Bietigheimer Wohnbau

What Bietigheimer Wohnbau does

Bietigheimer Wohnbau GmbH is a municipally owned (kommunales Wohnungsunternehmen) full-service real estate company headquartered in Bietigheim-Bissingen, Baden-Württemberg, Germany, founded in 1958 and wholly owned by the City of Bietigheim-Bissingen. The company operates across the Stuttgart metropolitan region (mittlerer Neckarraum) and serves individual renters, condominium owner associations (WEG), residential property buyers, and municipalities. Its business spans the full lifecycle of residential real estate: land development and consolidation (Umlegung & Erschließung), project management and general contractor services (Projektsteuerung & Generalübernehmer), new construction as a developer (Bauträger) with sub-brands such as Aurain Green Living and freiraum Remseck-Aldingen, brokerage and valuation (Maklertätigkeit), rental management of 2,000+ apartments (Mietverwaltung), condominium management (WEG-Verwaltung), and subsidized housing (Geförderter Wohnraum).

Revenue is generated through a mix of recurring fees (rental management, WEG administration, subscription-style service contracts), transaction fees (brokerage sales), and one-time development proceeds from new condominium and rental property sales. Pricing is not publicly disclosed, but rental listings range from approximately €480/month to €1,700/month and for-sale units from roughly €115,000 to €1.49 million. Distribution is direct, via the company website, dedicated sales/rental hotlines, an internal sales team, and a self-serve customer portal; marketing also extends to Instagram, LinkedIn, YouTube, and WhatsApp channels.

The technology stack is conventional for a regional property manager rather than tech-forward: a digital customer portal, fiber-optic building infrastructure, digital door intercoms with cameras, and modern construction meeting KfW energy efficiency standards (KfW 40, KfW 55 EE). The company's brand is differentiated locally by 65+ years of operating history, more than 21,000 cumulative customers served, 1,000+ hectares of municipal land development experience, integrated in-house architectural and engineering capacity, and 22 consecutive years of the regional 'Qualitätskelle' quality award. Management is led by Managing Director Carsten Schüler, supported by department heads across rental management, brokerage, land acquisition, development, and HR.

Name

Bietigheimer Wohnbau

Legal name

Bietigheimer Wohnbau GmbH

Website

https://bietigheimer-wohnbau.de

Company type

Private

Founded year

1958

Operating status

Operating

Short description

Bietigheimer Wohnbau GmbH is a municipal, full-service real estate company in the Stuttgart metropolitan region providing land development, new construction, brokerage, rental management of 2,000+ apartments, and condominium administration to residents, homeowner associations, and municipalities.

Ownership category

akta.pro rank

Product category

Residential Real Estate Services

NAICS

Residential Property Managers (531311), Lessors of Residential Buildings and Dwellings (53111), New Housing For-Sale Builders (236117), New Multifamily Housing Construction (except For-Sale Builders) (236116)

SIC

Operators Of Apartment Buildings (6513), Real Estate Agents & Managers (For Others) (6531), General Bldg Contractors - Residential Bldgs (1520), Land Subdividers & Developers (No Cemeteries) (6552)

akta.pro primary industry

Multifamily Apartment Property Management (BPAJAFAA)

akta.pro secondary industries

Association Maintenance, Vendor & Capital Project Management (BPAJAHAM), Residential Land Development & Subdivision Homebuilding (Build-to-Sell Communities) (IMAFABAL), Residential Design-Build & Renovation-Integrated Builders (IMAFABAE)

Keywords

• Residential real estate services
• Property management services
• Condominium administration services
• Rental property management
• Land development services

Headquarters

HQ city

Bietigheim-bissingen

HQ country

Germany

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. WEG-Verwaltung (Condominium Management): Professional management of residential property communities, handling administrative, technical, and financial matters for homeowner associations
2. Mietverwaltung (Rental Management): Management of over 2,000 rental apartments including tenant relations, rent collection, maintenance, and service charge settlements
3. Maklertätigkeit (Brokerage): Real estate brokerage and valuation services for property sales and purchases
4. Bauträger (Property Development): Development and sale of new construction residential properties including apartments and single-family homes
5. Umlegung und Erschließung (Land Development): Land consolidation and development services for municipalities, including infrastructure development and planning
6. Projektsteuerung (Project Management): Project steering and general contractor services for municipalities and developers

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Bietigheimer Wohnbau GmbH is a municipal housing company operating in the Stuttgart metropolitan region. It develops, builds, sells, and rents residential real estate, manages over 2,000 rental apartments, administers homeowner associations (WEG-Verwaltung), provides brokerage and property valuation services, and executes land development and project management services for municipalities.

Product overview

Bietigheimer Wohnbau is a leading real estate company in the Stuttgart region with over 65 years of experience, serving as both a full-service property management provider and a real estate developer. The company operates a platform-plus-services model centered around core property management offerings (WEG-Verwaltung, Mietverwaltung), brokerage services (Maklertätigkeit), and development expertise (Bauträger). Supporting services include land development (Umlegung & Erschließung), project management (Projektsteuerung & Generalübernehmer), and land acquisition (Grundstücksankauf). The company manages a diverse portfolio including new construction sub-brands such as Aurain Green Living (44 apartments, KfW EH 40 QNG), freiraum Remseck-Aldingen (64 apartments across 10 buildings, KfW 55 EE), Althofener Straße Tamm (9 terraced houses + 2 semi-detached), Wohndomizil am Steppi Steinheim (31 apartments with assisted living), Wilhelmshöhe Korntal-Münchingen (5 exclusive units), and das Lehen Asperg (4 townhouses + 34 apartments). Additional offerings include property sales and rental platforms, subsidized housing (Geförderter Wohnraum), and sustainability initiatives (Green Building). A complimentary tool, the AfA-Rechner, provides tax depreciation calculations for prospective buyers.

Differentiator

Problem solved

Functional benefit

Brands

• Aurain Green Living: Modern residential project in Bietigheim-Bissingen featuring 44 high-quality planned apartments with sustainable construction (KfW EH 40 QNG standard, district heating, photovoltaics, green roof areas).
• freiraum Remseck-Aldingen

Quantifiable outcome

• Manages over 2,000 rental apartments
• +2 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

One partnership is on record.

• Kleeblatt gGmbHcoreStrategic or Co-development PartnerPartnership for assisted living services at the 'Wohndomizil am Steppi' project in Steinheim an der Murr. Kleeblatt gGmbH provides care services for 23 barrierefrei accessible assisted living apartments out of 31 total units in the development.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Regional players

• SAGA Siedlungs-Aktiengesellschaft Hamburg: Hamburg's municipal housing company operating the same kommunales Wohnungsunternehmen model with rental, WEG, and development services, but serving a different northern German metro.
• GESOBAU AG: Berlin's municipal housing company providing rental and property management services for tens of thousands of units under the same public-ownership model as Bietigheimer Wohnbau, in a different German city.
• Nassauische Heimstätte | Wohnstadt: Hessian municipal housing group with a comparable full-service residential offering (rental, WEG, development, brokerage) operating primarily in Hessen rather than Baden-Württemberg.

Broad incumbents

• Vonovia SE: Germany's largest residential property company managing hundreds of thousands of apartments nationwide. Competes with BW for the same tenant and buyer pool, though at vastly greater scale and as part of a national, listed portfolio.
• LEG Immobilien AG: DAX-listed residential property manager with a service model covering rental, WEG and tenant services comparable to Bietigheimer Wohnbau, but operating across multiple German states rather than a single metro.
• Deutsche Wohnen SE: Major German residential real estate company with property management, development and rental operations that overlap with BW's offerings, primarily concentrated in Berlin and other urban markets.

Direct peers

• GWG Stuttgart: Major Stuttgart-area residential housing provider offering rental, WEG, and development services directly overlapping Bietigheimer Wohnbau's service portfolio in the same regional competitive set.
• Stuttgarter Wohnungs- und Städtebaugesellschaft (SWSG): Stuttgart's own municipal housing company, operating the same kommunal housing model with rental management, WEG administration, and new development in the same Stuttgart metro market as Bietigheimer Wohnbau.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCKQsmk7e6Ua2VT8WXcuHNSw
• LinkedInlinkedin.com/company/bietigheimer-wohnbau-gmbh
• Instagraminstagram.com/bietigheimer_wohnbau/?hl=de

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bietigheimer Wohnbau