TrackXperience

What TrackXperience does

TrackXperience, Inc. is a privately held California corporation that organizes and markets motorcycle track day events at professional racing facilities, primarily serving hobbyist and enthusiast motorcyclists seeking structured, supervised access to ride at speed in a controlled environment. The company runs a direct-to-consumer event calendar anchored at two Western U.S. venues — Spring Mountain Motor Resort in Nevada and Chuckwalla Valley Raceway in California — with a published 2026 schedule of nine events. Beyond single-event entry fees, the company has productized ancillary lines: one-on-one motorcycle coaching sold as an event add-on, annual/multi-event season passes functioning as a recurring revenue stream, and digital gift cards sold through its online storefront. Customer acquisition is driven primarily through its owned website (txptrackdays.com), an email club, and organic social channels (Facebook, Instagram, X), with no disclosed paid acquisition or large-enterprise customer relationships.

The operating model is straightforward service-orchestration rather than a technology platform: TrackXperience does not operate a proprietary venue, does not own the underlying motorcycles, and does not run a community software stack — the asset is the venue relationships, event scheduling, on-site operations, and a small rewards/referral layer. Pricing is not publicly disclosed; transactions are completed online through a standard Wix-based e-commerce storefront. The company is small-scale (no headcount, funding, or revenue disclosed), and its competitive position rests on its reputation, venue access, and event execution rather than on technology, network effects, or proprietary data. Geographic reach is limited to California and Nevada, and there is no evidence of partnerships, M&A, or institutional investment activity.

Name

TrackXperience

Legal name

TrackXperience, Inc.

Website

https://trackxperience.com

Company type

Private

Operating status

Operating

Short description

TrackXperience, Inc. is a direct-to-consumer track day event operator serving motorcycle enthusiasts with organized riding sessions at Spring Mountain Motor Resort and Chuckwalla Valley Raceway, plus coaching, season passes, and gift cards.

Ownership category

akta.pro rank

Product category

Recreational Motorsports Event Management

NAICS

Other Spectator Sports (711219), Spectator Sports (71121)

SIC

Services-Racing, Including Track Operation (7948)

akta.pro primary industry

Motorsport Event Promoters & Race Organizers (MPAKADAE)

akta.pro secondary industries

Race Promoters & Event Organizers (Race Weekend Operations) (MPAKAGAC), Motorsports Events (F1, NASCAR, Rally, Moto) (MPAGAMAD), Motorsports & Racing Experiences (THAJAFAF)

Keywords

• Motorcycle track days
• Track event management
• Motorcycle coaching services
• Recreational motorsports events
• Track day season passes

Headquarters

HQ city

Orange

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Marketing or Sales, Personnel, Infrastructure, Technology or R&D

Revenue model

1. Track Day Event Fees: Revenue generated from fees charged to motorcycle riders for participating in organized track day events at Spring Mountain Motor Resort and Chuckwalla Valley Raceway. Customers register and pay for individual event sessions through the website.
2. Season Passes: Annual or multi-event passes offering recurring access to track events throughout the season, providing predictable revenue from committed customers.
3. Coaching Services: One-on-one motorcycle coaching services offered as an add-on to track day participation, generating additional revenue per event.
4. Gift Cards: Digital gift cards sold through the e-commerce storefront, allowing customers to purchase track day experiences as gifts.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

TrackXperience organizes and manages organized motorcycle track day events at professional racing venues, primarily Spring Mountain Motor Resort in Nevada and Chuckwalla Valley Raceway in California. The company provides structured riding sessions for motorcycle enthusiasts across multiple skill levels, complemented by one-on-one motorcycle coaching services, recurring season passes, and digital gift cards for events and services.

Product overview

TrackXperience is a track day event management company offering organized motorcycle riding events at professional race tracks. The core product is a series of track day events at venues including Spring Mountain Motor Resort (Nevada) and Chuckwalla Valley Raceway (California), supplemented by add-on coaching services and season pass subscriptions. The company also sells gift cards as ancillary products.

Differentiator

Problem solved

Functional benefit

Products and services

• Track Days Organized motorcycle track day events held at premier racing venues including Spring Mountain Motor Resort in Nevada and Chuckwalla Valley Raceway in California, offering riders structured sessions on professional race tracks for recreational riding and skill development.
• Motorcycle Coaching

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• BeadRiders: Motorcycle track day organization running events at US racetracks with beginner-to-advanced tiers and coaching, serving the same enthusiast rider base.
• Yamaha Champions Riding School: Motorcycle track day and riding school operating at multiple US racetracks, targeting the same enthusiast rider segment with coached events and skill-development curriculum.
• Sportbike Track Days: Organizer of motorcycle track day events at multiple US racetracks for sportbike riders, offering tiered skill levels — directly comparable event-format and customer-base competitor.
• California Superbike School: Premier motorcycle riding school operating at US racetracks, offering coached track day and training experiences for motorcycle enthusiasts — directly comparable to TrackXperience's coached track day model.
• Trackmasters: Motorcycle track day event organizer hosting events at US racetracks, targeting the same enthusiast segment with structured sessions.
• N2 Track Days: Motorcycle track day organization offering multi-tier coached events at US racetracks for enthusiast riders.
• Penguin Racing School: US-based motorcycle track day and school operator that runs events at multiple racetracks for riders of varying skill levels — closely comparable service offering.

Others

• Spring Mountain Motor Resort: Owner/operator of one of TrackXperience's primary venues; adjacent ecosystem participant and a critical infrastructure partner/dependency rather than a direct competitor.
• Chuckwalla Valley Raceway: Racetrack operator hosting one of TrackXperience's seasonal venues; comparable to Spring Mountain as a partner venue rather than a direct competitor.

Emerging players

• Champions School of Motorcycle: Motorcycle training provider offering riding courses with on-track components; overlaps with TrackXperience's coaching/coaching-adjacent value proposition.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/TrackXperience
• Facebookfacebook.com/TrackXperience
• Instagraminstagram.com/trackxperience/?ref=badge

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TrackXperience