ltd, Siemens AG and Dürr AG. Direct peers are HAHN Automation GmbH, Mikron Holding AG, Bystronic AG and TEAMTECHNIK GmbH. Stäubli International AG is listed as an others.
Does Hammerle have an API?
No public API is recorded for Hammerle.
What industry is Hammerle in?
Hammerle's product category is Industrial Assembly Automation Equipment. Its primary akta.pro industry code is IMAHAOAN, End-of-Line Integration & Packaging Line Systems, with a secondary code of IMAHAOAK, Conveying, Feeding & Accumulation Systems (Packaging Lines). Its NAICS code is 3332 and its SIC code is 3550.