Arctic Range Adventure

What Arctic Range Adventure does

Arctic Range Adventure Ltd. is a Whitehorse, Yukon-based private tour operator (founded 2010, 11-50 employees) running guided adventure and aurora viewing experiences across Yukon, Northwest Territories, and Alaska. Its portfolio is organized into three core lines — Aurora Tours (Basic, Express, Wildlife, Hiking, Hot Springs combinations), Day Tours (wildlife viewing, hiking, canoeing, flightseeing, snowmobiling, snowshoeing, kicksledding, ice fishing, Kluane and Skagway excursions), and Multi-Day Tours (Arctic Summer/Winter Explorer, Yukon Summer/Winter Dream, Arctic Tundra & Dawson City) — plus Winter Outdoor Courses (bushcraft, survival), the company-owned AuroraCentre viewing facility, and ancillary services (rental clothing, gift cards, custom programs, visitor guide portal, photo shop). Underlying technology is a multilingual (English, Japanese, Spanish) tour booking and management platform with a proprietary aurora and weather forecasting system; the company has tracked 11,088 aurora sightings and 5,682 wildlife sightings and reports a 97.78% aurora viewing success rate.

The business model is direct-to-consumer, transaction-based tour operations priced in CAD. Pricing tiers span half-day tours (CAD 159-489), full-day tours (CAD 229-1,169), multi-day tours (CAD 939-5,099), and wellness packages (CAD 1,569-1,849), with multi-day bookings requiring a 25% deposit and balance 30 days prior. Distribution is omnichannel: self-serve website booking, toll-free and international phone lines, and 24/7 messaging-app support via WhatsApp, Telegram, and LINE. Primary customers are international leisure tourists from Canada, the US, Japan, Spain, and other markets, with secondary segments of photography enthusiasts and group travellers. Strategic alliances include the Wilderness Tourism Yukon Association and the Canadian Inbound Tourism Association (Asia Pacific), supporting inbound demand from Asia Pacific source markets.

Name

Arctic Range Adventure

Legal name

Arctic Range Adventure Ltd.

Website

https://arcticrange.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Arctic Range Adventure is a Whitehorse, Yukon-based tour operator offering aurora viewing, wildlife, and multi-day arctic adventure experiences across Yukon, Northwest Territories, and Alaska, serving international leisure tourists (especially from Asia Pacific) via direct-to-consumer multilingual booking channels.

Ownership category

akta.pro rank

Product category

Adventure Tourism Services

NAICS

Tour Operators (561520), Skiing Facilities (713920)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Winter Adventure Experiences (Ski Touring, Snowshoeing, Dog Sledding) (THAJABAH)

akta.pro secondary industry

Snowmobile & Motorized Snow Tours (Snowmobiling, Snowbike) (THAAAJAF)

Keywords

• Adventure tourism services
• Aurora viewing tours
• Multi-day expeditions
• Wilderness tour operator
• Arctic outdoor activities

Headquarters

HQ city

Whitehorse

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Tour Operations: Guided adventure tours including aurora viewing, wildlife viewing, snowmobiling, snowshoeing, canoeing, hiking, helicopter flights, and multi-day adventure packages in Yukon, Northwest Territories, and Alaska. Revenue generated through tour bookings with pricing in CAD.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Arctic Range Adventure operates guided adventure tourism experiences across Yukon, Northwest Territories, and Alaska. Its core offerings are aurora borealis viewing tours, single-day wilderness activities (wildlife viewing, hiking, canoeing, snowmobiling, snowshoeing, kicksledding, ice fishing, flightseeing, helicopter flights), and multi-day expedition packages such as the Arctic Summer/Winter Explorer routes to the Arctic Sea. Supporting offerings include winter bushcraft and survival courses, a dedicated AuroraCentre viewing facility, equipment rentals, gift cards, custom charter programs, and a tour photo shop.

Product overview

Arctic Range Adventure operates as a tourism experiences company offering a portfolio of adventure tour products across Yukon, Northwest Territories, and Alaska. The core offerings span three main product lines: Aurora Tours (aurora borealis viewing at multiple comfort/tier levels), Day Tours (wildlife, hiking, canoeing, flightseeing, snowmobiling, snowshoeing, kicksledding, and ice fishing), and Multi-Day Tours (extended adventures including Arctic Sea expeditions). Supporting these are Winter Outdoor Courses (bushcraft and survival training), the AuroraCentre facility (company-operated viewing site), and add-on services including rental clothing, gift cards, and custom charter programs. The company also operates digital platforms for visitor guidance and tour photo purchases.

Differentiator

Problem solved

Functional benefit

Products and services

• Aurora Tours Guided aurora borealis viewing experiences offered in summer/fall and winter seasons across multiple tier variants including Basic, Express, Wildlife, Hiking, Hot Springs, and Snowshoeing combinations, as well as multi-day aurora packages. Targeted at international travelers seeking northern lights experiences.
• Day Tours Single-day adventure experiences including wildlife viewing, hiking, canoeing, city tours, Kluane National Park excursions, White Pass Train & Skagway, flightseeing (Cessna), sightseeing flights, helicopter tours, snowmobiling, snowshoeing, kicksledding, and ice fishing.
• Multi-Day Tours Extended adventure packages spanning multiple days including the Arctic Summer Explorer (Road to Arctic Sea), Arctic Winter Explorer (Ice Road to Tuktoyaktuk), Yukon Summer/Winter Dream, Arctic Tundra & Dawson City, and Arctic Summer Heartbeat.
• Winter Outdoor Courses Educational wilderness programs including Arctic Winter Bushcraft and Arctic Winter Survival courses teaching survival skills, bushcraft, and emergency preparedness in extreme winter conditions.
• AuroraCentre Company-operated aurora viewing facility located away from city lights, featuring warming huts, campfires, and amenities for optimal northern lights observation, used as the dedicated site for aurora tours.
• Rental Clothing Packages Winter gear and clothing rental packages for tour participants, including jackets, pants, and footwear in various sizes.
• Gift Cards Digital and physical gift cards redeemable against the full range of sightseeing and adventure tours.
• Custom Programs Tailored tour and charter services designed to meet specific client requirements, subject to custom deposit and cancellation terms.
• Tour Photo Shop Online store for purchasing professional photographs taken during tours.

Quantifiable outcome

• 97.78% aurora viewing success rate
• +1 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Three partnerships are on record, tiered minor and core.

• Tourism Industry Association CanadaminorOthersIndustry association membership supporting Canadian tourism businesses with advocacy, standards, and networking
• Wilderness Tourism Yukon AssociationcoreOthersRegional association representing wilderness tourism operators in Yukon with focus on sustainable tourism practices and industry standards
• Canadian Inbound Tourism Association (Asia Pacific)coreGTM or Marketing PartnerStrategic partnership for marketing Canadian tourism experiences to Asia Pacific markets

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/ArcticRangeAdvt
• Facebookfacebook.com/arctic.range.adventure
• LinkedInlinkedin.com/company/arctic-range-adventure-ltd-

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Arctic Range Adventure