Clairazur

What Clairazur does

Clairazur is a French manufacturer, distributor, and installer of premium hydrotherapy and wellness equipment, founded in 1992 as the French subsidiary of Canadian-based Hydropool (itself founded in 1978 in Toronto). The company designs, produces, sells, and installs spas, swim spas, saunas (traditional, infrared, and outdoor), hammam cabins, protective shelters, and the newly introduced aquaREBORN cold-water immersion line, alongside a professional B2B portfolio of hydrospas, overflow spas, multi-sensory installations, and custom pools serving hotels, wellness centers, and spa facilities. Core technology comprises three registered/granted proprietary systems—a self-cleaning double-filtration architecture, patented V-Twin counter-current jets capable of moving 4.5 m³ of water per minute, and Eco-energy insulation validated for sub-zero climates—alongside optional chromotherapy and aromatherapy features, with manufacturing carried out in France and Canada.

The company operates approximately a dozen company-owned showrooms across France and explicitly does not use franchises or resellers, providing a fully vertically integrated customer journey from in-showroom consultation through professional installation to stocked-parts after-sales service. Pricing is quote-based across roughly five spa tiers (Classic Series from ~€7,900; Serenity from ~€11,300; Design from ~€14,400; Infinity from ~€15,900; Mosaïque from ~€40,200) and four swim-spa tiers (€28,000 to €60,000+), targeting primarily individual residential homeowners ("particuliers") with a secondary professional segment. With ~130 dedicated employees and 30,000+ cumulative projects delivered over more than 30 years, Clairazur positions itself as the French market leader in residential spas and participates as a major contributor to the French SPA commission alongside the Ministry of Sports and Ministry of Health, shaping national standards for hydrotherapy equipment.

Name

Clairazur

Legal name

Clairazur

Website

https://clairazur.com

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

51–100 employees

Short description

Clairazur is a French manufacturer and retailer of premium hydrotherapy equipment—spas, swim spas, saunas, hammams, and aquaREBORN cold plunge baths. As the exclusive French subsidiary of Canadian Hydropool, it operates ~12 company-owned showrooms serving primarily residential homeowners and secondarily professional hospitality clients across France.

Ownership category

akta.pro rank

Product category

Spa and Wellness Equipment

NAICS

Other Personal Care Services (81219)

akta.pro primary industry

Hydrotherapy & Thermal Spa Services (Sauna/Steam/Hot Tubs) (HSALAFAF)

akta.pro secondary industries

Medical Spas (Medi-Spas) (HSALAFAB), Medical Spas (Medi-Spa) (HSADAKAB)

Keywords

• Hydrotherapy equipment
• Spa manufacturing
• Swim spas
• Sauna installations
• Wellness products

Headquarters

HQ city

Antibes

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Spa and wellness equipment sales: One-time hardware sales of spas, spas de nage, saunas, and hammams. Products are sold directly through company-owned showrooms without franchises. Revenue includes both portable and built-in models across multiple price ranges from entry-level to ultra-premium mosaics.
2. Installation and delivery services: Complete installation services including delivery, setup, and professional installation of equipment. Services integrated to ensure quality from purchase through installation.
3. After-sales service (SAV): Ongoing after-sales service and maintenance support. The company maintains stock of spare parts and accessories to ensure daily customer support and equipment longevity.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Clairazur designs, manufactures, sells, and installs a portfolio of hydrotherapy and wellness equipment including spas, swim spas (spas de nage), saunas, and hammams for individual homeowners and professional venues across France. The company operates exclusively through approximately a dozen company-owned showrooms (no franchises), providing integrated services from consultation and design through installation to after-sales support, with products manufactured in France and Canada.

Product overview

Clairazur is a French wellness equipment company (leader français du spa) offering a comprehensive portfolio of premium hydrotherapy products. The core offering consists of five spa lines (Infinity, Serenity, Design, Classic Series, and Mosaïque), a new aquaREBORN cold water immersion line, four swim spa lines (Classic Series, Performance, Exclusive, and Mosaïque), traditional and infrared saunas, steam hammams, and protective covers/shelters. Professional offerings include hydrospas, sensory awakening installations, overflow spas, and custom pools. The company (part of Jacuzzi Group, French subsidiary of Canadian manufacturer Hydropool) manufactures in France and Canada, operates company-owned showrooms without franchises, and provides integrated design, manufacturing, distribution, installation, and after-sales service. Pricing ranges from entry-level spas (~7,900€) to high-performance models (15,000-30,000€) and custom mosaic installations (40,000-60,000€).

Differentiator

Problem solved

Functional benefit

Brands

• aquaREBORN: Cold plunge bath product line

Products and services

• Spas Infinity Premium acrylic spa line offering high-end hydrotherapy massage with advanced filtration, insulation, and massage jet technologies for residential customers.
• Spas Serenity Portable acrylic spa line providing ergonomic seating, competitive standard equipment, and good quality-to-price ratio for residential use.
• Spas Design Design-focused spa line with contemporary aesthetics and elegant styling for indoor and outdoor installations.
• Spas Classic Series Entry-level portable acrylic spas offering essential hydrotherapy features at accessible price points (starting from €7,900).
• Spas Mosaïque High-end tiled spas covered in Emaux de Briare mosaic, fully customizable with choice of friezes, colors, and patterns for embedded installation (starting from €40,200).
• Bains froids aquaREBORN® Cold water immersion pools for contrast therapy and wellness recovery, part of the aquaREBORN sub-brand.
• Spas de nage Performance Swim spas with powerful counter-current swimming systems, featuring V-Twin jets generating up to 4.5 m³ of water per minute with 10 speed settings, combining swimming and hydrotherapy massage.
• Spas de nage Exclusive Premium swim spa line offering advanced features and customization options for both swimming exercise and therapeutic massage.
• Spas de nage Classic Series Entry-level portable swim spas providing counter-current swimming and hydromassage at accessible price points (€28,000-€35,000).
• Spas de nage Mosaïque High-end tiled swim spas with mosaic finish and fully customizable design for embedded installation (over €60,000).
• Saunas traditionnels Traditional Finnish saunas using dry heat for relaxation and wellness benefits.
• Saunas Infrarouge Infrared saunas using radiant heat technology for deeper tissue warming and energy-efficient wellness sessions.
• Saunas extérieurs Outdoor sauna installations designed for exterior placement in gardens and terraces.
• Cabines hammams Steam bath cabins providing humid heat therapy with aromatherapy and chromotherapy options.
• Abris et couvertures Protective covers, enclosures, and bioclimatic shelters for spas and swim spas to protect against weather and maintain temperature.
• Hydrospas Professional-grade hydrotherapy spas designed for commercial wellness facilities, hotels, and businesses.
• Éveil des sens Multi-sensory wellness installations for professional environments combining water, light, sound, and aroma therapies.
• Spas à débordement Overflow spas with constant water level design creating a visually striking infinity edge effect for luxury professional installations.
• Piscines sur mesure Custom-built swimming pools designed and manufactured to professional specifications for commercial wellness projects.

Quantifiable outcome

• Operating cost of 60-70 euros/month for a high-end spa (electricity, water, maintenance products)
• +3 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• HydropoolcoreStrategic or Co-development PartnerClairazur is the French subsidiary of Canadian company Hydropool. Hydropool, based in Toronto, has been manufacturing spas and swim spas since 1980 and is one of the largest high-end spa manufacturers in the world with over 40 years of experience and the most accreditations in the spa industry. Clairazur is the exclusive distributor of Hydropool products in France without resellers or franchises.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Dimension One Spas: Premium US hot tub manufacturer with emphasis on hydrotherapy and aquatic fitness. Comparable premium product positioning, jet technology differentiation, and residential wellness-focused buyer profile.
• Caldera Spas: Watkins Wellness premium hot tub brand with proprietary Atlas jet system and energy-efficient design. Comparable premium positioning, jet technology focus, and US/global premium dealer network.
• Arctic Spas: Canadian hot tub and swim spa manufacturer specializing in cold-climate insulation and energy efficiency. Direct comparability to Clairazur's eco-energy insulation positioning for harsh-weather installations.
• Hydropool: Clairazur's Canadian parent company and manufacturer since 1978/1980, producing swim spas and hot tubs with proprietary jet and filtration technology. Direct parent–subsidiary relationship and shared product DNA make it the most directly comparable peer.
• Wellis: Hungarian premium swim spa and hot tub manufacturer with European-wide distribution and comparable product tiering. Particularly relevant as a European-headquartered peer serving overlapping customer segments with similar acrylic swim spa offerings.
• Hot Spring Spas: Established global premium spa brand (Watkins Wellness) with strong dealer networks and energy-efficient hot tub systems. Comparable mid- to high-end positioning, proprietary filtration and insulation technology, and direct-to-consumer showroom sales model.
• Bullfrog Spas: Premium hot tub manufacturer known for patented JetPak therapy seat technology. Comparable premium positioning, proprietary jet technology, and showroom/dealer-led sales model targeting wellness-focused residential buyers.

Broad incumbents

• Jacuzzi: Iconic global spa/hot tub brand and parent group associated with Clairazur. Operates across multiple geographies and price tiers with a much broader product portfolio, providing category-level comparability at the incumbent scale.
• Sundance Spas: Premium hot tub and swim spa brand within the Jacuzzi Group family, with similar hydrotherapy positioning and a North American/European footprint. Comparable in product tier, technology emphasis, and target customer.

Regional players

• Be Well Spa (Aquavia): European swim spa and hot tub manufacturer with strong presence in Southern Europe and French-speaking markets. Comparable mid-to-premium swim spa positioning relevant to Clairazur's professional and residential segments.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/c/clairazur
• Facebookfacebook.com/ClairAzur
• LinkedInlinkedin.com/company/clair-azur
• Instagraminstagram.com/clairazurspas
• Pinterestpinterest.fr/clairazur

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Clairazur