GORI Propeller
GORI Propeller A/S, founded 1975 in Haderslev, Denmark, designs and manufactures folding propellers for sailing yachts. It supplies 2-blade, 3-blade, 4-blade, racing, and hybrid propellers to leisure sailors, racers, and OEM yacht builders via a 40+ country distributor network.
- Company typePrivate
- Founded1975
- HeadquartersHaderslev, Denmark
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What GORI Propeller does
GORI Propeller A/S, founded in 1975 and headquartered in Haderslev, Denmark, is a specialised manufacturer of folding propellers for sailing yachts. The company designs, produces, and supplies 2-blade, 3-blade, 4-blade, racing, and (as of 2024-2025) hybrid propellers for the global leisure and competitive sailing markets, with engine coverage from approximately 10 HP to 300+ HP across both shaft and saildrive configurations. GORI holds patents on its single drive overdrive technology, which allows the helmsman to switch propeller pitch via throttle and shift control without hydraulics, a capability validated by 95% adoption in the Vendee Globe 2024-25 fleet, 90% of IMOCAs built since 2014, and all IMOCA/VO65 boats in The Ocean Race 2022-23. The 3-blade Overdrive propeller received the DAME Design Award and HISWA Award in 1994, and the company is the OEM supplier to leading yacht builders including Nautor Swan, Baltic Yachts, Hallberg Rassy, X-Yachts, and Dehler.
GORI's business model is built on unit sales of physical propellers priced via a customised quote process: customers submit boat specifications (manufacturer, model, LOA, engine, shaft/saildrive) through a website form, after which GORI provides a personalised recommendation and price in DKK including VAT. Revenue is generated across three primary channels: a global distributor and dealer network covering 40+ countries; OEM supply agreements with premium yacht builders who specify GORI propellers as standard or optional equipment; and direct sales to competitive racers. The company also offers a service and parts stream, with propellers shippable to Denmark for assessment and repair.
The company operates with 11-50 employees from a manufacturing facility in Haderslev and a sales office in Lorient, France. GORI is a wholly-owned subsidiary of BSI A/S, a Danish marine equipment conglomerate that also owns BSI Rigging, OYS Rigging, Jefa Steering, Hundested Propeller, Moonlight, and Ocean Marine Systems. The company celebrated its 50th anniversary in 2025, and in November 2024 introduced the patent-pending Hybrid Propeller targeting the growing electric and hybrid propulsion segment.
GORI Propeller firmographics
Firmographics- Name
- GORI Propeller
- Legal name
- Gori Propeller A/S
- Website
- https://gori-propeller.com
- Company type
- Private
- Founded year
- 1975
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- GORI Propeller A/S, founded 1975 in Haderslev, Denmark, designs and manufactures folding propellers for sailing yachts. It supplies 2-blade, 3-blade, 4-blade, racing, and hybrid propellers to leisure sailors, racers, and OEM yacht builders via a 40+ country distributor network.
- Ownership category
- akta.pro rank
GORI Propeller industry classification
Industry- Product category
- Marine Propellers / Sailboat Propulsion Hardware
- NAICS
- Boat Building (336612)
- SIC
- Ship & Boat Building & Repairing (3730)
- akta.pro primary industry
- Propellers & Waterjets (IMAJAHAE)
Keywords
Where GORI Propeller is headquartered
LocationHeadquarters
- HQ city
- Haderslev
- HQ country
- Denmark
- HQ region
- Europe
Offices2 records
Markets served
GORI Propeller business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Folding Propeller Sales: GORI Propeller designs, manufactures, and sells folding propellers for sailing yachts. Products include 2-blade, 3-blade, 4-blade, racing, and hybrid propellers. Customers can request a personalised quote via the website by providing boat and engine details. The company also supplies custom-made propellers for commercial projects.
- Service and Parts: GORI Propeller services and supports propellers through its global distributor network and directly from Denmark. Propellers can be shipped to Haderslev, Denmark for assessment and repair.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Quote-based personalised propeller recommendation |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
GORI Propeller product offering
Product offeringCore offering
GORI Propeller designs, manufactures, and supplies a full range of folding and custom-made propellers for sailing yachts. The product portfolio includes 2-blade, 3-blade (Overdrive and Single Pitch), 4-blade, Racing, and Hybrid propellers for engines from 10 HP to 300+ HP, sold to leisure sailors, racing teams, and OEM yacht builders worldwide through a global dealer and distributor network.
Product overview
GORI Propeller designs and manufactures folding propellers for sailing yachts, including 2-blade, 3-blade, and 4-blade configurations along with specialized Racing and Hybrid product lines. The core 2-blade and 3-blade folding propellers offer low water resistance and effective manoeuvrability, while the patented Overdrive technology on 3-blade models provides selectable pitch control. The Racing series is optimized for minimal drag and maximum speed on competitive yachts. The Hybrid Propeller (launching 2025) extends the 3-blade platform to support electric and hybrid propulsion with regeneration capabilities. All products are manufactured in Denmark with global distribution.
Differentiator
Problem solved
Functional benefit
Brands
- 2-Blade Folding: 2-blade folding propellers for sailing yachts up to 60 HP, designed for reduced drag and vibration.
- 2-Blade Racing
- 3-Blade Folding Overdrive
- 3-Blade Folding Single Pitch
- 4-Blade
- Hybrid Propeller
Products and services
- 2-Blade Folding Propeller A 2-blade folding propeller designed for sailing yachts with engines up to approximately 60 HP (44 KW). Features geared blade design ensuring blades open and close together with less vibration, reducing yacht drag by up to 35% under sail. Available in 7 diameters from 11.5" to 18" for shaft and sail-drive installations with RH and LH rotation.
- 2-Blade Racing Sail Drive Propeller A 2-blade racing propeller with intricately designed aquadynamic shape and ingenious folding mechanism for minimal drag and maximum effect under engine power. Designed for speed-oriented racing yachts using sail-drive installations.
- 2-Blade Shaft Propeller A 2-blade folding propeller variant designed for shaft installation on sailing yachts, offering the same low-drag benefits as the sail drive version.
- 2-Blade Racing Shaft Propeller A 2-blade racing propeller for shaft installation, developed specifically for Whitbread Round The World races in the mid-90s. Used by Volvo Ocean Racers VOR 65, IMOCA 60s, Class 40s, and famous round-the-world record breakers. Available in 7 sizes from 30-footers to Maxi Raters.
- 3-Blade Folding Overdrive Propeller (OD) A 3-blade folding propeller introduced in 1994 that won the DAME award and HISWA award the same year. The only folding propeller operating the same pitch in forward and reverse with blades pivoting 180 degrees. Features Overdrive function allowing pitch adjustment without hydraulics. Available in diameters from 15" to 30" for engines from approximately 10 HP to 300 HP.
- 3-Blade Folding Single Pitch Propeller (SP) A further development of the award-winning 3-blade Gori Overdrive Propeller without the Overdrive function. Has the same low drag (1.4 Newton at 6 knots) and operates the same pitch in forward and reverse. Available from 15" thru 20" for LH version, and 22" thru 30" for RH shaft applications.
- 4-Blade Folding Propeller A 4-blade propeller with lowest drag of all 4-blade propellers, designed for engines with 200+ horsepower or when not enough room for an optimized 3-blade propeller. Operates the same as 3-blade with blades pivoting 180 degrees between forward and reverse. Available in sizes from 21" thru 32" diameter in both LH and RH.
- GORI Hybrid Propeller The first folding propeller allowing sailors to switch between sailing performance and regeneration modes. Based on the DAME Design Award-winning 3-Blade Propeller platform with added feature to optimize for electric and hybrid propulsion. Features integrated locking system to keep blade open during regeneration. Patent pending. Available for both shaft and saildrive with diameters from 18" to 30".
- Propeller Service, Repair and Parts Service, repair, and parts for GORI propellers provided through the company's global distributor and service agent network, with direct support from the Haderslev, Denmark headquarters for assessment and repair.
- Custom-Made Propellers for Commercial Projects Bespoke folding and custom-made propellers engineered for commercial marine projects, designed to specific vessel and propulsion requirements, supplied by GORI Propeller worldwide.
Quantifiable outcome
- Up to 35% reduction in total yacht drag - equivalent to 1 full knot of extra speed under sail
- +4 more outcomes
Companies that use GORI Propeller
Customer profileNamed customers14 records
Segments4 records
Ideal customer profiles4 records
GORI Propeller technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
GORI Propeller partnerships and signals
Strategic signalScale indicators7 records
Recent moves4 records
Expansion highlights5 records
GORI Propeller competitors and assessment
Company assessmentDirect peers
- Brunton Autoprop: Brunton Autoprop is a UK-based manufacturer of self-pitching folding propellers for sailing yachts. It is a legacy competitor in the same product category as GORI, with overlapping customer base among cruising and bluewater sailors.
- Variprop (Bruntons Propellers): Variprop, distributed by Bruntons Propellers, makes feathering and folding propellers for sailing yachts and is the most cited alternative to GORI in offshore racing and bluewater cruising applications, competing head-to-head on similar engine power ranges.
- Max-Prop: Max-Prop manufactures feathering propellers for sailing yachts, with a long-established 2-blade and 3-blade range used in cruising and racing. It competes directly with GORI on drag reduction, reverse thrust, and OEM fitment to premium builders.
- Hundested Propeller: Hundested Propeller is a Danish manufacturer of controllable-pitch and fixed propellers for motorboats and trawlers, and is a sibling company to GORI within the BSI Marine Equipment Group. It is comparable as a propeller manufacturer in the same corporate family serving adjacent marine markets.
- Flexofold: Flexofold is a direct competitor designing and manufacturing 2-blade and 3-blade folding propellers for sailing yachts, serving the same leisure cruising and racing segments as GORI with a comparable product architecture and global dealer distribution.
- KiwiProp: KiwiProp is a New Zealand-based folding propeller manufacturer for sailing yachts and small commercial vessels, serving a similar customer base to GORI in the cruiser/racing segment, particularly in the Asia-Pacific region.
Broad incumbents
- Volvo Penta: Volvo Penta is a broad incumbent in marine propulsion, manufacturing marine engines and saildrives that GORI propellers are designed to fit. While not a direct propeller competitor, Volvo Penta's saildrive ecosystem is core to GORI's installation compatibility and OEM go-to-market.
- Yanmar Marine: Yanmar Marine is a broad marine propulsion incumbent offering saildrives and engines (e.g., 4JH4-TCE, ZF SD15) that GORI propellers are specified against. GORI's Hybrid and 3-blade saildrive propeller lines are explicitly designed for Yanmar-compatible installations.
- ZF Friedrichshafen (Marine): ZF Marine is a broad incumbent in marine propulsion, manufacturing saildrives (e.g., SD15, SD60) that GORI propellers are designed to fit. GORI's Hybrid Propeller and 3-blade saildrive lines launch explicitly against ZF SD platforms.
Others
- Jefa Steering: Jefa Steering is a sibling company within the BSI Marine Equipment Group, supplying steering systems and tillerdrives for sailing yachts. It is thematically and commercially comparable as a sister marine equipment brand sold through overlapping OEM and dealer channels.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
GORI Propeller social profiles
Digital presenceGORI Propeller financial estimates
Financial estimateRevenue estimate
Valuation estimate
GORI Propeller leadership team
Management profileNumber of profiles
Profiles2 records
GORI Propeller funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GORI Propeller M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GORI Propeller
What does GORI Propeller do?
GORI Propeller designs, manufactures, and supplies a full range of folding and custom-made propellers for sailing yachts. The product portfolio includes 2-blade, 3-blade (Overdrive and Single Pitch), 4-blade, Racing, and Hybrid propellers for engines from 10 HP to 300+ HP, sold to leisure sailors, racing teams, and OEM yacht builders worldwide through a global dealer and distributor network.
Is GORI Propeller a public or private company?
GORI Propeller is a private company. It is classified as corporate owned and is currently operating.
When was GORI Propeller founded?
GORI Propeller was founded in 1975. It employs 11 to 50 people.
Where is GORI Propeller based?
GORI Propeller is headquartered in Haderslev, Denmark, in the Europe region.
How does GORI Propeller make money?
Two revenue lines are on record. Folding Propeller Sales are the primary driver. The others are service and Parts.
Who are GORI Propeller's main competitors?
Direct peers on record are Brunton Autoprop, Variprop (Bruntons Propellers), Max-Prop, Hundested Propeller, Flexofold and KiwiProp. Broad incumbents are Volvo Penta, Yanmar Marine and ZF Friedrichshafen (Marine). Jefa Steering is listed as an others.
Does GORI Propeller have an API?
No public API is recorded for GORI Propeller.
What industry is GORI Propeller in?
GORI Propeller's product category is Marine Propellers / Sailboat Propulsion Hardware. Its primary akta.pro industry code is IMAJAHAE, Propellers & Waterjets. Its NAICS code is 336612 and its SIC code is 3730.