Brasseries de Bourbon

What Brasseries de Bourbon does

Brasseries de Bourbon is a Réunion-based beverage manufacturer founded on April 2, 1962, producing and distributing beer and soft drinks for the local market on the French overseas department in the Indian Ocean. The company's core capability is conventional beer brewing and beverage production, with operations headquartered in Saint-Denis, Réunion, and a stated headcount range of 101–250 employees.

The company operates within a geographically bounded market, distributing its products through local channels to retailers and consumers across Réunion. Its business model centers on one-time sales of locally brewed alcoholic and non-alcoholic beverages, with no publicly disclosed pricing structure. A distinctive cost-side feature is its participation in the European Union's FEDER-FSE+ Réunion programme (2023–2025), which co-finances the transportation surcharge on imported inputs used in local production, effectively reducing landed input costs.

No information on the company's specific product portfolio, brand lineup, customer concentration, revenue, ownership structure, management team, or financial performance is disclosed in the available source material. The corporate website is active and runs consumer marketing initiatives such as the Dodo d'or promotional contest, indicating ongoing operations and brand engagement activity, but broader commercial, financial, and strategic data is not available for deeper assessment.

Name

Brasseries de Bourbon

Legal name

Brasseries de Bourbon

Website

https://brasseriesdebourbon.com

Company type

Private

Founded year

1962

Operating status

Operating

Headcount range

101–250 employees

Short description

Brasseries de Bourbon is a Réunion-based brewery founded in 1962 that produces and distributes beer and soft drinks to consumers and local retailers across the French overseas department of Réunion.

Ownership category

akta.pro rank

Product category

Brewery

NAICS

Breweries (31212), Soft Drink Manufacturing (312111), Beer and Ale Merchant Wholesalers (424810)

SIC

Beverages (2080), Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180), Bottled & Canned Soft Drinks & Carbonated Waters (2086)

akta.pro primary industry

Regional & National Breweries (THAFALAD)

Keywords

• Beer production
• Beverage manufacturing
• Brewery operations
• Soft drinks production
• Local brewing

Headquarters

HQ city

Saint-Denis

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure

Revenue model

1. Beverage Sales: Sale of brewed alcoholic beverages (beer) produced locally in Réunion, with support for reducing input transportation costs through EU funding.

Distribution channels1 record

Marketing channels2 records

Core offering

Brasseries de Bourbon is a producer and distributor of beer and soft drinks. The company operates a local brewing operation in Réunion (a French overseas department), producing alcoholic and non-alcoholic beverages for the Réunion market. It was founded on April 2, 1962, and serves retailers and consumers on the island through local distribution channels.

Product overview

Brasseries de Bourbon is a brewery company based in Réunion, France, founded on April 2, 1962. The source material consists of an age verification page and contest entry form, which do not provide details about the company's specific product portfolio, beer brands, or beverage offerings.

Differentiator

Problem solved

Functional benefit

Products and services

• Beer Locally brewed beer produced in Réunion by Brasseries de Bourbon for sale to retailers and consumers on the island.
• Soft drinks Locally produced soft drinks distributed by Brasseries de Bourbon alongside its beer portfolio in the Réunion market.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves2 records

Expansion highlights2 records

Broad incumbents

• Heineken: Global brewer with extensive African operations through subsidiaries such as Nigerian Breweries and other regional holdings. Comparable as an incumbent global brewing platform that increasingly targets growth in island and emerging markets like Réunion.
• Carlsberg Group: Global brewing group owning Kronenbourg and other regional brands across Europe, Asia, and Africa. Comparable as a broad incumbent brewer whose scale, brand portfolio, and distribution networks anchor competitive benchmarks for any regional brewery.
• Anheuser-Busch InBev: World's largest brewer with deep presence in Africa via AB InBev's Africa zone operations. Comparable as a broad incumbent with the marketing scale and portfolio breadth to pressure regional players, and a potential entrant into Réunion via trade and distribution partnerships.
• Kronenbourg (Carlsberg Group): Iconic French beer brand owned by Carlsberg Group. Comparable as the historic national-French brewery benchmark that Brasseries de Bourbon would compete against for cross-border brand recognition in the local Réunion market.

Regional players

• East African Breweries Limited (EABL): Diageo-associated brewery operating across East Africa (Kenya, Uganda, Tanzania) with beer and emerging-categories exposure. Comparable as a large regional brewery serving multilingual African consumer markets, though not Francophone or Indian Ocean geography.
• Nigerian Breweries: Heineken-owned leading brewery in Nigeria with a broad beer and malt beverage portfolio. Comparable as a high-volume regional African brewer, providing a useful peer for unit-economics benchmarking across distributed island/regional brewing models.

Direct peers

• Castel Group: French family-controlled beverage group owning breweries and beverage operations across francophone Africa and the Mediterranean. Comparable as a multi-market brewer/distributor with overlapping regional beer and soft-drink portfolios and a similar exporter-of-beverages-into-island/regional-territory model.
• Brasseries du Maroc: Moroccan brewery producing beer and beverages for domestic and regional North African consumption. Comparable regional brewery with similar scale, multi-product format, and route-to-market characteristics to Brasseries de Bourbon.
• Société des Brasseries du Cameroun (SABC): Cameroon-based brewery owned by Castel Group, producing beer and soft drinks for a regional African market. Comparable as an established regional brewery with diversified beverage output and similar distribution-driven go-to-market.
• STAR Madagascar (formerly Brasseries et Glacières de Madagascar): Indian Ocean brewery and bottler operating in Madagascar with a diversified beer and soft-drinks portfolio. Direct geographic analogue to Brasseries de Bourbon — same Indian Ocean francophone island context and same multi-beverage production business model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/131420426936012
• LinkedInlinkedin.com/company/brasseries-de-bourbon-sa

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Brasseries de Bourbon