CTC Math
CTC Math is an Australian subscription-based online K-12 mathematics curriculum founded in 2013 by Pat Murray, serving homeschooling families across Australia, the US, and the UK with video-led lessons and an adaptive Mastery system.
- Company typePrivate
- Founded2013
- HeadquartersPennant Hills, Australia
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
What CTC Math does
CTC Math, operated by Mathematics.com.au Pty Ltd, is an Australian online education company founded in 2013 by Pat Murray that delivers a K-12 mathematics curriculum through a subscription-based web platform. The company serves homeschooling families across Australia, the United States, the United Kingdom, and other markets, with over 83,700 families having used the service since inception. Its core offering is a structured, video-led math curriculum taught by a single instructor (Murray), supplemented by an adaptive Mastery system that adjusts question difficulty based on student performance, and practice modules such as Speed Skills, Times Tables, and Swap Pieces.
The platform is built as a web-based product accessible on desktop and mobile devices (iOS/Android) via HTML5, and holds ISO 27001, ISO 9001, COPPA, and GDPR certifications indicating investment in information security and child-privacy compliance. The business model is a direct-to-consumer subscription with monthly plans at $39.90 (single) or $59.90 (family) and annual plans at $257 (single) or $397 (family), supported by a free trial without credit card and a 365-day money-back guarantee. Go-to-market relies on word-of-mouth within homeschool communities, attendance at US homeschool conventions, and approved-vendor status with multiple US state Education Savings Account (ESA/EFA) programs and charter schools.
The company is privately held, founder-operated, and operates with 1-10 employees. It has no disclosed external funding, no acquisition history, and no documented institutional partnerships beyond ESA/EFA approved-vendor relationships, leaving the business as a lean, founder-led content brand rather than a venture-backed edtech platform.
CTC Math firmographics
Firmographics- Name
- CTC Math
- Legal name
- Mathematics.com.au Pty Ltd
- Website
- https://ctcmath.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- CTC Math is an Australian subscription-based online K-12 mathematics curriculum founded in 2013 by Pat Murray, serving homeschooling families across Australia, the US, and the UK with video-led lessons and an adaptive Mastery system.
- Ownership category
- akta.pro rank
CTC Math industry classification
Industry- Product category
- K-12 Online Math Curriculum
- NAICS
- Educational Support Services (611710), Educational Support Services (6117)
- SIC
- Services-Educational Services (8200), Services-Prepackaged Software (7372)
- akta.pro primary industry
- Core Digital Curriculum & Courseware (Full Programs & Units) (EDAFACAA)
- akta.pro secondary industry
- K–12 Digital Curriculum & Interactive Lessons (EDAGAEAA)
Keywords
Where CTC Math is headquartered
LocationHeadquarters
- HQ city
- Pennant Hills
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
CTC Math business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Revenue model
- Single Membership Subscription: Monthly or annual subscription for one student. Provides access to all grades K-12 and all lessons without restrictions. Billed recurring in advance.
- Family Membership Subscription: Monthly or annual subscription for two or more students. All family members get full access to all grades K-12. Single family rate covers unlimited students.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Single Membership - Monthly |
| Subscription | Annual | Single Membership - Annual |
| Subscription | Monthly | Family Membership - Monthly |
| Subscription | Annual | Family Membership - Annual |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
CTC Math product offering
Product offeringCore offering
CTCMath is an online K-12 mathematics curriculum delivered as a subscription-based web platform. It provides short video lessons taught by a single instructor, adaptive interactive questions with automated grading, printable worksheets with worked solutions, and ongoing progress reports for parents and teachers. The service is accessed through the website and mobile devices, with a free trial offered alongside paid single-student and family memberships.
Product overview
CTCMath is a single unified online math curriculum product covering grades K-12. The core platform consists of video tutorials, interactive questions, printable worksheets with worked solutions, and progress tracking reports. The product also includes the Mastery adaptive learning system that adjusts question difficulty based on student performance. Additionally, three supplementary games are offered: Speed Skills (timed math facts practice), Times Table Shoot-Em-Up (multiplication practice), and Swap Pieces (puzzle game). All components work together within one subscription to provide comprehensive math instruction with self-paced learning, parental monitoring, and automated grading.
Differentiator
Problem solved
Functional benefit
Brands
- Speed Skills: Math speed practice game for times tables and rapid calculation practice
- Times Tables
- Swap Pieces
Products and services
- CTCMath K-12 Online Math Curriculum Subscription A subscription-based online math curriculum for grades K-12, delivered through video lessons, adaptive interactive questions, printable worksheets with worked solutions, and progress reports. Designed for homeschool families, parents of traditional-school students, and teachers, with self-paced learning and full access to all grade levels under one membership.
- Speed Skills A timed practice game that helps students build math fact fluency and quick mental calculation skills through speed challenges. Available as a free game on the CTCMath website.
- Times Table Shoot-Em-Up An interactive game designed to help students practice and master multiplication tables through engaging gameplay. Available as a free game on the CTCMath website.
- Swap Pieces A math-related puzzle game that helps students develop problem-solving skills through strategic piece-swapping challenges. Available as a free game on the CTCMath website.
Quantifiable outcome
- 20%-50% increase in state standardized test scores for after-school program students using CTCMath
- +4 more outcomes
Companies that use CTC Math
Customer profileNamed customers7 records
Segments4 records
Ideal customer profiles4 records
CTC Math technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
CTC Math partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- State ESA/EFA Programs and Charter Schools (US)coreCTCMath is an approved vendor for multiple state Education Savings Account (ESA), Education Finance Authority (EFA) programs, and charter schools across the United States. This allows families with education funds from these government programs to use them toward CTCMath subscriptions, expanding access to families who receive such educational benefits.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
CTC Math competitors and assessment
Company assessmentMarket position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
CTC Math social profiles
Digital presenceCTC Math compliance and trust
Trust signalCompliance4 records
CTC Math financial estimates
Financial estimateRevenue estimate
Valuation estimate
CTC Math leadership team
Management profileNumber of profiles
Profiles1 record
CTC Math funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CTC Math M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CTC Math
What does CTC Math do?
CTCMath is an online K-12 mathematics curriculum delivered as a subscription-based web platform. It provides short video lessons taught by a single instructor, adaptive interactive questions with automated grading, printable worksheets with worked solutions, and ongoing progress reports for parents and teachers. The service is accessed through the website and mobile devices, with a free trial offered alongside paid single-student and family memberships.
Is CTC Math a public or private company?
CTC Math is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was CTC Math founded?
CTC Math was founded in 2013. It employs 1 to 10 people.
Where is CTC Math based?
CTC Math is headquartered in Pennant Hills, Australia, in the Oceania region.
How does CTC Math make money?
Two revenue lines are on record. Single Membership Subscription is the primary driver. The others are family Membership Subscription.
Does CTC Math have an API?
No public API is recorded for CTC Math.
What industry is CTC Math in?
CTC Math's product category is K-12 Online Math Curriculum. Its primary akta.pro industry code is EDAFACAA, Core Digital Curriculum & Courseware (Full Programs & Units), with a secondary code of EDAGAEAA, K–12 Digital Curriculum & Interactive Lessons. Its NAICS code is 611710 and its SIC code is 8200.