Direct SCPI

What Direct SCPI does

Direct SCPI is a French digital distribution platform for SCPI (Société Civile de Placement Immobilier) investments, operated by SERENITEO SARL under the Sereniteo Investissement wealth management group. Founded in 2010 and headquartered at 91 Rue du Faubourg Saint Honoré, Paris, the company positions itself as a pioneer in internet-based SCPI distribution, enabling French individual investors to access and combine multiple SCPI products from different management companies through a digital platform supported by dedicated coaching. The service is offered free of charge to end investors, with revenue generated through affiliate and referral arrangements with SCPI management companies rather than direct customer fees; the underlying legal entity has registered capital of €118,000.

The platform curates access to 10 SCPI products spanning international, European, logistics, ISR-labeled, and emerging strategies, sourced from management companies including Corum, Alderan, Atland Voisin, IROKO, Theoreim, Remake, Arkéa REIM, and Axipit Real Estate Partners. Customers engage through two primary channels: personalized coaching for patrimonial analysis and bespoke portfolio construction, or a self-serve online subscription via the SCPI Sign partnership. Three core investment modules are available — cash purchase (SCPI au Comptant), credit-financed purchase (SCPI à Crédit), and bare ownership (SCPI en Démembrement) — with supporting services including the Mix SCPI portfolio construction offering and the Pas de Stress full-service management package that includes tax declaration assistance. Technical infrastructure is provided via OVH hosting, and the company is GDPR-compliant with an appointed DPO.

Direct SCPI targets French individual investors across three primary personas: working individuals seeking supplementary rental income, active individuals building retirement capital through credit-financed SCPI purchases, and high-net-worth taxpayers using bare ownership structures for IFI optimization and estate planning. Minimum investments range from €200 on certain entry-level SCPIs to €6,000 on others, with entry points for SCPI investment generally as low as €2,000. The underlying business model is purely intermediary: Direct SCPI acts as a marketing and distribution layer without proprietary SCPI products, charging no fees to customers and instead earning commissions or referral fees from the SCPI management companies whose products are placed through the platform. Geographic reach is concentrated in France for customer acquisition, while the underlying SCPI vehicles invest across eight European countries (France, Germany, Netherlands, Spain, Italy, Belgium, Ireland, Portugal).

Name

Direct SCPI

Legal name

SERENITEO SARL

Website

https://directscpi.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Direct SCPI is a French digital distribution platform that connects individual investors with 10 SCPI real estate products from multiple management companies via free personalized coaching and online subscription, operating under Sereniteo Investissement.

Ownership category

akta.pro rank

Product category

Real Estate Investment Advisory

NAICS

Portfolio Management and Investment Advice (523940)

SIC

Investment Advice (6282), Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Special Purpose & Alternative Asset Brokerage (BPAJABAH)

Keywords

• SCPI distribution
• Real estate investment
• Wealth advisory
• Patrimonial coaching
• Stone-paper investment

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. SCPI Distribution: Direct SCPI acts as a distribution intermediary for SCPI (Société Civile de Placement Immobilier) products. The company earns revenue through partnerships with SCPI management companies and provides investors access to a curated selection of SCPI products without additional entry fees. The service is described as 100% free for customers, with revenue generated from SCPI management company partnerships and distribution arrangements.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Direct SCPI is a digital distribution platform that provides individual investors with free personalized coaching to build diversified SCPI (French real estate investment trust) portfolios by combining products from multiple management companies. The service includes patrimonial studies, ongoing advisory, tax-declaration assistance, and access to 10 curated SCPI products offered through cash, credit-financed, or bare ownership (démembrement) structures. Revenue is generated through affiliate/referral commissions from SCPI management companies rather than customer fees.

Product overview

Direct SCPI is a digital SCPI investment advisory platform that offers a core coaching service to help investors build personalized SCPI portfolios by mixing products from multiple management companies. The platform provides three investment modules: SCPI au Comptant (cash purchase with immediate income), SCPI à Crédit (leveraged investment with tax benefits), and SCPI en Démembrement (bare ownership structure). Additional services include Mix SCPI (portfolio construction combining 10 SCPI sub-brands: CORUM ORIGIN, CORUM EURION, TRANSITIONS EUROPE, ACTIVIMMO, LOG IN, IROKO ZEN, REMAKE LIVE, EPARGNE PIERRE EUROPE, COMETE, and UPEKA) and Pas de Stress (full-service management with tax filing assistance).

Differentiator

Problem solved

Functional benefit

Products and services

• Direct SCPI Advisory Service

Quantifiable outcome

• SCPI average distribution rate of 4.52% in 2023
• +2 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered core and minor.

• Sereniteo InvestissementcoreOthersDirect SCPI belongs to the Sereniteo Investissement group, a wealth management group. Sereniteo is the parent company operating Direct SCPI as its digital SCPI distribution platform.
• SCPI SigncoreTechnology or IntegrationSCPI Sign is the pure digital player for online SCPI subscription. Direct SCPI partners with SCPI Sign to enable customers to subscribe to SCPI products 100% online through the scpisign.com platform.
• Axipit Real Estate Partners / Aquila AMminorChannel Partner/ Reseller/ DistributorAxipit Real Estate Partners, subsidiary of Aquila AM (€1.5B+ assets under management), is the management company behind SCPI UPEKA offered on Direct SCPI platform.
• AlderanminorChannel Partner/ Reseller/ DistributorAlderan is the management company for SCPI Comète and SCPI Activimmo offered on Direct SCPI platform, specializing in international and logistics real estate.
• Atland VoisinminorChannel Partner/ Reseller/ DistributorAtland Voisin is the management company behind SCPI Épargne Pierre Europe offered on Direct SCPI platform, experienced SCPI manager with AMF visa since November 2022.
• CorumcoreChannel Partner/ Reseller/ DistributorCorum is the management company for SCPI Corum Origin and SCPI Corum Eurion offered on Direct SCPI platform. With €2.94B+ capitalisation and 72,000+ associates for Corum Origin alone, Corum is a major SCPI provider.
• IROKOminorChannel Partner/ Reseller/ DistributorIROKO is the management company for SCPI Iroko Zen offered on Direct SCPI platform, a pan-European SCPI with over €1.4B capitalisation.
• TheoreimminorChannel Partner/ Reseller/ DistributorTheoreim is the management company for SCPI Log In offered on Direct SCPI platform, specializing in industrial and logistics real estate.
• RemakecoreChannel Partner/ Reseller/ DistributorRemake is the management company for SCPI Remake Live offered on Direct SCPI platform, recognized as Best SCPI 2023 with 9.79% yield.
• Arkéa REIMminorChannel Partner/ Reseller/ DistributorArkéa REIM is the management company for SCPI Transitions Europe offered on Direct SCPI platform, part of the Arkéa banking group.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Altaprofits: Altaprofits is a French online wealth advisory and life-insurance platform that competes for retail-investor savings allocation and offers an overlapping advisory-led value proposition.
• Fortuneo Banque: Fortuneo is a French online bank offering SCPI and broader savings/investment products as part of its full-service retail banking platform, comparable as a broader incumbent competing for the same retail-investor pool.
• Boursorama Banque: Boursorama is the largest online bank in France and offers SCPI products and broader savings/investment options, competing for the same retail-investor wallet but as part of a much wider product portfolio.
• Linxea: Linxea is a French online investment platform focused on assurance-vie and other savings products; it competes with Direct SCPI for retail savings allocation decisions and could expand into SCPI distribution.
• Meilleurtaux: Meilleurtaux is a French financial advisory and comparison platform that spans mortgage, savings, and investment products, overlapping with Direct SCPI's advisory-driven retail-investor segment.
• Corum: Corum is a major SCPI management company (€2.94B+ in Corum Origin alone) that also runs direct distribution; it is both a partner and partial competitor to Direct SCPI as issuers increasingly pursue direct-to-consumer models.

Direct peers

• Placement-direct.fr: Placement-direct.fr is a French online distribution platform for SCPI and other savings/investment products; it competes directly with Direct SCPI in the digital SCPI subscription market.
• MeilleursSCPI: MeilleursSCPI is a French SCPI comparison, ranking, and information site that captures investor attention at the top of the funnel — overlapping with Direct SCPI's content-marketing approach.
• La Centrale des SCPI: La Centrale des SCPI is a leading SCPI comparison and distribution platform in France; it directly competes with Direct SCPI for retail investors researching and subscribing to SCPI products.
• SCPI Sign: SCPI Sign is the pure digital SCPI subscription platform and a Direct SCPI partner, enabling 100% online SCPI subscription. It competes head-to-head for digitally-oriented self-directed SCPI investors in France.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/DirectSCPI
• Facebookfacebook.com/DirectSCPI
• LinkedInlinkedin.com/company/direct-scpi

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Direct SCPI