Shaw of Australia
Shaw of Australia is an Australian manufacturer and trade supplier of performance fabrics, blind hardware, and smart motorisation systems, serving blinds manufacturers and installers across Australia since 1948.
- Company typePrivate
- Founded1948
- HeadquartersMarrickville, Australia
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What Shaw of Australia does
Shaw of Australia Pty. Ltd. is an Australian manufacturer and trade supplier of wide-width performance fabrics and hardware for window treatments, operating since 1948 and headquartered in St Marys, New South Wales. The company supplies roller, roman, and vertical blind components to a trade channel of blinds manufacturers and installers across Australia, with sub-brands including Shaw Performance Fabrics, Shaw Performance Hardware, ShawSmart, ShawScreen, ZipGrip, DeepSides, WireSides, and Verso.
The product portfolio spans two core categories. Performance Fabrics include blackout, light filter, screen, drapery, architectural, vertical, and external grades, marketed under named collections such as Karma, Le Reve, Mantra, Linesque, Palm Beach, Skye, Vibe, Duo, Aventus, Envirovision, and Icon FR (the latter being fire-retardant). Performance Hardware covers internal blind components (brackets, chains, tubes, mechanisms, safety products) and external systems for outdoor shading. The ShawSmart motorisation line adds tubular motors (AM28, AM35, AM45) with DC and AC variants, Zigbee connectivity, USB-C battery charging, solar panel compatibility, app and voice control, and integration with the Tuya Smart Home Hub for Wi-Fi/Bluetooth bridging.
The business model is a B2B trade supplier model. Pricing is not publicly disclosed; accounts are created by phone (1800 225 313) or via a trade enquiry form on the company website, with pay-as-you-go billing on fabric and hardware orders. Revenue is generated through one-time sales of fabrics, hardware, and motorisation components. Marketing is conducted through the company website, LinkedIn, Facebook, Instagram, and Twitter, with no listed enterprise customers, parent company, subsidiaries, or external funding rounds disclosed.
Shaw of Australia firmographics
Firmographics- Name
- Shaw of Australia
- Legal name
- Shaw of Australia Pty. Ltd.
- Website
- https://shawblindfabrics.com
- Company type
- Private
- Founded year
- 1948
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Shaw of Australia is an Australian manufacturer and trade supplier of performance fabrics, blind hardware, and smart motorisation systems, serving blinds manufacturers and installers across Australia since 1948.
- Ownership category
- akta.pro rank
Shaw of Australia industry classification
Industry- Product category
- Window Covering Fabrics and Hardware
- NAICS
- Curtain and Linen Mills (31412), Fabric Mills (3132)
- SIC
- Broadwoven Fabric Mills, Man Made Fiber & Silk (2221), Textile Mill Products (2200)
- akta.pro primary industry
- Window Coverings Manufacturing (Curtains/Drapes/Sheers/Valances) (IMAOAKAC)
- akta.pro secondary industry
- Technical Fabric Mills (Performance/Protective/Medical Substrates) (IMAOABAH)
Keywords
Where Shaw of Australia is headquartered
LocationHeadquarters
- HQ city
- Marrickville
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Shaw of Australia business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Performance Fabrics Sales: Sale of performance blind fabrics including blackout, light filter, screen, vertical, and architectural grades to trade customers.
- Performance Hardware Sales: Sale of blind hardware components including internal hardware (brackets, chains, tubes, mechanisms), external hardware (Verso, ZipGrip, ShawScreen, DeepSides, WireSides), and motorisation systems.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Trade Account Pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Shaw of Australia product offering
Product offeringCore offering
Shaw of Australia manufactures and supplies performance fabrics and hardware for window treatments, sold exclusively to trade professionals (blind manufacturers, fabricators, and installers) via trade accounts. Its portfolio covers performance fabrics (blackout, light filter, screen, architectural, drapery, vertical, external), internal blind hardware (brackets, chains, tubes, mechanisms), external awning/screen hardware systems (ZIPGRIP, SHAWSCREEN, DEEPSIDES, WIRESIDES, VERSO), and the proprietary ShawSmart motorisation line with Zigbee/Tuya smart home integration.
Product overview
Shaw of Australia is a manufacturer and supplier of performance fabrics and hardware for window treatments, operating primarily as a trade supplier. The product portfolio comprises two main categories: Performance Fabrics (including blackout, light filter, screen, architectural, drapery, vertical, and external fabric ranges) and Performance Hardware (covering internal components and external systems). The fabric range includes named collections such as Karma, Le Reve, Mantra, Linesque, Palm Beach, Skye, Vibe, and Duo, available in various light-control options. External hardware systems include ZIPGRIP (cable-guided), SHAWSCREEN, DEEPSIDES, WIRESIDES, and VERSO awning. The smart home offering, ShawSmart, provides tubular motors with Zigbee connectivity, app control, and voice control integration for indoor and outdoor blinds.
Differentiator
Problem solved
Functional benefit
Brands
- Shaw Performance Fabrics: Performance fabrics including blackout, light filter, screen, drapery, architectural, vertical, and external blind fabrics
- Shaw Performance Hardware
- ShawSmart
- ShawScreen
- ZipGrip
- DeepSides
- WireSides
- Verso
Products and services
- Performance Fabrics Range of high-performance fabrics for blinds and window treatments, including architectural, blackout, drapery, light filtering, screen, vertical, and external applications, with named collections offering different light-control, UV-protection, and decorative properties. Sold to trade professionals (blinds manufacturers, fabricators, installers) for use in roller, roman, vertical, and external blind systems.
- Internal Performance Hardware Comprehensive range of internal blind hardware components including anchors, adapters, brackets, chain mechanisms, tubes, splines, and safety products used by trade professionals to assemble indoor roller and roman blinds.
- External Hardware Systems (ZIPGRIP, SHAWSCREEN, DEEPSIDES, WIRESIDES, VERSO) Range of external blind and awning hardware systems for outdoor shading: ZIPGRIP cable-guided external blind system, SHAWSCREEN external screen blind system, DEEPSIDES side-channel system, WIRESIDES wire-guided side retention system, and VERSO awning system with arms, brackets, and cassette components. Sold to trade professionals for outdoor residential and commercial shading installations.
- ShawSmart Motorisation System Proprietary motorisation system for automating indoor and outdoor blinds, comprising ShawSmart tubular motors (AM28, AM35, AM45 in DC/AC and battery/USB-C/solar variants) with Zigbee connectivity, app and voice control via Tuya Smart Home Hub, plus remote controls, shake sensors, and solar charging panels. Targeted at trade professionals installing automated blind systems in residential and commercial applications.
Companies that use Shaw of Australia
Customer profileSegments1 record
Ideal customer profiles1 record
Shaw of Australia technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature5 records
Shaw of Australia partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights4 records
Shaw of Australia competitors and assessment
Company assessmentBroad incumbents
- Hunter Douglas: Global window-coverings group with extensive fabric, blind and motorisation portfolios. Overlaps with Shaw's trade customers and product range but operates across a much wider category set including architectural ceilings and facades.
- Warema: German manufacturer of sun-protection systems, external blinds and awnings. Comparable to Shaw's external hardware lines (ZipGrip, ShawScreen, Verso) but at significantly larger European scale.
- Somfy: Global leader in tubular motors and automated solutions for blinds and awnings. Competes head-on with ShawSmart and operates at much larger scale, with broader smart-home and commercial shading portfolios.
Direct peers
- Serge Ferrari: French technical textile manufacturer producing coated fabrics for solar protection, tensile architecture and outdoor blinds. Comparable to Shaw's external/screen and architectural fabric lines in terms of coated performance textiles.
- Phifer: US-based producer of insect screening, sun control fabrics and technical coated textiles for window treatments. Comparable product portfolio to Shaw's screen and performance fabric ranges, serving window-covering manufacturers.
- Helioscreen: European manufacturer of technical solar-protection fabrics for internal and external blinds. Comparable to Shaw on coated performance fabrics for screen, blackout and external blind applications.
- Coulisse: Netherlands-based manufacturer of window-covering components, fabrics and motorised systems. Comparable to Shaw on the combined fabric + hardware + motorisation offering sold through a trade channel.
- Verosol: Australian manufacturer of woven and knitted solar-protection fabrics for roller, roman and vertical blinds. Direct comparable to Shaw on product category, customer base (Australian trade) and blind-fabric value chain positioning.
- Mermet: French manufacturer of technical screen fabrics for solar protection and exterior blinds. Closely comparable to Shaw's screen, blackout and external fabric ranges in terms of performance-coated technical textiles.
Regional players
- Louvolite: UK-based supplier of blind fabrics, components and motorised systems to the trade. Comparable product mix to Shaw (fabric + hardware + motorisation) but serving primarily UK and European window-treatment manufacturers.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Shaw of Australia social profiles
Digital presenceShaw of Australia compliance and trust
Trust signalCompliance1 record
Shaw of Australia financial estimates
Financial estimateRevenue estimate
Valuation estimate
Shaw of Australia leadership team
Management profileNumber of profiles
Shaw of Australia funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Shaw of Australia M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Shaw of Australia
What does Shaw of Australia do?
Shaw of Australia manufactures and supplies performance fabrics and hardware for window treatments, sold exclusively to trade professionals (blind manufacturers, fabricators, and installers) via trade accounts. Its portfolio covers performance fabrics (blackout, light filter, screen, architectural, drapery, vertical, external), internal blind hardware (brackets, chains, tubes, mechanisms), external awning/screen hardware systems (ZIPGRIP, SHAWSCREEN, DEEPSIDES, WIRESIDES, VERSO), and the proprietary ShawSmart motorisation line with Zigbee/Tuya smart home integration.
Is Shaw of Australia a public or private company?
Shaw of Australia is a private company. It is classified as unknown and is currently operating.
When was Shaw of Australia founded?
Shaw of Australia was founded in 1948. It employs 51 to 100 people.
Where is Shaw of Australia based?
Shaw of Australia is headquartered in Marrickville, Australia, in the Oceania region.
How does Shaw of Australia make money?
Two revenue lines are on record. Performance Fabrics Sales are the primary driver. The others are performance Hardware Sales.
Who are Shaw of Australia's main competitors?
Broad incumbents on record are Hunter Douglas, Warema and Somfy. Direct peers are Serge Ferrari, Phifer, Helioscreen, Coulisse, Verosol and Mermet. Louvolite is listed as a regional player.
Does Shaw of Australia have an API?
No public API is recorded for Shaw of Australia.
What industry is Shaw of Australia in?
Shaw of Australia's product category is Window Covering Fabrics and Hardware. Its primary akta.pro industry code is IMAOAKAC, Window Coverings Manufacturing (Curtains/Drapes/Sheers/Valances), with a secondary code of IMAOABAH, Technical Fabric Mills (Performance/Protective/Medical Substrates). Its NAICS code is 31412 and its SIC code is 2221.