Leapfrogg
Leapfrogg is a UK-based solo consultancy founded by Rosie Freshwater offering one-on-one business mentoring, fractional Managing Director services, and growth strategy advice to founders and founder-led businesses, particularly in retail and ecommerce.
- Company typePrivate
- Founded2003
- HeadquartersChichester, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Leapfrogg does
Leapfrogg is a Chichester, UK-based solo consultancy founded by Rosie Freshwater in 2003, originally established as a full-service digital agency that grew to over £1 million in revenue before being sold. Following the agency exit, the brand was repositioned in 2025 into a customer-first business mentoring and growth strategy consultancy serving founders and founder-led businesses.
The company offers three core service lines: one-on-one business mentoring and consultancy covering growth strategy, accountability, marketing guidance, operations, financial awareness, and leadership development; fractional Managing Director services providing part-time executive leadership with P&L accountability; and a free 30-minute introductory consultation as a top-of-funnel conversion mechanism. There is no proprietary technology platform — all services are delivered personally by founder Rosie Freshwater through direct, one-on-one engagements.
Leapfrogg operates a sales-led, relationship-driven go-to-market with no institutional funding, no employees beyond the founder, and minimal digital marketing presence (limited to a LinkedIn profile and a Squarespace website). Pricing for ongoing engagements is not publicly disclosed; the only stated offering is the freemium initial consultation. Target customers are SMB and mid-market founder-led businesses, with a documented focus on retailers and ecommerce operators across online and offline channels.
Leapfrogg firmographics
Firmographics- Name
- Leapfrogg
- Legal name
- Leapfrogg
- Website
- https://leapfrogg.co.uk
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Leapfrogg is a UK-based solo consultancy founded by Rosie Freshwater offering one-on-one business mentoring, fractional Managing Director services, and growth strategy advice to founders and founder-led businesses, particularly in retail and ecommerce.
- Ownership category
- akta.pro rank
Leapfrogg industry classification
Industry- Product category
- Business Consulting
- NAICS
- Professional and Management Development Training (611430), Other Management Consulting Services (541618)
- SIC
- Services-Management Consulting Services (8742)
- akta.pro primary industry
- Executive Leadership & C-Suite Development (EDABAAAA)
- akta.pro secondary industries
- Succession Planning & High-Potential (HiPo) Leadership Programs (EDABAAAL), Innovation Leadership & Leading Growth (EDABAAAO)
Keywords
Where Leapfrogg is headquartered
LocationHeadquarters
- HQ city
- Chichester
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
Leapfrogg business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Others
Revenue model
- Business Mentoring & Advisory Services: One-on-one mentoring and consulting services for founders and business leaders. Engagement models include fractional managing director services and strategic leadership consultancy.
- Growth Strategy & Operations Consulting: Advisory services covering strategy & vision, accountability & support, marketing & growth guidance, operations & efficiency, financial awareness, and leadership & confidence development.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Initial Consultation |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Leapfrogg product offering
Product offeringCore offering
Leapfrogg provides one-on-one business mentoring, fractional Managing Director services, and strategic growth consultancy for founders and founder-led businesses. Services cover growth strategy, accountability, marketing guidance, operations and efficiency, financial awareness, and leadership development, delivered directly by founder Rosie Freshwater.
Product overview
Leapfrogg is a consultancy business offering a unified portfolio of advisory services rather than a software platform. The core offering is business mentoring and consultancy, providing founders and business leaders with strategic guidance, accountability, and practical support across growth strategy, leadership development, marketing guidance, and operational efficiency. Additional service modules include fractional Managing Director services for organizations needing part-time executive leadership, and a free initial consultation to assess fit. All services are delivered by founder Rosie Freshwater, a serial entrepreneur with 25+ years of experience across retail, digital, marketing, and coworking sectors.
Differentiator
Problem solved
Functional benefit
Products and services
- Business Mentoring & Consultancy
- Fractional Managing Director Services Part-time or fractional executive leadership providing strategic growth consultancy, P&L accountability, and senior leadership performance for growth-stage businesses.
- Free Initial Consultation A complimentary 30-minute introductory chat offering no commitment, pressure, or obligation to discuss business challenges and growth aspirations with founder Rosie Freshwater.
Quantifiable outcome
- Double-digit annual growth delivered at Secret Linen Store in competitive retail market
- +3 more outcomes
Companies that use Leapfrogg
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles2 records
Leapfrogg technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Leapfrogg partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights4 records
Leapfrogg competitors and assessment
Company assessmentMarket position
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights6 records
Customer concentration
Leapfrogg social profiles
Digital presenceLeapfrogg financial estimates
Financial estimateRevenue estimate
Valuation estimate
Leapfrogg leadership team
Management profileNumber of profiles
Profiles1 record
Leapfrogg funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Leapfrogg M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Leapfrogg
What does Leapfrogg do?
Leapfrogg provides one-on-one business mentoring, fractional Managing Director services, and strategic growth consultancy for founders and founder-led businesses. Services cover growth strategy, accountability, marketing guidance, operations and efficiency, financial awareness, and leadership development, delivered directly by founder Rosie Freshwater.
Is Leapfrogg a public or private company?
Leapfrogg is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Leapfrogg founded?
Leapfrogg was founded in 2003. It employs 11 to 50 people.
Where is Leapfrogg based?
Leapfrogg is headquartered in Chichester, United Kingdom, in the Europe region.
How does Leapfrogg make money?
Two revenue lines are on record. Business Mentoring & Advisory Services are the primary driver. The others are growth Strategy & Operations Consulting.
Does Leapfrogg have an API?
No public API is recorded for Leapfrogg.
What industry is Leapfrogg in?
Leapfrogg's product category is Business Consulting. Its primary akta.pro industry code is EDABAAAA, Executive Leadership & C-Suite Development, with a secondary code of EDABAAAL, Succession Planning & High-Potential (HiPo) Leadership Programs. Its NAICS code is 611430 and its SIC code is 8742.