Alkar
Alkar Automotive is a Spain-based manufacturer and B2B distributor of rearview mirrors and automotive lighting for the Independent Aftermarket, serving distributors and workshops in 70+ countries with over 16,200 product references covering more than 98% of the European circulating fleet.
- Company typePrivate
- Founded1968
- HeadquartersAmorebieta, Spain
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Alkar does
Alkar Automotive, S.A.U. is a Spain-based manufacturer and distributor of rearview mirrors and automotive lighting components serving the Independent Aftermarket (IAM), with stated 55 years of industry experience and operations across more than 70 countries on three continents. The company is a wholly-owned subsidiary of Adakar Corporation and is headquartered in Amorebieta (Bizkaia), operating a 20,000 m² automated warehouse in Boroa, Spain, and a 5,000 m² distribution warehouse in Geseke, Germany, alongside its wholly-owned Italian subsidiary Melchioni Car System S.R.L. (acquired February 2019).
Alkar's product portfolio spans rearview mirrors (standard and RHD variants), automotive lighting (headlights, fog lights, signal and brake lights), commercial-vehicle mirrors and lighting, windshields, and accessories, totaling over 16,200 active references covering more than 98% of the European circulating vehicle fleet, with 8,000 mirror references alone addressing 485,000+ applications. Proprietary manufacturing technology is concentrated in mirror turn signals, where Alkar holds specific patents covering electro-vibration and ultrasonic welding processes for watertight sealing, and the company is the only European IAM manufacturer with OE-quality standards in this category. Quality and data integrity are supported by Centro Zaragoza QVP Verified Fitting and Verified Production certifications (over 2,000 certified references) and TecAlliance Premier Data Supplier status for TecDoc catalog integration.
The business operates on a B2B sales-led model, selling through its Magento-based e-commerce platform to registered distributors and workshops, with a 95% minimum service guarantee, 24-hour delivery capability, throughput of up to 25,000 units daily, and an "Express Nocturno" urgent delivery service for the Spanish market. Pricing is transactional per unit, with free shipping thresholds and tiered logistics fees; no subscription or recurring-revenue model is indicated. Customer segments are distributors and repair shops serving passenger, commercial, and industrial vehicles, with selective geographic restrictions on certain French OE-equivalent parts.
Alkar firmographics
Firmographics- Name
- Alkar
- Legal name
- ALKAR Automotive, S.A.U.
- Website
- https://alkar.es
- Company type
- Private
- Founded year
- 1968
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Alkar Automotive is a Spain-based manufacturer and B2B distributor of rearview mirrors and automotive lighting for the Independent Aftermarket, serving distributors and workshops in 70+ countries with over 16,200 product references covering more than 98% of the European circulating fleet.
- Ownership category
- akta.pro rank
Alkar industry classification
Industry- Product category
- Automotive Aftermarket Parts
- NAICS
- Motor Vehicle Electrical and Electronic Equipment Manufacturing (33632), Other Motor Vehicle Parts Manufacturing (336390)
- SIC
- Motor Vehicle Parts & Accessories (3714)
- akta.pro primary industry
- Aftermarket Lighting & Visibility Products Manufacturing (Bulbs/LED Kits/Headlamps/Mirrors/Cameras) (IMACANAG)
- akta.pro secondary industries
- Automotive Mirrors & Exterior Vision Systems Manufacturing (Mirrors/Housings/Camera Modules) (IMACAKAF), Automotive Lighting Assemblies Manufacturing (Headlamps/Taillamps/Interior Lamps/DRLs) (IMACAKAG), Automotive Glazing & Visibility Components Manufacturing (Windshields/Side Glass/Rear Glass/Sunroofs/Wipers) (IMACAKAC)
Keywords
Where Alkar is headquartered
LocationHeadquarters
- HQ city
- Amorebieta
- HQ country
- Spain
- HQ region
- Europe
Offices3 records
Markets served
Alkar business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Aftermarket Auto Parts Sales: Alkar generates revenue through the sale of automotive mirrors, lighting, and accessories to the Independent Aftermarket (IAM). Products include rearview mirrors, lighting components, mirror turn signals, windshield wiper blades, and accessories. The company sells directly through its e-commerce platform to registered distributors and workshops.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Standard B2B pricing for registered customers |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Alkar product offering
Product offeringCore offering
Alkar is a B2B manufacturer of automotive rearview mirrors and lighting products for the Independent Aftermarket (IAM). The company produces replacement mirrors, lighting systems, windshield products, and truck accessories covering 16,200+ references and 98%+ of the European circulating fleet across 70+ countries on three continents.
Product overview
Alkar is a European leader in the manufacture and distribution of automotive aftermarket (IAM) rearview mirrors and lighting products. The company operates a unified product portfolio organized into six main families: Espejos Retrovisores (standard and RHD variants), Iluminación (lighting), Camión (truck/commercial vehicle products), Derivabrisas (windshields), and Accesorios (accessories). The offering includes over 16,200 references covering more than 98% of the European circulating vehicle fleet. Alkar also acquired Melchioni Car System in 2019 to strengthen its presence in the Italian market, and maintains a CARPRISS brand for export catalogs. The company distributes products through Magento-powered ecommerce with 24-hour service capability and operates automated warehouses in Spain and Germany.
Differentiator
Problem solved
Functional benefit
Brands
- CARPRISS: Export catalog brand for Alkar's mirror and lighting products.
Products and services
- Rearview Mirrors
Quantifiable outcome
- 98%+ European fleet coverage
- +3 more outcomes
Companies that use Alkar
Customer profileSegments2 records
Ideal customer profiles1 record
Alkar technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature2 records
Alkar partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Melchioni Car System (MCS)coreALKAR acquired 100% of the automotive division of MELCHIONI S.p.A., an Italian company based in Milan operating as Melchioni Car System. MCS is a leader in Italy for distribution of rearview mirrors and lighting for the aftermarket for 35 years. The acquisition reinforces Alkar's presence in the Italian market where it has operated for over 20 years.
Scale indicators10 records
Recent moves6 records
Expansion highlights6 records
Alkar competitors and assessment
Company assessmentBroad incumbents
- Koito Manufacturing: Japanese tier-1 supplier of automotive lighting systems serving OEMs globally. Overlaps with Alkar in lighting products and global aftermarket distribution, though primarily OEM-focused with broader technology portfolio.
- Magna International: Global automotive supplier with a dedicated mirrors and exteriors business. Comparable in mirror manufacturing capabilities and European presence, though Magna is far broader in scale and OEM focus.
- Valeo: Global tier-1 automotive supplier with extensive lighting and visibility systems portfolio, including mirrors and ADAS camera modules. Overlaps with Alkar's product categories but operates at significantly larger scale and with deeper OEM integration.
- Ichikoh Industries (Valeo): Japanese mirror and lighting manufacturer, now part of Valeo. Historically a direct competitor to Alkar in IAM mirrors and lighting, now operating as part of Valeo's broader lighting and electronics portfolio.
- Hella (FORVIA): Major European automotive lighting and electronics supplier. Comparable in lighting product categories with European manufacturing footprint and IAM presence, though at much larger scale and with stronger OEM ties.
Direct peers
- Ficosa International: Spanish-based automotive technology company specializing in rearview mirrors, vision systems, and lighting — including camera-based mirror replacements. Comparable to Alkar in mirror manufacturing heritage and Iberian footprint, though more weighted toward OEM and ADAS innovation.
- Depo Auto Parts: Taiwanese aftermarket lighting and mirror manufacturer serving the IAM globally. Overlaps with Alkar's core categories and B2B distribution to distributors and workshops, with similar catalog breadth across multiple vehicle brands.
- TYC Brother Industrial: Taiwan-based manufacturer of aftermarket automotive lighting and mirrors with extensive global distribution. Directly comparable to Alkar in product mix (mirrors, headlamps, tail lamps), IAM channel focus, and broad vehicle-coverage catalog strategy.
- SL Corporation: Korean manufacturer of automotive lighting, mirrors, and components serving both OEM and IAM channels. Comparable product portfolio (headlamps, tail lamps, mirrors) and global distribution reach similar to Alkar's.
Emerging players
- Lumileds: Specialized automotive and specialty lighting company (Philips automotive lighting legacy). Comparable in lighting technology focus and aftermarket channels, but does not address mirrors.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Alkar social profiles
Digital presenceAlkar compliance and trust
Trust signalCompliance3 records
Alkar financial estimates
Financial estimateRevenue estimate
Valuation estimate
Alkar leadership team
Management profileNumber of profiles
Alkar subsidiaries and ownership
Company hierarchySubsidiaries1 record
Alkar funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Alkar M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Alkar
What does Alkar do?
Alkar is a B2B manufacturer of automotive rearview mirrors and lighting products for the Independent Aftermarket (IAM). The company produces replacement mirrors, lighting systems, windshield products, and truck accessories covering 16,200+ references and 98%+ of the European circulating fleet across 70+ countries on three continents.
Is Alkar a public or private company?
Alkar is a private company. It is classified as corporate owned and is currently operating.
When was Alkar founded?
Alkar was founded in 1968. It employs 11 to 50 people.
Where is Alkar based?
Alkar is headquartered in Amorebieta, Spain, in the Europe region.
How does Alkar make money?
One revenue line is on record: aftermarket Auto Parts Sales.
Who are Alkar's main competitors?
Broad incumbents on record are Koito Manufacturing, Magna International, Valeo, Ichikoh Industries (Valeo) and Hella (FORVIA). Direct peers are Ficosa International, Depo Auto Parts, TYC Brother Industrial and SL Corporation. Lumileds is listed as an emerging player.
Does Alkar have an API?
No public API is recorded for Alkar.
What industry is Alkar in?
Alkar's product category is Automotive Aftermarket Parts. Its primary akta.pro industry code is IMACANAG, Aftermarket Lighting & Visibility Products Manufacturing (Bulbs/LED Kits/Headlamps/Mirrors/Cameras), with a secondary code of IMACAKAF, Automotive Mirrors & Exterior Vision Systems Manufacturing (Mirrors/Housings/Camera Modules). Its NAICS code is 33632 and its SIC code is 3714.