State Youth Council

What State Youth Council does

Landesjugendring Niedersachsen e.V. (State Youth Council of Lower Saxony) is a non-profit registered association (eingetragener Verein) headquartered in Hannover, Germany, serving as the umbrella federation for 19 statewide active youth organizations encompassing over 80 independent youth associations with approximately 500,000 members across Lower Saxony's 37 districts and independent cities. The organization's core function is coordination and advocacy: it aligns member organizations on common positions regarding children and youth policy, represents these positions externally through elected representatives, and provides shared infrastructure including the Juleica youth leader card system, media literacy programs (neXTmedia), digital participation platforms (Jugendserver Niedersachsen), and cloud collaboration tools (LJR neXTcloud).

The product portfolio spans identification and qualification systems (Juleica, media-juleica), structured workshop programs (mediascout BASIC, JULEICA, and PREMIUM; media-projekt), funding administration (4Generation state program 2021-2027), and educational publications (Praxisbuch M, Digitale Jugendarbeit, Digital Awareness Flyer, GDPR guide). Technical infrastructure is built on open-source foundations — Nextcloud-based collaboration for member organizations and a tri-layer web platform (Magazin, Wiki, Netzwerk) for youth engagement. The Juleica card system is operated under nationally standardized regulations, and the Verdienstausfall (wage loss compensation) scheme reimburses volunteer youth leaders up to €100/day for a maximum of 12 days per year.

The business model is non-commercial and grant-funded: core services (Juleica, neXTmedia workshops, youth platform access) are provided free to recognized youth organizations through state funding under the Jugendförderungsgesetz. Revenue-generating activities are limited to the LJR Shop selling publications and brochures at unit prices of €0.50–€2.50. The organization is led by an elected board (Vorstand) of six members including Regina Gehlisch, Nils Lücking, Ann-Marie Reimann, Johann Janssen, Kimberly Haarstik, and Finn-Niklas Gerken. Key strategic partners include the Niedersächsische Landesmedienanstalt (NLM) for media literacy, the Landeszentrale für politische Bildung for political education, and the LAG OKJA Niedersachsen for open youth work coordination.

Name

State Youth Council

Legal name

Landesjugendring Niedersachsen e.V.

Website

https://ljr.de

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Landesjugendring Niedersachsen e.V. is a non-profit umbrella federation in Hannover, Germany, coordinating 19 statewide youth organizations and 80+ associations representing approximately 500,000 members across Lower Saxony, delivering the Juleica youth leader card, media literacy programs, digital participation platforms, and state-funded project grants.

Ownership category

akta.pro rank

Product category

Youth Development Services

NAICS

Child and Youth Services (62411), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813), Grantmaking and Giving Services (81321), Educational Support Services (611710)

SIC

Services-Membership Organizations (8600), Services-Social Services (8300), Services-Educational Services (8200)

akta.pro primary industry

Youth Mentoring & Positive Youth Development Nonprofits (BPAGADAD)

akta.pro secondary industries

Volunteer Program Funding, Scholarships & Fundraising Support (EDAIAGAO), Online/Hybrid Lifelong Learning Platforms & Open Enrollment Programs (EDAAAEAL)

Keywords

• Youth work coordination
• Youth association federation
• Volunteer qualification programs
• Media literacy training
• Youth policy advocacy

Headquarters

HQ city

Hanover

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Pricing tiers

Distribution channels4 records

Marketing channels7 records

Core offering

The Landesjugendring Niedersachsen e.V. is an umbrella federation of 19 statewide active youth organizations and over 80 independent youth associations representing approximately 500,000 young people in Lower Saxony, Germany. It coordinates common advocacy positions, administers the nationwide Juleica youth leader card system, delivers media literacy and digital youth work programs (neXTmedia workshops), runs digital collaboration platforms (Jugendserver Niedersachsen, LJR neXTcloud), distributes government funding (4Generation program), and produces educational publications for youth work practitioners.

Product overview

Landesjugendring Niedersachsen e.V. (State Youth Council Lower Saxony) is a federation of 19 nationwide active youth organizations representing over 80 independent youth associations with approximately 500,000 members. The organization provides a diverse portfolio of products and services centered around youth work support. Its core offerings include the Juleica (youth leader card) system, digital media competency programs through neXTmedia (including mediascout BASIC/JULEICA/PREMIUM workshops), the Jugendserver Niedersachsen internet platform, and funding programs like 4Generation. The organization also produces educational materials including practice books on data protection, media competence, digital youth work, and diversity. Additional services include an online shop for materials and the LJR neXTcloud collaboration platform for member organizations.

Differentiator

Problem solved

Functional benefit

Brands

• Jugendserver Niedersachsen: Internet platform for youth and youth work operated by Landesjugendring Niedersachsen e.V., providing information, communication and cooperation on regional, state-specific and nationwide topics of youth work since 2003.
• neXTmedia
• Juleica
• 4Generation

Products and services

• Juleica (Jugendleiter*innen-Card) The Juleica is the nationally standardized identification card for volunteer workers in non-school children and youth work in Germany. It serves as a legitimation document and qualification proof for volunteer youth leaders (minimum age 16) and also expresses social recognition for their voluntary engagement. It provides discounts at partner businesses and is administered by the LJR Niedersachsen for the Lower Saxony region.
• neXTmedia A media competence program for youth work delivered in cooperation between Landesjugendring Niedersachsen e.V. and the Lower Saxony State Media Authority (NLM). Offers practical workshops and qualification programs (media-juleica, media-projekt, media-scout) covering media pedagogy, media practice, media strategy, and digital safety for youth organizations.
• mediascout BASIC A two-day qualification workshop for full-time and volunteer workers in youth organizations to expand their media-competent profile. Covers media pedagogy, media practice, and media strategy.
• mediascout JULEICA A three-day workshop for trained youth leaders covering safe knowledge about handling social networks (Instagram, WhatsApp, Snapchat, TikTok, Twitter), including legal aspects around image rights and copyright.
• mediascout PREMIUM Online advanced training events for mediascouts covering current media topics such as AI in youth work, disinformation, data protection, and social media. Held twice per year.
• media-juleica Workshops for prospective youth leaders and team members in Juleica training, directly requestable from multimedia mobiles of the NLM.
• media-projekt Practical workshops for supra-regional youth work events or media know-how for full-time and volunteer workers in youth work.
• 4Generation Funding Program The funding program of the State of Lower Saxony for projects in youth work for the period 2021-2027, administered by Landesjugendring Niedersachsen. Provides financial support to youth work projects.
• neXTkultur A project promoting diversity and participation of all youth in youth work, focusing on inclusion and diversity-conscious opening of youth organizations.
• Jugendserver Niedersachsen An internet platform for youth and youth work operated by Landesjugendring Niedersachsen e.V. Promotes cooperation between youth work providers and youth, providing information, communication, and collaboration on regional, state-specific and nationwide topics of youth work.
• LJR neXTcloud Cloud storage and collaboration platform (Nextcloud) for member organizations of Landesjugendring Niedersachsen. Provides document management, collaboration tools, and organizational services for youth associations.
• VDA Anmeldung (Verdienstausfall Compensation Service) Online registration system for pre-registration of compensation for loss of income for volunteer youth leaders. Provides reimbursement up to €100/day for maximum 12 days/year per volunteer.
• Juleica Praxisbuch M – Medienkompetenz in der Jugendarbeit (Juleica Practice Book M) A practice book (€2.50) expanding the Juleica practice book series with topics including youth work in digital social networks, e-participation tools, public relations, and computer games.
• Los geht's: Datenschutz in der Jugendarbeit (Data Protection Guide) An educational guide (€0.50) examining the EU General Data Protection Regulation (GDPR) with application examples for data-secure youth work, including templates for agreements.
• Digitale Jugendarbeit (Digital Youth Work Practice Book) A practice book showing how to digitally support or largely implement youth work offerings, including examples for group offerings, educational offerings, projects, and digital participation.
• Digital Awareness Flyer & Poster A flyer developed by neXTmedia in cooperation with smiley e.V. that visualizes the course of digital crises, provides assistance for trustworthy exchange, suggestions for intervention, and references relevant contact points.
• LJR-Shop Online shop offering brochures, flyers, and informational materials for youth work, including Juleica handbooks and practice books. Available with Juleica discount.

Quantifiable outcome

• 500,000 young people represented through member organizations
• +2 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• Niedersächsische Landesmedienanstalt (NLM)coreStrategic or Co-development PartnerMajor cooperation on neXTmedia - Medienkompetenz in der Jugendarbeit project, providing media literacy workshops and training for youth workers. NLM provides multimedia mobile units and media pedagogy expertise; LJR provides youth work network and organizational infrastructure. Joint development of media-juleica, media-projekt, and media-scout programs.
• multimediamobile der NLMcoreImplementation/ SI/ Consulting PartnerRegional multimedia mobile units operated by NLM that deliver practical media workshops at youth organizations. Provides hardware (8 laptops, video/photo/audio equipment) and trained media pedagogues for workshops.
• smiley e.V.minorStrategic or Co-development PartnerHannover-based association providing support for neXTmedia program. Co-developer of Digital Awareness materials and media literacy concepts. Founded by media education experts including Moritz Becker who developed mediascout BASIC concept.
• LKA Niedersachsen (Landeskriminalamt)minorStrategic or Co-development PartnerState criminal investigation office providing expertise and support for prevention programs in youth work, particularly in digital safety and media literacy initiatives.
• klicksafeminorOthersEU initiative coordinated by Medienanstalt Rheinland-Pfalz and Landesanstalt für Medien NRW, part of Safer Internet Centre DE. Provides resources and information on internet safety for neXTmedia programming.
• JUUUPORTminorOthersYouth self-help platform provided by NLM where young people can get confidential, free help with online problems. Referenced as support resource in neXTmedia Digital Awareness materials.
• Landeszentrale für politische BildungcoreStrategic or Co-development PartnerState center for political education providing Wahl-O-Mat materials and collaboration for youth political participation initiatives including U18 elections and voter education.
• LAG OKJA Niedersachsen e.V. (Landesarbeitsgemeinschaft Offene Kinder- und Jugendarbeit)coreStrategic or Co-development PartnerState working group for open youth work, collaborating on Kommunalwahl 2026 campaign 'Ohne dich wird's nix' to increase youth voter participation in local elections.
• Niedersächsische Kinder- und JugendfeuerwehrminorChannel Partner/ Reseller/ DistributorMember organization with direct access to Verdienstausfall reimbursement process, excluded from normal member organization channel requiring intermediate Landesverband submission.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Regional players

• National Youth Agency (UK): UK-wide youth work development agency; performs a comparable training, standards, and policy-support role for the youth sector in a different national jurisdiction.

Others

• Arbeitsgemeinschaft für Kinder- und Jugendhilfe (AGJ): National umbrella for youth welfare and child/youth services associations; comparable in coordinating and advocacy role across youth-sector NGOs, broader scope than LJR.
• Niedersächsische Landesmedienanstalt (NLM): Core strategic partner on neXTmedia; comparable on the media-literacy/competence training dimension relevant to LJR's youth work programs.

Direct peers

• Deutscher Bundesjugendring: National umbrella federation of German youth organizations; performs the same membership-coordination, advocacy, and Juleica framework stewardship role that LJR performs at the state level.
• Landesjugendring Baden-Württemberg: State youth council of Baden-Württemberg; comparable coordinating role for statewide youth organizations, Juleica administration, and state-level advocacy.
• Bayerischer Jugendring: State youth council of Bavaria with an essentially identical mandate (coordinate member Jugendverbände, administer Juleica, run political education and funding programs) — direct functional mirror of LJR in another Land.
• Landesjugendring Nordrhein-Westfalen: State youth council of NRW; comparable scope, same legislative anchoring in a state Jugendförderungsgesetz, and similar member federation structure to LJR Niedersachsen.
• Landesjugendring Hessen: State youth council of Hessen; analogous federation of Jugendverbände with similar funding, training, and political-participation programs.
• Landesjugendring Schleswig-Holstein: State youth council of Schleswig-Holstein; same legal basis and operating model as LJR Niedersachsen, but in a smaller Land.

Emerging players

• LAG OKJA Niedersachsen: Landesarbeitsgemeinschaft Offene Kinder- und Jugendarbeit — parallel state working group for open youth work in Lower Saxony; an adjacent rather than competing body that LJR already partners with on the 2026 Kommunalwahl campaign.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@landesjugendring
• Facebookfacebook.com/landesjugendring.nds
• Instagraminstagram.com/ljr.nds
• Xx.com/ljr_nds
• LinkedInlinkedin.com/company/landesjugendring-niedersachsen-e.v.

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about State Youth Council