Trusting Social

What Trusting Social does

Trusting Social (legal entity Trust IQ Pte. Ltd.) is a Singapore-headquartered AI/ML fintech, founded in 2013 by Dr. Nguyen An Nguyen, that builds alternative-data credit decisioning, digital identity verification, and customer-acquisition infrastructure for financial institutions serving underbanked consumers in Asia. The company processes 120 billion records weekly and covers more than 1 billion consumers across India, Indonesia, Vietnam, and the Philippines, with a workforce of 51-100 employees and country offices in Ho Chi Minh City, Jakarta, Manila, and Mumbai.

Its core product suite consists of Trust Scores (AI-based alternative credit and fraud scoring using telco, utility, and digital-behavior data), Trust Vision Solutions (digital onboarding with facial recognition, liveness detection, and ID cross-validation), and Smart Customer Acquisition (AI-driven lead generation with reported 10x higher disbursal rates and $800 million in personal loans facilitated). Agent Foundry, launched June 2023 on Microsoft Azure, extends the platform into generative-AI autonomous agents for enterprise workflow automation. The technology stack is supported by 20+ Ph.D. data scientists and 80+ Master of Science professionals, with AI modalities spanning predictive analytics, computer vision, anomaly detection, recommendation engines, and generative AI.

The company monetizes through an enterprise pay-per-use licensing model for credit decisions, eKYC, and portfolio-management APIs sold to banks and finance companies, alongside a partnerships/co-lending model that shares net profits with financial institution and consumer-brand partners. Distribution combines direct enterprise sales in four markets with channel partnerships including Visa Fintech Partner Connect and Microsoft Azure, and strategic anchors such as Masan Group (USD 65M Series C, Vietnam) and Genesis Alternative Ventures (venture debt). It claims 130-170+ financial institution customers across its four core markets, ISO/IEC 27001 and GDPR compliance, and selection for the Reserve Bank of India's regulatory sandbox.

Name

Trusting Social

Legal name

Trust IQ Pte. Ltd.

Website

https://trustingsocial.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

51–100 employees

Short description

Trusting Social is a Singapore-based AI/ML fintech founded in 2013 that builds alternative-data credit scoring, eKYC identity verification, and digital lending customer-acquisition platforms for 130-170+ banks and finance companies serving underbanked consumers across India, Indonesia, Vietnam, and the Philippines.

Ownership category

akta.pro rank

Product category

Alternative Credit Scoring

NAICS

Credit Bureaus (561450), Activities Related to Credit Intermediation (5223)

SIC

Services-Consumer Credit Reporting, Collection Agencies (7320)

akta.pro primary industry

Responsible AI, Security & Privacy Platforms (Safety, Guardrails, PII) (HDAEANAG)

Keywords

• Alternative credit scoring
• Identity verification
• Digital onboarding
• Fraud management
• Underbanked lending

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Offices5 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Enterprise Pay-Per-Use Licensing: Financial institutions access Trusting Social's AI capabilities (credit scoring, eKYC, identity verification, portfolio management) on a pay-per-use basis. This is the primary enterprise business model.
2. Partnerships / Co-lending Model: Trusting Social jointly creates and manages consumer credit portfolios with FI partners and shares in net profits. The company co-creates and manages credit portfolios with banks and consumer brands, sharing net profits — a reinvented co-lending model described as win-win and profitable.
3. Smart Customer Acquisition (Lead Generation): Targeting and enabling millions of underserved borrowers with frictionless digital lending experiences. The company generates revenue through lead generation and disbursal facilitation ($800M+ in personal loans facilitated).

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels6 records

Core offering

Trusting Social builds and licenses an AI-powered credit risk, identity verification, and customer acquisition platform that financial institutions use to serve underbanked consumers. Its products—Trust Scores (alternative credit and fraud scoring using telco, transactional, and behavioral data), Trust Vision Solutions (eKYC with facial recognition), and Smart Customer Acquisition (AI-driven lead generation)—are delivered via enterprise pay-per-use licensing and a co-lending/partnerships model covering 1 billion+ consumers across Asia.

Product overview

Trusting Social offers a unified platform of AI-powered credit risk, identity verification, and customer acquisition solutions to the lending industry. The core product suite consists of Trust Scores (AI-based alternative credit and fraud scoring), Trust Vision Solutions (digital onboarding with facial recognition and eKYC), and Smart Customer Acquisition (AI-powered lead generation and disbursal optimization). Agent Foundry, built on Microsoft Azure, provides generative AI agents for enterprise automation. The platform serves 130+ financial institutions across Vietnam, Indonesia, India, and the Philippines, covering over 1 billion consumers with alternative credit scoring that uses telco data, transaction patterns, and digital behavior to assess creditworthiness without traditional credit history. Trusting Social operates two business models: an Enterprise model (pay-per-use access to capabilities) and a Partnerships model (co-lending and portfolio management with FI partners).

Differentiator

Problem solved

Functional benefit

Brands

• Trust Scores: AI-based alternative credit score and fraud score suite for underwriting and fraud management insights.
• Trust Vision
• Smart Customer Acquisition
• Agent Foundry

Products and services

• Trust Scores AI-powered credit risk and fraud scoring platform that leverages Big Data and alternative data (telco, transactional, digital behavior) to underwrite underbanked consumers and detect fraud in real time for financial institutions across Asia.
• Trust Vision Solutions Digital onboarding and identity verification platform using advanced facial recognition, AI-based fraud detection, liveness detection, and ID cross-validation to enable secure eKYC for financial institutions anytime and anywhere.
• Smart Customer Acquisition AI-driven customer acquisition and lead generation platform that targets millions of credit-qualified but underserved borrowers through a frictionless digital lending experience, delivering 10x higher disbursal rates for financial institution partners.
• Agent Foundry Generative AI platform of trainable, autonomous AI agents built on Microsoft Azure and Microsoft Cloud AI that automates customer experience and enterprise workflows for financial institutions and other enterprises.

Quantifiable outcome

• 1 billion+ consumers scored across Asia
• +5 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability10 records

Feature6 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Welcome Bank (Rural Bank), Inc.coreStrategic or Co-development Partner · 24 February 2026Welcome Bank partnered with Trusting Social Philippines to launch fully digital loan application processes enabling provincial customers to apply for business, personal, and auto financing through smartphones using eKYC protocols and e-signature. The bank achieved early compliance with Anti-Financial Account Scamming Act requirements five months ahead of the June 2026 deadline. Welcome Bank is a subsidiary of South Korea's Welcome Financial Group ($3.6B in total assets).
• MicrosoftcoreTechnology or Integration · 29 June 2023Trusting Social's Agent Foundry generative AI platform was built on Microsoft Azure and Microsoft Cloud AI technologies. Trusting Social's success story is featured on Microsoft's official website. The partnership enables Trusting Social to offer AI agents to enterprises with Microsoft's cloud infrastructure.
• Reserve Bank of India (RBI)coreStrategic or Co-development Partner · 6 January 2023Trusting Social was selected by the Reserve Bank of India for participation in the regulatory sandbox initiative (fourth cohort), collaborating with HSBC and other entities to prevent and mitigate financial fraud using Trusting Social's Credit Insights & Address Verification product.
• UNO Digital BankcoreStrategic or Co-development Partner · 19 December 2022Trusting Social partnered with UNO Digital Bank (leading digital bank in the Philippines) to drive financial inclusion by leveraging Trusting Social's AI-powered credit scoring platform. UNO uses Trusting Social's technology for seamless customer onboarding and credit scoring, particularly leveraging telco data for the Philippine market with ~157 million prepaid mobile subscribers.
• Visa (Fintech Partner Connect)coreGTM or Marketing Partner · 26 May 2021Trusting Social joined Visa Fintech Partner Connect to help banks and other lenders build profitable credit card and credit line portfolios targeting underserved consumers. Through this program, Trusting Social gains access to Visa's extensive bank and lender network for rapid enterprise distribution.
• PVcomBankcoreStrategic or Co-development Partner · 16 February 2020PVcomBank partnered with Trusting Social Vietnam for Credit Insights to underwrite retail banking customers for personal loans and credit cards, enabling better risk management and faster customer onboarding. The partnership was set to expand to a broader suite of solutions to help PVcomBank grow its high-quality retail portfolio.
• World Economic ForumminorStrategic or Co-development PartnerTrusting Social's Head of Identity Geoffrey See co-authored a World Economic Forum report on cross-border payments policy recommendations, alongside contributors from Visa, Uber, PayPal, Mastercard, World Bank, SWIFT, and International Chamber of Commerce.

Scale indicators10 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Upstart: AI lending marketplace using alternative data to underwrite personal loans. Competes with Trusting Social's core alternative-credit-scoring and Smart Customer Acquisition thesis, with a more consumer-facing business model.
• Tala: Mobile-first lending platform using alternative data (including mobile device telemetry) to underwrite underbanked consumers in emerging markets (Mexico, India, Philippines). Direct competitor in Trusting Social's Philippines/India footprint and in the alternative-data underwriting niche.
• Branch International: Provides instant digital loans to underbanked consumers in Africa and India using smartphone data. Comparable to Trusting Social in using alternative mobile/telco data for credit decisions and targeting the same underbanked consumer segment.
• Credolab: Alternative-data credit scoring using device metadata, telco, and behavioural signals for banks and lenders in emerging markets (strong APAC presence including Indonesia, Philippines, Vietnam). Closest direct competitor to Trusting Social's telco-data underwriting in Southeast Asia.
• Scienaptic AI: Enterprise AI credit-decisioning platform used by banks and credit unions. Direct competitor to Trusting Social's Trust Scores platform, with overlapping bank-customer profile and AI underwriting approach.
• Zest AI: US-based AI credit underwriting platform serving banks and lenders with alternative-data scoring models. Closest direct analogue to Trusting Social's Trust Scores product, though focused on the US market rather than emerging Asia.
• Lenddo (LenddoEFL): Alternative-data credit scoring using psychometrics, telco, and digital footprint for emerging-market underbanked consumers, with operations in India, Indonesia, Philippines, Vietnam, Thailand and Colombia. Among the most direct regional competitors to Trusting Social.

Broad incumbents

• Onfido: AI-based digital identity verification and eKYC provider serving banks and fintechs globally, with established APAC coverage. Competes with Trusting Social's Trust Vision Solutions in the digital onboarding and identity verification layer.
• GBG (GB Group): Global identity verification and fraud prevention vendor serving banks and fintechs across APAC. Overlaps with Trusting Social's Trust Vision (eKYC) and fraud-scoring products as a larger, more established incumbent with broader geographic reach.
• Experian Asia-Pacific: Global credit bureau operating across APAC, offering consumer credit reports, scoring, and analytics. Competes head-on with Trusting Social's Trust Scores in serving large banks' underwriting needs, with stronger legacy credit-bureau data assets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/TrustingSocial
• LinkedInlinkedin.com/company/trustingsocial

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Subsidiaries1 record

Funding overview

Funding rounds7 records

Investors9 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Trusting Social