Harrington's Smallgoods
Harrington's Smallgoods is a privately held New Zealand artisan manufacturer producing premium dry-cured bacon, sausages, ham, and black pudding from 100% NZ-sourced free-range meat at a single Miramar, Wellington facility. It sells through North Island supermarkets, Wellington-region DTC e-commerce, and B2B food-service supply to restaurants and pizzerias.
- Company typePrivate
- Founded1992
- HeadquartersMiramar, New Zealand
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Harrington's Smallgoods does
Harrington's Smallgoods Ltd is a privately held New Zealand artisan smallgoods manufacturer founded in 1992 and headquartered in a single production facility in Miramar, Wellington. The company produces premium sausages, dry-cured manuka-smoked bacon, ham, black pudding, pastrami, and specialty meats using traditional methods (multi-day dry-curing with salt/herbs/spices, manuka wood smoking) combined with modern food-safety controls including FDA-aligned nitrosamine-inhibition protocols (sodium erythorbate/ascorbate) and a Ministry for Primary Industries-registered traceability system that tracks single-source NZ pork, beef, lamb, and venison from farm to finished product. All meat is 100% New Zealand-sourced and Pigcare™ certified, and the company operates sustainable plant-based packaging developed with Exemplar NZ.
The company monetizes through three channels: (1) retail supermarket distribution across the North Island via New World, Pak'n Save, Four Square, Farro, Moore Wilson's, and independent retailers as its primary volume channel; (2) direct-to-consumer e-commerce launched April 2020, delivering curated product packs within the Wellington region for a flat NZ$8 fee; and (3) B2B food service supply to restaurants, delis, and pizzerias — with named accounts including HELL Pizza (ham, salami, chorizo, pepperoni, brisket pastrami; relationship ~20 years), Scheckter's Deli, and Monsoon Poon, plus collaboration-driven bespoke lines such as an Emerson's Pilsner Bavarian Bratwurst and a Chinese sausage co-developed for Visa Wellington on Plate. The company is 100% NZ-owned with no disclosed institutional funding and is led by General Manager Angus Black (former chef/co-owner of Vista Cafe who acquired the business from founder Colin Harrington Bridge circa 1993-94), with key operating staff including Taste Creator Terry McKee (trained in German smallgoods traditions) and Chief Sausage Seller Pete Doile.
Harrington's core customer segments are health-conscious NZ consumers willing to pay a premium for traceable, free-range, ethically sourced smallgoods (primary segment, reached through supermarket retail and DTC), supermarket/independent retailers seeking differentiated premium lines, and food service operators requiring bespoke artisan ingredients. Revenue mechanics are transaction-based one-time purchases across all three channels; pricing is not publicly disclosed, and the company has not raised external capital. Strategic positioning emphasizes provenance (NZ-only sourcing), animal welfare (Pigcare™, free-range), ethical employment (Living Wage employer since 2018), and regulatory advocacy for mandatory Country of Origin labelling on bacon and ham.
Harrington's Smallgoods firmographics
Firmographics- Name
- Harrington's Smallgoods
- Legal name
- Harrington's Smallgoods Ltd
- Website
- https://harringtonsmallgoods.co.nz
- Company type
- Private
- Founded year
- 1992
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Harrington's Smallgoods is a privately held New Zealand artisan manufacturer producing premium dry-cured bacon, sausages, ham, and black pudding from 100% NZ-sourced free-range meat at a single Miramar, Wellington facility. It sells through North Island supermarkets, Wellington-region DTC e-commerce, and B2B food-service supply to restaurants and pizzerias.
- Ownership category
- akta.pro rank
Harrington's Smallgoods industry classification
Industry- Product category
- Artisan Smallgoods
- NAICS
- Meat and Meat Product Merchant Wholesalers (42447), Meat Retailers (445240)
- SIC
- Sausages & Other Prepared Meat Products (2013), Meat Packing Plants (2011)
- akta.pro primary industry
- Cured Meats (Dry-Cured, Wet-Cured, Hams, Bacon) (AFANAEAA)
- akta.pro secondary industry
- Cooked & RTE Processed Meats (Roasts, Meatloaf, Sliced RTE) (AFANAEAF)
Keywords
Where Harrington's Smallgoods is headquartered
LocationHeadquarters
- HQ city
- Miramar
- HQ country
- New Zealand
- HQ region
- Oceania
Offices1 record
Markets served
Harrington's Smallgoods business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
Revenue model
- Retail supermarket sales: Harrington's products are sold through supermarket chains and independent retailers across the North Island including New World, Pak'n Save, Four Square, Farro, and Moore Wilson's. This represents the primary revenue channel.
- Food service / B2B supply: B2B supply of smallgoods to restaurants, cafes, and food service operators. Key accounts include HELL Pizza (supplying ham, salami, chorizo, pepperoni, beef brisket pastrami), Scheckter's Deli (pastrami for Reuben sandwiches), and Monsoon Poon (bespoke Chinese sausage).
- Direct-to-consumer online store: E-commerce storefront delivering products within the Wellington region for $8 per delivery. Launched in April 2020 to support local pork farmers during COVID-19 and expand direct consumer access. Offers curated product packs including sausages, bacon, and specialty items.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels8 records
Harrington's Smallgoods product offering
Product offeringCore offering
Harrington's Smallgoods is a New Zealand-based manufacturer of artisan smallgoods including sausages, bacon, ham, and black pudding, produced using traditional dry-curing and manuka wood smoking techniques with 100% New Zealand-sourced free-range meat.
Product overview
Harrington's Smallgoods is an artisan smallgoods company producing premium sausages, bacon, ham, black pudding, and specialty products. The product portfolio centers on core categories: streaky bacon (dry-cured and manuka-smoked, Pigcare™ certified), premium NZ ham, black pudding (original Irish-inspired recipe), and over 15 distinct sausage varieties including BBQ Pork, Pork & Fennel, Greek Sausage, Chorizo, Bratwurst, Boerewors, Beefy Best, Venison & Red Wine, Smoked Cabanossi, Beer & Cheese Kransky, Smoked Chorizo, and Texas Twister. The company also produces pastrami, lamb and rosemary sausage, and limited-edition products like chilli and chocolate black pudding. All products feature 100% New Zealand-sourced meat with an emphasis on free-range, traditional recipes, and artisan craftsmanship. Products are available in supermarkets throughout the North Island (New World, Pak'n Save, Four Square, Farro, Moore Wilson's) and via online store for Wellington region delivery.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Harrington's streaky bacon has zero added water and shows minimal shrinkage when cooked
- +2 more outcomes
Companies that use Harrington's Smallgoods
Customer profileNamed customers5 records
Segments3 records
Harrington's Smallgoods technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature5 records
Harrington's Smallgoods partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered minor and core.
- Provisions (Miramar)minorProvisions is a specialty grocery store 700 metres from Harrington's factory, founded by the Peoples Coffee team during COVID-19 lockdown. The store champions local producers and features ultra-local makers from the Miramar area. Harrington's Ultimate Bacon is stocked at Provisions, aligning with the store's mission to support local artisan food producers.
- Emerson's BreweryminorCollaboration between two well-known Kiwi companies both established in the early 1990s. Harrington's and Emerson's created a limited-edition Bavarian Bratwurst sausage using Emerson's award-winning Pilsner and Harrington's 100% Kiwi free-range pork. The product was released in November 2019 and sold through supermarkets.
- Exemplar NZcoreExemplar NZ worked with Harrington's to develop and implement new sustainable packaging technology. Lawrence Olsen, Managing Director of Exemplar NZ, oversaw the transition to recyclable packaging made from recycled and plant-based materials. The packaging is recycle-ready, with plastic from trays and bottles being recycled into new trays and bottles in a full end-to-end process.
- Monsoon PoonminorHarrington's collaborated with Wellington restaurant Monsoon Poon to create a bespoke Chinese sausage for the Visa Wellington on Plate (VWOAP) festival in August 2019. The sausage was featured in a signature dish with wok-seared sea scallops, Thai yellow curry steamed corn, Panko crumbs and pea tendrils. Harrington's Taste Creator Terry McKee developed the recipe through iterative sampling with the Monsoon Poon kitchen team.
- The Neat Meat CompanycoreHarrington's has worked with The Neat Meat Company for many years. Neat Meat is responsible for sourcing top-quality free-range pork, beef and lamb from livestock farmers across the North and South Island. They maintain strong relationships with farmers whose animals are raised according to NZ's world-class animal husbandry requirements, fed grass, hay, non-GMO corn or maize without growth hormones. This partnership underpins Harrington's field-to-fork traceability commitment.
- HELL PizzacoreHELL Pizza is a major B2B customer of Harrington's Smallgoods, supplied with ham, salami, chorizo, pepperoni, beef brisket pastrami and other smallgoods. The relationship began approximately 20 years ago when Angus Black first met HELL founder Callum Davies. HELL switched to free-range pizza toppings and sources premium beef brisket pastrami from Harrington's for special menu items including the Reuben Pizza.
- Fare Game (Venison supplier)minorFare Game is the NZ company supplying Harrington's with top-quality free-range venison from the Fiordland region and Otago. Fare Game's processing plant is Export Certified by MPI and regularly inspected by AsureQuality. This partnership ensures the venison used in Harrington's Venison & Red Wine sausages meets quality and food safety standards.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Harrington's Smallgoods competitors and assessment
Company assessmentDirect peers
- Hellers: New Zealand's largest branded smallgoods manufacturer producing sausages, bacon, ham and deli meats. Directly competes with Harrington's for supermarket shelf space across New Zealand in the same product categories.
- Donovans Smallgoods: New Zealand smallgoods producer offering processed meat products for retail. Comparable to Harrington's as a domestic competitor in sausages, bacon and related categories.
- Premier Beever International: NZ-based smallgoods manufacturer producing a range of processed meat products including sausages, bacon and ham for retail and foodservice. Direct competitor to Harrington's in core product categories.
Broad incumbents
- Tegel Foods: Largest poultry producer in New Zealand, with a broader smallgoods and processed meat portfolio. Competes indirectly with Harrington's across retail channels with significantly greater scale and national distribution.
- AFFCO New Zealand: Major New Zealand meat processor supplying beef, lamb, venison and some smallgoods. Larger-scale incumbent in the NZ meat value chain, indirectly competing with Harrington's for raw material supply and end markets.
- Alliance Group: New Zealand farmer-owned meat cooperative processing sheep, lamb, beef and venison for global markets. Overlaps with Harrington's only at the broader meat value chain level rather than in artisan smallgoods.
Emerging players
- Applegate Farms: US-based premium natural and organic cured meats brand focused on antibiotic-free, no-added-sugar and humanely raised products. Comparable to Harrington's through its premium, provenance-led positioning in cured bacon and sausage, though operating in a much larger market.
Others
- Neat Meat Company: Long-standing partner supplier of free-range pork, beef and lamb to Harrington's. Comparable as a domestic meat supplier focused on NZ-raised, ethically produced livestock rather than as a competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Harrington's Smallgoods social profiles
Digital presenceHarrington's Smallgoods financial estimates
Financial estimateRevenue estimate
Valuation estimate
Harrington's Smallgoods leadership team
Management profileNumber of profiles
Harrington's Smallgoods funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Harrington's Smallgoods M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Harrington's Smallgoods
What does Harrington's Smallgoods do?
Harrington's Smallgoods is a New Zealand-based manufacturer of artisan smallgoods including sausages, bacon, ham, and black pudding, produced using traditional dry-curing and manuka wood smoking techniques with 100% New Zealand-sourced free-range meat.
Is Harrington's Smallgoods a public or private company?
Harrington's Smallgoods is a private company. It is classified as unknown and is currently operating.
When was Harrington's Smallgoods founded?
Harrington's Smallgoods was founded in 1992. It employs 11 to 50 people.
Where is Harrington's Smallgoods based?
Harrington's Smallgoods is headquartered in Miramar, New Zealand, in the Oceania region.
How does Harrington's Smallgoods make money?
Three revenue lines are on record. Retail supermarket sales are the primary driver. The others are food service / B2B supply and direct-to-consumer online store.
Who are Harrington's Smallgoods's main competitors?
Direct peers on record are Hellers, Donovans Smallgoods and Premier Beever International. Broad incumbents are Tegel Foods, AFFCO New Zealand and Alliance Group. Applegate Farms is listed as an emerging player. Neat Meat Company is listed as an others.
Does Harrington's Smallgoods have an API?
No public API is recorded for Harrington's Smallgoods.
What industry is Harrington's Smallgoods in?
Harrington's Smallgoods's product category is Artisan Smallgoods. Its primary akta.pro industry code is AFANAEAA, Cured Meats (Dry-Cured, Wet-Cured, Hams, Bacon), with a secondary code of AFANAEAF, Cooked & RTE Processed Meats (Roasts, Meatloaf, Sliced RTE). Its NAICS code is 42447 and its SIC code is 2013.