Infinite Automation

What Infinite Automation does

Infinite Automation is a Shanghai-headquartered provider of turn-key industrial automation systems focused exclusively on automotive manufacturing. Founded in 2010 by automotive manufacturing engineers, the company delivers custom-engineered production-line solutions spanning interiors, exteriors, and EV battery systems, with twelve capability areas covering automated assembly, material handling, thermal forming, surface treatment, cutting and trimming, plastic welding, gluing and bonding, lamination and wrapping, inspection and testing, and Industry 4.0 manufacturing execution systems. Its most differentiated technology is the patented Beam-In-Motion (BIM) laser cutting system, which routes the laser through the robot arm to eliminate external fiberoptic cabling and reduce maintenance overhead.

The company operates a global footprint of five locations across Asia, North America, and Europe — including manufacturing sites in Shanghai and Jesús María (Mexico), engineering centers in Shanghai and Barcelona, and technical sales/support offices in Michigan and Bad Wörishofen (Germany) — and reports a workforce of 180+ employees of which 60% specialize in engineering, with more than 80 engineers supporting rapid project delivery and 300+ projects launched annually. Named customers include BMW and Tesla for interior, exterior, and EV battery production automation, and the company holds ISO 9001, ISO 14001, and ISO 45001 certifications.

Revenue is generated through one-time project-based licenses for custom-engineered automation systems sold via direct enterprise sales, with pricing not publicly disclosed and engagement initiated through consultative 'Let's Talk' sales motion. The company is privately held, with no disclosed funding rounds or institutional investors identified in the available data. European market reach is extended through a strategic partnership with IDASA, which provides local market presence and support across the region.

Name

Infinite Automation

Legal name

Infinite Automation

Website

https://infinite-automation.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

101–250 employees

Short description

Infinite Automation, founded 2010 in Shanghai, designs and manufactures turn-key industrial automation systems for automotive OEMs, spanning interiors, exteriors, and EV battery production across twelve capability areas and a five-country footprint serving customers including BMW and Tesla.

Ownership category

akta.pro rank

Headquarters

HQ city

Shanghai

HQ country

China

HQ region

Asia

Offices8 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Technology or R&D, Supply Chain, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Automation Systems and Solutions: Custom-engineered automation systems for automotive manufacturing, including design, development, and delivery of turn-key solutions. Projects are delivered across interiors, exteriors, and EV battery systems production lines.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Designs, engineers, manufactures, and delivers custom turn-key industrial automation systems for automotive manufacturers. The portfolio spans twelve integrated capability areas — automated assembly, material handling, thermal forming, surface treatment, cutting and trimming, Beam-In-Motion (BIM) laser cutting, plastic welding, gluing and bonding, lamination and wrapping, inspection and testing, and Industry 4.0 manufacturing execution systems — used across vehicle interior, exterior, and EV battery system production lines.

Product overview

Infinite Automation is a global automation provider offering a portfolio of integrated manufacturing automation solutions for automotive production. The core offerings span twelve distinct capability areas: Automated Assembly, Material Handling, Thermal Forming, Surface Treatment, Cutting and Trimming, Beam-In-Motion Laser Cutting, Plastic Welding, Gluing and Bonding, Lamination and Wrapping, Inspection and Testing, and Industry 4.0 Data Solutions. Their solutions combine automation and integration expertise with automotive manufacturing experience to deliver turn-key systems for vehicle interior, exterior, and EV battery system production. The company is founded by automotive manufacturing engineers and maintains a team of over 80 engineers supporting rapid design, development, and delivery of production-ready automated solutions.

Differentiator

Problem solved

Functional benefit

Products and services

• Automated Assembly
• Material Handling
• Thermal Forming
• Surface Treatment
• Cutting and Trimming
• Beam-In-Motion Laser Cutting
• Plastic Welding
• Gluing and Bonding
• Lamination and Wrapping
• Inspection and Testing
• Industry 4.0 Data Solutions
• Manufacturing Execution Systems

Quantifiable outcome

• Rapid design, development, and delivery of automation projects
• +2 more outcomes

Named customers2 records

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• IDASAcoreStrategic or Co-development PartnerPartnership merges Infinite Automation's advanced automation technology with IDASA's deep European market expertise. The partnership ensures customers access to the most advanced automated solutions and fast, personalized support across Europe. IDASA provides local market presence and support in the European region.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Comau: Comau (Stellantis-owned) is one of the largest dedicated automotive manufacturing automation specialists, delivering robotics, body-in-white, and EV battery cell/pack assembly lines to global OEMs — directly overlapping with Infinite Automation's interiors, exteriors, and EV battery systems turnkey scope.
• Stäubli Robotics: Stäubli is a Swiss-headquartered specialist in industrial robotics, with strong automotive applications in painting, plastic welding, and clean-room battery assembly. Its automotive robot-cell solutions compete directly with Infinite Automation's automated assembly and plastic welding lines.
• JR Automation: JR Automation (Hitachi-owned) designs and builds custom automated manufacturing and test systems for automotive and industrial customers. Its project-based, engineering-led custom automation delivery model closely mirrors Infinite Automation's turnkey approach.
• Dürr AG: Dürr is a leading global supplier of painting, sealing, gluing, and battery assembly automation to automotive OEMs. Its application-engineering portfolio in surface treatment, bonding, and EV battery lines competes head-to-head with Infinite Automation's automated surface treatment, gluing and bonding, and EV battery system offerings.
• TRUMPF: TRUMPF is a global leader in industrial laser cutting and welding systems, including automotive 3D laser cutting. Its laser cutting technology and automotive applications make it a direct peer to Infinite Automation's patented Beam-In-Motion laser cutting offering, and a potential competitor or licensee.
• GROB-Werke: GROB is a German family-owned specialist in turnkey automation systems and machining lines for the automotive industry, with strong positions in EV battery and e-drive production. Its full-line, engineering-led project delivery model closely mirrors Infinite Automation's approach to automotive turnkey solutions.

Others

• ABB Robotics: ABB Robotics & Discrete Automation is a broad incumbent offering robots, robot cells, and automotive painting/assembly solutions to global OEMs. Infinite Automation's robotics-based automated assembly and material handling overlap with ABB's automotive application centers and integrator network.

Broad incumbents

• KUKA AG: KUKA (Midea-owned) is a global robotics and automation incumbent serving automotive and general industry. Its automotive cell and line integration business directly competes with Infinite Automation's turnkey scope, while also offering broader industrial robotics that Infinite Automation may use as a supplier.
• Yaskawa Electric: Yaskawa (Motoman) is a global robotics and motion-control incumbent serving automotive welding, assembly, and material handling. Its automotive integrator ecosystem and welding/bonding automation directly overlaps with Infinite Automation's plastic welding, gluing, and automated assembly capabilities.
• FANUC Corporation: FANUC is the world's largest industrial robot manufacturer and supplies robotics, CNC, and laser cutting (including laser-integrated cutting) used in automotive manufacturing. Its BIM-adjacent laser cutting capabilities position it as both a potential supplier and competitor to Infinite Automation.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks1 record

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/infinite-automation-global

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Infinite Automation