Battambang Rice
Battambang Rice (BRICO) is a Cambodian rice miller and exporter that processes premium jasmine and fragrant rice varieties in Battambang Province and sells them via direct B2B export to international food importers and distributors, anchored by multiple World's Best Rice awards.
- Company typePrivate
- Founded-
- HeadquartersPhnom Penh, Cambodia
- Headcount—
- GTM typeB2B
- OfferingHardware or Manufacturing
What Battambang Rice does
Battambang Rice Investment Co., Ltd (BRICO) is a privately held Cambodian rice miller, importer, and exporter incorporated in Cambodia and headquartered in Phnom Penh, with manufacturing operations in Battambang Province — the country's so-called "rice bowl." The company processes and exports four rice varieties: Phka Rumduol (premium aromatic jasmine), Sen Kro Oub (SKO) and Sro Nge (SRO) (fragrant long-grain varieties), and OM 5451 (high-yield white rice). Its milling operations are backed by BRC, HACCP, and GHP food safety and quality certifications, and it aggregates output from a network of 1,000+ farmers in Battambang Province.
The company's commercial model is enterprise B2B export: BRICO sells directly to international food importers and distributors via quote-based pricing, with no disclosed public pricing or retail channel. Revenue is generated through bulk rice export, and the company has stated markets in Southeast Asia (Cambodia) and East Asia (China). Strategic positioning is centered on a terroir-driven origin brand — the company explicitly compares Battambang rice to Champagne, Kobe, and Parma — reinforced by Phka Rumduol winning World's Best Rice in 2012, 2013, 2014, 2018, 2022, 2024, and 2025, and Sen Kro Oub receiving consecutive China-ASEAN Gold Awards in 2023 and 2024. Distribution runs through direct export relationships and industry event participation (notably the World Rice Conference), with marketing supported by a corporate website and email newsletter.
BRICO was founded with capital from the Cambodia-Laos Development Fund (CLDF) and subsequently entered a strategic partnership with the IFC (International Finance Corporation) and Mars Food focused on sustainable rice sourcing and farmer empowerment. The company has no subsidiaries, no public listing, no disclosed funding rounds beyond the founding CLDF investment, and no headcount data publicly available.
Battambang Rice firmographics
Firmographics- Name
- Battambang Rice
- Legal name
- Battambang Rice Investment Co., Ltd
- Website
- https://battambangrice.com
- Company type
- Private
- Operating status
- Operating
- Short description
- Battambang Rice (BRICO) is a Cambodian rice miller and exporter that processes premium jasmine and fragrant rice varieties in Battambang Province and sells them via direct B2B export to international food importers and distributors, anchored by multiple World's Best Rice awards.
- Ownership category
- akta.pro rank
Battambang Rice industry classification
Industry- Product category
- Rice Milling and Export
- NAICS
- Rice Milling (311212), Rice Farming (11116)
- SIC
- Grain Mill Products (2040)
- akta.pro primary industry
- Rice & Grain Processing (milling, polishing, parboiling, blending) (AFAKABAE)
- akta.pro secondary industries
- Ethnic Meat, Poultry & Seafood Wholesale (AFAIAIAC), Rice Farming (AFAGAAAC)
Keywords
Where Battambang Rice is headquartered
LocationHeadquarters
- HQ city
- Phnom Penh
- HQ country
- Cambodia
- HQ region
- Asia
Offices2 records
Markets served
Battambang Rice business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Rice Export: BRICO operates as a rice miller, importer, and exporter, generating revenue through the export of premium Cambodian rice varieties to international markets. The company processes and exports multiple rice varieties including Phka Rumduol, Sen Kro Oub, Sro Nge, and OM 5451.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Battambang Rice product offering
Product offeringCore offering
Battambang Rice (BRICO) is a rice miller, importer, and exporter based in Battambang Province, Cambodia. The company processes and exports premium aromatic jasmine rice varieties, including Phka Rumduol, Sen Kro Oub, Sro Nge, and the non-fragrant OM 5451 white rice, supplying international food importers and distributors through direct B2B export relationships.
Product overview
Battambang Rice (BRICO) operates as a rice miller, importer, and exporter offering four distinct rice product varieties: Phka Rumduol (premium jasmine rice), SKO/Sen Kro Oub (fragrant rice), SRO/Sro Nge (fragrant rice), and OM 5451 (white rice). The portfolio ranges from premium aromatic varieties to affordable everyday white rice, serving both global export markets and domestic Cambodian consumption.
Differentiator
Problem solved
Functional benefit
Brands
- Phka Rumduol: Premium jasmine rice variety, Cambodia's aromatic rice award winner (World's Best Rice 2012, 2013, 2014, 2018, 2022, 2024, 2025).
- SKO (Sen Kro Oub)
- SRO (Sro Nge)
- OM 5451
Products and services
- Phka Rumduol
Quantifiable outcome
- Phka Rumduol consistently ranked as World's Best Rice for seven years (2012, 2013, 2014, 2018, 2022, 2024, 2025)
- +2 more outcomes
Companies that use Battambang Rice
Customer profileSegments2 records
Ideal customer profiles1 record
Battambang Rice technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Battambang Rice partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered major.
- IFC (International Finance Corporation)majorPartnership with IFC and Mars Food for sustainable rice sourcing and farmer empowerment programs in Cambodia.
- Mars FoodmajorPartnership with IFC and Mars Food for sustainable rice sourcing and farmer empowerment programs in Cambodia.
Scale indicators3 records
Recent moves1 record
Expansion highlights4 records
Battambang Rice competitors and assessment
Company assessmentEmerging players
- SunFoods Group: SunFoods Group is a US-California-based specialty rice company (Kokuho Rose and Botan brands) that proves a regional-premium-rice origin brand can scale in retail. It is comparable to Battambang Rice as a fellow emerging origin-branded rice player pursuing premium positioning through provenance and quality certification.
Direct peers
- Amira Nature Foods: Amira Nature Foods is an India-based specialty rice (basmati) processor and global exporter. It is comparable to Battambang Rice because both position origin-branded aromatic rice to international distributors and retailers, though Amira is more retail-pack-focused.
- KRBL Limited (India Gate): KRBL operates the India Gate basmati brand and is one of the world's largest branded rice exporters. It is comparable to Battambang Rice because both pursue an origin-driven premium rice brand strategy, sell into global B2B and retail channels, and rely on awards and provenance to defend pricing.
- AMRU Rice (Cambodia): AMRU Rice is one of Cambodia's largest rice exporters and a direct domestic peer to Battambang Rice, also sourcing jasmine and fragrant rice varieties for international markets. Both target premium aromatic rice exports from Cambodia and compete for the same international distributors.
- LT Foods (Daawat): LT Foods markets the Daawat brand of basmati rice globally and is a meaningful direct peer in branded rice exports. Like Battambang Rice, it leverages geographic origin (India/Punjab) and certification to compete for international shelf space in premium rice categories.
- Capital Rice Co., Ltd. Capital Rice is a major Thai rice exporter that processes and ships premium jasmine (Hom Mali) rice worldwide. It is the closest regional direct peer to Battambang Rice because both monetize origin-terroir jasmine rice through B2B export channels to global distributors.
- Thai Wah Public Company: Thai Wah is a Thai rice and starch producer exporting premium jasmine rice globally. It is a comparable export-focused peer to Battambang Rice, with a similar premium-origin narrative and broad distribution into Asian and international markets.
Broad incumbents
- Olam International (ofi): ofi (Olam Food Ingredients) is a major global rice trader and processor with significant Asian operations, including rice sourcing from Southeast Asia. It is a broad incumbent that competes with Battambang Rice for international buyers and supply contracts, though it operates at much larger scale across many origins.
- Louis Dreyfus Company (Rice): Louis Dreyfus Company is a global commodity merchandiser with a significant rice origination and export business across Asia and the Americas. It is a broad incumbent peer because it competes for the same international buyer relationships and jasmine/fragrant rice volumes as Battambang Rice.
- CP Intertrade (Charoen Pokphand): CP Intertrade, part of the Charoen Pokphand group, is a major Thai rice exporter with global distribution. It is a broad-incumbent peer because it operates at significantly larger scale but competes for the same international jasmine rice customers as Battambang Rice.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights6 records
Customer concentration
Battambang Rice social profiles
Digital presenceBattambang Rice compliance and trust
Trust signalCompliance3 records
Battambang Rice financial estimates
Financial estimateRevenue estimate
Valuation estimate
Battambang Rice leadership team
Management profileNumber of profiles
Battambang Rice funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Battambang Rice M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Battambang Rice
What does Battambang Rice do?
Battambang Rice (BRICO) is a rice miller, importer, and exporter based in Battambang Province, Cambodia. The company processes and exports premium aromatic jasmine rice varieties, including Phka Rumduol, Sen Kro Oub, Sro Nge, and the non-fragrant OM 5451 white rice, supplying international food importers and distributors through direct B2B export relationships.
Is Battambang Rice a public or private company?
Battambang Rice is a private company. It is classified as venture growth investor backed and is currently operating.
When was Battambang Rice founded?
Battambang Rice was founded in -1.
Where is Battambang Rice based?
Battambang Rice is headquartered in Phnom Penh, Cambodia, in the Asia region.
How does Battambang Rice make money?
One revenue line is on record: rice Export.
Who are Battambang Rice's main competitors?
SunFoods Group is listed as an emerging player. Direct peers are Amira Nature Foods, KRBL Limited (India Gate), AMRU Rice (Cambodia), LT Foods (Daawat), Capital Rice Co., Ltd. and Thai Wah Public Company. Broad incumbents are Olam International (ofi), Louis Dreyfus Company (Rice) and CP Intertrade (Charoen Pokphand).
Does Battambang Rice have an API?
No public API is recorded for Battambang Rice.
What industry is Battambang Rice in?
Battambang Rice's product category is Rice Milling and Export. Its primary akta.pro industry code is AFAKABAE, Rice & Grain Processing (milling, polishing, parboiling, blending), with a secondary code of AFAIAIAC, Ethnic Meat, Poultry & Seafood Wholesale. Its NAICS code is 311212 and its SIC code is 2040.