A pirate

What A pirate does

Burocad is a privately-held Belgian custom printing and visual communications company headquartered in Peer (Limburg), with a secondary customer-pickup locker site at Corda Campus Hasselt. The firm serves B2B customers across Retail, Events/Trade Shows, Corporate, and Healthcare verticals, with named enterprise reference customers including IKEA, Bonhams, Royal Crown, Nerdland Festival, Wilms, MIYO by CarCave, Oogcentrum Brugge, and Grand Bazar Antwerpen. Service delivery spans Belgium, the Netherlands, Luxembourg, and France.

The company's offering is built on two technical foundations: (i) UV digital printing described as among the first UV printer installations in Europe, capable of producing prints up to 3.2 meters wide at 600-1080 dpi resolution across seven colors (including white) at speeds claimed to be up to 5x faster than traditional digital printers; and (ii) proprietary honeycomb cardboard display products (Polly, Wallter, Jeroom, SIRI, TEO) made from 16mm recyclable honeycomb cardboard with load capacity up to 100kg. Production is conducted in-house from concept design and 3D visualization through printing, finishing (cutting tables, folding, lamination, confection workshop for flags and banners), assembly, and on-site installation.

Burocad generates revenue through one-time project-based fees for custom print jobs (XXL prints, exhibition stands, signage, facade advertising, displays, packaging, textile, window films, LED frames), bundled design and consulting services, and professional installation across Benelux and France. Pricing is entirely quote-based via the website quote request form, with self-imposed earlier deadlines cited as a delivery differentiator. The company operates as a partner of the Graphius printing group and traces an 80-year operational heritage through predecessor Pelegrie, which informs its prepress color management discipline.

Name

A pirate

Legal name

Burocad

Website

https://burocad.be

Company type

Private

Founded year

1945

Operating status

Operating

Headcount range

11–50 employees

Short description

Burocad is a privately-held Belgian custom printing and visual communications company serving B2B customers in retail, events, corporate, and healthcare with UV-printed XXL prints, cardboard displays, exhibition stands, signage, packaging, and on-site installation across Benelux and France.

Ownership category

akta.pro rank

Headquarters

HQ city

Peer

HQ country

Belgium

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Custom Print Services: Project-based custom printing services including XXL prints, signage, facade advertising, exhibition stands, displays, packaging, promotional materials, textile printing, window signage, and LED frames. Pricing is quote-based per project with no publicly listed pricing.
2. Design & Consulting Services: Creative concept design, consultation, and co-creation services integrated into project delivery. Prepress services and material advisory included.
3. Installation & Placement Services: On-site installation and placement services in Belgium, Netherlands, Luxembourg, and France, including mobile units and specialized equipment for indoor and outdoor mounting.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Burocad is a B2B custom print and visual communications producer offering large-format UV prints, honeycomb cardboard POS displays, trade show booths, facade advertising, window graphics, LED frames, custom packaging, and promotional materials. Projects are scoped via quote, produced in-house in Peer, Belgium (concept design, 3D visualization, UV printing, finishing), and delivered with on-site installation across the Benelux and France. The company traces its expertise to 80 years of prepress and photography heritage through predecessor Pelegrie.

Product overview

Burocad offers a comprehensive print and visual communication portfolio under one roof, combining custom cardboard/honeycomb displays with large-format UV printing technology. The core offerings include: Kartonnen Displays (custom cardboard POS displays), XXL Prints (large-format visuals up to 3+ meters using UV technology), Beursstanden (trade show booths), Gevelreclame & Signalisatie (facade advertising), Raambestickering (window films), LED Frames, Verpakkingen (custom packaging), and Promotiemateriaal. Named sub-products include Polly Display (cardboard podium), and various modular displays like Wallter, Jeroom, TEO, and SIRI. The company operates an in-house prepress department and finishing workshop, and is a partner of Graphius.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Print resolution 600-1080 dpi
• +3 more outcomes

Named customers10 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• GraphiusminorStrategic or Co-development PartnerBurocad is a partner of Graphius, a printing industry group. Graphius is a Belgian printing company group that may provide shared resources, purchasing power, or industry collaboration.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Graphius: Belgian commercial printing group and explicit Burocad partner. Operates a much broader book printing, packaging, and label portfolio across the Benelux market, overlapping with Burocad on packaging and commercial print.
• Durst Group: Italian-headquartered manufacturer of UV inkjet and digital production printing systems, including wide-format and label presses. Highly relevant as a technology peer whose UV printers compete with the equipment class Burocad deploys.
• Mimaki: Japan-based manufacturer of UV/LED inkjet printers, cutting plotters, and sign-making equipment sold to commercial print and signage shops worldwide. Adjacent peer competing with the same wide-format UV technology stack Burocad uses.
• 4imprint: Large direct-mail and promotional products specialist serving B2B customers across Europe and North America. Comparable on direct mailing, branded promotional materials, and corporate customer overlap.
• Cimpress: Global custom printing platform (parent of Vistaprint and several European brands) serving small business and enterprise customers with custom signage, packaging, and promotional products. Comparable in offering custom print and signage at scale but with a much larger capital base.
• Agfa-Gevaert: Belgian-headquartered imaging and printing technology company with inkjet, prepress, and industrial printing solutions. Comparable to Burocad as a Belgian-rooted printing technology player and overlaps in prepress/inkjet.
• Roland DG: Manufacturer of UV printers, print-and-cut devices, and signage solutions used by print service providers globally. Comparable to Burocad via the equipment ecosystem powering comparable custom signage and display shops.
• Onlineprinters (unitedprint): European online printing platform offering standardized commercial print, packaging, and signage products at scale. Comparable to Burocad on commercial print and packaging categories but competes via volume-based, standardized pricing versus Burocad's bespoke model.
• HP (Indigo / Large Format): Global manufacturer of commercial digital presses (HP Indigo) and large-format Latex/UV printers used by print service providers. Comparable as the underlying technology supplier for many of Burocad's direct and indirect competitors in commercial and wide-format print.

Direct peers

• Spandex: European distributor of wide-format print materials, signage substrates, and finishing consumables serving sign-makers and visual communications shops. Highly comparable in serving the same trade show, retail signage, and large-format print customer base across Benelux.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/burocad
• Instagraminstagram.com/burocad
• Facebookfacebook.com/burocadimagineitprintit

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

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