Metrocert

What Metrocert does

Metrocert S.C., operating commercially as México Tradición Orgánica, is a privately held Mexican organic certification body headquartered in Morelia, Michoacán. The company verifies and certifies that agricultural products — including plant production (crops, vegetables, fungi), animal production, processed products, commercialization activities, and grower groups — meet organic standards applicable in Mexico (Ley de Productos Orgánicos / SENASICA Distintivo Nacional), Canada (COR/USCOEA via CAEQ and CFIA recognition), the European Union (Reg. 2018/848), and associated equivalency markets including the United States, Japan, and Switzerland. Its underlying technology combines field inspection with a national network of accredited laboratories performing soil, water, product, leaf, and fruit sample testing, and the ECERT online platform for operator-facing document submission, status tracking, and certificate issuance.

The business sells certification services to Mexican organic producers, processors, commercializers, and grower groups seeking domestic compliance and export access under recognized international organic labels. Revenue is generated primarily through certification fees tied to category (plant, vegetables, fungi, animal, processing, group) and operator scope; pricing is published in tariff PDFs (e.g., MTO-FSOL-18, MTO-FEI-24) rather than on the public website. A collaboration agreement with Italy's ICEA provides European technical expertise and bilateral reach across nine additional countries. Distribution is direct, with multiple dedicated phone lines and WhatsApp channels for new operators, renewals, ECERT support, and billing.

The company holds ISO/IEC 17065:2012 accreditation (IOAS) as the foundation beneath its country-level recognitions, and supplemental marketing is limited to organic social (Instagram metrocert_mx, Facebook Metrocert) and a website contact form. The firm operates as a Sociedad Civil (civil partnership), with Mauricio Soberanes Hdez. as Director General, no disclosed investors, parent company, or subsidiaries, and no public financial disclosures.

Name

Metrocert

Legal name

Metrocert S.C.

Website

https://metrocert.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Short description

Metrocert S.C. is a Mexican organic certification body headquartered in Morelia, Michoacán that inspects and certifies agricultural producers, processors, and grower groups against Mexican, Canadian, U.S., and EU organic standards, leveraging accredited Mexican laboratories and the ECERT online platform.

Ownership category

akta.pro rank

Product category

Organic Certification Services

NAICS

Testing Laboratories and Services (54138)

SIC

Services-Testing Laboratories (8734)

akta.pro primary industry

Organic Certification Services (AFALAMAA)

akta.pro secondary industries

Food Safety & Quality Scheme Certifications (GFSI Programs) (AFALAMAI), Regulatory Submissions, Registrations & Facility Approvals (FDA/USDA/EU) (AFALADAD)

Keywords

• Organic certification services
• Agricultural product certification
• Accredited laboratory testing
• SENASICA organic approval
• EU 2018/848 certification

Headquarters

HQ city

Quintana Roo

HQ country

Mexico

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Distribution channels1 record

Marketing channels3 records

Core offering

Metrocert is a Mexican organic certification body (accredited under ISO/IEC 17065:2012 and approved by SENASICA, CFIA/CAEQ, and the European Commission) that inspects and certifies agricultural producers, processors, and grower groups against Mexican (LPO), Canadian (COR/USCOEA), U.S. (USDA NOP), and European (EU 2018/848) organic standards. Services are documented in the ECERT online platform and delivered in collaboration with Italy's ICEA, with approximately two-month turnaround once inspection is complete.

Product overview

Metrocert S.C. is a Mexican organic certification company offering a comprehensive portfolio of certification services under multiple international standards. Their core offering includes specialized certifications for crop production (vegetables, fungi), animal production, processing/commercialization, and grower group certification. They also provide input evaluation services with accredited laboratory testing. The ECERT online platform enables operators to manage their certification workflows digitally. All services operate under various regulatory frameworks including Mexico's LPO, Canada's COR/USCOEA, USDA NOP, and EU Regulation 2018/848.

Differentiator

Problem solved

Functional benefit

Products and services

• Certificación de Producción Vegetal Organic certification services for crop production and livestock feed, covering compliance with Mexican, Canadian, U.S., and EU organic standards.
• Certificación de Producción de Hortalizas Specialized organic certification for vegetable production, including post-harvest and greenhouse seedling handling.
• Certificación de Producción Fungi Specialized organic certification for fungi/mushroom production.
• Certificación de Producción Animal Organic certification services for animal production.
• Certificación de Procesamiento y Comercialización Organic certification for processed products and commercialization activities.
• Certificación de Grupo Grower group certification enabling multiple small producers to obtain organic certification under a single group entity.
• Evaluación de Insumos Evaluation service for agricultural inputs to determine compliance with organic standards, including soil, water, product, leaf, and fruit sample testing through accredited Mexican laboratories.
• ECERT Online certification management platform for operators to submit documentation, track certification status, and access certificate issuance.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• ICEA (Istituto per la Certificazione Etica e Ambientale)coreStrategic or Co-development PartnerMetrocert operates in collaboration with ICEA (Istituto per la Certificazione Etica e Ambientale) of Italy, a leading organic certification organization in that country and eight additional nations. This collaboration enables Metrocert to leverage ICEA's expertise and international credibility in organic certification, particularly for European market access.

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• ECOCERT: France-headquartered global organic and sustainability certification body with extensive Latin American operations. Comparable as a multi-jurisdictional organic certifier (EU, NOP, COR, etc.) competing for the same Mexican and Latin American organic producer customers as Metrocert.
• Quality Assurance International (QAI): US-based organic and sustainability certification body (NSF affiliate) with multi-program accreditation including USDA NOP and major international regimes. Comparable to Metrocert as a multi-standard organic certifier serving processors and grower groups.
• BCS Öko-Garantie: Germany-based international organic certification body (part of Kiwa) operating in Latin America and certifying against EU, NOP, and other major regimes. Comparable to Metrocert in offering multi-jurisdictional organic certification to agribusiness exporters across the same standards.

Regional players

• Letis S.A. Argentine/Brazilian organic certification body with international accreditation for NOP, EU, and Japanese regimes. Comparable to Metrocert as a Latin American-headquartered organic certifier focused on regional agribusiness exporters seeking multi-jurisdictional organic access.
• Mayacert: Guatemala-based organic and sustainability certifier operating across Latin America with US, EU, and Japanese recognition. Comparable to Metrocert as a Latin American-headquartered organic certifier serving Central American and Mexican agricultural exporters targeting the same premium export markets.

Direct peers

• CCOF (California Certified Organic Farmers): US-based USDA-NOP-accredited organic certifier serving growers, processors, and handlers, with a global certification arm. Comparable to Metrocert in being an organic certifier covering crop production, processing, and group certification, often competing for North American organic supply chains that intersect with Mexican producers.
• Oregon Tilth: US-based organic certifier accredited under USDA NOP and offering international organic certification. Comparable to Metrocert in the depth of its organic certification programs for crop production, processing, and handling across the same international standards.
• ICEA (Istituto per la Certificazione Etica e Ambientale): Italian organic and ethical certification body active across nine countries and Metrocert's named strategic partner. Directly comparable: both are accredited organic certifiers offering multi-jurisdictional standards (including EU 2018/848) to producers and processors, and the partnership signals functional overlap.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Metrocert
• Instagraminstagram.com/metrocert_mx
• Xx.com/mausoberanes
• LinkedInlinkedin.com/company/metrocert

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Metrocert