LovAbility Home Care

What LovAbility Home Care does

Help at Home (referenced as LovAbility Home Care in the firmographic record) is a privately held, Medicaid-focused personal care services provider founded in 1975 and headquartered out of a Field Support Center at 33 S. State St., Chicago, Illinois. The company delivers in-home personal care services to approximately 60,000 clients, primarily Medicaid-eligible seniors and individuals with disabilities, through a workforce of roughly 50,000 caregivers and an annual volume of approximately 85 million home care hours. The core service offering is relationship-based, in-home personal care designed to enable aging-in-place and daily-living support, supplemented by a specialized IDD Services line for individuals with intellectual and developmental disabilities. Average engagement metrics reported by the company are 24 hours per week per client and a 4-year average caregiver-client relationship, which the company cites as indicators of continuity of care.

The business model is a services-delivery model monetized through Medicaid reimbursement at state-level personal-care and home- and community-based services (HCBS/IDD waiver) rates. Pricing is not publicly disclosed; the source material notes only that services are provided to Medicaid-eligible clients. Go-to-market is direct-to-client through a location-finder / field-support structure, with caregiver acquisition supported by a branded careers portal and organic social and content channels. The company's go-to-market is labor-driven rather than technology-driven — caregiver recruitment, training, scheduling, and retention are the operational core, reinforced by a "care for the caregiver" cultural model that has produced nine named Forbes and Newsweek workplace awards between 2021 and 2024.

The company describes itself as the #1 Home Care Provider in its core markets. There are no disclosed funding rounds, M&A transactions, parent-company relationships, proprietary technology platforms, AI/ML capabilities, patents, or API/SDK surfaces in the source data; underlying technology is not explicitly disclosed. Recent strategic activity in 2024 has centered on executive-team buildout, including the appointments of a new Chief Financial Officer and Dr. Ann Wells as Chief Medical and Safety Officer, alongside the IDD Services vertical. The company remains privately held by Help at Home LLC with no public listing.

Name

LovAbility Home Care

Legal name

Help at Home

Website

https://lovabilityhhc.com

Company type

Private

Founded year

1975

Operating status

Operating

Short description

Help at Home is a privately held, Medicaid-focused in-home personal care services provider founded in 1975, serving roughly 60,000 seniors and individuals with disabilities — including those with intellectual and developmental disabilities — via approximately 50,000 caregivers and 85 million care hours annually across multiple US states.

Ownership category

akta.pro rank

Product category

Home Health Care Services

NAICS

Services for the Elderly and Persons with Disabilities (624120), Services for the Elderly and Persons with Disabilities (62412), Home Health Care Services (62161)

SIC

Services-Home Health Care Services (8082), Services-Health Services (8000)

akta.pro primary industry

Live-In & 24/7 In-Home Care (HLADAGAI)

akta.pro secondary industries

In-Home Dementia Care Services (Specialized Personal Care) (HLADACAI), Housing & Placement Coordination (Assisted Living, Memory Care, SNF) (HSABAIAL)

Keywords

• In-home personal care
• Medicaid home care
• Senior care services
• Disability support services
• Caregiver services

Headquarters

HQ city

Mooresville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Distribution channels1 record

Marketing channels6 records

Core offering

LovAbility Home Care provides in-home personal care services primarily to Medicaid-eligible seniors and individuals with disabilities, enabling clients to age-in-place in their own homes with dignity and respect. Services are delivered through a network of approximately 50,000 professional caregivers serving around 60,000 clients and roughly 85 million home care hours per year, with an average 4-year caregiver-client relationship. The company also offers specialized IDD (Intellectual and Developmental Disabilities) Services to support independent living for individuals with intellectual and developmental disabilities.

Product overview

Help at Home is a home care services provider offering a unified service model focused on in-home personal care. The company provides two primary service offerings: standard Home Care Services for Medicaid-eligible seniors and individuals with disabilities, and IDD Services (Intellectual/Developmental Disabilities Services) for individuals needing specialized support. Both services operate through a relationship-based care model with dedicated caregivers supporting client wellbeing and independence at home.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Average 4-year caregiver-client relationship indicating strong continuity of care
• +2 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators7 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• BrightSpring Health Services: BrightSpring operates Home & Community-Based Services including personal care and IDD services to Medicaid populations across multiple states, making it a directly comparable operator in scale, payer mix, and service lines.
• Aveanna Healthcare: Aveanna provides pediatric and adult home health, private duty nursing, and personal care services, with a meaningful Medicaid-funded personal care segment that overlaps directly with Help at Home's core offering.
• Interim HealthCare: Interim HealthCare operates a national franchise network providing personal care, home health, and staffing services, with a meaningful Medicaid personal care segment that competes for the same caregivers and referrals as Help at Home.
• Bayada Home Health Care: Bayada is one of the largest nonprofit providers of in-home personal care and home health services in the US, serving Medicaid and private-pay clients with a relationship-based delivery model similar to Help at Home's.
• Pennant Group: Pennant operates home health, hospice, and senior living services across multiple states, with a home health and personal care segment that overlaps Help at Home's Medicaid-funded personal care delivery.
• Addus HomeCare Corporation: Addus is one of the largest US personal care providers focused on Medicaid-eligible seniors and individuals with disabilities, with very similar service mix, payer profile, and delivery model to Help at Home. Directly comparable on revenue mix, scale, and operational footprint.
• Enhabit Inc. Enhabit is a home health and hospice provider with a sizable Medicaid and Medicare personal care book, offering comparable in-home care services and competing for similar caregiver pools in overlapping geographies.

Broad incumbents

• Amedisys: Amedisys is a large, publicly traded home health and hospice operator with significant scale across Medicare and Medicaid populations, providing adjacent but broader services compared with Help at Home's predominantly personal care focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/LovAbilityHHC
• LinkedInlinkedin.com/company/help-at-home-llc
• Instagraminstagram.com/helpathomeus

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LovAbility Home Care