What APV does

APV S.A. is a Chilean industrial equipment distributor and technical solutions provider specializing in paint and coating application technology, operating from Santiago for over 55 years. The company distributes airless painting equipment, plural-component polyurea systems, double diaphragm pumps, surface preparation machinery, thermal insulation equipment, road marking systems, and quality control instruments from at least 9 international brands including Graco, Wagner, Elcometer, Tecnopol, Airtec, Euromair, Kremlin, Uniram, and Zehntner, with exclusive or authorized distributor rights for each in Chile. APV also offers its own APVpro branded compressors.

The company generates revenue through one-time equipment sales (ranging from approximately $1,470 USD for entrepreneur decorative painting packages to $21,000+ USD for industrial polyurethane spray foam systems), recurring sales of original spare parts and accessories, specialized technical services (equipment commissioning, certified repair, training), and waterproofing chemical products from Tecnopol. Its go-to-market is sales-led with direct expert consultation via phone, email, and a comprehensive showroom at its Pudahuel headquarters near Santiago airport, supplemented by an e-commerce platform on apv.cl and nationwide dispatch services. APV serves six primary verticals: mining, construction, road marking and traffic safety, industrial manufacturing and workshops, waterproofing and structural protection, and a horizontal segment of entrepreneurs and independent contractors.

APV's core value proposition rests on being the only channel in Chile where contractors can access the breadth of these premium international brands under one roof, backed by certified technical service, original spare parts, technical training events (Jornadas Tecnológicas), and compliance support with international standards (ASTM, ISO, NACE). The company is recognized as a market leader in Chile, serves government clients including MOP Chile for road marking equipment, and holds the unique position of being the only Airtec distributor in South America. APV is privately held with no disclosed institutional investors, no subsidiaries, and operates exclusively within the Chilean market.

Name

APV

Legal name

APV S.A.

Website

https://apv.cl

Company type

Private

Founded year

1968

Operating status

Operating

Headcount range

11–50 employees

Short description

APV S.A. is a Santiago-based industrial equipment distributor that has served the Chilean market for over 55 years, exclusively distributing premium international brands of paint, coating, waterproofing, and surface preparation equipment to construction, mining, road marking, and industrial clients.

Ownership category

akta.pro rank

Product category

Industrial Painting and Coating Equipment

NAICS

Commercial and Service Industry Machinery Manufacturing (33331), Industrial and Commercial Fan and Blower and Air Purification Equipment Manufacturing (333413)

SIC

Paints, Varnishes, Lacquers, Enamels & Allied Prods (2851), Industrial Instruments For Measurement, Display, And Control (3823)

akta.pro primary industry

Industrial & Commercial Painting/Coatings/Surface Treatment (IMAIAAAK)

Keywords

• Industrial painting equipment
• Airless spray technology
• Road marking equipment
• Surface preparation machinery
• Waterproofing and insulation systems

Headquarters

HQ city

Santiago

HQ country

Chile

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Equipment Sales: APV generates revenue through the sale of industrial equipment for painting, coating application, surface preparation, road marking, thermal insulation, and quality control. They sell equipment from international brands including Graco, Wagner, Elcometer, Euromair, Airtec, Tecnopol, Kremlin, Uniram, and Zehntner.
2. Accessories and Spare Parts: Sale of original spare parts, nozzles, hoses, guns, filters, repair kits, and lubrication oil for the equipment brands they distribute
3. Technical Services: Specialized technical service including maintenance, diagnosis, and repair of equipment; equipment assembly and mounting; field startup and training services; and dispatch services throughout Chile
4. Waterproofing and Coating Products: Sale of Tecnopol waterproofing products including polyurethane membranes, polyurea coatings, Tecnofoam insulation, and related chemical products

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels9 records

Core offering

APV distributes and supplies industrial painting and coating application equipment, including high-pressure airless systems, road marking machinery, surface preparation equipment, polyurea and thermal insulation application systems, quality control instruments, and waterproofing products, primarily under brands such as Graco, Wagner, Elcometer, Tecnopol, Airtec, and Euromair. The company also sells a full range of original accessories and spare parts, and provides specialized technical services including equipment commissioning, certified maintenance and repair, on-site training, and ongoing post-sale advisory throughout Chile.

Product overview

APV is an industrial equipment distributor and technical solutions provider operating in Chile for over 55 years, offering a comprehensive portfolio of equipment, instruments, chemical products, and specialized services for the application of paints, coatings, and specialty materials. The core portfolio centers on high-pressure airless painting and coating application equipment, supplemented by specialized equipment for textured coatings, wall paste, projected gypsum, thermal insulation (polyurethane foam and cellulose), polyurea application, road marking, surface preparation (shot blasting, scarifying, grinding), and quality control instruments. APV also supplies process technology equipment (double diaphragm pumps, compressors), impermeabilization systems (Tecnopol polyurethane and polyurea membranes), and a full range of accessories and spare parts. The company provides technical services including expert advisory, equipment commissioning, certified repair, and ongoing post-sale support. APV distributes internationally recognized brands including Graco, Wagner, Elcometer, Euromair, Airtec, Tecnopol, Kremlin, Uniram, Zehntner, and Greener Blast, alongside its own APVpro branded compressor line.

Differentiator

Problem solved

Functional benefit

Products and services

• Industrial Painting and Coating Equipment (Equipos para Pintura y Recubrimientos) High-pressure airless painting equipment and accessories for decorative, industrial, intumescent, and electrostatic coating applications across construction, industrial, and surface treatment settings. Distributed under brands such as Graco, Wagner, and Kremlin for use by painting contractors, construction companies, and industrial facilities.
• Decorative Painting Equipment (Equipos para Pintura Decorativa) Airless equipment for applying decorative paints such as latex, enamels, oils, and varnishes in residential and commercial projects, offering high application speed and superior finish quality for painting contractors and entrepreneurs.
• Industrial Painting Equipment (Equipos para Pintura Industrial) High-pressure, high-volume airless equipment for applying industrial coatings such as epoxies, polyurethanes, and protective coatings on machinery, infrastructure, and metal furniture for industrial and manufacturing customers.
• Texture Sprayers (Equipos para Texturas) Powerful texture sprayers capable of applying fine or coarse grain textured coatings for residential and commercial applications, for use by decorative contractors and construction companies.
• Wall Paste Projection Equipment (Equipos para Pasta de Muro) High-capacity airless equipment for projecting wall paste compound used to repair, correct, and level walls prior to painting, providing fine, fast, high-volume finishing for construction contractors.
• Projected Gypsum Equipment (Equipos para Yeso Proyectado) Specialized equipment that mixes water and gypsum and projects it uniformly onto walls in a single layer, replacing traditional manual application methods for construction contractors.
• Thermal Insulation Equipment (Equipos para Aislación Térmica) Professional equipment for applying thermal insulation materials including polyurethane foam, cellulose, and EIFS (SATE) systems, providing high thermal resistance and energy efficiency for insulation contractors and construction companies.
• Polyurethane Foam Spray Equipment (Equipos para Espuma de Poliuretano) Specialized Reactor equipment that heats both components of polyurethane foam, mixes them in the gun, and projects at high pressure, achieving the lowest thermal conductivity coefficient among insulants for insulation contractors.
• Polyurea Application Equipment (Equipos para Poliurea) High-performance plural-component equipment for projecting polyurea coatings at temperatures above 70°C, providing moisture-insensitive, rapid-curing waterproofing with high mechanical and physical properties for waterproofing contractors and industrial facilities.
• Road Marking Equipment (Equipos para Demarcación Vial) Specialized road marking equipment for applying acrylic paint, thermoplastic paint, and two-component materials on roads and highways, including line erasure and retroreflectivity measurement, for road marking contractors and government public works entities.
• Surface Preparation Equipment (Equipos para Preparación de Superficies) Surface preparation equipment including shot blasting, scarifying, and grinding/polishing machines (Airtec, Greener Blast) that clean substrates by removing dirt, rust, scale, and old coatings to ensure proper adhesion, for industrial contractors and surface treatment specialists.
• Intumescent Fire Protection Equipment (Equipos Intumescentes) Equipment for intumescent fire protection systems applied to steel structures, including painting systems and fireproof mortar projection systems that meet fire-resistance standards F15, F30, F60, F90, and F120, for industrial fire protection contractors.
• Quality Control and Inspection Instruments (Instrumentos de Medición e Inspección de Revestimientos) Complete line of quality control instruments (Elcometer, Zehntner) for measuring coating thickness, material thickness, adhesion, climatic conditions, surface profile, porosity, retroreflectance, and concrete inspection, for industrial inspectors and quality assurance professionals.
• Waterproofing Products (Productos de Impermeabilización) Waterproofing chemical products including Tecnopol Desmopol polyurethane membranes and Tecnocoat P-2049 pure polyurea membranes for protecting structures against water penetration, for waterproofing contractors and construction companies.
• Process Pumps (Bombas de Proceso) Double diaphragm process pumps (Graco Husky series) for moving a wide variety of industrial fluids, featuring no rotating seals, self-priming, submersible, portable, and explosion-proof characteristics, for industrial process and fluid handling customers.
• Air Compressors (Compresores) Air compressors including piston, screw, and centrifugal types used in refrigeration systems, pneumatic tools, and industrial fluid handling applications, including APVpro branded screw compressors, for industrial and refrigeration customers.
• Accessories and Spare Parts (Accesorios y Repuestos) Original accessories and replacement parts for airless equipment including nozzles, nozzle holders, hoses, guns, extensions, filters, repair kits, and lubrication oils from brands such as Graco, Wagner, Airtec, Euromair, and Elcometer, for equipment owners and maintenance technicians.
• Specialized Technical Service (Servicio Técnico Especializado) Expert technical service including certified workshop, equipment assembly and mounting, on-site commissioning, technical training, and troubleshooting for all equipment brands distributed, for equipment owners and industrial customers.
• Ongoing Advisory and Post-Sale Service (Asesoría Continua y Post-Venta) Ongoing technical and commercial advisory services, personalized expert consultation, continuous support, training, and dispatch logistics throughout Chile, for equipment owners and industrial customers.

Quantifiable outcome

• Improved application quality and productivity for coating projects
• +2 more outcomes

Named customers4 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• EuromaircoreChannel Partner/ Reseller/ Distributor · 1 January 2018Euromair manufactures professional projection equipment for coatings including plaster, mortar, EIFS (SATE), mineral wool, cellulose fiber and cork. French-made equipment of high quality. APV has been a distributor of Euromair since 2018.
• AirteccoreChannel Partner/ Reseller/ Distributor · 1 January 2015Airtec is a Swiss manufacturer of surface preparation equipment including grinding, polishing and scarifying machines for concrete. APV is the exclusive distributor of Airtec in Chile since 2015, and is the only Airtec distributor in all of South America.
• TecnopolcoreChannel Partner/ Reseller/ Distributor · 1 January 2014Tecnopol Sistemas, founded in 1996 and based in Barcelona, Spain, is a European leader in waterproofing systems, high-resistance industrial floors and polyurethane foam. APV is the exclusive distributor of Tecnopol in Chile since 2014.
• ZehntnerminorChannel Partner/ Reseller/ Distributor · 1 January 2012Zehntner, Swiss-made technology, delivers high quality and performance in the most demanding conditions for road marking quality control instruments. APV is a distributor of Zehntner since 2012.
• WagnercoreChannel Partner/ Reseller/ Distributor · 1 January 2009Wagner, founded in 1947 in Germany, is known for high-technology application equipment for liquids and powders. They were the first to develop the electric spray gun and airless painting equipment in Europe. APV has been the exclusive distributor of Wagner since 2009.
• KremlinminorChannel Partner/ Reseller/ Distributor · 1 January 2003Kremlin, founded in 1924 in Paris, specializes in high-quality atomization guns and equipment with optimal transfer rates. They invented the Airmix system in 1975. APV has been an authorized distributor of Kremlin since 2003.
• UniramminorChannel Partner/ Reseller/ Distributor · 1 January 2003Uniram, manufactured in Canada, is a world leader in manufacturing solvent recyclers and gun washers. Present in over 30 countries with the strictest safety standards. APV has been the exclusive representative of Uniram in Chile since 2003.
• GracocoreChannel Partner/ Reseller/ Distributor · 1 January 1968Graco is a world-leading manufacturer of fluid handling equipment founded in 1926 in Minneapolis, USA. APV has been an authorized distributor of Graco since 1968, offering a complete range of Graco equipment for painting, coatings, mastics, adhesives, lubricants, oils, greases, sealants and other fluids.
• ElcometercoreChannel Partner/ Reseller/ Distributor · 1 January 1968Elcometer, founded in 1947 in Manchester, England, has been a leader for over 50 years in manufacturing quality inspection instruments for paints, coatings, concrete and metal detectors. APV has been the exclusive distributor of Elcometer since 1968.
• Mercado Público ChileCompraminorChannel Partner/ Reseller/ DistributorAPV is an accredited supplier on Mercado Público ChileCompra, the Chilean government's electronic procurement platform, enabling them to participate in public tenders and supply equipment to government entities.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Graco Inc. World-leading US manufacturer of fluid handling equipment and APV's most important principal partner (since 1968). Comparable as the manufacturer of the products APV distributes, with direct Latin American sales infrastructure that could compete with APV if distribution agreements were terminated.
• J. Wagner GmbH: German manufacturer of high-technology liquid and powder application equipment and APV's exclusive Wagner partner since 2009. Comparable as an upstream principal whose direct sales motion could substitute for APV; also offers similar airless and electrostatic technology to end customers globally.
• Carlisle Fluid Technologies: Global supplier of fluid application and finishing technologies including Binks, DeVilbiss, Ransburg, and MS Powder. Comparable as an OEM in the same finishing equipment category as APV's principal portfolio, with broader geographic coverage that could compete with APV.
• Elcometer: UK-based global manufacturer of coating and concrete inspection instruments, exclusively distributed by APV in Chile since 1968. Comparable as the principal manufacturer of QC instrumentation whose direct presence could displace APV in the inspection-instruments category.

Direct peers

• Titan Tool Inc. US manufacturer of airless spray and coating application equipment targeting the same industrial, architectural, and contractors market that APV serves. Comparable as a competing principal brand that LatAm distributors could carry alongside or instead of APV's represented portfolio.
• Euromair: French manufacturer of professional projection equipment for coatings, plaster, mortars, EIFS, cellulose, and cork — APV's distribution partner since 2018. Comparable as a principal whose machines APV sells, and whose own regional distribution expansion could overlap with APV.
• Airtec AG: Swiss manufacturer of surface-preparation equipment including grinding, polishing, and scarifying machines — exclusively distributed by APV since 2015 and the only Airtec distributor in all of South America. Comparable as the principal whose product line APV represents in the surface-preparation category.
• SATA GmbH & Co. KG: German manufacturer of professional spray guns and paint application equipment widely used in automotive and industrial finishing. Comparable as a competing principal to the brands APV distributes; other LatAm distributors carry SATA as an alternative to Graco/Wagner.
• SAMES KREMLIN (Kremlin Rexson): French manufacturer of Airmix, airless, and electrostatic spraying equipment — APV is its authorized Chilean distributor since 2003. Comparable as a principal producing the same coating-application equipment category that APV specializes in reselling and supporting.
• Tecnopol Sistemas: Spanish manufacturer of polyurethane membranes, polyurea coatings, and polyurethane foam systems — exclusively distributed by APV in Chile since 2014. Comparable as the principal whose waterproofing and insulation product line APV bundles into its industrial offering.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

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Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about APV