Fuel Incorporation Pte Ltd

What Fuel Incorporation Pte Ltd does

Fuel Incorporation Pte Ltd is a Singapore-incorporated private limited company (Pte Ltd) operating as a diesel fuel supplier with a headcount of 51-100 employees. Its core business is the distribution of 10 PPM Ultra Low Sulfur Diesel and EN590 Gasoil 10ppm Diesel, alongside complementary products including Adblue Diesel Exhaust Fluid and Diesel Additives. The company provides integrated haulage and fuel transport services, enabling on-site bulk diesel top-up directly into customer storage tanks, equipment, and machinery anywhere in Singapore. It also operates an international trading desk facilitating STS (Ship-to-Ship), FOB (Free on Board), and CIF (Cost, Insurance, and Freight) transactions between a network of verified global counterparties.

The company's revenue model is transaction-based across four streams: domestic diesel fuel sales, on-site fuel transport services, international trading commissions/fees, and complementary additives/fluids. Pricing is quote-based rather than list-published; the headline commercial proposition is EN590 Gasoil 10ppm Diesel offered at discounted rates below the Platts reference price for bulk orders above 10,000 metric tons, with smaller volumes priced on inquiry. Go-to-market is sales-led and direct, with the website (fuelinc.com.sg, built on Wix) as the top-of-funnel presence and WhatsApp as the bottom-of-funnel order channel (single number +65 89108679). Primary customer segments are Construction, Logistics, and Foodstuff industries in Singapore, with stated intent to serve additional sectors.

The firm is privately held with no disclosed institutional investors, parent company, subsidiaries, or funding rounds in the input data. Management team is not disclosed in available sources. Operating geographies are anchored in Singapore (Southeast Asia) with global trading capabilities claimed rather than owned foreign infrastructure. There are no patents, trademarks, awards, regulatory actions, or M&A events recorded. The blog on the company website contains off-topic promotional content (claw machines, paper bags, tipper truck rental), which is not consistent with a focused content-marketing operation and signals limited investment in digital demand generation.

Name

Fuel Incorporation Pte Ltd

Legal name

Fuel Incorporation Pte Ltd

Website

https://fuelinc.com.sg

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

Fuel Incorporation Pte Ltd is a Singapore-based diesel fuel supplier (51-100 employees) specializing in on-site bulk diesel top-up and haulage services for the construction, logistics, and foodstuff sectors, with international STS/FOB/CIF trading capabilities.

Ownership category

akta.pro rank

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Others

Revenue model

1. Diesel Fuel Sales: Sale of 10 PPM Ultra Low Sulfur Diesel and EN590 Gasoil 10ppm Diesel to vehicles, machinery, and equipment. Bulk orders above 10,000MT offered at discounted rates below Platts price.
2. Fuel Transport Services: Haulage and fuel transport services delivering bulk diesel to customer storage tanks, equipment, and machinery on-site across Singapore.
3. International Trading (STS/FOB/CIF): Global trading operations facilitating bulk diesel transactions between verified sellers and buyers worldwide using STS (Ship-to-Ship), FOB (Free on Board), and CIF (Cost, Insurance, and Freight) arrangements.
4. Additives and Fluids: Sale of Adblue Diesel Exhaust Fluid and Diesel Additives as complementary products to core fuel offerings.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

Fuel Incorporation Pte Ltd supplies diesel fuel and related products to businesses in Singapore, with bulk deliveries to construction, logistics, and food industry sites. Core offerings include 10 PPM Ultra Low Sulfur Diesel, EN590 Gasoil 10ppm Diesel (bulk orders above 10,000MT at discounts to Platts price), Adblue Diesel Exhaust Fluid, Diesel Additives, and haulage/fuel transport services for on-site top-ups. The company also facilitates international fuel trading through STS, FOB and CIF arrangements via its global network of verified buyers and sellers.

Product overview

Fuel Incorporation Pte Ltd is a Singapore-based diesel fuel supplier offering a focused portfolio of petroleum products and logistics services. The core offering centers on high-quality diesel fuels including 10 PPM Ultra Low Sulfur Diesel and EN590 Gasoil 10ppm Diesel, supplemented by Adblue Diesel Exhaust Fluid and Diesel Additives. The company provides complementary haulage and fuel transport services for bulk delivery into customer storage tanks, equipment, and machinery. Additionally, international trading services (STS/FOB/CIF) connect buyers and sellers through a verified global network.

Differentiator

Problem solved

Functional benefit

Products and services

• 10 PPM Ultra Low Sulfur Diesel High-quality ultra low sulfur diesel suitable for all diesel vehicles including diesel cars, meeting stringent EN590 environmental standards; supplied to businesses across Singapore.
• EN590 Gasoil 10ppm Diesel European-standard 10ppm sulfur diesel fuel offered in bulk orders above 10,000MT at competitive prices below Platts reference price for large-volume buyers.
• Adblue Diesel Exhaust Fluid Diesel exhaust fluid used to reduce nitrogen oxide emissions in diesel vehicles equipped with SCR (Selective Catalytic Reduction) systems; sold as a complementary product to diesel fuel buyers.
• Diesel Additive Specialized chemical additives designed to enhance diesel fuel performance, stability and engine efficiency; sold alongside core diesel products.
• Haulage / Fuel Transport Services Fuel transport and delivery service enabling bulk diesel top-up directly into customer storage tanks, equipment and machinery anywhere across Singapore.
• STS / FOB / CIF Trading Services International fuel trading services facilitating bulk diesel transactions worldwide under STS (Ship-to-Ship), FOB (Free on Board) and CIF (Cost, Insurance and Freight) terms through a global network of verified sellers and buyers.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• TotalEnergies: Global integrated energy major with active Singapore trading and downstream presence; competes with Fuel Incorporation across diesel supply, trading, and bunker-related flows in the region.
• Indian Oil Corporation: Indian state-owned integrated oil major with regional Singapore trading operations; competes in the same diesel supply and trading corridors across South and Southeast Asia.
• Royal Dutch Shell: Global integrated oil major with major Singapore refining and marketing operations; competes across both wholesale diesel supply and international trading flows relevant to Fuel Incorporation.
• Sinopec (China Petroleum & Chemical Corporation): Global integrated oil major with a Singapore trading arm; offers wholesale diesel and refined products at scale, providing the pricing benchmark competition that small Singapore distributors must navigate.
• BP Singapore: BP's Singapore trading and downstream operations move large volumes of diesel and gasoil regionally; represents the scale incumbents against which Fuel Incorporation must compete on price and reliability.

Direct peers

• Trafigura: Global commodity trader headquartered in Singapore-relevant operations, active in diesel and middle-distillate trading via STS/FOB/CIF — competes with Fuel Incorporation in the same international trading flows.
• PUMA Energy: Global downstream fuel distributor with significant Singapore and Asia-Pacific presence, supplying diesel, gasoline, and bunkering fuels to commercial customers — directly comparable to Fuel Incorporation's bulk diesel distribution model.
• Vitol: World's largest independent energy commodities trader, with major Singapore trading operations moving diesel and gasoil via FOB/CIF and ship-to-ship arrangements — overlaps directly with Fuel Incorporation's international trading capability.
• Gulf Oil: International fuel and lubricants marketer with Asia-Pacific distribution; sells diesel and petroleum products to commercial and industrial customers in similar verticals to Fuel Incorporation.

Regional players

• SK Energy: South Korean refining and marketing major with regional fuel distribution across Asia; while domiciled in Korea, it competes for regional diesel supply and trading flows that intersect with Singapore-based distributors.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fuel Incorporation Pte Ltd