Medocare

What Medocare does

Medocare is a privately held German healthcare consulting firm founded in 1993 and based in Pfullingen, Baden-Württemberg, operating as a sole proprietorship (Medocare Service) under owner Heike Gottaut. The company specializes in optimizing private medical billing (GOÄ) and statutory health insurance billing (KV) for German hospitals, clinics, and physician practices, with a service portfolio that includes workflow and process analysis, MDK (Medizinischer Dienst) case management, interim management, legal information/referrals, and structured staff training. Since 2002, Medocare has run a cooperative network of specialists from various medical disciplines and scientific institutions, allowing it to assemble problem-oriented consulting teams on short notice. Its geographic focus is the DACH region, with services delivered predominantly onsite at client facilities.

Medocare's product surface consists of two branded offerings. The Medocare Academy delivers training and certification programs (online, inhouse, and on-the-job) covering GOÄ, EBM, DRG, practice management, and workflow design. The Medocare Guide (GOÄ-Tool), launched in February 2026, is an online billing tool providing interactive comparison of current and upcoming GOÄ codes, OPS/ICD documentation assistance, multilingual audio input with ad-hoc translation, speech-to-text transcription, and resource management — explicitly positioned to support the transition to the new GOÄ regulation expected in 2027. Underlying technology is a web-based application with third-party AI-assisted features; no proprietary ML models, APIs, or platform architecture are disclosed.

The business model is primarily professional services: quote-based onsite consulting engagements, supplemented by training/seminar fees and an emerging subscription/SaaS component via Medocare Guide. Go-to-market is sales-led and relationship-driven, combining direct onsite engagement, content marketing (website, blog, LinkedIn, Facebook, MailChimp newsletter), and event-based acquisition through Academy seminars. Pricing is not publicly disclosed. No external funding, no M&A activity, no patents, and no formal partnerships are recorded; marketing channels are organic-leaning, with limited paid retargeting (Google Ads, Facebook Pixel).

Name

Medocare

Legal name

Medocare Service, Inhaber Heike Gottaut

Website

https://medocare.de

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

1–10 employees

Short description

Medocare is a German healthcare consulting firm, founded 1993 and based in Pfullingen, that provides GOÄ/KV billing optimization, MDK case management, workflow analysis, and training to hospitals, clinics, and physician practices in the DACH region, with an online billing tool (Medocare Guide) and Academy training division.

Ownership category

akta.pro rank

Headquarters

HQ city

Pfullingen

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Consulting and Advisory Services: Revenue generated from analysis engagements, interim management, and consulting services delivered onsite at clinics and medical practices. Services include billing optimization, workflow design, and MDK case management.
2. Training and Seminars: Revenue from inhouse seminars, external seminars, online training, and training-on-the-job services covering GOÄ, EBM, DRG billing systems and practice management.
3. Medocare Guide (Online Tool): An online tool providing GOÄ billing guidance, documentation assistance, and resource management. The tool is described as scalable and may represent a subscription or licensing component.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Medocare provides onsite consulting and billing optimization services for German clinics and medical practices, including GOÄ and KV private/statutory billing analysis, MDK case management, workflow and process analysis, interim management, legal information, and staff training. The firm complements its consulting practice with the Medocare Academy training program and the Medocare Guide (GOÄ-Tool), an online tool designed to support the transition to the new GOÄ regulation expected in 2027.

Product overview

Medocare is a consulting and service company for the healthcare sector offering a portfolio of billing optimization services, training, and specialized consulting. The core offerings include Medocare Guide (a cloud-based GOÄ billing tool with multilingual audio input and documentation assistance), Medocare Academy (professional training and seminars), MDK case management, workflow analysis, and interim management services. The company specializes in private (GOÄ) and statutory (KV) medical billing optimization, helping clinics and practices increase revenue and ensure regulatory compliance.

Differentiator

Problem solved

Functional benefit

Brands

• Medocare Academy: Training and seminar division offering professional development for medical staff including online training, on-site seminars, and on-the-job training in GOÄ billing and practice management.
• Medocare Guide

Products and services

• Medocare Guide (GOÄ-Tool) Online GOÄ (German medical fee schedule) billing tool that provides interactive comparison between current and new GOÄ regulations, OPS/ICD documentation assistance, multilingual audio input with ad-hoc translation, and resource management features for clinics and medical practices.
• Medocare Academy Training and seminar division offering professional development for medical staff including current and future GOÄ billing, practice management, legal documentation, social competence, workflow organization, and time management, delivered as inhouse, external, or online programs.
• GOÄ/KV-Abrechnungsservice (Billing Optimization) Billing optimization services for private (GOÄ) and statutory health insurance (KV) billings, including analysis, optimization, and revenue enhancement for clinics and medical practices.
• MDK-Fallmanagement (MDK Case Management) Structured case management and coordination for Medical Service (MDK) review procedures, including preparation, accompaniment, and follow-up of DRG reviews, length-of-stay reviews, and medical necessity reviews.
• Analysen in Kliniken & Praxen (Workflow and Process Analysis) Workflow and process analysis services for identifying weaknesses and developing practical solutions for clinics and medical practices, focusing on operational efficiency improvement.
• Seminare (GOÄ / EBM / DRG) Educational seminars on German medical billing systems including GOÄ (private), EBM (statutory), and DRG (hospital) billing codes, available as inhouse, external, or online formats.
• Rechtsberatung (Legal Information Services) General legal information services related to medical billing and GOÄ regulations, with referrals to specialized attorneys for specific legal matters.
• Interimsmanagement (Interim Management) Interim management services for clinics experiencing personnel shortages, including department setup, restructuring, and temporary staffing solutions.

Quantifiable outcome

• Revenue optimization and liquidity improvement through billing optimization

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• Oracle Health (formerly Cerner): Large healthcare-IT and revenue cycle vendor serving hospitals and large provider systems with billing, documentation, and analytics tools. Comparable as a broad incumbent whose hospital-facing RCM stack competes with Medocare's hospital-side consulting, DRG auditing, and MDK case management.
• McKesson Corporation: Global healthcare services and technology company with significant practice-management, billing services, and consulting exposure for providers. Comparable as a broad incumbent whose portfolio overlaps billing optimization, workflow consulting, and training that Medocare bundles for German customers.
• Optum (UnitedHealth Group): Large global healthcare services and revenue cycle management (RCM) arm of UnitedHealth Group providing billing, analytics, and consulting across providers and payers. Comparable as a broad incumbent in healthcare RCM and billing optimization — the same category Medocare's Medocare Guide tool targets — but at vastly greater scale and geographic reach.
• athenahealth, Inc. US-based medical billing, EHR, and practice-management SaaS provider serving outpatient practices. Comparable as a broad incumbent offering integrated billing, documentation, and workflow software — the same bundle Medocare is positioning Medocare Guide toward — though without Medocare's GOÄ-specific regulatory depth.

Direct peers

• RZV Rechenzentrum Volmarstein GmbH: German data-processing center that runs billing, financial, and administrative services for hospitals and healthcare facilities, including DRG-related workflows. Directly overlaps Medocare's hospital billing optimization, MDK case management, and DRG auditing service lines.
• PVS dental GmbH: Privatärztliche VerrechnungsStelle providing outsourced private medical billing services to German healthcare practices. Closely matches Medocare's Privat­liquidation and GOÄ-based billing optimization core service, serving the same German provider market with similar third-party billing plus collections offerings.
• medatixx GmbH: Established German vendor of practice-management and medical billing software used by clinics and Arztpraxen. Comparable because it directly competes with the Medocare Guide tool for ownership of the day-to-day billing workflow, training, and documentation stack at German practices.
• zollsoft GmbH: Vendor of medical practice software (e.g., tomedo) covering billing, documentation, and practice organization for German practices. Competes with Medocare on the software layer of GOÄ/EBM billing and practice workflow optimization, particularly with regard to upcoming billing-regulation changes.

Regional players

• ALWA GmbH: German medical billing and GOÄ/PEPP outsourcing specialist for clinics and medical centers. Overlaps Medocare's hospital-side billing optimization and MDK case-management offerings within the same German market.
• DGA Online GmbH (DAVASO): German private medical billing (GOÄ/Privatliquidation) service provider serving clinics and practices with the same core third-party-billing model as Medocare; comparable in target customer and regulatory scope, though it competes as a regional specialist rather than as a full consulting firm.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/medocare

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Medocare